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When you hear to be discriminated against based on the color of a persons skin what do you
think of? Most people will probably say racism, which in some sense isnt completely wrong.
But, to be discriminated against based on an individuals skin color is actually a very specific
form of prejudice called colorism.
Some people might not immediately recognize the differences between colorism and racism,
which is completely okay. So, I thought that I would share 5 important things you might not
know about colorism that will give you a better understanding of what it is.
people from different races can be the same skin color and vice versa, people of the same race
can have different skin tones.
(Sonam Kapoor, Indian)
As it can be seen the differences between skin tones within just one race can be quite significant.
This idea of colorism has been around for centuries, most notably since the 17th century. Around
this time period is when European cultures really began to emphasize the beauty and
importance in a fair complexion. Higher class European women would paint themselves with
layers and layers of white makeup to make themselves appear fair. This showed that these
women were wealthy and did not need to work under the sun where they would become tan like
the lower/working class. In the 17th century when people were tan it was more than likely
assumed that they were peasants and therefore inferior to those with light skin tones. The same
exact thing can be seen happening in Japanese culture and history as well.
3. Colorism is most evident in the Middle East, Asia, and South Asia
For women in countries such as India, Pakistan, China, and Afghanistan colorism is a huge part
of their lives. In most parts of that side of the world the color of a females skin determines the
possibility of a good marriage, the amount of success they may have in their professional careers,
their happiness, and as sad as it might be, essentially their worth.
(A young bride is caked with makeup to make her complexion seem fair.)
In many countries in that part of the world there is an arranged marriage system intact. Parents,
grandparents, and match makers find suitable husbands for girls. Women with fair complexions
are more apt to find a good match right from the get go. Women with dark complexions are
generally rejected 3-4 times by different suiters just because dark skin is not ideal for baby
making in the future and for showing off a pretty bride. Women with fair skin also have more
job opportunities because by societies standards they are clearly much more beautiful and more
likely to do better at their jobs.
Being a dark skinned woman in China, Afghanistan, India, or Pakistan is not easy. Women with
dark complexions are bullied, looked down upon, and told they are not beautiful because that is
that I what they have always been taught.
As hilarious as they might be, theyre all stereotypes of men with fair complexions. All of the
memes you find on the internet regarding this hashtag are assumptions made about fair men and
what kind of people they are. Its as a joke and in that sense is slightly different than how
colorism affects women but it falls under the same category.
skin. Yet, even with so many side effects people are still willing to buy bleach creams and further
invest into the skin bleaching business.