Business Canvas Model of PIXEL ice-cream Parlor

Key Partnership

Key Activities

Value Proposition

Igloo Ice-cream
Suppliers

Decorating Ice-cream according

to the menu.
Serving the ice-cream to
customers.

We provide premium quality

customized Ice-cream. We
provide refreshment for
students and service holder
after a tiring day of work.
For students and service
holders we provide. We are
providing decorated and
customized ice-cream for our
target customers.

Loyal Customers:
Students
Market owner

Customizing ice-cream
according to customers order.
Keeping track of accounts

Ice-cream Fridge from

Igloo

Key Resources
Igloo Ice-cream Supply
Shop Space

Customer
Relationship

Customer
Segment

We will maintain very good

relationship with our
existing customers through:

Mass Market

Self service
Co-creation
Communities.

Segments:
1.Students (16-25 Age)
2.Service Holders &
Businessmen (25- 45 Age)
3.Kids (7-15 Age)

Channels
Characteristics:
Customization

Furniture

Price (90/- to 400/-)

2 Employees

Design

We will directly serve from

our own shop. We wont use
any third party channel.

1000000/- Capital

Cost Structure

Revenue Stream

Rent 11000+Advertisement 10000 +Utility 4500+Employee Salary

18000+Ice-cream supplies 3780+ Toppings 1500= 48780/-

Our Customers are ready to pay the listed price we are going to provide for
the premium quality ice-cream according to our research.

Per scoop cost= 48780/630= 77

Selling price: 90 onwards

Our main revenues will generate from selling ice-cream and on other hand
we are going to receive interest for keeping the revenue in the bank.

Monthly Profit: (90-77)*630*30=245,700 approx

Our estimated Revenue : 1700100 + 15000 (interest)