INF10003/60007

Previously HIT1401/5401

Introduction to
Business Information Systems
- Unit Overview
- Business Basics

Unit Convenor/Lecturer & Textbook

Luisa Signor
EN508f
Consultation times

Tuesdays, Wednesdays and Thursdays preferably by appointment

lsignor@swin.edu.au
9214-5578

Prescribed textbook:
Baltzan, P, Lynch, K & Blakey, P 2013,
Business Driven Information Systems, 2e,
McGraw-Hill, NSW.

Swinburne
Slide 2

Lecture Objectives

Swinburne
Slide 3

At the end of this session you should be able to:

Explain the structure of the unit, including assessments, and other

administrative issues

Define the three common business forms/types

List and describe the common departments found in most

organisations

INF10003/60007 Introduction to Business

Information Systems A Conceptual View

Business

Business
Types
Business
Models

Data
Informati
on
Knowled
ge Global
Ethics
Legal
Culture

Technolo
gy
Databa
ses
Networ
ks
Securit
y

Porters 5
Forces
Value Chain

Business Information
eCommerce
Systems
eBusiness
mCommerce
Strategic
Initiatives (SCM,
CRM, ERP)

For more detail read the

notes page of this slide

Assessment Structure

Swinburne
Slide 5

Assessment Task

Individual/ Group Task

Weighting

Due Date

Assignment 1

Individual

20%

Friday 5th September @ 5.00pm

on Blackboard

Presentation

Group of 2-3 students

10%

In tutorials during week 8 & 9

Assignment 2

Individual

20%

Friday 31st October @ 5.00pm on

Blackboard

Exam

Individual

50%

Refer Exam timetable

In order to achieve a pass in this unit of study, you must:

PASS the exam (i.e., obtain an overall 50% minimum pass mark for the exam);
AND
Obtain at least an overall of 50% of the total marks
(assignments AND exam mark) in this unit.
If you do not achieve at least 50% in the final exam you will receive a maximum of
44% as your total mark for the unit

Unit Administration

Swinburne
Slide 6

Submission of assignments: Late submission

There will be penalty for late submission, currently at 10% of the total value of the
assignment per day it is late

Extension:
Not normally given, unless there is a compelling case
In all cases DOCUMENTATION such as doctors certificate will be required

Unit Communication will be done through: Blackboard announcements and

discussion forums, email and on-campus classes
Only send email from your Swinburne account

Referencing & Plagiarism

Swinburne
Slide 7

Referencing is crucial in any university-level assignments

Swinburne Harvard Style is required for assignments in this unit
See Harvard Style Guide PDF in Resources Folder on Blackboard

Know the difference between a Reference List and a Bibliography

A Reference List is a list of all the information sources you cite in your work
A Bibliography is a list of all the information sources you cite in your work PLUS other
sources you have looked at while preparing your work but did not actually use.

In this unit you will be asked to produce Reference Lists for your assignments

Please refer to university policy regarding referencing and plagiarism

If you are not sure AND/OR want to improve your referencing skills AND/OR want to
avoid plagiarism please ask your tutor or librarian

Swinburne
Slide 8

Unit Administration

Realistic Expectations:
Professional and courteous conduct with peers, colleagues and staff throughout the
semester
Raising ANY issues with tutor in the first instance who may direct you to me
Responding expediently to email
Delivery of high-quality, non-plagiarised, non-cheating work

Unrealistic Expectations
Answering your emails after 5:30pm weekdays or anytime on weekends
That I will entertain you for 90+ mins each week I wish I could!
This is a first year unit, therefore it must be easy to pass
Grade Summary
D
Total HD
23

Exam

81

NA

SPX

(DEF)

126

71

12

69

19%
71

3%
12

18%
27

0%
0

0%
0

0%

0%

6%
23

21% 33%
81 126

6%

21% 33%

S2 2013 (166 students)

S1 2014 (382 students)

19%

3%

7%

Unit Administration
New Grading System as of 2014:
High Distinction = 80 - 100
Distinction = 70 - 79
Credit
= 60 - 69
Pass
= 50 - 59
Fail
= less than 50

Swinburne
Slide 9

Before we start the theory

Swinburne

Lets think about technology and its global impact

Did You Know 2014

https://www.youtube.com/watch?v=XrJjfDUzD7M (7.36 min)

Slide 10

Information Technologys role in business

Information technology is everywhere in business

Baltzan 2013, p. 7

Types of business
Sole Proprietorship
Partnership
Corporation

Cooperation of business types

Service industry based e.g. Health industry
Product industry based e.g. Retail industry

Information Technologys impact on

business operations

Baltzan 2013, Plug-In B1

IT impact on common departments in organisations

Accounting - provides quantitative information about the finances of the
business including recording, measuring, and describing financial
information
Finance - deals with the strategic financial issues associated with
increasing the value of the business, while observing applicable laws and
social responsibilities
Human Resources Management (HR) - Includes the policies, plans, and
procedures for the effective management of employees
HR typically focuses on the following:
> Employee recruitment
> Employee selection
> Employee training and development
> Employee appraisals, evaluations, and rewards
> Employee communications

IT impact on common departments in organisations

Sales - is the function of selling a good or service and focuses on
increasing customer sales, which increases company revenues
Sales process - Begins
with an opportunity and
ends with billing the
customer for the sale

Baltzan 2013, Plug-In B1

Market Share - Calculated by dividing the firms sales by the total market
sales for the entire industry
Reasons to Increase Market Share:
>
>
>
>

Economies of scale
Sales growth in a stagnant industry
Reputation
Increased bargaining power

IT impact on common departments in organisations

Marketing - is the process associated with
promoting the sale of goods or services.
The marketing department supports the
sales department by creating promotions
that help sell the companys products
Operations management (also called production management) includes the methods, tasks, and techniques organizations use to produce
goods and services.
Business ProcessA standardized
set of activities that accomplish a
specific task, such as processing a
customers order
Diagrams can be used to show the
business processes
e.g. Swim Lane Diagrams

IT impact on common departments in organisations

Management Information Systems (MIS) - is the function that plans for,
develops, implements, and maintains IT hardware, software, and
applications that people use to support the goals of an organization
Information Technology (IT)Any computer-based tool that people
use to work with information and support the information and
information-processing needs of an organization

http://www.fhsu.edu/informatics/mis

Cooperation at department level

Corporations typically
operate by functional
areas or functional silos
Functional areas are
interdependent

, p. 9

Baltzan, Lynch & Blakey 2013, p. 15

Bibliography

Swinburne
Slide 19

Baltzan P 2013, Business Driven Technology, 5th edn, McGraw-Hill/Irwin, NY

Baltzan P, Lynch K & Blakey P 2013, Business Driven Information Systems, 2th edn, McGraw-Hill Australia, NSW.

Laudon KC & Laudon JP 2014, Management Information Systems, 13th edn, Pearson Ed. Ltd, Essex, England

Rainer Jnr RK, Turban E & Potter RE 2007, Introduction to Information Systems: Supporting and Transforming
Business, John Wiley & Sons, Hoboken, NJ.

Stair R, Moisiadi, F, Genrich R & Reynolds G 2008 Principles of Information Systems, Thomson, Sth. Melbourne,
Australia.