Kelli Victoria Alexander

6455 Galleria Drive #4102 West Des Moines, Iowa alexakac@uni.edu (319) 573-4928

EDUCATION
University of Northern Iowa, Cedar Falls, IA

Bachelor of Arts in Communication Public Relations




Marketing Minor
ACADEMIC PROJECTS
Global Marketing









Collaborate with international students to complete a marketing product simulation
Public Relations: Special Event Planning







Developed and executed a special event for the American Heart Association raising over $4,000
Editing and Design








Designed a 24-page magazine of choice by using Adobe InDesign and Adobe Photoshop
Public Relations Campaign Methods






Developed a full public relations pitch and campaign for Silos and Smokestacks to implement
EXPERIENCE

Graduated May 2016

Spring 2016
Fall 2015

Fall 2015

Fall 2014

Rockwell Collins, Cedar Rapids, IA

Communication Intern






June 2015 June 2016
Write, edit and receive approvals for internal and external email communications to 800+ employees
Communication liaison and core team member for Annual Supplier Conference 2016
Committee member of the empowerment and engagement team working with two local non-profits
Google application experience including Google communities, Google Docs, Google Forms, etc.
The VGM Group, Waterloo, IA

Public Relations/Administration Intern






January 2015 May 2015
Developed web content and edited formatting
Collaborated with member program to conduct marketing research for over 300 platinum members
Compiled 8+ business reviews of platinum members for sales staff to expand membership
Marketing Intern








May 2014 August 2014
Planned and executed a social media campaign for The Heartland conference
Organized and analyzed hundreds of members data to ensure correct communication using Microsoft Excel
Assisted team members, graphic designers and account managers with special marketing projects

Hiawatha Bank and Trust, Hiawatha, IA

Teller/Cashier








May 2013 August 2013
Redesigned five brochures, marketing bank products and services
Organized community service activities and represented the bank at events
Made 20+ deposits and withdrawals daily, balanced drawers at the end of each day
LEADERSHIP
Gamma Phi Beta Sorority






September 2012 Present
Membership Vice President, November 2014 November 2015
o Managed a recruitment process consisting of 130+ potential members
o Administered a recruitment online recruitment database
o Created and managed a specified budget for events
o Trained and taught 60+ current members formal recruitment techniques
o Collaborated with chapter president, advisor, and regional coordinator of recruitment
Philanthropy Chair, January 2014 November 2014
o Planned two major fundraising events for non-profit organizations raising over $10,000
o Organized and executed a day of service for the chapter of 80+ women
Parents Day Chair, January 2013 January 2014
o Hosted two family events serving over 100 people at each event
Pi Sigma Epsilon








January 2013 May 2016
Recognized as the top chapter nationally, 2013 Lewis F. Gordon Award
Project Manager, Date Auction, December 2015 Present
o Planned and executed specified project, a date auction
Marketing Director, January 2015 December 2016
o Facilitated and mentored chapter group projects and events
Human Resources Assistant, January 2014 December 2014
o Assisted with chapter recruitment, selection and initiation of 30 new members