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com/SEOPPCSMM
Personal Site/Blog: asifanwar.tumblr.com
SUMMARY (Skim through the bold texts for quicker reading, check the references section for superscripts)
● One of the Pioneering Digital Marketing Professionals in Bangladesh. Nationally granted as
an Authority for Digital Marketing information and support (P2+P9+P10+P11+P12),
● Digital Marketing Researcher & Globally Reputed Blogger for Search Engine Journal (SEJ),
Social Media Today (Page 10, Blogging Status), and guest blogging on Marketing Pilgrim (P6+L1+ L2),
● Certified Professional on Google Ads on Search, Display, Video, and Google Analytics.
Inbound Marketing certification by Hubspot. And globally, the top 1% SEO expert (Page 10,
Tests & Certifications)
in Upwork & Freelancer.com (better than 99% of the test takers)
● Professionally blogging at AsifAnwar.Tumblr.com, One of the top 50 tweeters, most
connected LinkedIn user in Bangladesh (Page 9, Social Media Power),
● One of the most sought PPC & B2B Marketing Consultants (P2+P11+P12 ) for various
outsourcing companies in Bangladesh for their advertising campaigns and lead generation,
● 2 times finalist in Search Engine Marketing - SEM Scholarship Contest (P6 ) of Marketing
Pilgrim in 2008 (L1 ) and 2009 (L2 ),
● Pioneering Digital Marketing Trainer for BASIS (P12, P14 ) (Bangladesh Association of
Software and Information Services), the largest Software and IT Association in Bangladesh,
● Excellent relationships with various Marketing Professionals in Bangladesh and
worldwide, Bangladesh Government Officials, Bangladeshi Journalists, IT Communities, etc.
EDUCATION
MSCSE (Data Science) – 2024 (Expected) BBA (Business Administration) - 2002
United International University (UIU), Dhaka Khulna University, Khulna
Result: Currently in study Result: 2.88 out of 4
HSC (Science) – 1997 SSC (Science) – 1994
Notre Dame College, Dhaka Badshah Faisal Institute, Dhaka
Result: 60% Result: 78.4%
Elementary Education from Lee Elementary School, Columbia, Missouri, USA.
Responsible for strategy development, sales, and marketing for the company, and in-house team
management for various client services that include: Marketing Automation, AI Marketing, Google Ads &
GDN, Facebook Ads, 360 Marketing, Content Marketing, E-commerce Shopping Ads, Video and YouTube
Marketing, SEO (On-page & Off-page), Offline Marketing (ATL+BTL+TTL), Chatbots & CRM Consultancy,
Marketing & Sales Communication, Data-Driven Funnel-based Marketing, Mobile & Apps Marketing, Media
Buying & Planning, Social Media Marketing (SMM), Online PR Distribution, Creative Design & Content
Development (Articles/Blogs, Videos/Animation, etc.), Website, Apps & Software Development, etc.
Responsible for managing Digital Marketing (SEO, PPC/Web Advertising, Media Buying), Branding,
Creative, UI/UX, and Customer Care Team. Duties: Team Building, Team Management, Digital Marketing
Strategy Development, New Verticals and Business Development, SEO, Digital Advertising (Facebook and
Google Ads), and Customer Care Support for Growth.
Achievements: The first Bangladeshi e-commerce company to start Google Shopping in Bangladesh.
200% growth in revenue. Set up a strong creative and branding team.
Responsible for B2B Lead Generation and Business Growth for the company. Looking after a 9-member
digital marketing team for various responsibilities like Organic and paid SEO, ROI-based PPC Campaign
Management, Organic Social Media Marketing, Social Media Ads, Customer Data Management, Custom
Audience-based Marketing and advertising, Remarketing, Display Network, Video Marketing, Multilingual
Marketing, various B2B lead generation strategies, and many more.
Achievements: Revived the company from collapse. Within 6 months, I was able to improve previous
and new organic SEO ranks and improve PPC leads. Grew leads from 4 leads per week to 8 leads per day
(50+ leads per week). Set up a stronger content-driven marketing team. Acquired previously giant
competitor’s websites for the company and aided with trademark registration.
Achievements: Acquired customers from the USA for digital marketing and software development.
Achievements: Aided in acquiring customers like CMS Forex (Currently Forex.com), AtSeoul, Bogner,
St. Lucia Government, Avec Eric, and many more. Organic traffic increases through expert blog writing
and SEO tweaks. Provided client support for the above-acquired customers and also: Bid on The City,
Cayman Islands, Duval Group, Fundamental.com, Garden OBGYN, Jack Georges, Latino Gigs, Lufthansa,
Morningside Translations, OMG Jeans, Russia Today (RT Arabic), KSINO, etc.
Achievements: Established the first ever Digital Marketing Agency in Bangladesh before the 2009
recession. Made the company survive with various small global projects during the recession.
Achievements: Developed the strongest team in Bangladesh for digital marketing services. Served
various international clients for their web marketing solutions.
Achievements: Developed the strongest organic site as an Image Editing Outsourcing Company.
Acquired keyword ranking for: Clipping Path, Image Editing Service, etc.
Achievements: Aided in getting major leads for the company through SEO and online leads. Helped in 8
global shipments/consignments.
Web Information & B2B Officer The Golden Fibre Trade Centre Limited (GFTCL)
May 2005 — April 2006 (1 year) www.jutexporterbangladesh.ne1.net
Worked on Trade Research and technical Copywriting, Project Support, Web Administration, Search
Engine Marketing (SEM), Multilingual Keyword Research, SEO Copywriting, Multi-lingual Copywriting,
Blogging, Competitor Analysis, Link Building, Web Analytics and Research (Reporting, Analyzing, and
Predicting Probable Sales), B2B Communication (Correspondence, trade lead observation, profile
maintenance).
Trade & Investment Facilitator Global Trade & Technology Network (GTN)
April 2004 — March 2005 (1 year) www.usgtn.net
USAID supported the program. Provide Administrative Support for international and local customers,
suppliers, and investors and facilitate SMEs for trade, B2B communication, project (investment &
technology), information (trade regulations, foreign company verification, sourcing directory, etc.)
Achievements: Aided 250+ SMEs to enable export-based growth by providing a client database.
Achievements: Developed new businesses – bandwidth selling, book sales unit, etc.
Supports provided to clients are Startup and Digital Entrepreneurship Consultancy, Digital Marketing and
Content Plan, Search Engine Optimization (SEO), Search Engine Advertising, PPC (Pay Per Click) or
Google Ads, Social Media Marketing (SMM) and Facebook Marketing, Social Media Optimization (SMO),
Social Media Advertising, B2B Lead Generation and Social Media Lead Generation, LinkedIn Sale
Navigator Support, Video Marketing and Advertising, Affiliate Marketing, Link and Media Buying, etc.
Worked independently to build marketing products and resources, like Twitter Leadbots, Various SEO
Templates and Checklists, Content Spinning Templates, B2B Lead Data Collection Tools, etc.
Provided various Digital Marketing training on Internet Marketing (in General) in various events, Search
Engine Optimization (SEO), Corporate Social Media Marketing (SMM), Content Marketing, etc.
(P11, P12)
SMM Consultant, eMarketing Committee Member, and Trainer BASIS
August 2011 — August 2012 (1 year 1 month - Freelance) www.basis.org.bd
Conducted 2 workshops on “SEO Fundamentals” with BASIS (Bangladesh Association of Software and
Information Services), the largest association of Software/BPO-based companies in Bangladesh. Worked
as a Social Media Marketing (SMM) Consultant for the event Soft-Expo in 2012 hosted by them. Also was
an active member of the eMarketing Standing Committee during the period.
(P11, P12 )
Admin, Co-Founder, and Voluntary Moderator BIMPA
September 2010 — Present (Volunteering) www.bimpa.org
BIMPA (Bangladesh Internet Marketing Professionals Association) is a Facebook-based group and the
largest group for Internet marketing professionals in Bangladesh. Actively participating in the group to
help the internet marketing community of Bangladesh, online reputation building, etc.
(P9)
Social Media Usage Policy Advisor Aspire to Innovate (A2I)
April 2015 (3 days - Volunteer) www.a2i.pmo.gov.bd
Consulted and reviewed various policies regarding the usage of Social Media for the Bangladesh
Government Officials. Aided the research team with inputs and resources.
Pay Per Click (PPC) & Search Engine Marketing (SEM) Since 2007
Experienced in: Google Ads, Bing Ads, Meta Ads, LinkedIn Ads, and many more.
Worked for PPC Campaign Management, MCC Account Management, PPC Keyword Research, Display Ad
Network Planning & Management, Search Campaign Planning and Management, Target Market Strategy
Development, Custom Audience/Segment Development, Custom Affinity & In-market Audience
Development, Sponsored Local Listing, YouTube & Video Advertising, Mobile Advertising & App
Campaign Setup & Development, Google Shopping/Merchant Setup and Campaign Development,
Multilingual Ad Copy Planning & Management, Text Ad Copywriting, Landing Page Optimization, Ad Rank
Optimization, Conversion Rate Optimization (CRO) for Landing Pages, Ad Extensions, Call Analytics
Setup, Web Analytics, Conversion/Goal/Remarketing Setup and Tracking, Google Tag Manager Setup,
Data Studio Report Development, 3rd party plug-in implementation, ROI-based PPC campaign
management, CPM-CPC-CPA Campaign Management, Campaign Automation, PPC Funnel Development,
Multilingual PPC Campaign Development, CRM Integration, Remarketing, PPC A/B Testing and
Experiments, using various PPC Tools, etc. (comprehensive list of tools used) (L8)
BLOGGING STATUS
● Blogging since 2005 and currently personally blog on http://asifanwar.tumblr.com
● 2 times finalist on Search Engine Marketing (SEM) Contest(P6) organized by Marketing Pilgrim in
2008(L1)and 2009(L2) on guest blogging and marketing contests. Competed with many capable internet
marketers from all over the world.
● Admin and frequent contributor for one of the highly qualified SEO Groups on Facebook:
http://fb.com/groups/seofbgroup/(P3, P4 )
Freelancer.com - http://www.freelancer.com/exam/results/show.php?id=763253
Top 1% Search Engine Optimization (SEO) Expert in Freelancer.com (93% test score)
Upwork - http://bit.ly/asifanwaronodesk
Personal Information
Relationship: Several communications for article Relationship: Several communications for article
writing for Search Engine Journal and community writing for guest article writing for the SEM
participation in Facebook in 2011. Scholarship Contest in 2008 and 2009.
Relationship: Ex-employer and mentor. Connected Relationship: Met several times in BASIS events.
in various social media, interacting, and sharing Nominated to support him and BASIS for the
knowledge since 2009. project: http://bit.ly/zLqYkO(case sensitive)
All references mentioned above are fluent in English
Relationship: Direct supervisor and worked Relationship: Connected online since 2005. Worked
together for various projects in A2I. together on various projects in A2I.
Relationship: Senior from university and met on Relationship: Connected online since 2005. Several
various digital marketing, online branding, and communication and meetup-related blogging for
alumni events. the development of Bangladesh.
Relationship: Consulting client for PPC and e- Relationship: Connected online since 2005. Several
commerce setup projects. Advisor for various of his communication and meetup-related blogging for
business initiatives. the development of Bangladesh.
Connected with ~30,000 people on LinkedIn, please go through my profile and let me know which
reference is important to you and I’ll be delighted to explain my relationship with the person.
Wow, really powerful predictions here Asif. I’m seeing quite a bit of what you’re talking about already –
I’m stripping out tons of extraneous incoming emails myself and only focusing on those few marketers I
truly admire and respect. And, as I’ve recently blogged about myself, I believe we’re in the midst of a
movement away from aggressive internet marketing to more relationship-based online marketing.
Mari Smith, 2008
Top SMM & Relationship Expert
On http://bit.ly/marismithonasifanwar
On the 3rd of May 2012 someone wrote most of the stuff I was checking already here
http://www.asifanwar.com/post/22317389824/google-penguin-recovery-tips-by-barry-schwartz-and-my-2I
add my comment there because I thought he was reading my thoughts. :)
John S. Britsios (WebNauts), 2012
Globally Acclaimed and Oldest SEO Guru
On http://bit.ly/webnautsonasifanwar
I CERTIFY THAT ALL INFORMATION STATED IN THIS RESUME IS TRUE AND COMPLETE TO THE BEST
OF MY KNOWLEDGE. I AUTHORIZE YOUR ORGANIZATION AND ALL ITS AFFILIATE COMPANIES TO
VERIFY THE INFORMATION PROVIDED IN THIS RESUME AS WELL AS CONTACT BOTH NATIONAL AND
INTERNATIONAL REFERENCES MENTIONED BELOW.