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Mr.

Ankur Jain, head marketing and mobile divisions of LIQVID e-learning services
limited, enlightened us with his views, knowledge and experience. In his
presentation, he explained to us the roles that we students play in building THE
INSTITUTE from AN INSTITUTE. He let us knew that in-spite of a number of
stakeholders like Director, Administration, Faculty, Staff, Parents, Communities,
Companies, Trustees, Other Colleges and Accreditation Bodies in an Education
Ecosystem, we students hold the key position. He has come up with the following
reasons for considering the Students as the Brand Ambassadors:

1. Students learn, unlearn and relearn from their faculties.

2. Students add to the knowledge base of the society and country

3. Students compete with other students and make their college proud

4. Students get selected in the companies and do business for everyone

He emphasized on having BIG Dreams so that one can "THINK BIG, DO BIG and
BECOME BIG". Also, he explained what does it take to run a business and how
can we learn best in B-schools. He defined the meaning of IMPACT for a
management student as:

I: Industry: Short term projects, practical industry knowledge before we


enter into industry.

Networking

Branding of the Institute and the Student.

M: Marketing: People know our Institute because of us.

Networking with Friends, faculties, people and other


students.

P: Placement: Engage companies- organize events, conferences, invite


them for various

functions.

A: Academics: Have a spirit of positive competition among yourselves.

Case studies Projects.

Research papers.

C: Competition:participate in competitions organized by top educational


institutes.

Organize your own management fest, Cultural and Sports


Events.

T: Team : Make clubs of Marketing, Finance, Stocks, Entrepreneurship,


Strategy, Etc.

to clear all the fundas of HR and OB.


At the end of his presentation, he raised his voice for making our stay at the
AKGIM fruitful and enjoyable.

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