MEDIA STUDIES A LEVEL

FOLDER 4 ASSESSMENT

MARK BAND 1a MARK BAND 1b MARK BAND 2 MARK BAND 3 MARK AWARDED
AO2 – PRACTICAL Conventional ideas, Range of ideas, Good range of Wide range of highly (12)
SKILLS AND possibly practical. possibly practical. imaginative, imaginative,
TECHNIQUES Limited research. Some media practical ideas. practical ideas.
(a) Little media terminology. Careful research. Thorough research
Ideas terminology. Some attempt at Some media and evaluation.
Lack of organization. organization. terminology. Good use of media
QWC – Quality of SPG are sometimes SPG occasionally Some organization. terminology.
Written accurate (0-3) accurate. (4 – 6) SPG fairly accurate. Well organized.
Communication (7-9) SPG mostly accurate.
(10 – 12)
AO2 – PRACTICAL Limited, unclear Adequate , Careful, clear Thorough research, (16)
SKILLS AND research into sometimes clear research into always clear, into
TECHNIQUES commercial viability research into commercial viability commercial viability
(b) Industry and and audience. commercial viability and audience. and audience.
audience (0 – 4) and audience (9 – 12) (13 – 16)
(5- 8)
AO2 – PRACTICAL Some research of Some research of Careful, relevant Thorough, highly (16)
SKILLS AND variable quality into good quality , mostly research. All shown focused research;
TECHNIQUES textual content. Only relevant and proven to be useful. documentation
(c) Texts some is useful. to be useful. (9 – 12) showing relevance is
(0 – 4) (5 – 8) excellent.
(13- 16)
AO3 – CREATION Pitch and treatment Pitch and treatment Confident and Persuasive and (16)
AND offer limited offer adequate detailed pitch and thorough pitch and
PRESENTATION indication of the indication of the treatment which treatment which fully
production’s production’s clearly show describe and explain
purpose, audience purpose, audience proposed purpose, audience
and viability. and viability, production’s and viability of the TOTAL (60)
(0-4) (5-8) purpose, audience production.
and viability (13-16)
(9-12)

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