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WORLDWIDE MARKET FORECASTS (Units, dollar and pricing trends) by:

Application (23 sub-segments)

Wattage (8 segments)
Amperage (8 segments)
Input Voltage (6 segments)
Output Voltage (6 segments)
Isolated vs. Non-isolated
Conditions in the dc-dc converter market change regularly. These latest forecasts reflect the
impact of the financial crisis and resulting economic downturn. As a result, growth rates are
significantly depressed in 2009, and are projected to begin recovery in 2010 with normal long-
term growth resuming in 2011. Each of the 23 applications sub-segments detailed below will be
impacted differently by the changing economic conditions. Those differences are detailed in this
quantitative analysis.

Currently, this market is rife with dynamics that will create shifts that provide both opportunities
and threats for power supply makers. In the past, this market has thrived on innovation, which
provided growth for the power supply industry, but today a number of economic and business
model changes provide a plethora of possibilities. Industry consolidation, both in end markets
and in the dc-dc converter market, is creating a number of disruptions. This report provides in-
depth insights into the dc-dc converter market with detailed quantitative and qualitative analysis.

This in-depth report includes a comprehensive, detailed analysis of the dc-dc converter market.
Five-year unit sales, dollar market and average selling price forecasts for dc-dc converters will
be provided by modules vs. discretes, wattage levels, amperages, input and output voltages,
product type and applications. Each of these forecasts is developed, detailed and explained at the
worldwide level.

! 

This report encompasses the following areas:

Estimates are provided for the potential worldwide market for dc-dc converter modules in units,
dollars and pricing from 2009 to 2014, by application, wattage (isolated modules only),
amperage (non-isolated modules only), input voltage, and product type. In addition, dollar and
pricing forecasts are provided for isolated and non-isolated products by output voltage. Estimates
are given for the worldwide dc-dc converter market in dollars, by design type.
Market forecasts for dc-dc converter module sales are given for the following five application
segments (and 23 sub-segments): Communications (wireline, wireless, customer premises
equipment, CATV, and Power-over-Ethernet), Computers (desktop, blade servers, type A
servers, type B servers, type C servers, type D servers, network equipment, storage and special
systems), Industrial (transportation, industrial automation/process control, and instrumentation),
Medical, (class I, class II, class III, and non-patient care), and Military/Aerospace (commercial-
off-the-shelf, and MIL SPEC). Power level forecasts include Wattage (Less than 50 Watt
segments: <4W, 4-12W, 13-24W, 25-49W; Greater than 50 Watt segments: 50-99W, 100-249W,
250-500W, >500W); Amperage (<1A, >1-=3A, >3-=5A, >5-=10A, >10-=20A, >20-=50A, >50-
=100A, >100A); Input Voltage (3.3V, 5V, 12V, 24V, 48V, 270V+); Output Voltage (=1.2V,
1.8V, 2.5V, 3.3V, 5V, >5V). In addition, forecasts are provided for Isolated vs. Non-isolated
converters and Custom vs. Standard products.
Estimates are provided for the potential worldwide market for dc-dc converter/regulator ICs in
units from 2009 to 2014, by amperage (=0.25A, >0.25-=0.5A, >0.5-=1A, >1-=3A, >3-=5A, >5-
=10A, >10A) and topology (Charge Pump, LDO, Switching Regulator). In addition, worldwide
unit forecasts will be given for non-isolated dc-dc controllers and isolated dc-dc controllers.

    "

The data presented in this report are derived from a comprehensive study of the worldwide dc-dc
converter market. The detailed forecasts are based on primary data gathered in discussions with
major users of dc-dc converters in all regions of the world. All original equipment manufacturer
(OEM) consumption data were gathered on a confidential basis. These consumption data were
supplemented with a few discussions with major makers of dc-dc converters. It should be
emphasized that the input to this study was the result of firsthand discussions with OEM users of
dc-dc converters. The conversations with dc-dc converter makers were limited and secondary in
importance in the preparation of this report. Of greater importance were discussions with makers
of key system components, such as advanced microprocessors, which are primary drivers of key
trends in the dc-dc converter market.

Primary data were obtained using ³open questionnaires.´ A combination of telephone and in-
person interviews were conducted. In-person interviews were conducted either in the plant where
the individual works or at various trade shows. The interviews conducted at trade shows were
typically performed in a more informal atmosphere and were generally very successful in
gathering good quantities of hard data and insights from the individuals being interviewed. All
interviews conducted in the course of this research were performed on a confidential basis. The
data were used in combination with the responses from all other respondents.

The primary and secondary research included all possible major application areas for dc-dc
converters. The data-gathering methodology included primary research in all regions worldwide
and was not limited in any way to North America. Secondary research was performed using all
available published sources including, but not limited to, nonproprietary, previously performed
and related work by the Darnell Group, all available trade journals, proceedings from related
trade conferences, previous industry studies, annual reports, 10Ks, advertising, product literature,
and so on.

All the forecasts in this report are done on Excel worksheets, using Excel formulas. A formula is
an equation that performs operations on worksheet data. The use of formulas in calculations can
generate decimals, which require rounding to the nearest significant figure. As a result of
rounding, the sum of a set of numbers may be different from what the numbers appear to add up
to. This is because when the Excel spreadsheet adds up the numbers, it takes into account the
decimals that are not shown in the numbers. The reason we choose to leave the sums as they are
is to retain the formulas in the spreadsheet and maintain the integrity of statistical analysis.



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