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Assignment No. 1
Industry: Indian Pharmaceutical (World’s 2nd largest by volume)
Bases for Analysis: India’s largest selling drug products are Antibiotics, but the fastest growing are
Diabetes, Cardiovascular and Central Nervous System treatments.
Branded drugs are: Corex, Insulin, Voveran, Becosules(vt. B complex & vt. C), Taxim, Asthalin,
Sporidex, Digene, Betnesol and Althrocin.