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This article is about the company. For the entire conglomerate, see Mahindra Group.
For other uses, see Mahindra (disambiguation).
Industry Automotive
Farm Equipment
Founded 1945
Employees 16,000+[2]
Website Mahindra.com
Mahindra & Mahindra Limited (BSE: 500520) is the flagship company of
the Mahindra Group, a multinational conglomerate based in Mumbai,India. The
company was set up in 1945 in Ludhiana as Mahindra & Mohammed by brothers
K.C. Mahindra and J.C. Mahindra and Malik Ghulam Mohammed.[3] After India
gained independence and Pakistan was formed, Mohammed emigrated to Pakistan
where he became the nation's firstfinance minister. The company changed its name
to Mahindra & Mahindra in 1948.[4]
Contents
[hide]
• 1 History
• 2 Automotive
• 3 Farm Equipment
• 4 Banking & Finance
• 5 Information
Technology
• 6 Club Mahindra
Holidays
• 7 Mahindra Defence
• 8 Mahindra Aerospace
• 9 Infrastructure & Real
Estate
• 10 Agriculture Farm
Components
• 11 Healthcare
• 12 Awards
• 13 Models
• 14 Notes
• 15 References
• 16 External links
History
Mahindra & Mahindra was set up as a steel trading company in 1945. It soon
expanded into manufacturing general-purpose utility vehicles, starting with assembly
under licence of the iconic WillysJeep in India. Soon established as the Jeep
manufacturers of India, M&M later branched out into the manufacture of light
commercial vehicles (LCVs) and agricultural tractors. Today, M&M is the leader in
the utility vehicle segment in India with its flagship UV Scorpio and enjoys a growing
global market presence in both the automotive and tractor businesses.
Over the past few years, M&M has expanded into new industries and geographies.
They entered into the two-wheeler segment by taking over Kinetic Motors in India.
[5]
M&M also has controlling stake in REVA Electric Car Company[6] and acquired
South Korea's SsangYong Motor Company in 2011.[7]
The US based Reputation Institute recently ranked Mahindra among the top 10
Indian companies in its 'Global 200: The World's Best Corporate Reputations' list.[8]
Automotive
M&M has a global presence[12] and its products are exported to several countries.
[13]
Its global subsidiaries include Mahindra Europe Srl. based in Italy,[14]Mahindra
USA Inc., Mahindra South Africa[15] and Mahindra (China) Tractor Co. Ltd.
M&M made its entry into the passenger car segment with the Logan in April 2007
under the Mahindra Renault joint venture.[16] M&M will make its maiden entry into the
heavy trucks segment with Mahindra Navistar, the joint venture with International
Truck, USA.[17]
M&M's automotive division makes a wide range of vehicles including MUVs, LCVs
and three wheelers. It offers over 20 models including new generation multi-utility
vehicles like the Scorpio and the Bolero. It formerly had a joint venture
with Ford called Ford India Private Limited to build passenger cars.
At the 2008 Delhi Auto Show, Mahindra executives said the company is pursuing an
aggressive product expansion program that would see the launch of several new
platforms and vehicles over the next three years, including an entry-level SUV
designed to seat five passengers and powered by a small turbodiesel engine.[18]True
to their word, Mahindra & Mahindra launched the Mahindra Xylo in January 2009,
and as of June 2009, the Xylo has sold over 15000 units.[19]
Also in early 2008, Mahindra commenced its first overseas CKD operations with the
launch of the Mahindra Scorpio in Egypt,[20] in partnership with the Bavarian Auto
Group. This was soon followed by assembly facilities in Brazil. Vehicles assembled
at the plant in Bramont, Manaus, include Scorpio Pik Ups in single and double cab
pick-up body styles as well as SUVs.[21]
Mahindra & Mahindra has controlling stakes in Reva electric and has submitted letter
of Intent for South Korea's Ssangyong
Mahindra plans to sell the diesel SUVs and pickup trucks starting in late 2010 in
North America[23] through an independent distributor, Global Vehicles USA, based
in Alpharetta, Georgia.[24] Mahindra announced it will import pickup trucks from India
in knockdown kit (CKD) form to circumvent the Chicken tax.[25]CKDs are complete
vehicles that will be assembled in the U.S. from kits of parts shipped in crates.[25] On
18 October 2010, however, it was reported that Mahindra had indefinitely delayed
the launch of vehicles into the North American market, citing legal issues between it
and Global Vehicles after Mahindra retracted its contract with Global Vehicles earlier
in 2010, due to a decision to sell the vehicles directly to consumers instead of
through Global Vehicles.[26]. However, a November 2010 report quoted John Perez,
the CEO of Global vehicles USA, as estimating that he expects Mahindra’s small
diesel pickups to go on sale in the U.S. by spring 2011, although legal complications
remain, and Perez, while hopeful, admits that arbitration could take more than a
year.[27]Later reports suggest that the delays may be due to an Manindra scrapping
the original model of the truck and replacing it with an upgraded one before selling
them to Americans[28]
In 2010, India's Mahindra & Mahindra Limited was named as the preferred bidder to
acquire the bankruptcy-protected SsangYong Motor Company.[2] Mahindra is
expected to gain a controlling stake in the company by March 2011 and the planned
acquisition has been approved by South Korea's Free Trade Commission[29]
Mahindra Bolero
Mahindra Bolero Camper
Mahindra Bolero Inspira
Mahindra Bolero Stinger Concept
Mahindra Scorpio
Mahindra Scorpio Getaway
Mahindra Scorpio First
Mahindra Xylo
Mahindra Legend
Mahindra MM550 XD
Mahindra-Renault Logan (in cooperation with Renault)[30]
Mahindra Axe
Mahindra Major
Mahindra Souvenir Concept
Mahindra Commander
Mahindra DI
Mahindra Cab Chassis[31]
Farm Equipment
M&M is one of the leading tractor brands in the world by volume. It is also the largest
manufacturer of tractors in India [32] with sustained market leadership of over 25
years. It designs, develops, manufactures, and markets tractors as well as farm
implements. Mahindra Tractors(China) Co. Ltd. manufactures tractors for the
growing Chinese market and is a hub for tractor exports to the USA and other
nations. M&M has a 100% subsidiary, Mahindra USA, which assembles products for
the American market.
Banking & Finance
Information Technology
Tech Mahindra
Tech Mahindra specializes in solutions for communications industry is a telecom-
focused system integration and IT solutions company from India.
Mahindra Satyam
Mahindra Satyam is a leading global business and information technology services
company
Bristlecone
It provides a range of services focused on the entire supply chain spectrum,
including strategy and process consulting, systems implementation and business
process outsourcing, to leading companies globally. mahindra is generaaly a low
base company it gets his roots from the asian companies
Mahindra Defence
Mahindra Aerospace
It is the first Indian private firm to make smaller civil aircraft for the Indian general
aviation market.[33]
Gippsland Aeronautics
Aerostaff Australia
Infrastructure & Real Estate
A pioneer of Special Economic Zones (SEZ) in India, Mahindra World City has
the distinction of creating India’s first Integrated Business City and also
Corporate India’s first operational Special Economic Zone.
Mahindra for long has been into farm implements but recently it took its
implement business to new levels by making a separate division for it named
'APPLITRAC'. As a matter of fact Mahindra Applitrac will be first organised farm
implement manufacturer in the country.Mahindra plans to take farm
mechanization in India to all new levels by offering complete crop specific crop
solution . some of the crop specific implements introdeced by mahindra recently
in Indian market are: Rice transplanter for paddy. Sickle sword and cane
thumper for sugarcane. besides their are a range of other implements including
Combine Harversters,baler,rotavators and seed drills. Mahindra have also
launched its range of construction implements which includes loader,dozer and
back hoe.
Healthcare
Awards
[34]
1. Bombay Chamber Good Corporate Citizen Award for 2006-07
Mahindra
Scorpio
Manufacturer Mahindra and Mahindra Limited
Production 2002–present
Models at a Glance
LX
LX Features
• mHawk Engine
• 5-Zone Cushion Suspension
• Digital Immobilizer
• Crash Protection Crumple Zones & Child Locks
• Tubeless Tyres
• Tiltable Steering
• Power Steering & Power Windows
• Mobile Charging Facility
• Illuminated spoiler
• Roof top ski racks
• Central locking
SLE
All LX Features
• ABS
• Voice Assist System
• Electrically Operated ORVMs
• Front Fog Lamps
• Coloured Cladding
• Rear Wash & Wipe and demister
• Follow Me Home Headlamps
• Air dams & mud flaps
• Middle row sliding seats
• Centre arm rest on 2nd row seat
• Swivel interior lamp
• Theatre style illumination with illuminated keyrings
VLX
All LX Features
All SLE Features
• Airbags (Optional)
• Micro Hybrid Technology
• Tyre Pressure Monitoring System
• Intelli-park
• Rain & Light Sensors
• 2-DIN Audio system with Bluetooth, Cd/MP3 player, USB & SD Card compatibility
• Cruise Control & Audio Control on Steering wheel
• Alloy Wheels
• Sporty decals
• Bluevision headlamps
• Illuminated footboards
GETAWAY
GETAWAY Features
Development
The new Mahindra Scorpio SUV had all of its major systems designed directly by
suppliers with the only input from Mahindra being design, performance specifications
and program cost. Design and engineering of systems was done by suppliers, as
was testing, validation and materials selection. Sourcing and engineering locations
were also chosen by suppliers. The parts were later assembled in a Mahindra plant
under the Mahindra Badge (as Mahindra is a well known brand in India in the MUV
segment). Using this method the company was able to build a from scratch a new
vehicle with virtually 100 percent supplier involvement from concept to reality for Rs
600 crore ($120 million)[5], including improvements to the plant. The project took 5
years to move from concept to final produc
First Generation
Mahindra Scorpio(1st generation) in Kuala Lumpur
The Mahindra Scorpio was launched in India in 2002. Soon after the success of the
Scorpio, Mahindra launched an upgraded Scorpio with plush seats and rear centre
arm rest, dual tone exterior colour and various minor changes.
Second Generation
In April 2006, the company launched an upgraded Scorpio – dubbing it the 'All-New'
Scorpio.
At the Auto Expo 2006, Delhi, Mahindra also showcased their future plans on the
Scorpio model by showcasing a Hybrid Scorpio with CRDe engine and a Scorpio
based on a pick-up truck. The Hybrid, the first such vehicle developed in India was
developed by Arun Jaura, a former Ford employee. His senior, Dr. Pawan Goenka, a
former GM engineer currently heads Mahindra's automotive division and looks after
the overall Scorpio project.
In June 2007, Mahindra launched a pick-up version in India known as the Scorpio
Getaway. Recently, M & M has launched a face lifted version of the model.
In November 2007, Mahindra launched a teaser campaign for their new Scorpio
Model, the m_Hawk on their official website.[6]
21st Sep 2008 Mahindra launched their latest Scorpio with 6 speed automatic
transmission gears.
Safety
The upgraded Mahindra Scorpio Getaway, launched in Australia in mid-2009
received additional safety features to the Indian model, such as ABS
Brakesand Airbags in an attempt to raise its rating to a minimum of 3 stars from the
current 2 star ANCAP rating.
[edit]Exports
The Mahindra Scorpio is sold across the world in countries such as:
India
Italy
France
Spain
Turkey
Sri Lanka
Nepal
Bangladesh
Egypt
Russia
Malaysia
South Africa
Qatar
Brazil
Chile: The Scorpio Pick Up is the first passenger vehicle of the Mahindra brand to
be offered in Chile, and both were presented to the press the night of July 25,
2007.
[edit]Western Europe
In Western Europe, so as not to confuse the vehicle with a previous Ford vehicle of
the same name, it is called the Mahindra Goa.
United States
Mahindra has for a while had plans on exporting to the United States, possibly with
a diesel-electric hybrid.[8] In 2006 it entered into an agreement with Global Vehicles
USA to import and distribute Mahindra vehicles.[9] It now plans to release a
modified Pick-up version of the Scorpio (currently unnamed due to trademark issues
with the Ford Scorpio) in the US by the end of 2009.[10] This vehicle is projected to
cost in the low $20,000s.
Specifications
Colors
Mahindra Scorpio LX
Dashboard
Mahindra Scorpio LX
Exterior
Mahindra Scorpio LX
Interior
Mahindra Scorpio LX
Mahindra Scorpio's design has been an eye-catcher among SUVs and has bagged
many an award for its styling. Designed completely in-house by Mahindra, it has
been one of the major success stories in India. Now, Mahindra has to made the deal
much better with the all New Scorpio with cosmetic changes which are both exterior
and interior. The new models are better and cheaper from the outgoing ones.
Update: Mahindra Special Edition Launched
Mahindra India has launched the Scorpio Special Edition at Auto Expo 2010. Scorpio
Special Edition gets the special treatments including premium fabrics, special
trimmings and finishes and high quality accessories to make it a new appeal. Scorpio
Special Edition gets the European leather wrapped dashboard, grab rail and
redesigned gear known. It also sports with signature chrome finish alloy wheels. It
gets the advanced video playback system with integrated roof-mounted DVD screen
& high-end speakers. It also gets the European leather-lined in luxurious tan & beige
to the seats.
Mahindra Scorpio Special Edition Features:
- Dual SRS Airbags (Front Seats)
- High-Gloss wood finished central bezel
Mahindra Scorpio Special Edition is limited to 1000 numbers.
Mahindra India has added some more spice to the New Muscular Scorpio, it is not a
major facelift, they have added some safety and comfort features to top of the line
VLX model. The Scorpio VLX now features:
- Dual SRS front Airbags
- Music System Gets Front Speakers With Built-in Tweeter
- Speed Warning Alert
- New Twinpod Instrument Cluster with higher data accuracy
- LED Driven ‘telltale’ bulbs, fuel and temperature gauges as bar graphs
- Integrated tyre pressure monitoring system
- Large central LCD display
- Bluevision bulbs which give out a whiter output similar to Xenon headlamps for
improved night time visibility
- Bluetooth Connectivity for your mobile phone to let you take calls without taking
your hands off the steering wheel
- Mahindra Body Function Module placed below the drivers seat which helps
diagnose problems without opening the bonnet.
Mahindra Scorpio
Scorpiofans.com - A website owned and updated by a large group of Mahindra
Scorpio owners
Variants Of Mahindra Scorpio
Mahindra entrance to US Market
Mahindra Scorpio still going strong
Mahindra Scorpio Models and Price List
A Modified Mahindra Scorpio
Cool pics of Mahindra Scorpio