You are on page 1of 15

# m  m


   



   


   


  


  

M     


  
        


  
  

 

¢ 

    

¢  

 
  


¢
      !
 


¢ 


¢     

" 

## ¢        # 

þ þ !"  
"   # \$  % %
  \$  !   
  #   \$   
      &
&\$   '

##       \$(  \$

  
    \$   
 \$  '
Perusahaan Meraih Keunggulan Bersaing

1) Diferensiasi

2) Biaya

## 3) Respon yang cepat

@   m m   
@      \$%
& 

'      \$

( 

 !

)     \$! 
 \$\$   
*    

+  

,  -
@  
 
m
 

m   

   '\$   
@ 


[ 
    \$


[  
 \$


[ .


" 
\$


[ / 

0 
\$  
[ 
  \$    1

& \$  
[      


[   
\$ 
\$ 

\$     \$  

[ 
 
    \$ 
  
 1     
 

[    \$  
     

"

[     
"\$    
 
  1 \$
 

±'!

## )     #    *

' )   *
)  "þ(  ( (  
 \$ \$
'!)    *
&% \$    \$  \$  +
\$      #   # \$
#   '    #     
 \$   ,'
)-./-þ./.!.!)-.-).!
"00-/1
 "230!  ,  \$
      !# (!
\$ (! &   '
m   


 m     

 m   
  

 m  


 m    

##   \$ 

4& &! &&!%& 5
 +%  \$  
    ,  !  \$ 
  &\$ # '!
  \$   þ '!
    (! \$ (!
,! '!!\$  !%'
%  \$ \$  
Y%!& \$ &
%  \$ \$  
4&!&\$ &5
 \$ (!  (!
\$   !   
  \$  '
%   \$  þ&'! 
     
  \$    
  4 (! (! !
5
) ) "  
 Y 
þ %   (!(!\$ (! &
þ  (!\$     \$

## þ \$ þ ) 

þ \$   \$    %  !
 &\$ '

þ    
þ     (!\$   !  (!%6 
&   , (  (!\$  !&\$ (! 
 \$#     \$  !'
Pemasaran Keuangan/Akuntansi
) )#
    þ
) þ!# Operasi
7 ) 
8     9 
)\$  )  )
KEPUTUSAN CONTOH PILIHAN
 
)39 9"03þ1""1 09!"0.1""1
9Y10" þ-.-1.1"1.!-")-0"1!)-Y.//.
)3"-" /1þ.! !þ-þ-.971.
Y3"1 . ./.!. )"10"!"1Y10"
00!Y-0 -0!) )-þ"3!09!)-Y.//.
"þ "-Y!-8 09!Y1.1!)-10.
.01 )"3. )--8.!")-"1Y1""1!09!9þ9þ
)-"-1. )-þ")!09.//Y 09!þ8-þ9
)-.82Y. ).!þ-þ-".!-þY1!.!-)!./!79"!!Yþ!
)-"-1.
)-þ-Y17. 01./0!)39"1 ./!"01Y!09!Y90901!þ-þ)-11!"0!
19097.!09!)-þ-Y17.!)-:-.01