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 LEADERSHIP
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ATTRIBUTION THEORY SAYS THAT WHEN PEOPLE OBSERVE CERTAIN

BEHAVIOUR, THEY ATTEMPT TO DETERMINE WHETHER IT IS
INTERNALLY CAUSED OR EXTERNALLY CAUSED

PEOPLE CHARECTERIZE LEADERS AS HAVING SUCH TRAITS

SUCH AS INTELLIGENCE,OUTGOING PERSONALITY,VERBAL
SKLILLS,UNDERSTANDING AND INDUSTRIOUSNESS

AS PER THIS THEORY LEADERSHIP IS MERELY AN ATTRIBUTION THAT

PEOPLE MAKE ABOUT OTHER INDIVIDUAL

IN ORGANISATIONL FRAMEWORK PEOPLE ARE PRONE TO MAKE

THE LEADERSHIP ATTRIBUTION TO EXPLAIN THE PERFORMANCE
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CHARISMA IS A LEADERSHIP TRAIT THAT CAN INFLUENCE EMPLOYEE
TO TAKE EARLY AND SUSTAINED ACTION.IT IS A FORM OF
INTERPERSONAL
ATTRACTION THATOF A LEADER THAT INSPIRES SUPPPORT AND
ACCEPTANCE FROM OTHERS.

FOLLOWERS MAKE ATTRIBUTION OF HEROIC OR EXTRAORDINARY

LEADERSHIP ABILITIES WHEN THEY SEE CERTAIN BEHAVIOURS

CHARECTERISTICS OF CHARISMATIC LEADERS

ë SELF CONFIDENCE
ë A VISION
ë ABILITY TO ARTICULATE VISION
ë UNCONVENTIONAL
ë PERCEIVED AS BEING AGENTS OF CHANGE
ë ENVIRONMENTAL SENSITIVITY

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VISION

LINKING PRESENT WITH FUTURE

PERFORMANCE EXPECTATION

ENHANCES ESTEEM AND SELF CONFIDENCE

SET EXAMPLE

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THESE KIND OF LEADERSHIP GUIDE AND MOTIVATE
FOLLOWERS IN THE DIRECTION OF ESTABLISHED
GOALS BY CLARIFYING ROLE AND TASK
REQUIREMENTS

TRANSFORMATIONAL LEADERSHIP

IT PRODUCES LEVEL OF SUBORDINATE EFFORT AND

PERFORMANCE THAT GO BEYOND
TRANSFORMATIONAL APPROACH
 
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TRANSACTIONAL
ëGUIDE AND MOTIVATE FOLLOWERS
BY CLARIFYING ROLE AND TASKS
ëWATCHES DEVIATIONS AND TAKE
CORRECTIVEACTION
ë NO PERSONAL ATTENTION
ëFOLLOWERS DO NOT HAVE THE
RIGHT TO QUESTION VIEWS OF THE
LEADER
TRANSFORMATIONAL
ëPROVIDE INDIVIDUAL
CONSIDERATION AND INTELLECTUAL
STIMULATION
ëCOMMUNICATE HIGH
PERFORMANCE EXPECTATION &
PROMOTES INTELLGENCE&PROBLEM
SOLVING
ëPERSONAL ATTENTION
ëUNLIKE CHARISMATIC LEADERSHIP
FOLLOWERS HAVE THE RIGHT TO
QUESTION VIEWS OF THE LEADER
QUESTIONS
THANKS