Clients,

Enclosed is your 7 Step FSBO Follow Up Sequence. We use www.icontact.com to set up your
video email autoresponder. Each email will drip out weekly (Day 0, Day 7, Day 14, etc). There
are two links in each email, linking to your educational video for your FSBO prospect. This is
designed to DRAMATICALLY improve lead conversion.

You will answer the questions raised in the email, in your video. Be 100% educational and
authentic, no sales. Just help them sell their home. This will earn their trust and position you as
their go-to expert when it comes to selling their home (so they call YOU when they can't seem
to sell it within the first 30-60 days).

Then, in your 'P.S.', I include a soft call to action and a link to your 'Why Hire Me' Video. I
suggest it's a video of happy FSBO (i.e. private sellers) saying great things about you and the
results you deliver for them. The video must also include your unique seller value proposition
(what EXACTLY will you do for them that's different and better than every other Realtor or
option.)

How do you get their email address?

1.) Call and offer them your FREE course, no obligation.

2.) Send them a FedEx offering your FREE course, no-obligation
3.) Leave a flyer on their doorstep offering your FREE course, etc.
4.) Have your past FSBO clients send them a letter of recommendation offering your course
(most powerful)
5.) Reach out to them on Twitter or Facebook; link to your course.

The KEY is, you make yourself the invited guest to the sale, not the annoying pest. All the other
Realtors are pressing hard for an appointment and closing too quickly. Please understand the
sales process - 'bait' them with the course, position yourself as the expert, and let the sale come
to you by making phone calls to follow-up on your emails sent.

In iContact, you can track who opens these emails and watches the videos. Use the information
to your advantage so you know who to follow up with.

If you're not a client, call me, we’ll set this all up for you. Visit
http://www.getvyral.com to review our Vyral Exclusive program. We do all the
social media and video marketing work for you to increase referrals and
repeat business from your past clients and center of influence.
Call 1-800-323-9974 for more information.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #1: I'll teach you how to find buyers
Name,

I've prepared a FREE 7 Day "How to Sell Your Home" video course for you.

Over the next few days, with your permission, I'll send you my 'secret' videos with the
exact strategies I use to attract and convince buyers to pay higher, emotionally-driven
prices for your home.

Click here to watch your first video >

After years of experience and (very expensive) sales training, I'll teach you exactly how
to sell your home for the most money.

Why would I do this?

You'll learn precisely what I do for my clients, and in the process, understand the value of
paying a commission for the right agent to do the work for you.

Here's your first video lesson >

So, enjoy the course - I spent quite a bit of time making it for you. When you sell your
home, let me know how you applied my strategies!

Your Name

P.S. Here's a video of private home owners, just like you, who hired me to help them.
Call me anytime at ___________ with questions, no sales pitch. I'm happy to help you.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #2: Can your buyers afford your home?
Name,

It's time for your first video lesson!

When a buyer calls to see your home, stop talking! It's the number #1 mistake private
home sellers (and my real estate peers) make when selling their home.

They key is to first ask questions so you identify their needs.

Click here to learn the questions you must ask. >

This way you personalize your presentation to their wants and desires.

Remember, telling isn't selling - asking your buyer the right questions is the FASTEST
way to convince them to pay more for your home.

Here are the questions you must ask now. >

The questions are included in the YouTube description, print them and use as a
'questionnaire' or 'survey' every time you get a phone inquiry.

In your next video, you'll learn my top home decorating tips to get buyers emotionally
invested in your home so you sell it for more money.

Stay tuned...

Your Name

P.S. Call me at _____________ if you'd like to learn how I'll sell your home. I have a
proven plan that works. Here's a video of happy sellers, just like you, who hired me to get
the job done.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #3: How to stage your home to sell
Name,

It's true, when your home is for sale, it's not 'yours' anymore.

The fact is few agents or private sellers know what it takes to decorate your home to
psychologically influence buyers to make higher priced, emotional offers.

You're selling their dream home, not yours!

Knowing this, you must 'stage' your home correctly. It's a term we use in the industry to
decorate your home in a way that motivates buyers.

This is something I do very well.

Click here to learn how to stage your home. >

It takes more than a clean house to motivate buyers, and I'll cover the best money-making
enhancements and mistakes to avoid in your video.

You'll be very surprised by what you learn.

Here's your video to watch. >

In your next video, we'll cover how to interpret market trends and statistics so you know
if it's the right time to sell your home.

Until next time..

Your Name

P.S. I still would like to apply for the position to help sell your home. Call me at
_____________ and I'll listen to your frustrations and give you a few tips that I use every
day. Here's the video again on how I can help you.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #4: Important legal documents for you...
Name,

Do you have all of the home selling forms you need?

If not, don't worry. I put them all together for you, and I recorded a short video that
explains how to fill them out.

Click here to get the forms and watch your video.

Your important forms include:

- Property Disclosures
- Buyer Pre-Qualification Letters
- Home Inspection Reports
- Negotiating Repairs
- Sales Contacts
- Lead Based Paint
... and a whole lot more.

It's very important you fill these out CORRECTLY when you sell your home privately, I
see mistakes that will cost you all the time.

Click here to watch your video. >

I'll fill you in on what you need to know.

Talk soon,

Your Name

P.S. Did you have a chance to watch my video on how I've helped private sellers get their
home sold? If not, here's the link. You may reach me at ___________ anytime with
questions.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #5: People You Need to Know
Name,

A quick real estate fact that may shock you..

Here's a quick list of all people involved in your residential real estate transaction. I made
a short video so you know exactly what these people do and how to know if you're
getting value so you don't overpay.

Click here to watch your video how to hire help >

· Real estate attorney

· Appraiser
· Home inspector
· Mortgage loan officer
· Lead paint inspector
· Radon inspector
· Tax adviser
· Survey company
· Flood plain inspector
· Termite inspector
· Title company
· Insurance consultant
· Moving company

I've dealt with all the people above for years, and I know exactly how to negotiate your
best deal and protect your interests.

Believe me, your fees add up very fast.

Watch my video to learn how to save money. >

I hope you're learning from my videos, reply back to the email and let me know if there's
any other information I can send your way to help.

Sincerely,

Your Name

P.S. Call me at _____________ and I'll share with your a few more tips I didn't have time
to cover in your video. No obligation.
(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #6: Tips for Pricing Your Home
Name,

Is your home over-priced for the market?

Now we get the REAL question when selling your home...

So, what's the RIGHT price to list your home on the market?

You see, if you price high, you won't get buyers. But if you price lower, well, your price
may get bid up to an ever higher price than you're asking!

Wait a moment, "Lower my price?"

Precisely.

Watch my video and I'll explain how it all works. >

Home sales are based on supply and demand. And when you encourage emotional
bidding, your price goes up! First, you must lower your asking price, but that's not all....

You'll also learn a few other tips on how to price your home to sell.

Believe me, this is a video you DON'T want to miss.

Click here to learn my 'secret' to sell your home for more >

Sincerely,

Name

P.S. Now is a really good time listen to my marketing plan. I know EXACTLY what
buyers are looking for right now (I talk to them all day!). Call me at _____________ and
I'll give you a few tips to price your home right, no obligation.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You
Email #7: FREE Home Selling Makeover
Name,

Over the past weeks I've sent you a few emails.

I hope you found great value in my advice.

This is my LAST email to you, and I'd formally like to ask for your business.

In fact, I'd like to offer you a FREE Home Selling Makeover. I'll come to your home,
recommend selling improvements, show you how to market your property to more
buyers, and even handle all the paperwork so you don't pay unnecessary fees or make
expensive mistakes.

Call me at _________________ or reply to this email with a good time to visit.

There are MANY real estate agents who want your business, but I don't take listings...

I sell homes.

And my happy clients prove it.

Here's a link to my 'Why Hire Me' video that shows exactly what I'll do for you so I sell
your home FOR MORE MONEY than you'll pay in the marginal cost of my commission.

So please call me right now at _________________ and I'll listen to your frustrations and
recommend solutions.

I'm here to help you and I want you to succeed.

Your trusted real estate adviser,

Your Name

P.S. Call me right now at _________________. I know EXACTLY how to get your
home sold right now for the most amount of money.

(c) Vyral Marketing 1-800-323-9974 www.getvyral.com Video Marketing Company - We Do All The Work For You