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This document provides a template for deconstructing a photograph by having the student fill in details about the photo such as the type, description from dominant and oppositional readings, advertising techniques used, contrasts, subjects, angles, movement, color, and intended audience. The student is guided to analyze various technical and interpretive elements of the photo.
This document provides a template for deconstructing a photograph by having the student fill in details about the photo such as the type, description from dominant and oppositional readings, advertising techniques used, contrasts, subjects, angles, movement, color, and intended audience. The student is guided to analyze various technical and interpretive elements of the photo.
Авторское право:
Attribution Non-Commercial (BY-NC)
Доступные форматы
Скачайте в формате PDF, TXT или читайте онлайн в Scribd
This document provides a template for deconstructing a photograph by having the student fill in details about the photo such as the type, description from dominant and oppositional readings, advertising techniques used, contrasts, subjects, angles, movement, color, and intended audience. The student is guided to analyze various technical and interpretive elements of the photo.
Авторское право:
Attribution Non-Commercial (BY-NC)
Доступные форматы
Скачайте в формате PDF, TXT или читайте онлайн в Scribd
Type of Photo: __________________________________ Description: (dominant Reading) __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ Oppositional reading (what the advertiser does not want you to see): __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ AD technique: __________________________________________________________________ __________________________________________________________________ Contrast: __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ Subject: __________________________________________________________________ __________________________________________________________________ Angle/Range: __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ Movement/ colour: __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ __________________________________________________________________ Who is this Ad designed for? __________________________________________________________________
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