Guidelines for rewriting creative code from third party ad servers

This document presents examples on how ad tags from different third party ad servers should be edited to count clicks in EmediateAd. This is a guideline and EmediateAd can not guarantee click-counting will work. It is always up to the third party ad server to make sure all settings are correct.

Third party ad servers Ad Dynamix Adfarm Adform Admeta Adserverplus Adsfac Adtech Agent Interactive Atlas Media Bluestreak Bursting Pipe Comission Partner Connextra Doubleclick Emediate Euro Ads Eyeblaster Falk Mediaplex Newtention PointRoll Tango Zebra TradeDoubler Zedo

Ad Dynamix
Standard Ad Dynamix JavaScript third party code: <!-- start of AdDynamix code 160x600 --> <script language=javascript src=http://ads.addynamix.com/creative/2-2130150-39j?></script> <noscript> <a href=http://ads.addynamix.com/click/2-2130150-39?><img src=http://ads.addynamix.com/creative/2-2130150-39? border=0 alt=Loading AdDynamix...></a> </noscript> <!-- end of AdDynamix code 160x600 -->

In order to track clicks: Add clkredir=EASLink= parameters into the redirect string. <!-- start of AdDynamix code 160x600 --> <script language=javascript src=http://ads.addynamix.com/creative/2-2130150-39j?clkredir=EASLink=></ script> <noscript> <a href=http://ads.addynamix.com/click/2-2130150-39?><img src=http://ads.addynamix.com/creative/2-2130150-39? border=0 alt=Loading AdDynamix...></a> </noscript> <!-- end of AdDynamix code 160x600 -->

Ad Dynamix

AdFarm
Standard AdFarm JavaScript third party code:

<script language=javascript> mpt = new Date(); mpts = mpt.getTimezoneOffset() + mpt.getTime(); document.write(<script language=JavaScript src=http://adfarm.mediaplex.com/ad/ js/44795?rfr=5010&mpt= + mpts + &mpvc= type=text/javascript></scr + ipt>); </script> <noscript> <a href=http://adfarm.mediaplex.com/ad/ck/44795?rfr=5010> <img src=http://adfarm.mediaplex.com/ad/bn/44795?rfr=5010 alt=Click Here border=0> </a> </noscript>

In order to track clicks: Add the EASLink= parameters into the redirect string.

<script language=javascript> mpt = new Date(); mpts = mpt.getTimezoneOffset() + mpt.getTime(); document.write(<script language=JavaScript src=http://adfarm.mediaplex.com/ad/ js/44795?rfr=5010&mpt= + mpts + &mpvc=EASLink= type=text/javascript></scr + ipt>); </script> <noscript> <a href=EASLink=http://adfarm.mediaplex.com/ad/ck/44795?rfr=5010> <img src=http://adfarm.mediaplex.com/ad/bn/44795?rfr=5010 alt=Click Here border=0> </a> </noscript>

AdFarm

AdForm
Standard AdForm JavaScript third party code:

<script language=javascript src=http://track.adform.net/adfscript/?bn=43547></script> <noscript> <A HREF=http://track.adform.net/C/?bn=43547;C=0 TARGET=_blank> <IMG SRC=http://track.adform.net/adfserve/?bn=43547;srctype=4;ord=[timestamp] BORDER=0 WIDTH=468 HEIGHT=60 ALT=></A> </noscript>

In order to track clicks: Add the click= and EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_

<script language=javascript src=http://track.adform.net/adfscript/?bn=43547;click=EASLink=></ script> <noscript> <A HREF=EASLink=http://track.adform.net/C/?bn=43547;C=0 TARGET=_blank> <IMG SRC=http://track.adform.net/adfserve/?bn=43547;srctype=4;ord=_U_ BORDER=0 WIDTH=468 HEIGHT=60 ALT=></A> </noscript>

AdForm

Admeta
Standard Admeta JavaScript third party code: <!-- ADMETA ADSERVE SCRIPT. COPYRIGHT ADMETA --> <div id=admeta133867></div> <script type=text/javascript> <!-document.write(<scri + pt defer=defer src=http://ai.admeta.com/adserve/public/getad/?id=133867&noifr=true&urlPrefix=&slump= + new Date().getTime() + <http://ai.admeta.com/adserve/public/getad/?id=133867&noifr=true&urlPrefix=&slump=%20+%20new%20 Date().getTime()%20+%20> type=text/javascript><\/scr + ipt>); //--> </script> <noscript> <a href=http://rms.admeta.com/public/transfer.asp?sitebanner_id=1041259 target=_blank /> <img src=http://qstream-down.qbrick.com/04452/576/bank/15764/backup_2b6819cd9e1447c8b244703881c8 96ac.jpg width=180 height=500 border=0 /></a> <img src=http://rms.admeta.com/public/vtexpose.asp?s lump=[timestamp]&sitebanner_id=1041259 border=0 height=1 width=1 /> </noscript> <!-- END OF ADMETA ADSERVE SCRIPT --> In order to track clicks: Add click counter EASLink= and exchange the [timestamp] with _U_. Also insert the tag within <html> and <body>-tags. <html> <body> <!-- ADMETA ADSERVE SCRIPT. COPYRIGHT ADMETA --> <div id=admeta133867></div> <script type=text/javascript> <!-document.write(<scri + pt defer=defer src=http://ai.admeta.com/adserve/public/getad/?id=133867&noifr=true&urlPrefix=EASLink=&slump= + new Date().getTime() + <http://ai.admeta.com/adserve/public/getad/?id=133867&noifr=true&urlPrefix=EASLink=&slump=%20+%20 new%20Date().getTime()%20+%20> type=text/javascript><\/scr + ipt>); //--> </script> <noscript> <a href=EASLink=http://rms.admeta.com/public/transfer.asp?sitebanner_id=1041259 target=_blank /> <img src=http://qstream-down.qbrick.com/04452/576/bank/15764/backup_2b6819cd9e1447c8b244703881 c896ac.jpg width=180 height=500 border=0 /></a> <img src=http://rms.admeta.com/public/vtexpose. asp?slump=_U_&sitebanner_id=1041259 border=0 height=1 width=1 /> </noscript> <!-- END OF ADMETA ADSERVE SCRIPT --> </body> </html>

Admeta

Adserverplus
Standard Adserverplus JavaScript third party code: <!-- BEGIN STANDARD TAG - 160 x 600 - AdPepperSweden Direct: Finland - DO NOT MODIFY --> <SCRIPT TYPE=text/javascript SRC=http://ad.adserverplus.com/st?ad_type=ad&ad_ size=160x600&section=233879&pub_redirect_unencoded=1&pub_redirect=InsertClickCounterHere></ SCRIPT> <!-- END TAG -->

In order to track clicks: Add EASLink= parameters into the redirect string. <!-- BEGIN STANDARD TAG - 160 x 600 - AdPepperSweden Direct: Finland - DO NOT MODIFY --> <SCRIPT TYPE=text/javascript SRC=http://ad.adserverplus.com/st?ad_type=ad&ad_ size=160x600&section=233879&pub_redirect_unencoded=1&pub_redirect=EASLink=></SCRIPT> <!-- END TAG -->

Adserverplus

Adsfac
Standard Adsfac JavaScript third party code: <html>

<body> <!-- begin ad template --> <script language=JavaScript type=text/javascript src=http://adsfac.eu/ffa/VRM/vrm3.js></script> <script language=JavaScript type=text/javascript> function vrm3_site_define(){ vrm3_hide_tags=; // if required Insert HTML tag types to hide/show vrm3_hide_ids=; // if required Insert HTML tag ids to hide/show vrm3_redirect_url=; vrm3_impression_url=; } </script> <script language=JavaScript id=vrm3_ad_def type=text/javascript src=http://adsfac.eu/ffa/vrm/script. aspx?cc=LBS003.4511.0> </script> <noscript> <a href=http://adsfac.eu/link.asp?cc=LBS003.4511.0 target=_blank><img src=http://adsfac.eu/ag.asp? cc=LBS003.4511.0&bk=1&ord=[timestamp] width=120 height=600 border=0 alt=></a> </noscript> <!-- end ad template --> </body> </html>

In order to track clicks: Add the EASLink= parameters and exchange [timestamp] with _U_. <html> <body> <!-- begin ad template --> <script language=JavaScript type=text/javascript src=http://adsfac.eu/ffa/VRM/vrm3.js></script> <script language=JavaScript type=text/javascript> function vrm3_site_define(){ vrm3_hide_tags=; // if required Insert HTML tag types to hide/show vrm3_hide_ids=; // if required Insert HTML tag ids to hide/show vrm3_redirect_url=EASLink=; vrm3_impression_url=; } </script> <script language=JavaScript id=vrm3_ad_def type=text/javascript src=http://adsfac.eu/ffa/vrm/script. aspx?cc=LBS003.4511.0> </script> <noscript> <a href=EASLink=http://adsfac.eu/link.asp?cc=LBS003.4511.0 target=_blank><img src=http://adsfac.eu/a g.asp?cc=LBS003.4511.0&bk=1&ord=_U_ width=120 height=600 border=0 alt=></a> </noscript> <!-- end ad template --> </body> </html>

Adsfac

Adtech
Adtech JavaScript third party code: <!--JavaScript Tag // Tag for network 519: Initiative Universal Media A/S // Website: Krak // Page: Krakt Agency // Placement: Krakt Agency-160x600 (1042571) // created at: Dec 19, 2005 2:23:42 PM--> <script language=javascript><!-document.write(<scr+ipt language=javascript1.1 src=http://adserver.adtech.de/addyn|3.0|519|1042571|0|1 54|ADTECH;AdId=1037109;BnId=-1;loc=100;target=_blank;misc=+new Date().getTime()+;rdclick=[insert here your parameter]></scri+pt>); //--> </script><noscript><a href=http://adserver.adtech.de/adlink|3.0|519|1042571|0|154|ADTECH;loc=300;AdId=1 037109;BnId=-1;rdclick=[insert here your parameter] target=_blank><img src=http://adserver.adtech.de/ads erv|3.0|519|1042571|0|154|ADTECH;AdId=1037109;BnId=-1;loc=300 border=0 width=160 height=600></ a></noscript> <!-- End of JavaScript Tag --> We recommend you rewrite this tag without document.write. It has a tendency to cause problems and it has no real function. Without document.write and with EASLink= to count clicks in EmediateAd the tag will look like this (note the _U_): <!--JavaScript Tag // Tag for network 519: Initiative Universal Media A/S // Website: Krak // Page: Krakt Agency // Placement: Krakt Agency-160x600 (1042571) // created at: Dec 19, 2005 2:23:42 PM--> <script language=javascript1.1 src=http://adserver.adtech.de/addyn|3.0|519|1042571|0|154|ADTECH;AdId= 1037109;BnId=-1;loc=100;target=_blank;misc=_U_;rdclick=EASLink=></script> <noscript><a href=http://adserver.adtech.de/adlink|3.0|519|1042571|0|154|ADTECH;loc=300;AdId=1037109; BnId=-1;rdclick=EASLink= target=_blank><img src=http://adserver.adtech.de/adserv|3.0|519|1042571|0|15 4|ADTECH;AdId=1037109;BnId=-1;loc=300 border=0 width=160 height=600></a></noscript> <!-- End of JavaScript Tag --> If you want to use the original tag. In order to track clicks: Add the EASLink= parameters into the redirect string. <!--JavaScript Tag // Tag for network 519: Initiative Universal Media A/S // Website: Krak // Page: Krakt Agency // Placement: Krakt Agency-160x600 (1042571) // created at: Dec 19, 2005 2:23:42 PM--> <script language=javascript><!-document.write(<scr+ipt language=javascript1.1 src=http://adserver.adtech.de/addyn|3.0|519|1042571|0|1 54|ADTECH;AdId=1037109;BnId=-1;loc=100;target=_blank;misc=+new Date().getTime()+;rdclick=EASLink= ></scri+pt>); //--> </script><noscript><a href=http://adserver.adtech.de/adlink|3.0|519|1042571|0|154|ADTECH;loc=300;AdId=1 037109;BnId=-1;rdclick=EASLink= target=_blank><img src=http://adserver.adtech.de/adserv|3.0|519|1042 571|0|154|ADTECH;AdId=1037109;BnId=-1;loc=300 border=0 width=160 height=600></a></noscript> <!-- End of JavaScript Tag --> NOTE! Important with line break before document.write

Adtech

Agent Interactive
Standard Agent Interactive JavaScript third party code: <script type=text/javascript>var uri = http://app2.agentinteractive.se/adtrax/imp?e=487&p=407&rnd= + new String (Math.random()).substring (2, 11);document.write(<sc+ript type=text/javascript src=+uri+ charset=ISO-8859-1></sc+ript>);</script>

In order to track clicks: Add the &cc=EASLink= parameters into the redirect string. <script type=text/javascript>var uri = http://app2.agentinteractive.se/adtrax/imp?e=487&p=407&cc=EAS Link=&rnd= + new String (Math.random()).substring (2, 11);document.write(<sc+ript type=text/javascript src=+uri+ charset=ISO-8859-1></sc+ript>);</script>

Agent Interactive

Atlas Media
Standard Atlas Media JavaScript third party code: <script language=JavaScript type=text/javascript src=http://view.atdmt.com/jview/yhkxxbcl00100018stm/ direct/01?click=> </script> <noscript> <a href=http://click.atdmt.com/go/yhkxxbcl00100018stm/direct/01 target=_blank> <img border=0 src=http://view.atdmt.com/view/yhkxxbcl00100018stm/direct/01></a> </noscript>

In order to track clicks: Add the click= and EASLink= parameters into the redirect string. <script language=JavaScript type=text/javascript src=http://view.atdmt.com/jview/yhkxxbcl00100018stm/ direct/01?click=EASLink=> </script> <noscript> <a href=EASLink=http://click.atdmt.com/go/yhkxxbcl00100018stm/direct/01 target=_blank> <img border=0 src=http://view.atdmt.com/view/yhkxxbcl00100018stm/direct/01></a> </noscript>

Atlas Media

Bluestreak
Standard Bluestreak JavaScript third party code: <SCRIPT LANGUAGE=JavaScript SRC=http://s0b.bluestreak.com/ix.e?jss&s=178568&u=&n=[timestamp] &cltk=></script> <noscript> <a href=http://s0b.bluestreak.com/ix.e?hr&s=178568 target=_top> <img src=http://s0b.bluestreak.com/ix.e?ir&s=178568 border=0></a> </noscript>

In order to track clicks: Add the cltk= and EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_. <SCRIPT LANGUAGE=JavaScript SRC=http://s0b.bluestreak.com/ix.e?jss&s=178568&u=&n=_U_ &cltk=EASLink=> </script> <noscript> <a href=EASLink=http://s0b.bluestreak.com/ix.e?hr&s=178568 target=_top> <img src=http://s0b.bluestreak.com/ix.e?ir&s=178568 border=0></a> </noscript>

Bluestreak

Bursting Pipe
Standard Bursting Pipe Javascript third party code: <script src=http://bs.serving-sys.com/BurstingPipe/adServer.bs?cn=sb&c=17&pli=283815&pi=0&w=300&h=2 50&ncu=$$[your-adserver-clickstring]$$&ord=[timestamp]></script> <noscript> <a href=[your-adserver-clickstring]http%3A//bs.serving-sys.com/BurstingPipe/BannerRedirect.asp%3FFlightI D%3D283815%26Page%3D%26PluID%3D0%26Pos%3D5148 target=_blank><img src=http://bs.servingsys.com/BurstingPipe/BannerSource.asp?FlightID=283815&Page=&PluID=0&Pos=5148 border=0 width=300 height=250></a> </noscript> In order to track clicks: Add EASLink= parameters into the redirect string and exchange [timestamp] with _U_. <script src=http://bs.serving-sys.com/BurstingPipe/adServer.bs?cn=sb&c=17&pli=283815&pi=0&w=300&h=2 50&ncu=$$EASLink=$$&ord=_U_></script> <noscript> <a href=EASLink=http%3A//bs.serving-sys.com/BurstingPipe/BannerRedirect.asp%3FFlightID%3D28 3815%26Page%3D%26PluID%3D0%26Pos%3D5148 target=_blank><img src=http://bs.serving-sys. com/BurstingPipe/BannerSource.asp?FlightID=283815&Page=&PluID=0&Pos=5148 border=0 width=300 height=250></a> </noscript>

Bursting Pipe

Comission Partner
Standard Comission Partner IFrame third party code: <IFRAME NAME=CPbanner5721 SRC=http://banner.commissionpartner.com/Flash/?bn=5721&ord=[times tamp]&CP_ClickTag=http://click.commissionpartner.com/C/?bn=5721&C=1&ord=[timestamp] WIDTH=140 HEIGHT=350 MARGINWIDTH=0 MARGINHEIGHT=0 HSPACE=0 VSPACE=0 FRAMEBORDER=0 SCROLLING=NO></IFRAME>

In order to track clicks: Insert EASLink= between all = and http:// click.commissionpartner.com/C/?bn=.... [timestamp] is exchanged for _U_. <IFRAME NAME=CPbanner5721 SRC=http://banner.commissionpartner.com/Flash/?bn=5721&ord=_U_ &CP_ClickTag=EASLink=http://click.commissionpartner.com/C/?bn=5721&C=1&ord=_U_ WIDTH=140 HEIGHT=350 MARGINWIDTH=0 MARGINHEIGHT=0 HSPACE=0 VSPACE=0 FRAMEBORDER=0 SCROLLING=NO></IFRAME>

Comission Partner

Connextra
Standard Connextra JavaScript third party code: <script type=text/javascript src=http://ff.connextra.com/clientname/selector/script?client=clientname&placement= publisher_160x600&tclk=[your-click-command-here]></script>

In order to track clicks: Insert EASLink= where it says [your-click- command-here]

<script type=text/javascript src=http://ff.connextra.com/clientname/selector/script?client=clientname&placement= publisher_160x600&tclk=EASLink=></script>

Connextra

DoubleClick
Standard DART JavaScript third party code: <SCRIPT language=JavaScript1.1 SRC=http://ad.doubleclick.net/adj/N270.site.com/B17804;sz=468x60; ord=[timestamp]?></script> <NOSCRIPT> <A HREF=http://ad.doubleclick.net/jump/N270.site.com/B17804; sz=468x60;ord=[timestamp]?> <IMG SRC=http://ad.doubleclick.net/ad/N270.site.com/B17804;sz=468x60;ord=[timestamp]? BORDER=0 WIDTH=468 HEIGHT=60 ALT=Click Here!>Click Here!</A> </NOSCRIPT>

In order to track clicks: Add the click= and EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_ <SCRIPT language=JavaScript1.1 SRC=http://ad.doubleclick.net/adj/N270.site.com/B17804;sz=468x60;ord=_U_;click=EASLink=></SCRIPT> <NOSCRIPT> <A HREF=EASLink=http://ad.doubleclick.net/jump/N270.site.com/B17804;sz=468x60;ord=_U_> <IMG SRC=http://ad.doubleclick.net/ad/N270.site.com/B17804;sz=468x60;ord=_U_ BORDER=0 WIDTH=468 HEIGHT=60 ALT=Click Here!>Click Here!</A> </NOSCRIPT> With an Iframe around the JavaScript the result should be: <IFRAME SRC=http://ad.dk.doubleclick.net/adi/N3018.Krak.dk/B1951199;sz=728x90;ord=_U_;click= EASLink= WIDTH=728 HEIGHT=90 MARGINWIDTH=0 MARGINHEIGHT=0 HSPACE=0 VSPACE=0 FRAMEBORDER=0 SCROLLING=no BORDERCOLOR=#000000> <SCRIPT language=JavaScript1.1 SRC=http://ad.dk.doubleclick.net/adj/N3018.Krak.dk/B1951199;abr=!ie;sz =728x90;ord=_U_;click=EASLink=> </SCRIPT> <NOSCRIPT> <A HREF=EASLink=http://ad.dk.doubleclick.net/jump/N3018.Krak.dk/B1951199;abr=!ie4;abr=!ie5;sz=728x90 ;ord=_U_?> <IMG SRC=http://ad.dk.doubleclick.net/ad/N3018.Krak.dk/B1951199;abr=!ie4;abr=!ie5;sz=728x90;ord=_U_? BORDER=0 WIDTH=728 HEIGHT=90 ALT=Click Here></A> </NOSCRIPT> </IFRAME>

DoubleClick

Emediate
Standard Emediate JavaScript third party code: <script src=http://ad1.emediate.dk/EAS_tag.1.0.js></script> <script type=text/javascript language=JavaScript src=http://ad1.emediate.dk/eas?camp=123456;cre=mu;js=y ;ord=[timestamp];EASClick=></script>

In order to track clicks: Add the EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_. <script src=http://ad1.emediate.dk/EAS_tag.1.0.js></script> <script type=text/javascript language=JavaScript src=http://ad1.emediate.dk/eas?camp=123456;cre=mu;js=y; ord=_U_;EASClick=EASLink=></script>

Emediate

Euroads
Standard Euroads iframe third party code: <iframe src=http://tracking1.st-euroads.dk/system/showadv.php?sid=7&cpid=16&adid=681&acid=359& eapartnerredir= width=728 height=90 marginwidth=0 marginheight=0 ALLOWTRANSPARENCY=true frameborder=0 scrolling=no bordercolor=#000000 hspace=0 vspace=0></iframe>

In order to track clicks: Add EASLink= parameters into the redirect string. <iframe src=http://tracking1.st-euroads.dk/system/showadv.php?sid=7&cpid=16&adid=681&acid=359&eapa rtnerredir=EASLink= width=728 height=90 marginwidth=0 marginheight=0 ALLOWTRANSPARENCY=true frameborder=0 scrolling=no bordercolor=#000000 hspace=0 vspace=0></iframe>

Euroads

Eyeblaster
Standard Eyeblaster JavaScript third party code: <script> var gnEbMinZIndex = 10000; var gfEbInIframe = true; var gEbBAd = new Object(); gEbBAd.nFlightID = 263040; gEbBAd.nWidth = 300; gEbBAd.nHeight = 250; var gEbInteractions=[+escape(_eyeblaster)+,+escape(CLICK_COMMAND)+,+]; var gstrEbRandnum = new String(Math.random()); gstrEbRandnum = gstrEbRandnum.substring(gstrEbRandnum.indexOf(.)+1 , gstrEbRandnum.length); gEbBAd.strNonSupported = http://bs.serving-sys.com/BurstingPipe/NonSupportedBanner.asp?FlightID=263 040&Page=&PluID=0&Width=300&Height=250&Pos= + gstrEbRandnum + &ebSiteClick=+escape(CLICK_ COMMAND); </script> <script src=http://ds.serving-sys.com/BurstingScript/ebBannerServing_263040.js></script> <noscript> <a href=CLICK_COMMANDhttp%3A//bs.serving-sys.com/BurstingPipe/BannerRedirect.asp%3FFlightID%3 D263040%26Page%3D%26PluID%3D0%26Pos%3D6090 target=_blank><img src=http://bs.serving-sys. com/BurstingPipe/BannerSource.asp?FlightID=263040&Page=&PluID=0&Pos=6090 border=0 width=300 height=250></a> </noscript> In order to track clicks: Add EASLink= parameters into the redirect string. <script> var gnEbMinZIndex = 10000; var gfEbInIframe = true; var gEbBAd = new Object(); gEbBAd.nFlightID = 263040; gEbBAd.nWidth = 300; gEbBAd.nHeight = 250; var gEbInteractions=[+escape(_eyeblaster)+,+escape(EASLink=)+,+]; var gstrEbRandnum = new String(Math.random()); gstrEbRandnum = gstrEbRandnum.substring(gstrEbRandnum.indexOf(.)+1 , gstrEbRandnum.length); gEbBAd.strNonSupported = http://bs.serving-sys.com/BurstingPipe/NonSupportedBanner.asp?FlightID=2630 40&Page=&PluID=0&Width=300&Height=250&Pos= + gstrEbRandnum + &ebSiteClick=+escape(EASLink =); </script> <script src=http://ds.serving-sys.com/BurstingScript/ebBannerServing_263040.js></script> <noscript> <a href=EASLink=http%3A//bs.serving-sys.com/BurstingPipe/BannerRedirect.asp%3FFlightID%3D26 3040%26Page%3D%26PluID%3D0%26Pos%3D6090 target=_blank><img src=http://bs.serving-sys. com/BurstingPipe/BannerSource.asp?FlightID=263040&Page=&PluID=0&Pos=6090 border=0 width=300 height=250></a> </noscript>

Eyeblaster

Falk
Standard Falk JavaScript third party code: <script type=text/javascript language=JavaScript src=http://as1.falkag.de/sel?cmd=jsc&kid=80693&dat=14 6139&xl=728&yl=90&opt=0&rdm=[timestamp]></script> <noscript> <a href=http://as1.falkag.de/sel?cmd=lnk&kid=80693&dat=146139&opt=0&rdm=[timestamp] target=_blank> <img src=http://as1.falkag.de/sel?cmd=ban&kid=80693&dat=146139&opt=0&rdm=[timestamp] width=728 height=90 alt=Prinzip Freude border=0></a> </noscript> In order to track clicks: Add the cnturl= and EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_. <script type=text/javascript language=JavaScript src=http://as1.falkag.de/sel?cmd=jsc&kid=80693&dat=14 6139&xl=728&yl=90&opt=0&rdm=_U_&cntadd=1&cnturl=EASLink=></script> <noscript> <a href=EASLink=http://as1.falkag.de/sel?cmd=lnk&kid=80693&dat=146139&opt=0&rdm=_U_ target=_ blank> <img src=http://as1.falkag.de/sel?cmd=ban&kid=80693&dat=146139&opt=0&rdm=_U_ width=728 height=90 alt=Prinzip Freude border=0></a> </noscript>

Falk

Mediaplex
Standard Mediaplex JavaScript third party code: <script language=JavaScript1.1 src=http://altfarm.mediaplex.com/ad/js/3178-13924-18430?mpt=[CACHEBUSTER]&mpvc=></script> <noscript> <a href=http://altfarm.mediaplex.com/ad/ck/3178-13924-1843-0?mpt=[CACHEBUSTER]> <img src=http://altfarm.mediaplex.com/ad/bn/3178-13924-1843-0?mpt=[CACHEBUSTER] alt=Click here for reservations border=0></a> </noscript> In order to track clicks: Add the mpvc= and EASLink= parameters into the redirect string [CACHEBUSTER] is exchanged for _U_. <script language=JavaScript1.1 src=http://altfarm.mediaplex.com/ad/js/3178-13924-18430?mpt=_U_&mpvc=EASLink=></script> <noscript> <a href=EASLink=http://altfarm.mediaplex.com/ad/ck/3178-13924-1843-0?mpt=_U_> <img src=http://altfarm.mediaplex.com/ad/bn/3178-13924-1843-0?mpt=_U_ alt=Click here for reservations border=0></a> </noscript>

Mediaplex

Newtention
Standard Newtention JavaScript third party code: <iframe src=http://ads.newtention.net/ads?rt=1&bi=3508&se=m&cs=1450&ts=[zeitstempel] width=300 height=250 marginheight=0 marginwidth=0 hspace=0 vspace=0 frameborder=0 noresize scrolling=no> <script type=text/javascript language=JavaScript src=http://ads.newtention.net/ads?rt=2&bi=3508&se=m& cs=1450&ts=[zeitstempel]></script> <noscript> <a href=http://ads.newtention.net/ads?rt=7&bi=3508&se=m&cs=1450&ts=[zeitstempel] target=_blank> <img src=http://ads.newtention.net/ads?rt=4&bi=3508&se=m&cs=1450&ts=[zeitstempel] width=300 height=250 alt= border=0></a> </noscript> </iframe> In order to track clicks: Add _U_&cr=EASLink=[[reredirect_plain]] parameters into the redirect string. <iframe src=http://ads.newtention.net/ads?rt=1&bi=3508&se=m&cs=1450&ts=_U_&cr=EASLink=[[reredirec t_plain]] width=300 height=250 marginheight=0 marginwidth=0 hspace=0 vspace=0 frameborder=0 noresize scrolling=no> <script type=text/javascript language=JavaScript src=http://ads.newtention.net/ads?rt=2&bi=3508&se=m& cs=1450&ts=_U_&cr=EASLink=[[reredirect_plain]]></script> <noscript> <a href=EASLink=http://ads.newtention.net/ads?rt=7&bi=3508&se=m&cs=1450&ts=_U_ target=_blank> <img src=http://ads.newtention.net/ads?rt=4&bi=3508&se=m&cs=1450&ts=_U_ width=300 height=250 alt= border=0></a> </noscript> </iframe>

Newtention

PointRoll
Standard PointRoll JavaScript third party code: <script type=text/javascript> function pr_swfver(){ var osf,osfd,i,axo=1,v=0,nv=navigator; if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins[Shockwave Flash];if(osf&&osf.description){osfd=osf. description;v=parseInt(osfd.substring(osfd.indexOf(.)-2))}} else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject(ShockwaveFlash.ShockwaveFlash.+i);v=i}}catch(e){}} return v; } var pr_redir=$CTURL$; var pr_nua=navigator.userAgent.toLowerCase(); var pr_s=ads.pointroll.com/PortalServe/?pid=560359E93920080103203542&pos=h&flash=+pr_ swfver()+&redir=+pr_redir+&r=+Math.random(); document.write(<ifr+ame src=http://+pr_s+ width=930 height=180 frameborder=0 marginwidth=0 marginheight=0 scrolling=NO></ifr+ame>); </script>

In order to track clicks: Add EASLink= parameters into the redirect string. <script type=text/javascript> function pr_swfver(){ var osf,osfd,i,axo=1,v=0,nv=navigator; if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins[Shockwave Flash];if(osf&&osf.description){osfd=osf. description;v=parseInt(osfd.substring(osfd.indexOf(.)-2))}} else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject(ShockwaveFlash.ShockwaveFlash.+i);v=i}}catch(e){}} return v; } var pr_redir=EASLink=$CTURL$; var pr_nua=navigator.userAgent.toLowerCase(); var pr_s=ads.pointroll.com/PortalServe/?pid=560359E93920080103203942&pos=h&flash=+pr_ swfver()+&redir=+pr_redir+&r=+Math.random(); document.write(<ifr+ame src=http://+pr_s+ width=930 height=180 frameborder=0 marginwidth=0 marginheight=0 scrolling=NO></ifr+ame>); </script> NOTE: The view window in the booking system will not take you to the final destination on click since PointRoll is returning characters that can not be handled by the booking interface. If you wish to test that the banner will lead you to the correct landing page - set the campaign live without booking it against any content units and generate a third party code and include the tag on the page.

PointRoll

Tangozebra
Standard Tangozebra JavaScript third party code: <!-- Tangozebra. tag_version=4.3.0, name=O2 Undiscovered Phase 2 > O2 Undiscovered Phase 2 Enhanced MPU, advert_format=Enhanced MPU, advert_id=11571, site=popworld --> <script language=Javascript1.1 type=text/javascript> <!-var tz_rnd = Math.random(); var tz_redirector_00011571 = ; var tz_vc_00011571 = ; var tz_force_00011571=-1; var tz_pv_00011571 = ; var tz_bit1 = <scr;var tz_bit2 = </; var tz_tag = tz_bit1 + ipt language=javascript1.1 type=text/javascript ; tz_tag += src=http://ad.uk.tangozebra.com/a/aj/s/11571/1437; + tz_rnd + ?ad_popworld.js; tz_tag += > + tz_bit2 + script>; document.write(tz_tag); //--> </script> <noscript> <a target=_new href=http://ad.uk.tangozebra.com/a/ac/c_noscript/11571/1437/99143;TIMESTAMP?http%3A %2F%2Fclk.atdmt.com%2FREP%2Fgo%2Fppwrlo2s2040000036rep%2Fdirect%2F01%2F><img src=http:// ad.uk.tangozebra.com/a/ai/v_noscript/11571/1437/99143/undiscoveredmpu;TIMESTAMP?300x250.gif border=0 width=300 height=250 alt=></a> <img src=http://view.atdmt.com/REP/view/ppwrlo2s2040000036rep/direct/01/ border=0 width=1 height=1> </noscript> In order to track clicks: Add EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_. <!-- Tangozebra. tag_version=4.3.0, name=O2 Undiscovered Phase 2 > O2 Undiscovered Phase 2 Enhanced MPU, advert_format=Enhanced MPU, advert_id=11571, site=popworld --> <script language=Javascript1.1 type=text/javascript> <!-var tz_rnd = Math.random(); var tz_redirector_00011571 = EASLink=; var tz_vc_00011571 = ; var tz_force_00011571=-1; var tz_pv_00011571 = ; var tz_bit1 = <scr;var tz_bit2 = </; var tz_tag = tz_bit1 + ipt language=javascript1.1 type=text/javascript ; tz_tag += src=http://ad.uk.tangozebra.com/a/aj/s/11571/1437; + tz_rnd + ?ad_popworld.js; tz_tag += > + tz_bit2 + script>; document.write(tz_tag); //--> </script> <noscript> <a target=_new href=EASLink=http://ad.uk.tangozebra.com/a/ac/c_noscript/11571/1437/99143;_U_?http%3 A%2F%2Fclk.atdmt.com%2FREP%2Fgo%2Fppwrlo2s2040000036rep%2Fdirect%2F01%2F><img src=http:// ad.uk.tangozebra.com/a/ai/v_noscript/11571/1437/99143/undiscoveredmpu;_U_?300x250.gif border=0 width=300 height=250 alt=></a> <img src=http://view.atdmt.com/REP/view/ppwrlo2s2040000036rep/direct/01/ border=0 width=1 height=1> </noscript>

TradeDoubler
Standard TradeDoubler JavaScript third party code: <script type=text/javascript> var uri = http://impse.tradedoubler.com/imp?type(js)g(16699496)a(1073452) + new String (Math.random()). substring (2, 11); document.write(<sc+ript type=text/javascript src=+uri+ charset=ISO-8859-1></sc+ript>); </script> Different version of tag: <script language=JavaScript type=text/javascript> var uri = http://impse.tradedoubler.com/imp?type(iframe) a(1464180)pool(248073)? + new String (Math.random()).substring(2, 11);document.write(<iframe src=+uri + width=980 height=120 frameborder=0 border=0 marginwidth=0 marginheight=0 scrolling=no></ iframe>);</script>

In order to track clicks: Add preurl(EASLink=) parameter into the redirect string. <script type=text/javascript> var uri = http://impgb.tradedoubler.com/imp?type(js)g(16699496)a(1073452)preurl(EASLink=) + new String (Math.random()).substring (2, 11);document.write(<sc+ript type=text/javascript src=+uri+ charset=ISO8859-1></sc+ript>); </script>

Different version of tag: <script language=JavaScript type=text/javascript> var uri = http://impse.tradedoubler.com/imp?type(iframe) a(1464180)pool(248073)preurl(EASLink=)? + new String (Math.random()).substring(2, 11);document. write(<iframe src=+uri + width=980 height=120 frameborder=0 border=0 marginwidth=0 marginheight=0 scrolling=no></iframe>);</script>

TradeDoubler

Zedo
Standard Zedo JavaScript third party code: <script language=JavaScript src=http://c7.zedo.com/jsc/fl.js?n=350&c=1475/228&s=58&d=9&w=300&h=250&l=[INSERT_CLICK_ TRACKER_URL]&z=[timestamp]></script> <noscript><a href=http://xads.zedo.com/ads2/r?n=350;c=1475/228;s=58;x=2304;u=j;z=[timestamp] target=_ blank><img border=0 width=300 height=250 src=http://xads.zedo.com/ads2/x?n=350;c=1475/228;s=58; x=2304;u=j;z=[timestamp] alt=Click here></a> </noscript> In order to track clicks: Add EASLink= parameters into the redirect string. [timestamp] is exchanged for _U_. <script language=JavaScript src=http://c7.zedo.com/jsc/fl.js?n=350&c=1475/228&s=58&d=9&w=300&h=250&l=EASLink=&z=_U_></ script> <noscript><a href=EASLink=http://xads.zedo.com/ads2/r?n=350;c=1475/228;s=58;x=2304;u=j;z=_U_ target=_blank><img border=0 width=300 height=250 src=http://xads.zedo.com/ads2/x?n=350;c=1475/2 28;s=58;x=2304;u=j;z=_U_ alt=Click here></a> </noscript>

Zedo