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  • Consumer Behaviour Assignment

    Загружено:

    Atreya Chakroborty
    23 просмотров1 страница
    Questionnaire will have 2 different parts 1. To determine what are the most important needs of working / non woking women 2. To determine what they look for in a cellphone / shampoo.

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    Questionnaire will have 2 different parts 1. To determine what are the most important needs of working / non woking women 2. To determine what they look for in a cellphone / shampoo.

    Авторское право:

    Attribution Non-Commercial (BY-NC)
    Скачайте в формате DOCX, PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    23 просмотров1 страница

    Consumer Behaviour Assignment

    Загружено:

    Atreya Chakroborty
    Questionnaire will have 2 different parts 1. To determine what are the most important needs of working / non woking women 2. To determine what they look for in a cellphone / shampoo.

    Авторское право:

    Attribution Non-Commercial (BY-NC)
    Скачайте в формате DOCX, PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    из 1

    Questionnaire will have 2 different parts 1.

    To determine what are the most important needs of working/non woking women 2. To determine what they look for in a cellphone/shampoo General profile of the respondents(Lifestyle, family type etc) Few paragraphs on what are the most important needs Paragraphs on how many of these needs are being met by the item What kind of needs being fulfilled for each of the 2 categories (Cell phones as well as shampoos, Maslow) What are the reason for such needs Brands that cater to these needs

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