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Airtel Limited TypePublic BSE: 532454 NSE: BHARTIARTL IndustryTelecommunications Founded7 July 1995 (1995-07-07) Founder(s)Sunil Bharti Mittal HeadquartersNew Delhi, India Area servedSouth Asian & African countries and the Channel Islands Key peopleSunil Bharti Mittal (Chairman) and (MD) ServicesMobile Network Wireless Landline Broadband Satellite Television Revenue $9.290 billion (2010)[1] Operating income $2.313 billion (2010)[1] Profit $2.079 billion (2010)[1] Total assets $15.527 billion (2010)[1] Total equity $9.491 billion (2010)[1] Employees24,501 (December 2010)[1] ParentBharti Enterprises (63.45%) SingTel (32.15%) Vodafone (4.4%) SubsidiariesList[show]Bharti Hexacom Bharti Airtel Services Limited Bharti Infratel Bharti Infratel Ventures Limited (subsidiary of Bharti Infratel Limited), Bharti Telemedia Bharti Airtel (USA) Limited Bharti Airtel (UK) Limited Bharti Airtel (Canada) Limited Bharti Airtel (Hong Kong) Limited Bharti Airtel Lanka (Private) Limited Network i2i Limited Bharti Airtel Holdings (Singapore) Pte Limited Bharti Infratel Lanka (Private) Limited (subsidiary of Bharti Airtel Lanka (Private) Limited) Bharti Airtel International (Netherlands) B.V. Bharti International (Singapore) Pte Ltd Warid Telecom International Limited Airtel M Commerce Services Limited Bharti Airtel (Japan) Kabushiki Kaisha (subsidiary of Bharti Airtel Holdings (Singapore) Pte Ltd) Bharti Airtel (France) SAS (subsidiary of Bharti Airtel Holdings (Singapore) Pte Ltd) Bharti Airtel International (Mauritius) Limited Indian Ocean Telecom Limited Telecom Seychelles Limited Bharti Airtel Africa B.V Websiteairtel.com Bharti Airtel Limited (NSE: BHARTIARTL, BSE: 532454), commonly known as Airtel, is an Indian telecommunications company that operates in 19 countries across South Asia, Africa and the Channel Islands. It operates a GSM network in all countries, providing 2G or 3G services depending upon the country of operation.

Airtel is the fifth largest telecom operator in the world with over 207.8 million subscribers across 19 countries at the end of 2010. It is the largest cellular service provider in India, with over 169.18 million subscribers as of June 2011.[2] Airtel is the 3rd largest in-country mobile operator by subscriber base, behind China Mobile and China Unicom. Airtel also offers fixed line services and broadband services. It offers its telecom services under the Airtel brand and is headed by Sunil Bharti Mittal. Bharti Airtel is the first Indian telecom service provider to achieve this Cisco Gold Certification. To earn Gold Certification, Bharti Airtel had to meet rigorous standards for networking competency, service, support and customer satisfaction set forth by Cisco.[3] The company also provides land-line telephone services and broadband Internet access (DSL) in over 96 cities in India. It also acts as a carrier for national and international long distance communication services. The company has a submarine cable landing station at Chennai, which connects the submarine cable connecting Chennai and Singapore. It is known for being the first mobile phone company in the world to outsource everything except marketing and sales and finance. Its network (base stations, microwave links, etc.) are maintained by Ericsson, Nokia Siemens Network and Huawei,[4] business support by IBM and transmission towers by another company (Bharti Infratel Ltd. in India).[5] Ericsson agreed for the first time, to be paid by the minute for installation and maintenance of their equipment rather than being paid up front. This enabled the company to provide pan-India phone call rates of Rs. 1/minute (U$0.02/minute). Call rates have come down much further.[6] During the last financial year [2009-10], Bharti has roped in a strategic partner Alcatel-Lucent to manage the network infrastructure for the Telemedia Business. Contents [hide] 1 History 2 Organisational Structure 3 Worldwide Presence 4 Africa 5 Bangladesh 6 India 6.1 Mobile 6.1.1 3G 6.1.2 Criticism 6.1.3 Controversy 6.2 Telemedia 6.3 Digital Television 6.4 Enterprise 6.4.1 Mobile data service 6.4.2 Enterprise business solutions 6.4.3 Android-based Tablet 7 Sri Lanka 8 Channel Islands: Jersey and Guernsey 9 Subscriber Base 9.1 India 10 Acquisitions and Mergers 10.1 MTN 10.2 Zain 11 Joint Ventures 11.1 Airtel-Ericsson 12 Rebranding 13 Sponsorship 14 Signature tune 15 Green initiative 15.1 GreenTowers P7 program 15.2 Energy Conservation

15.3 Other initiatives 15.3.1 Alternate energy sources such as solar energy 15.3.2 Energy efficiency measures such as Integrated Power Management Systems and variable speed DC generators 15.3.3 Demand side management like Free Cooling Units (FCU) instead of air conditioners 16 Timeline 17 See also 18 References 19 External links [edit] HistorySunil Bharti Mittal founded the Bharti Group. In 1983, Sunil Mittal was into an agreement with Germany's Siemens to manufacture the company's push-button telephone models for the Indian market. In 1986, Sunil Bharti Mittal incorporated Bharti Telecom Limited (BTL) and his company became the first in India to offer push-button telephones, establishing the basis of Bharti Enterprises. This first-mover advantage allowed Sunil Mittal to expand his manufacturing capacity elsewhere in the telecommunications market. By the early 1990s, Sunil Mittal had also launched the country's first fax machines and its first cordless telephones. In 1992, Sunil Mittal won a bid to build a cellular phone network in Delhi. In 1995, Sunil Mittal incorporated the cellular operations as Bharti Tele-Ventures and launched service in Delhi. In 1996, cellular service was extended to Himachal Pradesh. In 1999, Bharti Enterprises acquired control of JT Holdings, and extended cellular operations to Karnataka and Andhra Pradesh. In 2000, Bharti acquired control of Skycell Communications, in Chennai. In 2001, the company acquired control of Spice Cell in Calcutta. Bharti Enterprises went public in 2002, and the company was listed on Bombay Stock Exchange and National Stock Exchange of India. In 2003, the cellular phone operations were rebranded under the single Airtel brand. In 2004, Bharti acquired control of Hexacom and entered Rajasthan. In 2005, Bharti extended its network to Andaman and Nicobar.'2009, Airtel launched its first international mobile network in Sri Lanka. In 2010, Airtel began operating in Bangladesh.[citation needed] Today, Airtel is the largest cellular service provider in India and fifth largest in the world.[citation needed] [edit] Organisational StructureThe organisational structure that existed till recently concentrated on the hierarchy of the operations(not services)inside the company as a whole. The structure depicts the corresponding operation/region of different in-charges and hence it didn't hold anyone responsible for each of its services. So, the company found it better to restructure its organisational chart and it came into implementation from 1st August. The transformed organisational structure will have two distinct Customer Business Units (CBU) with clear focus on B2C (Business to Customer) and B2B (Business to Business) segments. Bharti Airtel's B2C business unit will comprehensively service the retail consumers, homes and small offices, by combining the erstwhile business units - Mobile, Telemedia, Digital TV, and other emerging businesses (like M-commerce, M-health, M-advertising etc.). The B2C organization will consist of Consumer Business and Market Operations. [edit] Worldwide Presence Coverage map of Bharti Airtel across 19 countriesAirtel is the 5th largest mobile operator in the world in terms of subscriber base and has a commercial presence in 19 countries and the Channel Islands. Its area of operations include:

The Indian Subcontinent: Airtel Bangla, in Bangladesh Airtel, in India Airtel Sri Lanka, in Sri Lanka Airtel Africa, which operates in 16 African countries: Burkina Faso, Chad, Democratic Republic of the Congo, Republic of the Congo, Gabon, Ghana, Kenya, Madagascar, Malawi, Niger, Nigeria, Seychelles, Sierra Leone, Tanzania, Uganda and Zambia. The British Crown Dependency islands of Jersey and Guernsey, under the brand name Airtel-Vodafone, through an agreement with Vodafone. Airtel operates in the following countries: CountrySiteRemarks Bangladeshbd.airtel.comAirtel Bangladesh had about 3.2 million customers at the end of 2010.[7] Burkina Fasoafrica.airtel.com/burkinaAirtel Burkina Faso is the dominant player with 1,433,000 customers representing 50% market share.[8] Chadafrica.airtel.com/chadAirtel Chad is the no. 1 operator with 69% market share.[8] Democratic Republic of the Congoafrica.airtel.com/drcAirtel is the market leader with almost 5 million customers at the end of 2010. Gabonafrica.airtel.com/gabonAirtel Gabon has 829,000 customers and its market share stood at 61%.[9] Ghanaafrica.airtel.com/ghanaAirtel Ghana had about 1.76 million customers at the end of 2010.[10] Indiaairtel.inAirtel is the market leader with almost 152.5 million customers at the end of 2010.[11] Kenyaafrica.airtel.com/kenyaAirtel Kenya is the second largest operator and has 4 million customers.[12] Madagascarafrica.airtel.com/madagascarAirtel holds second place in the mobile telecom market in Madagascar, has a 39% market share and over 1.4 million customers.[8] Malawiafrica.airtel.com/malawiAirtel Malawi is the market leader with a market share of 72%.[8] Nigerafrica.airtel.com/nigerAirtel Niger is the market leader with a 68% market share.[8] Nigeriang.airtel.com Republic of the Congoafrica.airtel.com/congobAirtel Congo is the market leader with a 55% market share.[8] Seychellesafrica.airtel.com/seychellesAirtel is the leading comprehensive telecommunications services providers with over 55% market share of mobile market in Seychelles.[13] Sierra Leoneafrica.airtel.com/sierra Sri Lankaairtel.lkAirtel Lanka commenced operations on 12 January 2009. It had about 1.8 million mobile customers at the end of 2010.[14] Tanzaniaafrica.airtel.com/tanzaniaAirtel Tanzania is the market leader with a 38% market share.[8] Ugandaafrica.airtel.com/ugandaAirtel Uganda stands as the no. 2 operator with a market share of 38%.[8] Zambiaafrica.airtel.com/zambia Channel Islands : Jersey and Guernseyairtel-vodafone.jeAirtel operates in the Channel Islands under the brand name Airtel-Vodafone through an agreement with Vodafone. Jersey and Guernsey are British Crown Dependencies. They are not independent countries. Therefore, Airtel's countries of operation is considered to be 19.

[edit] AfricaMain article: Airtel Africa [edit] BangladeshMain article: Airtel Bangla [edit] India[edit] MobileAirtel has nationwide presence and is the market leader with a market share of almost completely(as of May 2010). It is 6th most valued brand according to an annual survey conducted by Brand Finance and The Economic Times in 2010. [15] On 19 October 2004, Airtel announced the launch of a BlackBerry Wireless Solution in India. The launch is a result of a tie-up between Bharti Tele-Ventures Limited and Research In Motion (RIM). The Apple iPhone 3G was rolled out in India on 22 August 2008 by Airtel & Vodafone. Both the cellular service providers rolled out their Apple iPhone 3GS in the first quarter of 2010. However, high prices and contract bonds discouraged consumers and it was not as successful for both the service providers as much as the iPhone is successful in other markets of the world. The Apple iPhone 4 was introduced on 27 May 2011 by Airtel & Aircel. [edit] 3GOn May 18, 2010, 3G spectrum auction was completed and Airtel will have to pay the Indian government 12,295 crore (US$2.74 billion) for spectrum in 13 circles, the most amount spent by an operator in this auction. Airtel won 3G licences in 13 telecom circles of India: Delhi, Mumbai, Andhra Pradesh, Karnataka, Tamil Nadu, Uttar Pradesh (east), Rajasthan, West Bengal, Himachal Pradesh, Bihar, Assam, North East, Jammu & Kashmir.[16] Airtel also operates 3G services in Maharastra & Goa through ann agreement with Vodafone. On 20 September 2010, Bharti Airtel said that it has given contracts to Ericsson India, Nokia Siemens Networks (NSN) and Huawei Technologies to set up infrastructure for providing 3G services in the country. These vendors will plan, design, deploy and maintain 3G-HSPA (third generation, high speed packet access) networks in 13 telecom circles where the company has won 3G licences. While Bharti Airtel has awarded network contracts for seven 3G circles to Ericsson India, NSN would manage networks in three circles. Chinese telecom equipment vendor Huawei Technologies has been introduced as the third partner for three circles. [17] On January 24, 2011, Airtel launched 3G services in Bangalore, Karnataka - its largest circle by revenue. With this launch, Airtel became the third private operator (fifth overall) to launch its 3G services in the country following Reliance Communications and Tata Docomo.[18] On January 27, 2011, Airtel launched 3G in Chennai and Coimbatore. On July 27,2011 Airtel launched 3G in 3 Major Cities in Kerala(Trivandrum,Cochin&Calicut) with 3G network sharing agreement between idea. On August 3, 2011, Airtel launched 3G in Maharashtra & Goa with 3G network sharing agreement between idea. Airtel plans to cover 1,500 cities across 13 circles by the end of March 2012. The company, which has 3G licences for 13 circles, is also in talks with other service providers to roll out the services in the remaining 10 circles as part of its roaming offerings.[19] Airtel had about 3 million 3G subscribers as of May 2011.[20] [edit] CriticismThere has been lot of criticism about Airtel for its unauthorised VAS activation. Many of its services were activated automatically according to a complaint forum. In return Airtel launched STOP/START 121 services for such issues.[21] [22] Alternatively, you can sign up on the "Do Not Disturb" list to avoid all telemarketing calls and SMSes. [23] [edit] ControversyBharti Airtel(India) along with Loop Mobile, Idea Cellular, Reliance Communications and Vodafone was issued notices by Telecom Regulatory Authority of India(TRAI) for violation of Mobile number portability(MNP) Regulations. According to TRAI, they had received complains from customers

regarding wrong rejection of porting requests by telecom operators and also 10 been charged for a message for requesting porting code through number 1900.[24] [edit] TelemediaThe Telemedia business provides services in 89 Indian cities and consists of two brands.[25] Airtel Broadband provides broadband and IPTV services. Airtel provides both capped as well as unlimited download plans [reduced speeds at unlimited data are implied]. The maximum speed available for home users is 16Mbps. Airtel Fixed Line which provides fixed line services. Airtel has about 3.16 million wireline customers, of which 42.6% are broadband/internet subscribers as of August 2010.[26] Until September 18, 2004, Bharti provided fixed-line telephony and broadband services under the Touchtel brand. Bharti now provides all telecom services including fixed-line services under a common brand "Airtel". [edit] Digital TelevisionMain article: Airtel Digital TV The Digital TV business provides Direct-to-Home (DTH) TV services across India under the brand name Airtel Digital TV. It started services on 9 October 2008 and has about 32.44 million customers as of August 2010.[26] [edit] EnterpriseThe Enterprise business provides end-to-end telecom solutions to corporate customers and national and international long distance services to telcos through its nationwide fiber optic backbone, last mile connectivity in fixed-line and mobile circles, VSATs, ISP and international bandwidth access through the gateways and landing stations. It has two sections under it. [edit] Mobile data serviceThe different services under mobile data are BlackBerry services,a web-enabled mobile email solution working on 'Push Technology', USB modem that helps in getting instant access to Internet and corporate applications,Airtel Data Card that gives the liberty to access the internet anytime, Easy Mail is a platform that provides access to personal/corporate e-mails independent of handset operating system and application services that shorten the queues at the billing section, off-load the pressure on the billing staff and bring convenience to the user. [edit] Enterprise business solutionsThere are two kind of solutions offered by Airtel. One is GPRS Based Solutions like mobile applications tools for enterprise, TrackMate, automatic meter reading solutions etc. and the other is SMS Based Solutions like interactive sms,bulk sms, inbound call center solutions. [edit] Android-based TabletBeetel Teletech Ltd., a unit of Bharti Enterprises Ltd., on 18th August launched a 9,999 rupees ($220) 7-inch tablet in India based on Google Inc.'s Android operating system. The offering is intended to capitalize on the expected demand for cheap computing devices in the world's fastest-growing and second-largest mobile phone market.[27] [edit] Sri LankaMain article: Bharti Airtel Lanka [edit] Channel Islands: Jersey and GuernseyMain article: Airtel-Vodafone On 1 May 2007, Jersey Airtel and Guernsey Airtel, both wholly owned subsidiaries of the Bharti Group, announced they would launch mobile services in the British Crown Dependency islands of Jersey[28] and Guernsey[29] under the brand name Airtel-Vodafone after signing an agreement with Vodafone. Airtel-Vodafone operates a 3G network in Jersey and Guernsey. Jersey and Guernsey are British Crown Dependencies. They are not independent countries. Therefore, Airtel's countries of operation is considered to be 19. [edit] Subscriber BaseBharti Airtel has about 207.8 million subscribers worldwide - 152.5 million in India, 50.3 million are in Africa, 3.2 million in Bangladesh and 1.8 million in Sri Lanka as of the end of 2010. The numbers include mobile services subscribers in 19 countries and Indian Telemedia services and Digital services subscribers. [30]

[edit] IndiaThe Airtel subscriber base according to Cellular Operators Association of India (COAI) as of December 2010 was: Metros Hyderabad -8,947,870 Chennai - 2,947,870 Delhi - 7,420,171 Mumbai - 3,263,688 Kolkata - 3,181,073 "A" Circle Andhra Pradesh - 15,329,598 Gujarat - 5,980,024 Karnataka - 14,004,247 Maharashtra - 7,865,425 Tamil Nadu - 9,157,295 "B" Circle Haryana - 1,856,093 Kerala - 3,383,097 Madhya Pradesh - 8,527,584 Punjab - 5,946,742 Rajasthan - 12,001,442 Uttar Pradesh (East) - 11,455,638 Uttar Pradesh (West) - 5,475,843 West Bengal - 7,592,487 "C" Circle Assam - 2,828,490 Bihar - 13,901,163 Himachal Pradesh - 1,528,727 Jammu and Kashmir - 1,879,828 North Eastern States - 1,748,202 Orissa - 4,989,102 Airtel is the market leader in India with about 152,495,219 out of the total 745,000,000 subscribers in India or about 20.46% market share as of December 2010.[citation needed] [edit] Acquisitions and Mergers[edit] MTNIn May 2008, it emerged that Bharti Airtel was exploring the possibility of buying the MTN Group, a South Africa-based telecommunications company with coverage in 21 countries in Africa and the Middle East. The Financial Times reported that Bharti was considering offering US$45 billion for a 100% stake in MTN, which would be the largest overseas acquisition ever by an Indian firm. However, both sides emphasize the tentative nature of the talks, while The Economist magazine noted, "If anything, Bharti would be marrying up," as MTN has more subscribers, higher revenues and broader geographic coverage.[31] However, the talks fell apart as MTN group tried to reverse the negotiations by making Bharti almost a subsidiary of the new company.[32] In May 2009, Bharti Airtel again confirmed that it is in Talks with MTN and companies have now agreed discuss the potential transaction exclusively by July 31, 2009.[33] Bharti Airtel said in a statement "Bharti Airtel Ltd is pleased to announce that it has renewed its effort for a significant partnership with MTN Group".[34] Talks eventually ended without agreement, due to the South African government opposition.[35] [edit] ZainIn March 2010, Bharti struck a deal to buy the Kuwait firm's mobile operations in 15 African countries, in India's second biggest overseas acquisition after Tata Steel's $13 billion buy of Corus in 2007. Bharti Airtel completed its $9 billion acquisition of African operations from Kuwait's Zain, making the firm the world's No. 5 wireless carrier by subscribers.Airtel has reported that its revenues for the fourth quarter of 2010 grew by 53% to US$3.2 billion compared to the previous year, newly acquired Zain Africa division

contributed US$911 million to the total.However, net profits dropped by 41% from US$470 million last year to US$291 million this year due to a US$188 million increase in radio spectrum charges in India and an increase of US$106 million in debt interest.[citation needed] [edit] Joint Ventures[edit] Airtel-EricssonAs per a five-year managed services agreement signed recently[when?], Ericsson will manage and optimize Airtels mobile networks in Africa. Ericsson will modernize and upgrade Airtels mobile networks in Africa with the latest technology including its multi standard RBS 6000 base station.As part of the modernization, Ericsson will also provide technology consulting, network planning & design and network deployment.Ericsson has been the managed services and network technology partner in the Asian operations.[citation needed] [edit] RebrandingOn 18 November 2010, Airtel rebranded itself in India in the first phase of a global rebranding strategy. The company unveiled a new logo with airtel written in lower case. Designed by London-based brand agency, Brand Union, the new logo is the letter a in lowercase, with airtel written in lowercase under the logo.[36] On November 23, 2010, Airtel s Africa operations were rebranded to airtel . Sri Lanka followed on November 28, 2010 and on December 20, 2010, Warid Telecom rebranded to airtel in Bangladesh. [edit] SponsorshipOn May 9, 2009 Airtel signed a major deal with Manchester United Football Club. As a result of the deal, Airtel gets the rights to broadcast the matches played by the team to its customers. Bharti Airtel signed a five-year deal with ESPN Star Sports to become the title sponsor of the Champions League Twenty20 cricket tournament. But now the deal is terminated and Nokia is sponcering Champions League Twenty20 cricket."[37] Airtel, also signed a deal to be title sponsor the inaugural Formula One Indian Grand Prix during the 2011 season.[38] [edit] Signature tuneThe signature tune of Airtel is composed by Indian musician A. R. Rahman. The tune became hugely popular and is the world s most downloaded mobile music with over 150 million downloads.[39] A new version of the song was released on 18 November 2010, as part of the rebranding of the company.[39][40] This version too was composed by Rahman himself[40] [edit] Green initiative[edit] GreenTowers P7 programAs of today,Bharti Infratel is the only telecom tower company, which has installed almost 3 MWT of solar capacity on their network, generating more than 5 mn units of electricity every year.The Green Towers P7 program is scoped for 22,000 tower sites (primarily rural areas having low or no Grid Power availability) out of which 5,500 sites have already been implemented in the first year as a part of this 3-year program. Once completed, the initiative will reduce diesel consumption by 66 mn litres per year with a significant carbon dioxide reduction of around 1.5 lac MT per year. Bharti Infratel bagged the 2011 Green Mobile Award at the GSMA Mobile World Congress at Barcelona and was also awarded the 2010 innovative infrastructure company of the year award at the CNBC Infrastructure Awards for this groundbreaking initiative.Bharti remains the first company in the world to introduce the practice of sharing of passive infrastructure by collaborating with their competition to share mobile towers and to reduce the collective carbon footprint of the industry. This has become a subject of case studies in institutions including Harvard Business School.[citation needed] [edit] Energy ConservationThe company has installed Solar Hot Water Generator at its main campus in Gurgaon for fulfilling the hot water requirement in the cafeteria. Majority of its facilities across NCR region are now equipped with

LES (Lighting Energy Savers) which have reduced energy consumption in the lighting system to the tune of 10-25%. Variable Frequency Drives installed in AHU (Air Handling Unit) at its campus have helped in enhancing the efficiency of cooling system by 10%. These measures have resulted in a total saving of 8.5 lakh units of electricity per year. Airtel has embarked upon technology related initiatives like virtualization of servers that has helped it release over 500 CPUs. Also the drive of sending e-bills to the post-paid customers is helping save 12,840 trees annually. Within its campus the Secure Print Solution - an automated queue management based secured printing solution has led to an annualized saving of about 8 metric tonnes of paper. [edit] Other initiatives[edit] Alternate energy sources such as solar energyThey have already deployed these at as many as 1050 sites thus saving 6.9 mn litres of diesel and approximately Rs. 280 mn. [edit] Energy efficiency measures such as Integrated Power Management Systems and variable speed DC generatorsIt has resulted in the reduction in the rate of diesel consumption by 1.2 mn litres. They have already saved Rs. 47 mn across nearly 900 sites. [edit] Demand side management like Free Cooling Units (FCU) instead of air conditionersIt has already been implemented across 3400+ sites, saving consumption of 4.1 mn litres of diesel. [edit] Timeline Logo used by Airtel till 2010 NovemberThe chronology of events since Bharti Tele-Ventures was incorporated in 1995:[41] 1995 Bharti Cellular launched cellular services as "AirTel" in Delhi. 2010 On May 18, 2010, Airtel won 3G spectrum in 13 circles: Delhi, Mumbai, Andhra Pradesh, Karnataka, Tamil Nadu, Uttar Pradesh (West), Rajasthan, West Bengal, Himachal Pradesh, Bihar, Assam, North East, Jammu & Kashmir for Rs. 12,295 crores.[16] Bharti Airtel wins broadband spectrum in four circles: Maharashtra, Karnataka, Punjab and Kolkata for Rs. 3314.36 crores.[42] On 18 November, 2010, Bharti Airtel announced a re-branding campaign wherein, they would be referred as airtel, with a new logo.[43] On 20 December 2010, Airtel launched its new identity for Bangladesh subscribers. [44] On 23 December 2010, Airtel opened its first underground terrestrial fibre optic cable built in alliance with China Telecom.[45] 2011 On 24 January 2011, Bharti Airtel launched it s 3G services for the first time in India. The service was launched in Bangalore. [46] On 27 January 2011, 3G services were launched in Chennai circle. Airtel announced that it will cover 11 more circles, by March 2011. [47] On 31 January 2011, Indias first mobile wallet service - Airtel Money was launched in the millennium city of Gurgaon. Airtel mobile customers will be able to use mobile platform to make payments. [48] On 6 February 2011, Bharti airtel announced partnership with Savvis. Savvis to leverage airtels state-of-the-art Data Centres to expand its service platforms in India.[49] On 23 February 2011, Bharti Airtel launched the Europe-India gateway cable system, along with 16 other global telecom firms. A 15,000 kilometre long cable, between Mumbai and London.[50] On 27 February 2011, Bharti Airtel launched its speech recognition based service, One Number, One Voice .[51] On 2 March, 2011, Airtel launched it s 3G services in Northern India for the

first time in Jaipur, State Capital of Rajasthan. [52] On 3 March, 2011, Airtel launched it s 3g services in the national capital region (NCR). This launch was based on the back of a robust network of 1800 plus 3G sites, making 3G available to Delhi, Gurgaon, Faridabad and Noida. [53] On 7 March, 2011, Airtel launched it s 3G services in the financial capital of India- Mumbai. [54] On 14 March, 2011, Airtel launched Broadband TV, which enables the customers to watch live TV on their computers or laptops. [55] On 24 March, 2011, Airtel launched it s 3G Services in Hubbali in Karnataka. [56] On 5 April, 2011, Airtel rolled out 3G services in Hyderabad. [57] On 12 April, 2011, Airtel launched 3G Services in Durgapur, West Bengal. [58] On 18 April, 2011, Bharti Airtel entered into an exclusive partnership with leading photo service-Zoomin.com to launch Airtel Photo Service, that enables the Airtel customers to upload unlimited number of photos online and also get the prints at their doorstep. [59] On May 5th 2011, Bharti Airtel Limited announces its fourth quarter and full year ended results.[60] On May 11th 2011, Bharti Airtel introduces "Wave" as the name for its new symbol. The name for the companys logo was selected after a six month online contest.[61] On May 17th 2011, Airtel launches the worlds first USSD-based Facebook access service in India.[62] On May 30th 2011, Airtel announces GreenTowers P7 initiative. GreenTowers P7 initiative is an energy efficiency and alternate energy programme covering seven high impact initiatives, which are aimed at reducing diesel usage and therefore the carbon footprint.[63] On June 1st 2011, Airtel launches Airtel Money for the coustomers in Delhi NCR.[64] On June 2nd 2011, Airtel launches an on-demand online movie viewing service called Airtel Movies. [65] On June 16th 2011, Airtel launches iKisaan. iKisaan, an interactive service specially designed in Hindi for the rural market. This targets the population residing in Rajasthan , Haryana, Uttaranchal, Uttar Pradesh, Madhya Pradesh, Chattisgarh and Jharkhand. This service is a first for rural India. [66] On June 20th 2011, Airtel launches new broadband plans.[67] On June 27th, Airtel Bangladesh crosses milestone of 5 million customers.[68] On June 27th, Airtel launches 3G International video calling.[69] On July 7 2011, Bharti Airtel announces new organisation structure for its India and South Asia operations. [70] On July 11th 2011, Airtel digital TV partners Viacom 18-Colors to launch its first subscription service offering 24/7 movie and video content.[71] On 18th July 2011, Airtel adds 41 new channels to their Digital TV offering.[72] On 22nd July, 2011 Airtel increased its on-net (Airtel to Airtel) call rates by 20%. [73] On 27th July, 2011 Airtel launches 3G services in 3 Major cities in Kerala(Trivandrum, Cochin & Calicut). [74] On 3rd August 2011, Airtel launches 3G services in Maharashtra & Goa. [75] On 3rd August 2011, Bharti Airtel announces consolidated IFRS results for the first quarter ended June 30, 2011.[76] On 4th August 2011, Airtel launches 3G in Kolkata.[77] On 4th August 2011, Bharti Airtel appoints Shishir Kumar as CEO of the companys B2C operations in Upper North[78] On 8th August 2011, Airtel launches 3G services in Bharatpur, Dausa, Pratapgarh and Chittorgarh. [79] On 8th August 2011, Airtel launches 3G services in 24 major towns of Haryana.

[80] On 10th August, Airtel 3G services launched in Asansol, Burdawan, Chittaranjan, Raniganj and Kulti (West Bengal)[81] On 10th August, Airtel expands its 3G footprint to 42 more towns of Madhya Pradesh and Chhattisgarh.[82] On 17th August 2011, Airtel announced the availability of Airtel Service Centers in Rajasthan creates easy touch points for customer service.[83] On 18th August 2011, Airtel is the title sponsor for Formula One in India.[84] On 23rd August, the 4th Airtel Delhi Half Marathon begins.[85] [edit] See alsoCompanies portal Airtel Africa Airtel Bangladesh Airtel Sri Lanka Bharti Airtel on Wikinvest [edit] References^ a b c d e f Bharti Airtel Financial Results For Third Quarter Ended - December 31, 2010 ^ http://www.ghanabusinessnews.com/2011/02/03/airtel-profits-drop-41-after-zainafrica-acquisition/ ^ Agencies (2010-08-22). "Bharti Airtel gets Gold Certification". Express India. http://www.expressindia.com/latest-news/Bharti-Airtel-gets-Gold-Certification/ 663519/. Retrieved 2010-11-21. ^ "Business.in.com". Business.in.com. http://business.in.com/article/cross-border/bhartis-minutes-factory-moves-to-a frica/12502/0. Retrieved 2010-08-23. ^ "Economist.com". Economist.com. 2010-04-15. http://www.economist.com/specialreports/displaystory.cfm?story_id=15879359. Retrieved 2010-08-23. ^ "Economist.com". Economist.com. 2010-04-15. http://www.economist.com/specialreports/displaystory.cfm?story_id=15879369. Retrieved 2010-08-23. ^ http://www.ghanabusinessnews.com/2011/02/03/airtel-profits-drop-41-after-zainafrica-acquisition/ ^ a b c d e f g h "Zain.com". Zain.com. 2008-07-14. http://www.zain.com/muse/obj/lang.default/portal.view/content/Investor%20relat ions/Financial%20Reports/Earning%20Releases. Retrieved 2010-08-23. ^ AMETW.com[dead link] ^ http://www.ghanabusinessnews.com/2011/02/03/airtel-profits-drop-41-after-zainafrica-acquisition/ ^ http://www.ghanabusinessnews.com/2011/02/03/airtel-profits-drop-41-after-zainafrica-acquisition/ ^ http://www.telegeography.com/cu/article.php?article_id=35816&email=html ^ "About us Airtel (Seychelles) - Mobile Phones, Mobile Internet, Broadband, Email, Blackberry & Roaming". Airtel.sc. 1997-10-24. http://www.airtel.sc/about-us. Retrieved 2010-08-23. ^ http://www.ghanabusinessnews.com/2011/02/03/airtel-profits-drop-41-after-zainafrica-acquisition/ ^ "India s top 10 brands". business.rediff.com. http://business.rediff.com/slide-show/2010/oct/26/slide-show-1-tata-motors-isindias-top-brand.htm. Retrieved 26 Oct 2010.

^ a b Nikhil Pahwa. "Medianama.com". Medianama.com. http://www.medianama.com/2010/05/223-3g-auction-india-ends-provisional-winners /. Retrieved 2010-08-23. ^ 20 Sep, 2010, 05.40PM IST,PTI (2010-09-20). "Ericsson, NSN and Huawei to build 3G networks for Airtel - The Economic Times". Economictimes.indiatimes.com. http://economictimes.indiatimes.com/articleshow/6592626.cms?prtpage=1. Retrieved 2010-11-21. ^ The Times Of India. http://timesofindia.indiatimes.com/tech/news/telecom/Airtel-launches-3G-in-Kar nataka/articleshow/7352596.cms. ^ http://www.business-standard.com/india/news/airtel-3g-service-to-cover-all-cir cles-by-march-2012/422938/ ^ http://www.pcworld.in/news/mobile-phone-companies-attract-9-million-3g-users-4 -months-49472011 ^ "Bharti Airtel s VAS Fraud Exposed goBroadband". Convergence.in. 2010-04-05. http://convergence.in/blog/2010/04/05/massive-unauthorized-vas-activation-frau d-at-bharti-airtel/. Retrieved 2010-08-23. ^ "starstop". Airtel.in. http://www.airtel.in/star-stop/index.html. Retrieved 2010-08-23. ^ "Airtel Do Not Disturb". http://www.airtel.in/wps/wcm/connect/airtel.in/airtel.in/home/do+not+disturb+r egistry/. ^ "TRAI issues notices to operators for violating norms". NDTV. 18 August 2011. http://gadgets.ndtv.com/shownews.aspx?id=GADEN20110182330&Sec=NEWS&nid=127305. Retrieved 19 August 2011. ^ "Airtel.in". Airtel.in. http://airtel.in/wps/wcm/connect/about+bharti+airtel/Bharti+Airtel/About+Bhart i+Airtel/?WCM_Page.ResetAll=TRUE&CACHE=NONE&CONTENTCACHE=NONE&CONNECTORCACHE=NON E&SRV=Page. Retrieved 2010-08-23. ^ a b Nikhil Pahwa. "Bharti Airtel Has 34.6M Africa Subs; Seychelles Acquisition; India Price Slide Reduces; Profit Down 32% YoY". MediaNama. http://www.medianama.com/2010/08/223-bharti-airtel-has-34-6m-africa-subs-seych elles-acquisition-india-price-slide-reduces-profit-down-32-yoy/. Retrieved 2010-08-23. ^ "Bharti Unit Launches Android Tablet in India". The Wall Street Journal. 17th Aug 2011. http://online.wsj.com/article/SB10001424053111903596904576515333409395922.html . Retrieved 18 Aug 2011. ^ http://www.vodafone.com/start/media_relations/news/group_press_releases/2007/j ersey_airtel_brings.html ^ http://www.vodafone.com/start/media_relations/news/group_press_releases/2007/g uernsey_airtel_brings.html ^ http://airtel.in/QuarterlyResult/Quarterly_report_Q3_10.pdf ^ "Emerging-market telecoms: Eyes on Africa", The Economist, 6 May 2008 ^ "$50 Billion Telecom Deal Falls Apart", The New York Times, 25 May 2008 ^ TopUpGuru.com (May) Bharti Renews MTN Talks

^ "Topupguru.com". Topupguru.com. http://topupguru.com/2009/05/25/bharti-renews-talks-with-mtn/. Retrieved 2010-08-23. ^ "Bharti, MTN call off merger talks". Telecoms.com. 2009-10-01. http://www.telecoms.com/14914/bharti-mtn-call-off-merger-talks. Retrieved 2010-08-23. ^ [1] ^ "ESPNstar.com". ESPNstar.com. 2009-07-30. http://www.espnstar.com/cricket/cl-t20/news/detail/item300163/Airtel-as-titlesponsors-of-CLT20/. Retrieved 2010-08-23. ^ "Airtel Grand Prix of India set to flag off Indias F1 dreams". Formula1.com. 2011-08-18. http://www.formula1.com/news/headlines/2011/8/12420.html. Retrieved 2011-08-18. ^ a b Bharat. "Airtel New Signature Tune Available for Download". Indiamag.in. http://www.indiamag.in/airtel-new-signature-tune-available-for-download.html. Retrieved 2010-11-19. ^ a b "Airtel unveils new logo, tune". Deccan Herald. http://www.deccanherald.com/content/113986/airtel-unveils-logo-tune.html. Retrieved 2010-11-18. ^ "Bharti Airtel > Company History > Telecommunications - Service > Company History of Bharti Airtel - BSE: 532454, NSE: BHARTIARTL". Moneycontrol.com. http://www.moneycontrol.com/company-facts/bhartiairtel/history/BA08. Retrieved 2010-11-21. ^ http://www.medianama.com/2010/06/223-indias-broadband-wireless-auction-ends-op erator-circlewise-results/ ^ New Logo ^ [author missing] (2011 [last update]). "Airtel rebrands its services in Bangladesh - NDTV Profit". profit.ndtv.com. http://profit.ndtv.com/news/show/airtel-rebrands-its-services-in-bangladesh-13 0496. Retrieved 9 March 2011. ^ [author missing] (23 December 2010). "Airtel to activate Indo-China cable this week - The Economic Times". indiatimes.com. http://economictimes.indiatimes.com/airtel-to-activate-indo-china-cable-this-w eek/articleshow/7148955.cms. Retrieved 9 March 2011. ^ [2], "The Deccan Herald", January 24, 2011 ^ [3], "Times of India", 27 January, 2011 ^ [4], "Economic Times", 31 January, 2011 ^ [5], "Hindu Business Online" , 6 Feb, 2011 ^ [author missing] (23 February 2011). "India s Bharti launches Europe-India gateway cable Reuters". reuters.com. http://www.reuters.com/article/2011/02/23/bharti-cable-idUSDEL00014420110223. Retrieved 9 March 2011. ^ [author missing] (2011 [last update]). "Airtel launches speech recognition based service - Corporate News - livemint.com". livemint.com. http://www.livemint.com/2011/02/27180013/Airtel-launches-speech-recogni.html. Retrieved 9 March 2011. ^ [6], Economic Times, 2nd March 2011 ^ [7], "the Mint", 3 March, 2011 ^ [8], www.mobigyaan.com, 7 March 2011 ^ [9], Business Stahdard, 14 march 2011 ^ [10], "The Hindu Business Line", 24 march, 2011 ^ [11], "Indian Express", 5 April 2011 ^ [12], "www.mobigyaan.com", 12 April 2011

^ [13], "Economic Times", 18 April ^ [14], "moneycontrol.com", 5 May ^ [15], "The Hindu Business Line", 11 May ^ [16], "telecomtalk.info", 17 May ^ [17], "neopeek.com", 30 May ^ [18], "telecomgyaan.com", 1 June ^ [19], "thenextweb.com", 2 June ^ [20], "thinkdigit.com", 16 June ^ [21], "medianama.com", 20 June ^ [22], "teleguru.in", 27 June ^ [23], "telecomgyaan.com", 27 June ^ [24], "telecomlead.com", 7 July ^ [25], "Livemint", 11 July ^ [26], "Economic Times", 18 July ^ "Airtel Tariff Hike". mobigyaan.com. 2011 [last update]. http://mobigyaan.com/whoa-airtel-hikes-voice-tariff-by-20. Retrieved 22 July 2011. ^ "Bharti Airtel launches 3G services in Kerala". Info-tech. The Hindu Business Line. July 27, 2011. http://www.thehindubusinessline.com/industry-and-economy/info-tech/article2299 638.ece. ^ [27], "themobileindian.com", 3 August ^ [28], "Economic Times", 3 August ^ [29], "Economic Times", 4 August ^ [30], "himachal.us", 4 August ^ [31], "indiainfoline.com", 8 August ^ [32], "indiainfoline.com", 8 August ^ [33], "calcuttatube.com", 10 August ^ [34], "themobileindian.com", 10 August ^ [35], "telecomgyaan.com", 17 August ^ [36], "bestmediainfo.com", 18 August ^ [37], "telecomgyaan.com", 23 August [38] [39] [40] [edit] External linksWikimedia Commons has media related to: Bharti Airtel Airtel Official Site [show]v d eTelecommunication companies in India [show] Telecom GSMAircel Airtel BSNL Cheers Mobile Service Idea Cellular Loop Mobile (Formerly BPL) MTNL Reliance Spice Telecom Tata DoCoMo Vodafone Uninor Videocon Mobile Service S Tel Virgin Mobile India (MVNO) CDMABSNL MTNL MTS India Reliance Tata Indicom Virgin Mobile India (MVNO) WirelineBSNL Airtel MTNL Reliance Tata Indicom Shyam Telelink MNP clearinghouseMNP Interconnection Telecom Solutions Syniverse Technologies

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