Survey of Brand Preference of Mobile phones of MBA Students.

Qno
Please tick one for each criteria group Gender 1. 2. ale Fem Education background Family occupation 1. Agriculture and 2. Businessperson 3. Self-employed professional 4. Service (Please 5. Others specify) .. (Please main Permanent Address 1. Kathmandu Valley 2. Outside Kathmandu Valley

Male 1. Management 2. Science technology 3. Humanity 4. Engineering and IT 5. Others specify) ..

Q1. Which mobile set you are currently using? (Select any one) 1) Nokia 3) Sony Ericson 5) Motorola 7) Blackberry 2) Samsung 4) LG 6) iPhone

8) If Others ( Specify) ..

Q2. How much rupees do you spend most often for mobile? (per month)
Q3. Which mobile set have you used during the last five years? (you can select more than one)

1) Nokia 3) Sony Ericson 5) Motorola 7) Blackberry

2) Samsung 4) LG 6) iPhone

8) If Others ( Specify) ..

Q4. How long you are using the mobile phone?

1.

Less than 1 year

2. 3. 4.

1 2 years 2 4 years Above 4 years

Q5. What are the reasons for using the above mentioned (Current) Mobile set? (Please select as many
as you want).

1) WAP 2) Talk on it 3) Use GPRS function 4) Receive Email & SMS 5) Down Load Files 6) Others (Specify

Q6. What phone Accessories do you have (Current mobile set)? (Choose as many as you want) 1) Hands free 2) Bluetooth Head Set 3) USB Data Cable 4) Memory Card (SD Card) 5) Camera 6) FM/Radio

7) Others (Specify) Q7. From the mobile you are using currently, please tick as per the factors given below.
Factors 1. I am satisfied with the feature. 2. I am satisfied with after sales service. Strongly Disagree (1) Disagree (2) Neutral (3) Agree (4) Strongly Agree (5)

3. I am satisfied with the additional accessories. 4. I am satisfied with its outlook. 5. I am satisfied with its performance.