2012 Kick-Off Meeting

Benson Chiu
Module Computing Product Segment

An Interesting Real Story

One sunny day in Sep, 2008, there is a FAX from was send to Taichung office Police officer said that AMPRO goods dropped on Freeway were

Our guys didnt know more details about AMPRO during that time So lets begin our topic today
Ampro? Apple??

Agenda
Product Line Retrospect Product Line Growth and Strategy Roadmap AbA Team Update

AbA Revenue Growth

YoY 6.4% YoY -12% 4.6M 25M 18M 14M 22M 22M

30M
Before acquisition 2008

YoY -53%

YoY 28%

YoY 38%

EOL products contribute revenue to 2011

We shipped lots of EOL products such as ETX802, CoreModule420/600/620, LittleBoard800, ReadySystem800, and etc.

2009

2010

2011

2012

AbA Revenue Split

ROW

EMEA

COM USA CoreModule

EMEA and USA make up 99% of AbA revenue

COM (COMe and ETX) and PC/104 make up 84% of revenue

Where is the Growth?

Where is the Growth?

One in All All One

Where is the Growth?

Customer Insight (Hook)

Military

Commitment

Stability

Durability

Transportation

Extreme Rugged

Ampro by ADLINK Insight (Boot)

Ampro by ADLINK Product Line

Product Type

Board Level Product (SBC & COM)

CoreModule
CoreModule 910

LittleBoard
LittleBoard 910

Intel Atom/ARM
ReadyBoard 910 ReadyBoard 850 ReadyBoard 830

COM/ETX
Express-HRR

Intel Ivy Bridge Intel Sandy Bridge Intel Calpella Intel others

CoreModule 750 CoreModule 745

Express-CBR COM 840 Express-CTR ETX-PVR

Atom Luna Pier Atom Navy Pier Atom Ceda View Atom Tunnel Creek Atom Menlow DMP/ARM

CoreModule 740 CoreModule 720 CoreModule 730 CoreModule 435 LittleBoard 735

ReadyBoard 750 ReadyBoard 740

NanoX-TCR

Express-ATR

ReadyBoard ARM

Performance

CoreModule 430

Ampro by ADLINK Product Line

Product Type

System Level Product

RuffSystem MilSystem HPERC

HPERC IBR Ivy Bridge RuffSystem 840 Core 2 Duo 1.6GHz MilSystem 840 Core 2 Duo 1.6GHz HPERC BTR ValleyView2 SoC Atom (Bay Trail) RuffSystem 735 Atom N270 MilSystem 735 Atom N270

Performance

AbA Organization Chart

Jeff Munch Module Computing Product Segment

Sustaining Team
TPE PM SupportBenson Chiu PM (TBH) Team PMx2 PCC Team TPE Chen COMe AgnesPM Ampro SJ Michael Jones SJ Tech writer David Aldrich

AbA Engineering

ADLINK

by ADLINK

Thanks for listening !!

Benson Chiu
benson.chiu@adlinktech.com Module Computing Product Segment TEL: +886-2-82265877 ext:8239 FAX: +886-2-82265731

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