By Vijay(11m075) Balu (11M109) Shiva (11M101)

VISION
A Gobal leader in energy food production by providing healthy and essential food vitamins , proteins and keeping this earth healthy.

MISSION
We entered this market to serve this modern society rather than simply making profits

PRODUCT SPECIFICATIONS
Our chocolate contains vitamins A,B ,C,D&E which are neccesary for proper growth and development of the body. It contains less sugar and has more healthy benefits. The very aroma of chocolate enhances the brain waves Which helps to relax. Flavonoids present in our chocolate reduce the risk of Cancer.

It also avoids tooth decay as it contains phosphorus ,calcium & potassium. It contains maltose, lactose & sucrose which are the energy rich providers. This makes our product an energy house.

PRICE
We are following value pricing strategy as we are providing high quality food products with special Ingredients with reasonable cost but not at cheapest cost. Huge customer savings +high profit margin =huge income for customer.

PLACE
We are targeting metro cities initially, as in metros both husband and wife work so our product can be apt to use even as a breakfast food. We would like to expand our sales even to are other towns as we are expecting positive response to our product.

It is a two level distribution channel

PROMOTION
We promoting through hordings in public places , digital frames in super markets and newspaper ads and television promotion Video.

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