Case Study

Sundaram Clayton Winning the Deming prize

The Deming Prize is not just a recognition of Product Quality. It is the recognition of the organization itself. Clearly Sundaram Clayton meets the requirements of a World Class Company. There are 3 things that Sundaram illustrates. One, total quality is not a prerogative of the Japanese companies. Two, Indian workers and managers are capable of international standards. And three, that neither size nor location matters in achieving world class standards. - Suresh Krishna, CEO, Sundaram Fasteners Ltd., in November 1998. SCL won the Deming Prize for CWQC (Company Wide Control Quality)

Background Note
Sundaram Clayton Ltd (SCL) is the leading manufacturer of Air Brakes in India and is the flagship company of US $1.6 billion TVS group. Named after its owner T. V. Sundaram Iyenger The group was successful in its automotive component and two wheeler business and by 2011 they had 29 globally recognized company and an employee base of over 30000. SCL was established in 1962, in collaboration with UK based Clayton Dewandre Holdings Plc. Later, Scl went on to become the principal supplier of Air Brakes Systems of the Indian Automobile Sector.

 Scl used 65% of the castings produced and supplied the remaining 35% The company has over 205 wholesale dealer outlets across the country enabling it to garner a 70% market share. SCL s R & D center enables design, development, simulation and testing processes of products. Industry analysts largely attributed the company s success to its quality. The group had always aimed at competitiveness without compromising on Quality and had also adopted TQM in all its manufacturing sector Core principles of TVS group were Quality, Reliability And Service.

The Deming Prize

Categories in the Deming Prize

The Deming Application Prize The Deming Prize for Individuals The Quality Control Award for Operations Business Units Apart from these main categories, other awards are: Japan Quality Medal ( For Companies) Quality Control Literature Prize ( For Individuals)

Parameters Of Deming Prize

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