Вы находитесь на странице: 1из 19

Questionnaire and Data collection, Research project analysis Compile isSampling and the final design processing Planning

Interview design


My study is based on the topic An investigation of the Objectives, Leadership styles and the efficiency and production of accounting records at the Point Fortin brand of Subway Fast Food Outlet. The reason I have chosen this topic is because I am interested in the food industry. The topic is also easy to analyze and relate to. Subway fast food outlet is operated in such a manner and on such a scale that all topics to be investigated could be properly explored- that is, it readily lends itself to such investigation.

The Seventeen-Year-Old Entrepreneur Back in 1965, Fred DeLuca set out to fulfill his dream of

becoming a medical doctor. Searching for a way to help pay for his education, a family friend suggested he open a submarine sandwich shop. With a loan of $1,000, the friendDr. Peter Buckoffered to become Freds partner, and a business

relationship was forged that would change the landscape of the fast food industry.

The first store was opened in Bridgeport, Connecticut in August, 1965. Then, they set a goal of having 32 stores opened in 10 years. Fred soon learned the basics of running a business, as well as the importance of serving a well-made, high quality product, providing excellent customer service, keeping operating costs low and finding great locations. These early lessons continue to serve as the foundation for successful SUBWAY restaurants around the world.

SUBWAY, the Franchise By 1974, the duo owned and operated 16 submarine sandwich shops throughout Connecticut. Realizing they would not reach their 32 store goal in time, they began franchising, launching the SUBWAY brand into a period of remarkable growth which continues to this day.

A Fresh Future Today, the SUBWAY brand is the world's largest

submarine sandwich chain with more than 34,000 locations around the world. Weve become the leading choice for people seeking quick, nutritious meals that the whole family can enjoy. From the beginning, Fred has had a clear vision for the future of the SUBWAY brand. As we continue to grow, we are guided by his passion for delighting customers by serving fresh, delicious, made-to-order sandwiches.

Hours: Monday-Friday 7am-10pm Saturday &Sunday 7am-10pm Serving Breakfast, Freshly made Subs, Salads & Flatbread Subs! Freshly Baked Bread & Cookies all day long! From hot meatball in winter to cold turkey in summer, this national chain features freshly made-toorder sandwiches for every season. The soft white, wheat or seasoned rolls are baked throughout the day. If you time it right, you may even get a hot one. The counter service is quick and toppings are abundant. In addition to traditional foot-long subs, the menu offers six-inch subs, hot sandwiches, flatbread subs and kids' meals. The floor plan of the business is shown in appendix 1.


St.Hill CANDIDATES NUMBER: SCHOOL: Vessigny Secondary School Centre number: 160090

SUBJECT: Management of business unit 1

Territory: Trinidad and Tobago.

Class: lower six business studies.

DATE SUBMITTED: Thursday17th March, 2011. RESEARCH TOPIC:

An investigation of the Objectives, Leadership styles and the efficiency and production of accounting records at the Point Fortin brand of Subway Fast Food Outlet.

Methodology Employed
The term methodology refers to the system of broad principles or rules from which specific method or procedures may be derived to understand or solve different situations or problem within the scope of a particular discipline. As simple research design was used as the project was a lot of work but the end result was successful. The design was similar to the one used in CSEC Principles of Business but the standard and level of details were improved. I used both quantitative and qualitative research in investigate Subway Fast Food Outlet Located at Main Road, Point Fortin. The main research instruments which I used was a questionnaire which I gave the manager to fill out and I asked him some questions as well. The reason I used a questionnaire was because it is easy to fill out. It is also time efficient and convenient to both the manager of the business and also myself. The sample selection which I chose was random sampling (as available) as I chose random customers for their opinion on the goods and service being provided by the business.

I used primary research as I found it to be more accurate and up to date. Secondary research was used to a certain extent as I also drew information from book and article etc. The research procedure used is shown on the next page. See glossary for items in BOLD

Limitations. I have experienced some difficulties when doing my assessment because my computer was not working properly, which has brought many stressful nights. I was also limited with respect to time as the manger had set a late date for the interview because he was busy. This has made the actual time to do the interview and complete the assessment a very short period.

Research Procedure


Module 1

General Objective: Understand the nature and scope of the business and its role in society Specific objective: Explain the importance of setting business objectives

Module 2

General Objective: Understand the roles and responsibilities of employers and employees

with an organization.
Specific objective: Differentiate between the types of leadership styles

Module 3

General Objective: To understand the roles and functions of finance and accounting in the

management of business in a global environment.

Specific objective: To justify the need for the efficient production of accounting records.

Sincere thanks to God because without Him everything would be more difficult. I would also like to thank the manager of the Subway Fast Food outlet located at Main Road, Point Fortin for his time and expertise. Special gratitude is due to my teacher, Miss Gopaul for her continued guidance and assistance in doing my Internal Assessment.

Aims of Internal Assessment.

It allows me to apply the management of Business principles and concepts learnt.

It is a particular fulfillment of the CAPE Management of Business requirements.

It allows students to gain experience in recording, analyzing, interpreting, communicating and managing information.

Table of Contents
Acknowledgements Methodology Aim and objective The Report: Introduction Analysis Evaluation Recommendations

Conclusion References/ Bibliography AppendicesAppendix 1- floor plan Appendix 2- Questionnaire Appendix 3-Articles and pictures

Appendix 2

Does your business have a mission statement? Yes No if yes, what is it? _____________________________________________________________ _____________________________________________________________ What are the aims of the business? _____________________________________________________________ _____________________________________________________________ Are there goals of the business? _____________________________________________________________ _____________________________________________________________ Has the goals been achieved? Yes No What types of objectives exist in your business?





Yes\ No Survival Growth or expansion Increasing sales



What leadership style is used in your business? Democratic Autocratic Laissez-faire Charismatic


Do you see the leader as differ from the manager? Explain. _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________


How relevant is this style to : a) The situation _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ b) the people _____________________________________________________________ _____________________________________________________________ _____________________________________________________________


List some practical examples of your tasks as a leader in this business. _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________

10. What

do you see as important functions of a leader? _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ are the main factors influencing the leadership style in the business? _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ Yes your business keep formal accounts? No

11. What

12. Does

13. Do

you think it is important to maintain financial records? Why? _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ kind of system do you maintain for recording financial records? Manual records Computerized records

14. What


What kind of records is available in your business? Management records Financial records





Monthly Trading & profit &loss a/c Balance sheet Cash flow statement Ratio analysis Others
16. Indicate

your awareness and usage of the following:

17. Can

you describe how the accounting system operates? _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ the accounting records system used in an adequate and timely manner? Describe shortfalls. (Availability of info in the form and at the time needed.) _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________ have the accounting records assist you in running your business more effectively and efficiently?

18. Is

19. How

_____________________________________________________________ _____________________________________________________________ _____________________________________________________________ _____________________________________________________________

Appendix 1
Floor Plan Figure 1




tray oven




tray Cashier

Washrooms KITHEN Figure 2

Figure 1 demonstrates the international layout of the floor plan for Subway whereas figure 2 demonstrates the floor plan of the Point Fortin Branch of Subway.

Appendix 2

Difference types of bread special


Six inches Sub

Foot- long Sub

Delicious Salads

http://www.freebizplan.org/business-plan-objectives.htm http://en.wikipedia.org/wiki/Leader.manager Management theory and practice- Cole.G, 1993 Management of Business- unit 1, Cambrige, Stimpson.P and Singh.K, 2007 Business Studies, 3rd edition -Hall.D, Jones.R and Raffo.C, 2004. Management and organizational behaviors, 6th edition- Mullins.L, 2002.

1. Primary research (also called field research) involves the collection of data that does not

already exist, which is research to collect original data. Primary Research is often undertaken after the researcher has gained some insight into the issue by collecting secondary data.

2. Secondary research (also known as desk research) involves the summary, collation and/or

synthesis of existing research rather than primary; where data is collected from information which other people have gathered, for example, research subjects or experiments.

3. Qualitative research is used to explore and understand people's beliefs, experiences,

attitudes, behavior and interactions. It generates non- numerical data. Qualitative research techniques such as focus groups and in-depth interviews have been used in one-off projects commissioned by guideline development groups to find out more about the views and experiences of patients and careers.

4. Quantitative research is a deductive research process and involves the collection and

analysis of data from more than one person to identify statistics relations of variable.

5. Sample selection is the method of choosing a group of people to conduct a survey.

6. Research instruments are the tools used in the process of an investigation which is also a

tested device for measuring a given phenomenon. An example of a research instrument is a questionnaire.

7. Research design (the plan to conduct research) involves the intersection of philosophy,

strategic of inquiry and specific methods.

8. Research procedure is step-by-step procedure where a study is conducted on a certain

topic of inquiry.

9. Financial accounting is the field of accountancy concerned with the preparation of

financial statements for decision makers, such as stockholders, suppliers, banks, employees, government agencies, owners, and other stakeholders.

10. Management accounting is concerned with the provisions and use of accounting

information to managers within organizations, to provide them with the basis to make informed business decisions that will allow them to be better equipped in their management and control functions.