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Krissy and Cindy, twin sisters started with the company BODHI LEAF DESIGNS , as they loved hand made dresses. The company started in 2006.

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Click to edit Master subtitle style

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Product
The chuba dress is the traditional dress of Tibetan women

Tibetan InspiredNecklaces

Malas

Bags

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Price

Custom made chuba dresses $55 Custom made chuba skirts $35

(prices include shipping within USA). If you would like to mail fabric to us, the labor and shipping fee (within USA) will be $35 for a chuba dress and $25 for a chuba skirt.
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Promotions

In celebration of the upcoming Tibetan New Year, Losar (February 22) Save $20 on all custom made chuba dresses and save $10 on all custom made half-chubas. Blogs on Twitter and webpages on facebook informing the clients about the new product varieties and discounts. Complimentary jewelry with Chuba

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Place

Initiating with online shopping and processing the order within 2 days. Once we find the target audience, the boutique with Tibetan designers would serve the target market.

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Narrow market Shipping contraints Alteration Problems

Customize Chuba dresses Vibrant colors and handmade chuba dresses make it unique Efficient team. (Any order is settled in 2 days) Reasonable pricing

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SEGMENTA Criteria's: TION

Gender Age Income Place Behaviour al

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Gender: Female

TARGETI NG

Income: Middle class and rich class

Age: 15 years to 40 years

Place: USA ( Indian residents example New jersey)

Behavioural: Fashionable, Loves bright colors and fun to be with.

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POSITIONI NG

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