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Strength: 1. 2. 3. MA 4. The only public limited company in pakistan. Trusted not to compromise.

only cable manufacturer in pak with med and low voltage cables accepted by KE high voltage laboratory in pakistan.

weaknesseS: 1. risk associated with inventory (inv managment decision). 2. Threats: 1. 2. 3. 4. 5. volatility in prices of metal. foreign exchange risk. low quality cables for un-organized sector. operating in highly competitive industry. downturn in capital spending by customers.

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