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Name
Sample Question 2
Gender
Occupation
Address:
Contact no.
Age group
Annual income
1.Have you ever used or consider using a wipe to clean your skin?
2.What do you think is the more convenient and hygienic way of cleaning your skin?
7/13/2012 1:00:16 7/13/2012 21:03: 32 navanshu 7/14/2012 0:13:12 pragya 7/14/2012 0:13:36 deepika mathur
Yes Male Female Female studies student student vanarasi 20yr-30yr 20yr-30yr 20yr-30yr Below 1 lakh Below 1 lakh Below 1 lakh No Yes Yes
Wipes
Kara
Yes
Yes
7.From where do 8.Which 5.Are u familiar you normally promotional with the current TV 6.How you come prefer to buy most scheme affects advertisement of to know about of your skin care your buying KARA wet wipes? Kara? products? behaviour? a)Print advertisement b) c) d) e) f) Supermarket % Extra
10.Which 11.Are you visiting 12. Which programs are you doctors for regular newspaper do you regularly saw? check-up? read?
13.Are your wipes 14.How often do are 100% natural you visit outlet like and Big Bazaar, More, biodegradable? Store99 etc.?
17.Rate the 17.Rate the 17.Rate the following attribute 17.Rate the following attribute 17.Rate the 17.Rate the 17.Rate the following attribute of KARA wipes on following attribute of KARA wipes on following attribute following attribute following attribute of KARA wipes on a scale of 1 to5. of KARA wipes on a scale of 1 to5. of KARA wipes on of KARA wipes on of KARA wipes on a scale of 1 to5. [Convenient a scale of 1 to5. [Optimized a scale of 1 to5. a scale of 1 to5. a scale of 1 to5. [Assurance of .. ] [Hassle free ] efficiency] [Easy to carry] [Disposable ] [Hygienic ] Brand ]
18.When you 18.When you 18.When you normally prefer to normally prefer to normally prefer to use skin care use skin care use skin care wipes? [Home] wipes? [Travelling] wipes? [Parties]
What makes Kara 18.When you products different normally prefer to from other brands? use skin care Do you think that For what purpose wipes? [Sport Kara skin care do you use KARA Activities] wipes are skincare wipes?
21.What are the attributes which you consider before buying any skin care wipes? [Natural & biodegradable wipes ]
21.What are the attributes which you consider before buying any skin care wipes? [Nature of fiber]
21.What are the attributes which you consider before buying any skin care wipes? [Hygienic & Hypoallergenic]
21.What are the attributes which you consider before buying any skin care wipes? [Price]
21.What are the attributes which you consider before buying any skin care wipes? [Fragrance]
21.What are the attributes which you consider before buying any skin care wipes? [Alcohol free]
21.What are the attributes which you consider before buying any skin care wipes? [Portable]
21.What are the attributes which you consider before buying any skin care wipes? [Quality]
21.What are the attributes which you consider before buying any skin care wipes? [Variety]
23.How much are 22.Please tick the 22.Please tick the you satisfied with 21.What are the personality trait personality trait 22.Please tick the 22.Please tick the 22.Please tick the 22.Please tick the 22.Please tick the 22.Please tick the the Following attributes which associated with the associated with the personality trait personality trait personality trait personality trait personality trait personality trait Factor with your you consider following wet following wet associated with the associated with the associated with the associated with the associated with the associated with the preferred brand? before buying any wipes brands? wipes brands? following wet following wet following wet following wet following wet following wet [Natural & skin care wipes? [Kara (Aditya Birla) [Johnson & wipes brands? wipes brands? wipes brands? wipes brands? wipes brands? wipes brands? biodegradable [Availability ] ] Johnson] [Oris] [Clea] [Fresh one] [Good looks] [Me-on] [Etiquette] wipes]
23.How much are you satisfied with the Following Factor with your preferred brand? [Nature of fiber]
23.How much are you satisfied with the Following Factor with your preferred brand? [Hygienic & Hypoallergenic]
23.How much are you satisfied with the Following Factor with your preferred brand? [Price]
23.How much are you satisfied with the Following Factor with your preferred brand? [Fragrance]
23.How much are you satisfied with the Following Factor with your preferred brand? [Alcohol free]
23.How much are you satisfied with the Following Factor with your preferred brand? [Portable]
23.How much are you satisfied with the Following Factor with your preferred brand? [Quality ]
23.How much are you satisfied with the Following Factor with your preferred brand? [Variety]
23.How much are you satisfied with the Following Factor with your preferred brand? [Availability ]
25.If yes how 27.What is the 24.How would you satisfy are you with 26.What is your brand ofWet Wipes rate Kara-skincare the result of this favourite brand of you purchased wipes? product? Wet Wipes? last?
29.Are you interested to buy other product of beauty care range of brand KARA?
Discovery
CID
No
Times of India
Yes
Occasionally
Cleaning skin
4 Sometimes
Rarely
Almost Always
Sometimes
Almost Always
Quality
Hygienic
Preferred
Preferred
Strongly preferred
Preferred
Average
Preferred
Preferred
Preferred
Branded
Branded
Economic
Economic
Economic
Packaging
Economic
Economic
Very Satisfied
Satisfied
Very Satisfied
Satisfied
Satisfied
Very Satisfied
Satisfied
Very Satisfied
Satisfied
Neutral
Good
Satisfied
Kara
Kara
Kara
Strongly preferred
Wipes Cotton
No No
Yes No
Yes No
times of india ET
Yes No
Occasionally Occasionally
3 4
3 4
4 4
3 5
3 5
3 4
2 Sometimes 5 Rarely
Rarely Never
Sometimes Sometimes
Quality Quality
Hygienic Hygienic
Average Preferred
Preferred Preferred
Average Preferred
Preferred Preferred
Least preferred
Preferred
Average
Least preferred
Preferred
Branded
Hygienic Hygienic
Economic Branded
Natural Packaging
Natural Packaging
Natural Economic
Natural Hygienic
Natural Natural
Satisfied Satisfied
Neutral
Satisfied Satisfied
Dissatisfied Satisfied
Dissatisfied Satisfied
Neutral Neutral
Neutral Neutral
Average Good
Average Satisfied
Not preferred Preferred make more smaller n size easy to carry , or add free gift like chewing gum, or feature like cleanser(with gulabri ) lemon flavour....or your wipe make person fair..... like fair Strongly preferred glow.... feature... Strongly preferred Preferred
7/14/2012 0:16:42 zoya 7/14/2012 0:17:42 neha kumar 7/14/2012 0:24:56 garima
No No Yes
No No Yes
No No No
Yes No Yes
5 1 1
5 2 2
5 1 2
5 4 1
5 3 1
5 3 1
Average
Average
Average Average
Average
Branded
Natural
Natural
Natural
Natural
Natural
Natural
Very Satisfied
Neutral
Very Satisfied
Very Satisfied
Very Satisfied
Neutral
Neutral
Neutral
Neutral
Neutral
Excellent
Not at all preferred Not at all preferred Strongly preferred Average Strongly preferred Strongly preferred Strongly preferred Strongly preferred
Hygienic
Hygienic
Hygienic
Economic
Hygienic
Hygienic
Economic
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Average
Satisfied
7/14/2012 0:26:41 Rohit sharma 7/14/2012 0:27:28 raj goyal 7/14/2012 0:33:03 saurabh kumar 7/14/2012 0:35:59 ritica grover
tissue paper
No
No
Discount in price
MTV
roddies
Yes
Times of india
Yes
Regularly
Refreshing
5 Almost Always
Almost Always
Almost Always
Almost Always
Quality
Hygienic
Hygienic
Economic
Packaging
Branded
Branded
Packaging
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Very Satisfied
Excellent
Strongly preferred
noida 37 pune
Towel Wipes
No No
Yes No
MTV MTV
No No
Yes Yes
Occasionally Occasionally
3 2
3 3
5 4
4 1
4 4
4 Sometimes 3 Rarely
Sometimes Never
Utility Quality
Hygienic
Preferred
Average Preferred
Preferred Average
Preferred Average
Preferred Average
Average Preferred
Hygienic Hygienic
Branded Branded
Economic Packaging
Packaging Hygienic
Natural Natural
Packaging Packaging
Hygienic Packaging
Economic Packaging
Satisfied Neutral
Satisfied Neutral
Neutral Satisfied
Satisfied Satisfied
Satisfied Neutral
Satisfied Neutral
Satisfied Neutral
Neutral Neutral
Good Good
Average Satisfied
Preferred Preferred kara is the best product... price should be decreased... increase your advertisment
7/14/2012 0:43:05 shubham chhabra 7/14/2012 0:44:21 Jatin abhishek 7/14/2012 1:04:54 khandelwal 7/14/2012 1:06:00 nitesh 7/14/2012 1:44:06 preeti 7/14/2012 10:49: 00 atul kothari 7/14/2012 11:52: 49 priyanka 7/14/2012 12:59: 40 7/14/2012 15:58: 45 7/14/2012 17:35: 55 7/14/2012 17:40: 25 7/14/2012 17:45: 01 7/14/2012 17:48: 26
B-503 sansad vihar, sec-3 plot 2 student dwarka, new delhi Asst Sales manger Bhopal engineer student student student dc1/1 baguiati self employed kolkata Marketing Professional at HCL Technologies maharani bgh.. student dehradun mca student service in TCS Student 206, vijaybari, path no2, teen dukan, sikar road, jaipur 117 bhagirath nagar near mahesh nagar, jaipur, rajasthan pune 122, bhagirath nagar gopal pura by pass , jaipur 45,Mahadev nagar,nandpuri, hawasadak,jaipur jaipur Jaipur jaipur C-50 barkat nagar , tonk road ,jaipur pune 22/10/1 swarn path circle jaipur
8010909981 20yr-30yr 9617777654 20yr-30yr 20yr-30yr 9953534411 20yr-30yr 20yr-30yr 9928384057 20yr-30yr 8968811390 20yr-30yr
Below 1 lakh 5lakh 10 lakh 5lakh 10 lakh Below 1 lakh Below 1 lakh Below 1 lakh Below 1 lakh
No No No
Yes No Yes
No Yes No
Yes Yes No
4 5 2
3 5 2
4 4 2
5 5 2
5 4 2
5 4 1
Strongly preferred Strongly preferred Strongly preferred Average Strongly preferred Average
No No No
Departmental Store Departmental Store Departmental Store Departmental Store Departmental Store Malls Malls Medical Store Malls
Buy one get free Discount in price Buy one get free
Yes No Yes
Yes Yes No
3 4 4
3 4 3
3 4 4
3 4 4
3 4 5
3 3 5
Almost Always Almost Always Almost Always Every once in a while Almost Always Sometimes Every once in a while Every once in a while Almost Always
Sometimes
Almost Always
Quality Utility
Preferred
Preferred
Preferred
Preferred
Preferred
Preferred
Branded
Hygienic
Hygienic
Packaging
Natural
Natural
Natural
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Neutral
Satisfied
Satisfied
Satisfied
Satisfied
Good
Satisfied Average
Almost Always
Almost Always Every once in a while Almost Always Sometimes Almost Always Every once in a while Sometimes
Average
Preferred
Branded
Hygienic
Economic
Hygienic
Hygienic
Packaging
Economic
Very Satisfied
Satisfied
Very Satisfied
Neutral
Neutral
Neutral
Satisfied
Satisfied
Very Satisfied
Neutral
Average
Average
Himalaya
Preferred
Preferred
Arpit Srivastava anchal sharma neha bansal shayal shreya khedkar Kanisha
5lakh 10 lakh 1lakh 2 lakh Below 1 lakh 2lakh - 5 lakh 2lakh - 5 lakh Below 1 lakh
Fresh ones Johnson & Johnson Fresh ones Kara Kara Johnson & Johnson Johnson & Johnson
No No No No No No
Buy one get free Buy one get free Free gift Discount in price % Extra Discount in price
Sony Sony max Star plus Channel v Discovery MTV Adaalat Surveen Guggal Balika vadhu
No No No No No No
The Hindu times of india patrika times of india times of india Times Of India Yes No No No Yes
Easy Availability Multi-tasking Cleaning effectiveness Cleaning effectiveness Brand name Cleaning effectiveness Cleaning effectiveness 4 4 4 3 4 4 3 3 5 4 4 3 5 1 5 3 5 1 4 3 5 2 4 3
Rarely Sometimes Every once in a while Rarely Every once in a while Sometimes
Average Quality Quality Utility Value for money Attractivepackaging Hygienic Portable in nature
Average
Preferred
Preferred Preferred
Preferred Preferred
Preferred
Preferred
Preferred Strongly preferred Hygienic Strongly preferred Natural Preferred Natural Hygienic Branded Branded Economic Economic Economic Hygienic Hygienic Packaging Economic Economic Hygienic Economic Branded Packaging Hygienic Economic Packaging Hygienic Packaging Hygienic Very Satisfied Satisfied Very Satisfied Very Satisfied Satisfied Satisfied Very Satisfied Neutral Satisfied Satisfied Satisfied Satisfied Very Satisfied Neutral Very Satisfied Very Satisfied Satisfied Satisfied Satisfied Neutral Satisfied Very Satisfied Satisfied Very Satisfied Very Satisfied Satisfied Satisfied Very Satisfied Satisfied Satisfied Good Good Good Satisfied Satisfied Satisfied
Strongly preferred Strongly preferred Strongly preferred Preferred Preferred Least preferred Strongly preferred
Strongly preferred Strongly preferred Strongly preferred Strongly preferred Strongly preferred Preferred
Preferred
Preferred
Preferred
Preferred
Preferred
Preferred
Preferred
Preferred
Economic
Branded
Economic
Economic
Branded
Branded
Economic
Economic
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Preferred
Female
student
20yr-30yr
Below 1 lakh
Yes
Wipes
No
No
Medical Store
% Extra
Zee TV
Yes
rajasthan patrika
Yes
Rarely
Cleaning skin
3 Sometimes
Rarely
Almost Always
Almost Always
Sometimes
Portable in nature
Branded
Economic
Economic
Branded
Economic
Economic
Economic
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Neutral
Neutral
Neutral
Neutral
Neutral
Good
Satisfied
Kara
Kara
Kara
Preferred
7/14/2012 18:30: 37 sangeeta singh 7/14/2012 18:41: 21 Nandini 7/14/2012 21:11: 16 sameer pandey 7/14/2012 22:37: 59 7/14/2012 22:44: 16 7/14/2012 22:50: 05 7/14/2012 23:01: 37 7/14/2012 23:15: 04
Female Female
student student
No Yes Kara No Yes Retail outlet Departmental Store Discount in price MTV Dil dosti dance No Times of india Occasionally Cleaning skin Multi-tasking 5 5 5 2 5 5 5 Almost Always Rarely Almost Always Almost Always Almost Always Utility Hygienic Preferred Strongly preferred Strongly preferred Average Preferred Least preferred Strongly preferred Strongly preferred Strongly preferred Strongly preferred Good Satisfied Kara Kara Kara Preferred
Male
student
8233998203 10yr-20yr
Below 1 lakh
No
Below 1 lakh 1lakh 2 lakh Below 1 lakh Above 10 lakh 1lakh 2 lakh
Yes No Yes No No
Wipes
Kara
No
Yes
Malls
Discount in price
9XM
No
times of india
Yes
Rarely
Cleaning skin
Multi-tasking
5 Sometimes
Never
Almost Always
Rarely
Rarely
Quality
Hygienic
Average
Preferred
Average
Strongly preferred
Branded
Hygienic
Hygienic
Hygienic
Economic
Hygienic
Packaging
Very Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Excellent
Kara
Kara
Strongly preferred no
Wipes
No
No
Medical Store
Discount in price
MTV
No
Yes
Occasionally
Cleaning skin
Cleaning effectiveness
Rarely
Rarely
Sometimes
Rarely
Rarely
Hygienic
Satisfied
Satisfied
Very Satisfied
Satisfied
Satisfied
Satisfied
Satisfied
Very Satisfied
Satisfied
Very Satisfied
Not preferred
Male
Student
9660060073 10yr-20yr
9950835984 20yr-30yr
Below 1 lakh
No