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Crowd business models

Media and data


Creation of media, content, and data by crowds.
KNOWLEDGE SHARING DATA CONTENT

Marketplaces
Matching buyers and sellers of services and nancing through mechanisms including bidding and competitions.
SERVICE MARKETPLACES COMPETITION MARKETS CROWDFUNDING EQUITY CROWDFUNDING MICROTASKS INNOVATION PRIZES INNOVATION MARKETS

Platforms
Software and processes to run crowd works and crowd projects, for use with internal or external crowds.
CROWD PLATFORMS IDEA MANAGEMENT PREDICTION MARKETS

Crowd ventures
Ventures that are predominantly driven by crowds, including idea selection, development, and commercialization.
CROWD VENTURES

Crowd processes
Services that provide value-added processes or aggregation to existing crowds or marketplaces.
CROWD PROCESS

CROWD BUSINESS MODELS


LABOR POOLS MANAGED CROWDS

Crowd services
Services that are delivered fully or partially by crowds.

Non-prot
Tapping crowds to create non-nancial value
CITIZEN ENGAGEMENT CONTRIBUTION SCIENCE

Content and product markets


Sale of content or products that are created, developed, or selected by crowds
CONTENT MARKETS CROWD DESIGN

Excerpted from

Getting Results From Crowds


by Ross Dawson and Steve Bynghall

For denitions, analysis, free book chapters, and other crowdsourcing resources go to:

Note: examples only, see website for full list of crowdsourcing services

www.resultsfromcrowds.com

Crowd business models


Monetization
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Success factors
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High relevance Medium relevance

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Transaction fees Membership fees Test fees Licensing Pay per task Product sales Advertising / Search Subscription Content sales Packaged services Custom services

Contributor breadth Contributor quality Buyer breadth Buyer quality Public reputation measures Internal reputation measures Project management capabilities Project management tools Content monetization model Quality control Fullment

Excerpted from

Getting Results From Crowds


by Ross Dawson and Steve Bynghall

For denitions, analysis, free book chapters, and other crowdsourcing resources go to:

Note: examples only, see website for full list of crowdsourcing services

www.resultsfromcrowds.com

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