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II SEMESTER MBN504 FINANCIAL MANAGEMENT L 3 T 2 P 0 C 3

The main objective of this course is to familiarize the students with the concepts and techniques of financial management. It is also aimed to impart to the students a working knowledge to enable them to take decisions in finance. To achieve the above objectives, an optimum blend of theory, practice and case study is proposed to be done in the class room.

Theory and numerical will be in the proportion of 60:40. S. No. Title 1 Introduction. Nature, scope and objectives of finance functions. Organization of finance functions. Role of 2. 3. 4. 5 finance managers in general and in India Case analysis : It makes or breaks Introduction to Investment analysis Techniques of investment appraisal Traditional and discounted cash flow techniques 6 Case analysis G.S.Petropull company Calmex company Ltd. 7 Working capital management - Meaning, Types and Factors determining working capital Estimation of working capital requirements 8 9 10 Inventory management and problems Case analysis Its a tight rope walk Receivables management 2 1 2 Problems/ discussion Discussion R2 pg.549 Lecture/discussion 3 2 Discussion R1 pg.165 & Pg.166 Lecture 2 1 4 Discussion R 2 Lecture Lecture/problems/discussion 2 Lecture Hours 2 Lecture/presentation lecture

11 12 13

Case analysis - Relax pharmaceuticals Ltd. Cash management Baumols model Pay out decision practical considerations in dividends payment dividend policies constant dividend per share, constant percentage of earnings, constant dividend per share plus extra dividends

2 2 3

Discussion R 1. pg.623 Lecture/problem Lecture/discussion

14

Case analysis The Great Eastern Shipping Co. Ltd.

Discussion R1 pg.394

15

Financing decision Introduction Long term and short term financing - sources of long term and short term funds

Lecture

16 17 18

Cost of capital Computation if cost of capital - problems Capital structure Practical considerations and Indifference points between debt, equity and preference.

1 2 3

Lecture Discussion / problems Discussion/problems

19 20 21 22 23 24

Leverages Financial and Operating leverage 2 Case analysis Financial information systems Economic value addition Basics of management control system Corporate governance 1 1 1 1 1

Discussion/problems discussion Presentation Discussion Discussion/leture Lecture/question & answers

Reference Books: 1. I M Pandey Financial Management - Vikas publishing house PVT. Ltd. New Delhi. 2. Rajiv Srivastava & Anil Mishra Financial Management - Oxford University Press, New Delhi. 3. Prasanna Chandra Financial Management Tata Mc. Graw Hill, New Delhi. 4. M.y.Khan & PK.Jain Financial Management Tata Mc. Graw Hill, New Delhi

5. S.N.Maheswari Financial Management principles and practice Sultan Chand & Sons, New Delhi. 6. James C Van Horne& mMWachowicz, Jr. Fundamentals of Financial Management PHI Learning Private Limited New Delhi.

COURSE COORDINATOR

HOD/FINANCE

DEAN

MBN518

Managerial Oral Communication -II

L 0

T 0

P 3

C 1

UNIT 1.

TOPIC News reading, presentation & analysis. Personal interview.

HOURS 8

2.

Paper presentation (not subject related)and speech.

3.

Group discussion (current affairs)

4.

Etiquette for managers, Talk 6 shows & movie review

5.

Article review & Book review Total Hours

30

Reference Book: 1. Meenakshi Raman, Prakash Singh Business Communication-Oxford University Press 2. Newspaper- Economic Times & Business Line. 3. NDTV, BBC & CNN. 4. Business Magazines.

Coordinator

Head/HRM

DEAN -MBA

MBN508

MARKETING II

L 2

T 2

P 0

C 2

LESSON PLAN Unit TOPIC No. of Hours I Components of a Modern Marketing Information System M.R Process Focus Group Questionnaire Design Online Research Marketing Metrics Case Discussion: 1. Barista Lavazza 2. Carnation Auto II Product Characteristics Classification Product Differentiation Product Hierarchy Co-Branding - Packaging Labeling Warranties & Guarantees New Product Development Case Discussion: Asha from Horlicks III Understanding Pricing Setting the Price Types of Pricing Strategies Initiating & Responding to the Price Changes Case Discussion: Compact car market IV Importance of Marketing Channels Functions Channel Design Channel Management E-Commerce Marketing Practices 1 2 1 Text - 369 Text - 374-390 Text - 391-402 Text - 658 1 1 2 1 1 Text - 281 Text - 334-338 Text - 339 Text - 340-360 1 1 2 1 1 1 1 Text - 33 Text - 62 Text - 200-206 Text - 207-209 Ref 1 329-334 Text - 286-313 1 Text - 35-51 Ref 1 - 188 Text - 45 Ref 1 97-98 Self study 1 Book & Page No. Text - 52-54

Retailing Types & Recent Trends Wholesaling Market Logistics Managing Sales Force Case Discussion: 1. Mc. Donalds 2. Pvt. Label Brands V Role of Marketing Communication Components of Promotion Advertising Sales Promotion Personal Selling Public Relations

1 1 1

Text - 415-435 Text - 402 Ref 1 - 26,54 Text -691-699

1 Text - 412 Text - 443 1 Text - 448-453 Text - 454-463 Text - 500-529 Text - 454-463 1 Text - 668-699 Text - 471-476

Direct Marketing Direct Mail Catalogue Tele Marketing Interactive Marketing Design attractive website Case Discussion: 1. Bharti Air-tel 2. TVS 3. Tata-Tea 4. Maruti, Honda, Hyundai, Mahendra&Mahendra & Porsche 5. Homeshop 6. Levereging the on-line medium

Text - 618-624 Text - 625-629

Text - 629-634 Text - 626-629 Text - 642-658

2 Text - 449 Text - 471 Text - 537

Text - 469 Text - 639 Text - 665

Total

30

Details of Internal Marks: Attendance 5 marks 5 marks 10 marks 10 marks 10 marks 10 marks 50 marks

Surprise Test Cycle Test

Model Exam Mini Project Viva-voce Total -

Course Co-ordinator (Ms. M. VETRI SELVI) SURESH)

Head/ Marketing (Mr. S. SENTHIL KUMAR)

Dean/ MBA (Dr. JAYSHREE

MBN510

PRODUCTION AND OPERATIONS MANAGEMENT

L 2

T 2

P 0

C 2

LESSON PLAN OBJECTIVES To enable students understand the principles, practices and areas of application in shop floor management. METHODOLOGY: Lectures, Classroom discussions, Student presentations, Case analysis, Mini projects and Local industry visits Sl. No: Topics Production & Operations Management Meaning, 1 Scope, Functions, Systems, Relationship between POM and other functional areas of Management Classification of Production Systems Intermittent, Job 2 shop, Batch, Continuous, Flow and Mass Production Systems Product Design Definition, Need, characteristics, 3 Stages - Preliminary Design, Final Design, Modular Design and Reverse Engineering 4 5 Process Planning Steps and flow diagram Make or Buy Decision Theory and Problems Computer Integrated Manufacturing, Computer Aided 6 Design, Computer Aided Manufacturing, and Flexible Manufacturing Systems Production Planning & Control Preplanning, 7 Forecasting, Scheduling, Routing, Loading, Dispatching and Expediting, Sequencing (M Job 2 machines and M Job 3 Machines) - Theory and Problems B1: (Pg: 280 - 284) B2: (Pg: 208 - 210 & 220 - 222) B1: (Pg: 312 - 317) 2 R2: (Pg: 133 - 139) 1 Reading Material B1: (Pg: 1 - 4) B2: (Pg: 2 - 8 & 10 12) B1: (Pg: 4 - 8) B2: (Pg: 68 - 71) 1 No. of Hours

B1: (Pg: 19-21) B2: (Pg: 56-59) PM1 B1: (Pg: 33 - 40) B2: (Pg: 71 - 80)

1 1

Plant Location Factors Influencing Plant Location, 8 Single and Multi Facility Location, Gravity Location, Mini max Location and Relocation Theory and Problems Plant Layout Principles, Flow Patterns, Types 9 (Product, Process, Combined, Cellular and Fixed position Layouts) - Concept, Advantages, Disadvantages and Applications 10 Materials Handling Capacity Planning - Types of Capacity (Design and 11 System capacity) Capacity Decision, Capacity Planning Strategies - Theory and Problems Inventory Management Definition, Functions, Classification of Inventories Purchase Model (EBQ 12 With & Without shortage), and Manufacturing Model (EOQ With & Without shortage), P & Q Systems Theory and Problems MRP-I & MRP-II, Just in Time Concepts, 13 Characteristics, Elements, JIT manufacturing and Benefits Selective Inventory Control Techniques (ABC, VED, 14 XYZ, FSN, HML, SDE, SOS, and GOLF) Theory and Problems Statistical Quality Control Definition, Importance, 15 Mean, Range, Number of Defectives chart (P & C Charts) - Theory and Problems 16 Type I & II Error, Producer risk, Consumer risk, OC Curve, Acceptance Sampling and Single sampling plan Work study - Method Study (Steps, Symbols, Charts, 17 Diagrams) and Time Study (Steps, Methods, Allowances and rating), Work sampling - Theory and B1: (Pg: 174-175) B1: (Pg: 46 - 49) B2: (Pg: 106 - 110) 2 B1: (Pg: 128 - 131) B2: (Pg: 140 - 151) 2 B1: (Pg: 94 - 116) B2: (Pg: 118 - 128) 2

B1: (Pg: 205 215; 221 - 224) B2: (Pg: 530 532; 538 - 542) B1: (Pg: 264 - 266) B2: (Pg: 262 - 273; 570-583) B1: (Pg: 231 - 236) B2: (Pg: 543 - 548) 1 2

B1: (Pg: 406 - 417) B2: (Pg: 394 - 405 B1: (Pg: 418 - 421) B2: (Pg: 406 - 410) B1: (Pg: 387 - 405) B2: (Pg: 176 - 182; 185-195; 199-204)

Problems Maintenance Management Types (Preventive, Break 18 down and Scheduled Maintenance), Procedure, Cost Balance, Failure analysis (Bath Tub Curve) 19 Purchase Management Fundamentals, Functions, Types, Procedure, Vendor Rating Stores Management Functions, Types, Stock Keeping, 20 Stock Verification, Store Records and documentations and Materials handling - FIFO, LIFO etc. B1: (Pg: 440 - 450) B2: (Pg: 444 - 459) B3: (Pg: 415 425) B1: (Pg: 224 - 228) B2: (Pg: 490 - 508) B1: (Pg: 228 - 230) B2: (Pg: 510 - 517 & 523 - 526) Total Hours 30 1 1 1

Refer supplement to production and operations management for objective type questions and case studies (Note: Other suitable case studies can also discuss in the class)

B1: Production and operations management, R.Pannerselavam, second edition-2005, by prentice-hall of India private limited, New Delhi B2: Production and operations management, K.Aswathappa & Shridharabhatt, second edition-2005 Himalaya publishing house (Note: B1& B2 Text Book Numbers; R1, R2, R3, R4 & R5 - Reference Book Numbers; PM1 Printed Material 1) Problems to be solved in the class: Make or Buy Decisions, includes break even analysis Location (Single Facility Location, Gravity Location and Mini max Location) Sequencing (M Job 2 machines & M Job 3 Machines) Capacity Planning Purchase Models (Economic Order Quantity - EOQ) with & without shortages Manufacturing Models (Economic Batch Quantity EBQ) with & without shortages P & Q Systems ABC Analysis

Time Study and Work Sampling Statistical quality control charts (mean, range, n0.of defectives and no. Of defects charts) Replacement Problems(Individual replacement) Theory Problem Ratio: Theory Problem 40% 60%

Cycle Test Question paper Pattern: Theory Questions(Nos) 3 2 1 Case/problem Total Problem Questions(Nos) 2 1 Total Questions (Nos) 5 3 1 Marks Per questions 2 8 16 Total Marks 10 24 16 50

Part

A B C

Model Exam Question paper Pattern: Theory Questions(Nos) 6 3 1 Case/problem Problem Questions(Nos) 4 2 1case/problem Total Total Questions (Nos) 10 5 2 Marks Per questions 2 10 15 Total Marks 20 50 30 100

Part

A B C

MBN506

BUSINESS TAXATION LESSON PLAN

L 3

T 0

P 0

C 3

Objective:- To make the students aware of the various provisions and importance of indirect taxes.

Teaching Methodology:-

This course is taught through Lecturers, discussions, presentations and case discussion. Guest lecture and seminars are also arranged.

Assessment of learning:-

Students understanding of the subject is assessed through Tests, Q&A sessions and assessment through presentations. TOPIC Unit 1 Introduction of Business taxation -Objectives of taxation -Canons of taxation -Special features of Indirect tax levies -Classification of Taxes Direct & Indirect taxes, Specific and advalorem duties, proportional, Progressive, regressive & digressive taxes, single & multiple tax system -Tax Planning and Management Meaning & Significance Unit 2 CENTRAL EXCISE ACT,1944 Scope of Central excise law Distinction b/w excise duty and sales tax Distinction b/w excise duty and customs duty Features and types of excise duty 6 4 5 3 2 1 SESSION

UNIT -3

Methods of levying excise duty Important definitions Classification of goods Valuation Clearance of goods Types of clearance Removal on different occasions Warehousing CEMVAT Administrative set up of central excise Registration and filing of return Settlement commission Remission, exemption, recovery and refund Levy and collection of tax Offences and Penalties Appeals-procedure and appellate tribunal

7 8

10 11 12 13 14 15 16 17

18

THE CUSTOMS AC, 1962 Introduction and Scope of customs act Function and powers of customs authority Levy and collection customs duty Classification of goods Assessment of duty prohibition on importation & exportation of goods Detection and prevention of illegal imports and exports Valuation of goods under customs act Methods of valuation Import and export procedures Exemption from customs duty Remission and abatement 25 26,27 24 22 23 19 20 21

Unit -4

Clearance of goods for Home consumption Clearance of exported goods Baggage export Import through courier, post parcel, stores Customs duty drawback Goods on which drawback Drawback on re-export of duty paid goods Drawback on imported material used for Manufacturing export goods Interest on drawback Prohibition and regulation of drawback Procedure for claiming duty drawback Searches, seizures, confiscation and penalties.

28,29 30 31 32 33 34 35 36 37 38

CENTRAL SALES TAX ACT, 1956 Introduction to CST Principles for determining when an interstate sale or purchase of goods take place Sale or Purchase of goods in the course import or export Inter state Sales tax Exemption from CST Registration of dealers Levy and collection of CST Type of goods Authorities to frame rules and regulations Authority to settle disputes Central Sales tax appellate authority 41 42 40 39

UNIT -5

- Fundamentals of Income Tax Value added tax Service tax Entry Tax Fringe benefit tax 45 43 44

Case Study

Octroi

The faculty members may discuss any umber of cases depending upon the significance of the topics Evaluation procedure: Cycle test 10 marks 5 marks 10 marks 10 marks 10 marks 5 marks - - - -=- - - Total 50 marks -------Head, Finance Dr. Balasubramanian Dean Dr. Jayshree Suresh

Surprise test Model exam Viva -

Mini projects Attendance Course Coordinator M. Daniel Rajkumar -

MBN516

RESOURCE MANAGEMENT TECHNIQUES

L 3

T 2

P 0

C 3

OBJECTIVE: The students will be able to analyze the various dimensions in decision making for functional areas of management and make the students to apply resource management techniques in real life situation.

UNIT I Serial number 1. Topic ORIntroduction,background 2. Models &Modelling in OR 2 -doNo of lecture hours 1 Page number 1 - 10(Ref bk 1)

3.

General methods for solving OR models &methodology of OR

-do-

4.

Applications & Scope of OR

-do-

UNIT II Serial number 1. 2. 3. 4. 5. Topic LPP-Formulation Graphical Method Simplex Method Big M Method Two phase Method No:of lecture hours 2 2 2 1 1 Page number 11 63(Ref bk 1) 65 67(Ref bk 1) 99 171(Ref bk1) -do-do-

UNIT - III Serial number 1. Topic Duality in LPPPrimal & Dual 2. 3. Dual simplex method Games With Saddle point 4. Games with out saddle pointDominance property 5. 6. Graphical method Simulation in queuing , Inv control 1 3 -do747 - 783(Ref bk 1) 2 - do 2 1 193-203(Ref bk 1) 459 494(Ref bk 1) No:of lecture hours 1 Page number 219-239(Ref bk 1)

UNIT - IV

Serial number 1.

Topic Tranportation problemIBFS by NWCM,LCEM&VAM

No: of lecture hours 2

Page number 329- 373(Ref bk 1)

2. 3.

Optimality test by MODI Maximization-Unbalanced TP

2 2

- do - do -

4.

Assignment problemHungarian method

375 407(Ref bk 1)

5.

Travelling salesman problem

- do -

UNIT V

Serial number 1.

Topic Network Analysis Constructing net works

No: of lecture hours 2

Page number 495 569(Ref bk 1)

2. 3. 4.

CPM PERT Crashing

2 2 2

- do - do - do -

Mini project: For mini project students are requested to prepare a managerial report for case study problems using spreadsheets.

Reference: 1. Operations Research J.K.Sharma 2. Resource management Techniques Prof .V.Sundaresan 3. Quantitative analysis for management - Barry Rendor ,Ralph M.Stair ,Jr 4. An Introduction to management science Anderson ,Sweeney, Williams