Lisa Addie

Online Portfolio: www.nochampagneatlunch.wordpress.com LinkedIn: http://uk.linkedin.com/in/lisaaddie Address: 37 Glebelands Way, Beith, KA151AS Email: lisa.addie@hotmail.co.uk Tel: 07908312581

Personal Profile
I am a confident and motivated graduate, looking to kick start my career within the field of Public Relations. I feel that my experience to date has allowed me to gain a sense of the business environment, as well as successfully develop skills conducive to a working in Public Relations. More specifically I believe I have a good knowledge of media, both print and online, can write appropriately and conduct myself in a professional manner.

Education
Queen Margaret University, Edinburgh 2008 2012 BA (Hons) PR & Marketing First Class Modules included: Introduction to PR, PR Theory and Strategy, International PR, Strategic Market Management, Employee Communications and Media Campaigning Garnock Academy, Kilbirnie 2002 - 2008 Higher - A A A B B B C Asdan CoPE 3 course

Employment / Experience in PR
Intern (Junior AE) Holyrood Partnership, Edinburgh May 2012 Proactive/reactive media liaison Writing client press releases Writing and uploading content to Holyrood PR website Client research Use of MediaAgility Mail outs Successfully secured coverage in Edinburgh Evening News, The Scotsman and online Marketing Intern Dobbies Garden Centres, Edinburgh January 2012 March 2012 Production of marketing communications for The Garden Club (predominantly direct mail) Researching and implementing events Copywriting E-newsletter production Organising photoshoots Liaising with B&M and creative agency Safety Steward G4S, Edinburgh Ensuring the safety of patrons at various events Assisting with enquiries/complaints Working as part of a large team Regular use of initiative often in demanding situations February 2011 Current

PR Assistant Freshwater Scotland (Profile Plus), Leith October 2009 September 2011 Proactive/reactive media liaison Writing press releases and copy Compiling client coverage reports Creation of media lists/searching using Gorkana Use of social media as part of a PR Plan Administrative duties Creative brainstorming Research Working cooperatively as part of a small team Secured coverage in a number of local and national titles, print and online Waitress The Ship Inn, Irvine Customer service/interaction Development of communication skills Working as part of a team Florist Flowers by Karen, Kilmarnock Customer service/interaction Development of communications skills and confidence Basic floristry skills July 2009 - September 2009

March 2006 - August 2008

Skills/Achievements
During my time at High School I was appointed Deputy Head Girl, as well as House Captain and Prefect. This prepared me well for University and my future career as it provided me with a chance to learn how to manage my workload and time effectively. Through my work experience I have been trusted with a number of projects, one of which was developing and implementing a PR plan for the 2010 HIT Edinburgh Lunch. It allowed me to readily use my initiative and was a highly rewarding process. At Dobbies Garden Centres I lead on a project to produce a summer mailer which communicated the best in-store offers direct to customers. I am experienced in the use of Microsoft Office packages such as Word, Excel, PowerPoint and Microsoft Outlook. I also have a lot of experience using Adobe Photoshop, Sage Act and both Gorkana and MediaDisk. I have some experience with Prezi presentation software.

Additional Information
I am a student member of the CIPR. I also hold a full, clean UK driving licence.

References
References are available on request

Lisa Addie
Tel: 07908312581