POST GRADUATE DIPLOMA IN JOURNALISM AND MASS COMMUNICATION (PGJMC)

ASSIGNMENTS January Session: 2012 JMC-01 JMC-02 JMC-03 JMC-04

School of Journalism and New Media Studies Indira Gandhi National Open University Maidan Garhi, New Delhi-110068 PGJMC ASSIGNMENTS

Dear Learner, As explained in the Programme Guide, you need to submit one assignment in each course (JMC-01, JMC-02, JMC-03 and JMC-04). All these are Tutor Marked Assignments (TMAs). Before attempting the assignments, please read the instructions provided in the Programme Guide carefully. The last date of the submission of assignments is given against each of the assignment. Please note that you have to submit these assignments to the Coordinator of your Study Centre within the stipulated time for being eligible to appear in the term-end examination. You must mention your Enrolment Number, Name, Address, Assignment Code and Study Centre Code on the first page of the Assignment. You must obtain a receipt from the Study Centre for the assignments submitted and retain it. It would be advisable to retain a photocopy of the assignments with you. After evaluation, the assignments have to be returned to you by the Study Centre. Please insist on this and keep a record with you. The marks obtained by you will be sent by the Centre to SR&E Division at IGNOU, New Delhi. Guidelines for doing Assignments Attempt all questions given in each of the assignment as instructed in the assignment. You will find it useful to keep the following points in mind: Planning: First read the study material carefully, attend teleconferencing sessions and interactive radio session conducted for the programme; if required you can obtain details from Study Centre/Regional Centre) and then Read the assignments carefully. Go through the units on which they are based. Make some points regarding each question and then rearrange them in a logical order. Organization: Draw a rough outline of your answer. Be analytical in your selection of the information for your answer. Give adequate attention to the introduction and the conclusion. Make sure that the answer: is logical and coherent; has a proper flow of information in sentences and paragraphs; and is written correctly giving adequate consideration to your expression, style and presentation. Presentation: Once you are satisfied with your answer, you can write down the final version for submission, writing each answer neatly. With best wishes, Prof. Subhash Dhuliya 2

Programme Coordinator Email: sdhuliya@gmail.com

JMC-01: Introduction to Journalism and Mass Communication Assignment 01 (Due Date: April 30, 2012) Course Code: JMC-01 Assignment Code: JMC-01/TMA-1/2012 Marks: 100 Answer all the questions. 1. Communication is an integral part of human civilization and culture. Comment. (600 words: 20 marks) 2. Explain any two of the following. (10x2=20 marks) (i) Agenda Setting theory (ii) Uses and Gratification theory (iii)Cultivation theory (iv)Social responsibility theory 3. Discuss major factors that are responsible for massive growth of regional press in India. (600 words: 20 marks) 4. What do you understand by journalism ethics? Discuss some of contemporary debates in this context. (600 words: 20 marks) 5. Explain any one of the Communication models: (10 Marks) (i) Shannon and Weavers model (ii) Harold Lasswells model (iii)Westley and McLeans model 6. What is role and functions of Press Council of India? Give your suggestions to make it more effective. (10 Marks)

JMC-02: Mass Media and Society Assignment 02 (Due Date: May 31, 2012) Course Code: JMC-02 Assignment Code: JMC-02/TMA-2/2012 Marks: 100 Answer all the questions 1. Discuss salient features of Indian culture and society. What role media is playing in shaping and influencing the culture and society in the country? (600 words: 20 Marks) 2. What are the functions of mass media? Discuss the watchdog function of media in this context in present media scenario (750 words: 20 Marks) 3. Explain any two of the following in 300 words. (10x2=20 Marks) (i) Development Communication (ii) Media and Gender Issues (iii)Media and Consumerism (iv)Educational Media 4. What do you understand by International and intercultural communication? Discuss the nature of news and information flow at global level. (750 words: 20 Marks) 5. Write short notes on any two of the following in 300 words: (10x2=20 Marks) (i) Code of Conduct (ii) Right to Information (iii)McBride Commission Report (iv)Global News Agencies

JMC-03: Reporting, Writing and Editing Assignment 03 (Due Date: July 31, 2012) Course Code: JMC-03 Assignment Code: JMC-03/TMA-3/2012 Marks 100 Answer all the questions 1. What makes news and why? Discuss the changing nature of news in the wake of massive expansion of media in recent years. (750: 20 marks) 2. What are various types of reporting? In this context discuss the concept of accuracy and objectivity. (750 words: 20marks) 3. What constitutes contempt of court? Discuss with suitable examples. (600 words) (20 marks) 4. Discuss the key principles of copy editing. What makes a good headline? (600 words: 20 marks) 5. Write short notes on any two of the following: (10x2=20Marks) (i) Parliamentary Reporting (ii) Sports Reporting (iii) Feature (iv)Magazine Journalism

JMC-04: Public Relations Assignment 04 (Due Date: October 31, 2012) Course Code: JMC-04 Assignment Code: JMC-04/TMA-4/2012 Marks 100 Answer all the questions 1. What do you understand by public relations? How it is different from propaganda and publicity? (750 words: 20 Marks) 2. Discuss the role of public relations in context of corporate sector. Give some example of success or failure stories in this regard. (600 words: 20 Marks) 3. What do you understand of public relations campaign? Discuss any public relations campaign of recent times. (600 Words: 20 Marks) 4. What is importance of feedback in public relations? What are the methods to evaluate the feedback? (600 words: 20 Marks) 5. Write short notes on any two of the following in 300 words (10x2=20 Marks) (i) House Journal (ii) Corporate Communication (iii) Image Building (iv) Public Relations Agency