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Indias Leading Equity Broking Houses 2008

Bonanza Portfolio Limited


D&B D-U-N-S: 91-657-1966 Regd Address : 4353/4C, Madan Mohan Street, Ansari Road, Daryaganj, New Delhi - 110002. Delhi Phone : 91-11-23242022-26/30181290-94 Email : contact@bonanzaonline.com Fax : 91-11-30122049/30120279 Website : www.bonanzaonline.com Registration Number - NSE: INB 230637836, INF 230637836, BSE: INB 011110237, INF 011110237 NCDEX: NCDEX/TCM/CORP/0240; MCX: MCX/TCM/CORP/0325 Introduction Bonanza Portfolio Limited (Bonanza) incorporated during the year 1993, is a leading financial services and brokerage house with a decade long experience in the capital markets. Bonanza is led by a group of experienced professionals. The company provides vast investment opportunities to the global investor for wealth creation. Key elements that place Bonanza amongst the leading brokerage houses are A client-driven foundation and strategy committed to client-specific investment needs and objectives Integrated and innovative use of technology enabling clients to trade offline and online; and strategic tie-ups with latest technology partners to facilitate trading access and direct processing across 715 outlets in 275 cities Also, the company is a corporate agent for life and non-life insurance which includes both private and state owned insurance companies Group Entities The Bonanza group includes Bonanza Portfolio Ltd, Bonanza Global DMCC, Dubai,Bonanza Commodity Brokers Pvt Ltd, Bonanza Insurance Brokers Pvt Ltd, Bonanza Online.com Ltd and Sunglow Fininvest Pvt Ltd. Major Offerings Portfolio Management Bonanza has dedicated and experienced portfolio managers who respond to the changes in rallies, patterns and move stocks accordingly to capitalise on market situations. Some of the features of Bonanza fund management services include; Professional research, Proactive management, Prudent risk management practices and Greater flexibility to hold cash and allocate investments. It also offers several benefits including portfolio advisory services and structured trading products with innovative ideas and strategic investments. Trading in Equities and Derivatives Bonanza has memberships of all the leading stock exchanges in India and is a registered as a clearing cum trading member on cash and derivatives segment of NSE and BSE. Bonanza is also registered as dealer on OTCEI. Bonanza through its wide network of offices, offer various Capital Market related services to large retail customer base spread across India. Further, Bonanza has been felicitated as Leading Volume Driver on BSE, during the FY05 and FY07 (CM/F&O). Trading in Commodities Bonanza has clearing cum trading memberships of MCX, NCDEX & NMCE, in addition to the clearing cum trading membership of DGCX. The company provides investment opportunities in commodities and currencies futures in and nearby Dubai Online Trading Bonanza offers easier and secure online trading experience. Its online trading portal enables trading across all exchanges and access to all services in a single window. Bonanza Value and Bonanza Max are two of its unique and personalised softwares for online trading. Bonanza Value is a web interface that caters to investors trading occasionally. It is a comprehensive trading module providing fundamentals to trading, demos, quotes, demat & digital contracts, integrated banking, instant transfer and price alerts. Bonanza Max is an EXE based desktop software designed for traders who take advantage of short term price movements. It has several technical analysis features helping the client to time the markets.
NUMBER OF TERMINALS TOTAL MAJOR CITIES Mumbai Delhi Kolkata Chennai Ahmedabad OThER CITIES & STATES Bangalore Jaipur Meerut Hyderabad Others 98 76 67 47 1429 651 382 71 72 126 3019

MEMBERShIP Cash Market : NSE, BSE Derivatives : NSE, BSE Commodities : NCDEX, MCX, DGCX, NMCE REACh & ACCESS No. of Employees : No. of Offices : No. of Sub-brokers : Terminals with Sub-brokers: MANAGEMENT Chief Operating officer Saurabh Shukla Chief Compliance Officer M Venkataramana Directors Shiv Kumar Goel S P Goel S K Goel V K Agarwal A P Goel Renu Goel PRODUCTS & SERVICES Trading (Equity/Derivatives/Commodity) IPOs RBI Relief/Tax saving Bonds Depository Services Arbitrage Sale of Mutual funds Investment Advisory Online Trading PMS Insurance 1545 715 736 2649

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Indias Leading Equity Broking Houses 2008


Depository Services Bonanza is a depository participant of CDSL and NSDL for both Equity and Commodity segment. It offers a range of services including demat operations. Mutual Funds & IPOs Bonanza is one of the largest distributors of mutual funds in India. Bonanza through its online portal provides regular news & updates on NFOs, forthcoming IPOs, MF gainers / losers, daily NAVs. It helps its clients with best research reports known in the market in comparative analysis of several mutual fund schemes. It offers transaction alerts via SMS and portfolio statements through Auto mail facility. The company also allows investors to apply for mutual funds and IPOs through online investment platform. Insurance Bonanza is a corporate agent for life and non-life insurance and has strategic tie ups with both foreign/private and state owned insurance companies. Research Bonanza Research Desk has a dedicated team of analysts and experts that have an in-depth knowledge of the market place. They offer value perspectives, focus on opportunities for investment and growth and endeavor to reduce risk potential. Its premium advisory services are based on technical and fundamental views and strategies in both equity and commodity segments. They provide Trading Ideas, Daily Market Strategies, Monthly Updates, Investment Ideas, Trading Calls and Commodity Views to its clients. Reach & Access Bonanza has a comprehensive network of more than 715 offices spread across 275 cities in India. It also has one office functioning abroad. Bonanza Global DMCC is a WOS firm operating from UAE. Technology & Connectivity Bonanza has strategic tie ups with companies that provide latest technological support. Customers can have 24 hour access to account information via net or Electronic File Transfer (FTP) facilities. Its trading platform is supported by Financial Technology and Asian CERC Information. The back office support is provided by Apex Softcell Pvt Ltd. Performance During 2007, Bonanza registered a strong growth in its e-broking business. It added 38,639 domestic clients and 43 accounts from outside the country. The companys offices across the country nearly doubled from 380 in 2006 to 715 in 2007. Future Plans Bonanza aims at acquiring significant market share in the commodity futures trading segment in India. It further aims at expanding FII and institutional client base, enhancing its research capabilities to meet international standards.

Shiv Kumar Goel - CEO


CEO Speak Keeping in view the growing economic growth of India we feel that there will be tremendous growth In the Indian Financial Markets. Retail penetration in the Indian market is very low in comparison to other developed economy of the world. Hardly 3% of the Indias population invests in shares. It was mainly due to lack of awareness, infrastructure and high cost of distribution. However now with the help of the large network of broking houses providing all financial products under one roof, retail investors is willing to join the stream. The Broking Industry during the last few years has emerged as full-fledged financial services industry providing investor one stop service like trading in shares, commodities, PMS, Depository services, distribution of financial products like Mutual Fund, Insurance, Real Estate Funds, Art Funds besides providing advice and research on economy/sectors/ companies. Pan Indian Players with well established brokerages are utilizing the network by offering the third party financial products for distribution. This also helps in diversification of the business, Increasing Revenue and lowering the business risk in highly volatile equity market. We believe that in future there will be huge growth opportunity available for big pan Indian players which are well equipped with latest technology, vast distribution network, international level research capabilities, providing global investment opportunity through tie ups with international players in this segment at reasonable cost. Gradually it will lead to the broking houses with acclaimed research and big retail distribution network floating their own Asset Management Co. and offering their own mutual fund schemes also.

Corporate Address : Bonanza House, Cama Indl Estate, Walbhat Rd., Goregaon (E), Mumbai63

- Shiv Kumar Goel, CEO

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