PREPARED BY : NURUL FAZIAH ASRIKIN BINTI SHAWALUDDIN.

MDB11-07-106 D1I LECTERUR NAME : MADAM FAZILA BINTI DAUT

MEMBER GROUP : TENGKU NORSYAFINAZ BT TENGKU HASSAN MUHAMMAD ANWAR B ZALI SHAKIMATUN ALIAH BT MAT ESA NUR EZZATI BT MUHD NOOR NAZIF FATEHA BT MOHAMED AZMAN MUHAMMAD NAJEEB B ZAINAL ABIDIN

 Content Introduction of company background Executive summary Management Team Market analysis ( Production Manager ) Reference Appendix

Classic Pasties Enterprise is our company. The name are an idea from our General Manager whose Tengku NorSyafinaz Binti Tengku Hassan. Our business was running up on 12 September 2011 until 18 September 2011 at Mara Professional College Ayer Molek, Melaka. Classic Pasties Enterprise has 7 share members to runs the business. They are Tengku NorSyafinaz, Anwar Zali, Faziah Asrikin, Ezzati, Fateha Azman Shakimatun Aliah and Najeeb. All of them have their own job in management team. Classic Pasties Enterprise running up to sell product after 5.00 p.m. until 10.00 p.m. We sell our product for lecturer, guard, warden and students at KPM Ayer Molek.

Classis Pasties Enterprise has objective statement to running up the business successfully. The objective of company is to know how to conduct business efficiently. So, the employees must work together in group to plan and make a decision. Moreover is ensuring that all strategy works efficiently and effectively. We decide to operate our selling activities according to what we have planned. Furthermore, give employees to learn how to deal and communicate with customers although to motivate the employees to use a business skill correctly. So that, Customer will confidence and buy the product if we have good communication skills. So, we hope that our business is running successfully with earn profit and mission.

Classic Pasties Enterprise has their own mission to earn their objectives and their target to run their business. The mission of company is to achieve earn profit with give the best satisfaction and performance to our customer.

Customer is Our Importance

CEO Tegku Norsyafinaz Binti Tegku Hassan Production Manager Nurul Faziah Asrikin Binti Shawaluddin Assistant Nur E'zzati binti Muhd Noor Nazif Financial Manager Shakimatun Aliah Binti Mat Esa Assistant Mohd Najeeb Bin Zainal Abidin

Marketing Manager Anwar Bin Zali

Sales Manager Fateha Binti Azman

Classic Pastries Enterprise running up the pie business

KOLEJ PROFESIONAL MARA AYER MOLEK BUS 1013 INTRODUCTION TO BUSINESS PROPOSAL OF INTRODUCTION TO BUSINESS GROUP PROJECT (SELLING ACTIVITIES)
PREPARED FOR : MISS KAN KIM GEOK

PREPARED BY : TENGKU NORSYAFINAZ BT TENGKU HASSAN MUHAMMAD ANWAR B ZALI SHAKIMATUN ALIAH BT MAT ESA NURUL FAZIAH ASYIKIN BT SHAWALUDDIN NUR EZZATI BT MUHD NOOR NAZIF FATEHA BT MOHAMED AZMAN MUHAMMAD NAJEEB B ZAINAL ABIDIN

LECTURERS NAME : PUAN FAZILA BT DAUT

1.0 INTRODUCTION These selling activities are assigned to all student to fulfill the requirement of BUS 1013 Introduction to Business, in which 30% of the total marks of this course is allocated to this group project. The students have been formed into groups which consist of seven members in each group. In this group project, we are assigned to form our own company, think of the products of the company and conduct sales in college area within one week only. 2.0 OBJECTIVE OF THE PROJECT The objectives of this project are : To know how to conduct business efficiently. We are working together in group to plan and make a decision. To ensure that all strategy works efficiently and effectively We operate our selling activities according to what we have planned. To learn how to deal and communicate with customers. Customer will confidence and buy the product if we have good communication skills. 3.0 PROJECT MATTERS Name of the company : Classic Pastries Enterprise. Nature of business : Food baked in a covering of pastry. Example apple pie, strawberry pie and blueberry pie. Period of sales : 12/09/2011-18/09/2011 (one week) Time of sales : 5.00PM-10.00PM 4.0 MARKETING PLAN Product description : Food baked in a covering pastry. Example apple pie, strawberry pie and blueberry pie. Target market : warden and student of KPM Selling strategy : we sell from room to room including Block A, B and C.

5.0 CONCLUSION To gain new experiences. From this project, we can know how to attract customer and fulfill what they want. At the same time, we can improve our self confidence to sell our product. To achive the target that we have made. The imprortant target to achieve is to earn a profit and to give satisfication to the customers.

PREPARED BY : ...................................... (TENGKU NORSYAFINAZ) Managing Director of the company

RECOMMENDED BY: ..................................... (PUAN FAZILA BT DAUT) Lecture of Business 1013 Introduction to Business

APPROVED BY :

....................................... (MISS KAN KIM GEOK) Timbalan Pengarah (HEA) Kolej Profesional MARA Ayer Molek, Melaka