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A PROJECT REPORT ON COMPARATIVE ANALYSIS OF DEMAT ACCOUNT AND ONLINE TRADING


SUBMITTED TO, Smarajit Sengupta -Finance Dept. (HOD) OF,

KOLKATA

By
-Subhajit Chatterjee-Roll no.-114-Dipannita Bhowmik- Roll no.-53-Prakriti Shaw-Roll no.-85-

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ACKNOWLEDGEMENT
I would like to extend my gratitude to my teacher Mr. S.Sengupta for giving us this valuable project to accomplish in tenure of this session. A successful project can never be prepared by the singular effort of the person to whom project is assigned, but it also demands the help of some conversant persons who undersigned actively or passively in the completion of a successful project. I would like to extend my thankfulness to him for providing me with excellent instructors of INDIABULLS whose guidance and co-operation have been of immense help for the successful completion of this project. I would also thanks to Indiabulls for guidance and co-operation.

SUBHAJIT CHATTERJEE, DIPANNITA BHOWMIK, PRAKRITI SHAW

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OBJECTIVE

An objective is the brain child of any project report. Project reports will always certain objectives which need to be accomplished. Following are the objectives behind the preparation of this project at IndiaBulls

1. To compare Indiabulls online share trading account with the big players in the market i.e., ICICI securities, Religare securities, Angel broking, India Infoline. 2. Identify the areas where India Bulls scores above its competitors and quarter its weak links. 3. Know the market potential of Indiabulls considering the facts that where many competitors in this fields with some more firms expected to join frey in the near future. This will be done with the help of a Questionier . 4. To understand the company, its achievement and task, products and sevices and also to collect information about its competitors its product and services and products.

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EXECUTIVE SUMMARY
The commencement of E-Trading and Demat has transformed the capital market in India. With the help of Demat and Trading account, buying and selling of shares has become a much faster and even process than trading with the assistance of a physical broker. It provides for the assimilation of bank, broker, stock exchange and depository participants. This helps to get rid of the painstaking procedure of investing in stock exchange. Today, if one wants to invest in stock market, he has to contact a broker on phone or meet him personally to place order. A broker generally gives such importance and additional service only to high net worth customers. But the introduction of Internet trading, even a common or a small investor gets an opportunity to avail the service at an affordable price which is much lesser than what is charged by a physical broker over the phone. Online trading has given customer a real time access to account information, stock quotes elaborated market research and interactive trading. The prerequisites of Internet trading are a computer, a modem and a telephone connection, registration with broker, a bank a/c and depository account. The introduction of depository service is considered as the beginning of the trading of Stocks @ click. This means that you can arrange delivery of scrips sold anytime, anywhere to anyone by click of a mouse. Dematerialization facilitates to keep the securities in electronic form instead of paper form. It offers more advantageous than the physical certificate form. Despite the advantages of Dematerialization, the awareness levels among the investors relating to Demat account is not adequate because of numerous reasons. The investors are not sufficiently responsive of the concept of Demat account and the various financial institutions providing such services. This study involves understanding the various concepts of Demat and analyzing the investment pattern of individuals in India and a study on Analysis of awareness among investors regarding On Line Trading and Dematerialization

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COMPANY PROFILE

Type Founded Headquarters Key people

Public (NSE: [1])

2000 As Indiabulls Financial Services Ltd

Mumbai, India

Sameer Gehlaut, Chairman & CEO Rajiv Rattan, President & CFO, Saurabh Mitten Director

Industry Products

Financial Services

Securities, Consumer Finance, Mortgages, Real Estate, Power, Retail services

Employees Website

Around 4000

http://www.indiabulls.com

PROFILE

Indiabulls is Indias leading Financial Services and Real Estate Company having over 640 branches across India. Indiabulls serves the financial needs of more than 4,50,000 customers with its wide range of financial services and products from securities, derivatives trading, depositary services, research and advisory services, consumer secured and unsecured credit, loan against shares and mortgage & housing finance. Having around 4000 Relationship Managers, Indiabulls helps its clients to satisfy their customized financial goals. An India bull through its group of companies has entered into the Indian Real Estate business in 2005. It is currently evaluating several large-scale projects worth several hundred million dollars. Indiabulls Financial Services Ltd is a public company and listed on the National Stock Exchange, Bombay Stock Exchange, Luxembourg Stock Exchange and London Stock Exchange. The market capitalization of Indiabulls is approx US $ 800 million, and the consolidated net worth of the company is approx US $ 400 million. Indiabulls and its group companies have attracted US $ 300 million of equity capital in Foreign Direct Investment (FDI) since March 2000. Indiabulls ranks at 82nd position in the list of most valuable companies in India. Indiabulls is promoted by three engineers from the Indian Institute of Technology (IIT) Delhi. Foreign Institutional Investors (FIIs) and foreign funds hold over 60 percent shareholding of Indiabulls. Some of the large shareholders of Indiabulls are the largest financial institutions of the world such as Fidelity Funds, Capital International, Goldman Sachs, Merrill Lynch, Lloyd George and Farallon Capital. There are approximately over 40,000 shareholders of the company. Indiabulls Financial Services is a retail financial services company providing a diverse array of financial products and services, through its nationwide network of over 300 Indiabulls offices, and services over 2,50,000 clients spread across 110 cities in India. Indiabulls, along with its subsidiary companies, offer consumer loans, brokerage and depository services, personal loans, home loans and other financial products and services to the retail markets.
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Indiabulls, which has a workforce of over 10,000 full time employees, reported US $ 60 million in Profit before Tax and US $ 45 million in Net Profit for the first nine months of the current financial year.

Business of the company has grown in leaps and bounds since its inception. Indiabulls became the first company to bring FDI in Indian Real Estate through a JV with Farallon Capital Management LLC, a respected US based investment firm, Indiabulls has demonstrated deep understanding and commitment to Indian Real Estate market by winning competitive bids for landmark properties in Mumbai and Delhi Indiabulls Group is one of the top business houses in the country with business interests in Real Estate, Infrastructure, Financial Services, Retail, Multiplex and Power sectors. India bulls Group companies are listed in Indian and overseas financial markets. The Net worth of the Group exceeds USD 2 billion. India bulls has been conferred the status of a Business Super brand by The Brand Council, Super brands India. India bulls Financial Services is an integrated financial services powerhouse providing Consumer Finance, Housing Finance, Commercial Loans, Life Insurance, Asset Management and Advisory services. India bulls Financial Services Ltd is amongst 68 companies constituting MSCI Morgan Stanley India Index. India bulls Financial is also part of CLSAs model portfolio of 30 Best Companies in Asia. India bulls Financial Services signed a joint venture agreement with Sogecap, the insurance arm of Societ Generale (SocGen) for its upcoming life insurance venture. India bulls Financial Services in partnership with MMTC Limited, the largest commodity trading company in India, is setting up Indias 4th Multi- Commodities Exchange. India bulls Real Estate Limited is Indias third largest property company with development projects spread across residential projects, commercial offices, hotels, malls, and Special Economic Zones (SEZs) infrastructure development. India bulls Real Estate partnered with Farallon Capital Management LLC of USA to bring the first FDI into real estate. India bulls Real Estate is transforming 14 million sqft in 16 cities into premium quality, high-end commercial, residential and retail spaces. India bulls Real Estate has diversified significantly in the following business verticals within the real estate space: Real Estate Development, Project Advisory & Facilities Management: Residential, Commercial (Office and Malls) and SEZ Development. Power: Thermal and Hydro Power Generation.
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Board Of Directors
NAME
Mr.Sameer Gehlaut Mr.Shamsher Singh Mr.Aishwarya Katoch Mr.Kartar Singh Gulia Mr.Gagan Banga Mr.Saurabh K Mittal Mr.Karan Singh Mr.Rajiv Rattan

DESIGNATION
Chairman & Whole time Director Director Director Director Director Director Director Whole Time Director

INDIABULLS SECURTIES LTD.


Indiabulls Securities Limited is Indias leading capital markets company with AllIndia Presence and an extensive client base. Indiabulls Securities is the first and

only brokerage house www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ BQ 1 by CRISIL. in India to be assigned the highest rating Indiabulls Securities Ltd is listed on NSE, BSE & Luxembourg stock exchange. The company through various types of brokerage accounts provides product and services related to purchase and sale of securities listed in NSE and BSE. It also provides depository services, equity research services, mutual fund, IPO distribution to its clients. The company provides these services through on-line and off-line distribution channel

Power Indiabulls Signature Account

Indiabulls

Depository Services Trading

NRI

IPO Online Equity Analysis

Indiabulls

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Growth structure

2000-01

India bulls Financial Services Ltd. established one of Indias first trading platforms with the development of an in house team.

2001-03

Indiabulls expands its service offerings to include Equity, F&O, Wholesale Debt, Mutual fund, IPO distribution and Equity Research.

2003-2004

India bulls ventured into Insurance distribution and commodities trading. Company focused on brand building and franchise model.

2004-05

India bulls came out with its initial public offer (IPO) in September 2004. India bulls started its consumer finance business. India bulls entered the Indian Real Estate market and became the first company to bring FDI in Indian Real Estate. India bulls won bids for landmark properties in Mumbai.

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2005- 06

India bulls have acquired over 115 acres (0.47 km2) of land in Sonepat for residential home site development. Merrill Lynch and Goldman sac, one of the renowned investment banks in the world have increased their shareholding in India bulls. India bulls is a market leader in securities brokerage industry, With around 31% share in online trading, Farallon Capital and its affiliates, the worlds largest hedge fund committed Rs. 2000 million for India bulls subsidiaries Viz. India bulls Credit Services Ltd. and India bulls Housing Finance Ltd. Steel Tycoon Mr. LN Mittal promoted LNM India Internet venture Ltd. acquired 8.2% stake in India bulls Credit Services Ltd.

2000-07

India bulls entered in a 50/50 joint venture with DLF, Kenneth Builders & Developers (KBD). KBD has acquired 35.8 acres (145,000 m2) of land from Delhi Development Authority through a competitive bidding process for Rs 450 crore to develop residential apartments. India bulls Financial Services Ltd. is included in the prestigious Morgan Stanley Capital International Index (MSCI). Farallon Capital has agreed to invest Rs. 6,440 million in India bulls Financial Services Ltd. India bulls ventured into commodity brokerage business. India bulls has received an in principle approval from Government of India for development of multi product SEZ in the state of Maharashtra. Dev Property Development plc. has subscribed to new shares and has also acquired a minority shareholding from the Company. India bulls Financial Services Ltd. Board resolves to Amalgamate India bulls Credit Services Limited and demerge India bulls Securities Limited.

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Sales turn over and profit earning per share of India Bulls

March 05

March 06

March 07 1240.9

March 08 1686.2 5 2.52

March ,09 2003.0 9 2.7

Sales turn over Other income

167.04 1.37

610.33 2.82

5 3.46

1244.4 Total income Total expenses 168.41 62.85 613.15 201.04 1 495.69

1688.7 7 458.31

2005.7 9 798.38

1227.9 Operating profite Profit of sales on assets Profit of sales on investment Gain and loss of FOREX VRS adjustment Other extraordinar y Total extraordinar y Tax on extraordinar 104.19 409.29 745.26 4

1204.7 1

_ _

_ _

_ _

_ _

_ _

_ _ _

_ _ _

_ _ _

----

_ _

_ _ 230.4

_ 1207.4

---

y NET extraordinay Gross profit Interest 13.38

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1028.6 31.49 67.97 392.26 6

PBDT Depreciation Depreciation on revaluation of asset PBT TAX N et profit Prior tax income/expe nses Depreciation for previous written back/provide d Dividend Dividend tax Dividend (%) Earning per share Book value Equity

92.18 2.17

380.62 7.25

680.75 17.69 _

838.2 7.16 _

178.86 7.81 _

90.01 33.3 56.71 _

373.37 120.01 253.36 _

663.06 219.66 443.4 _

831.04 250.4 580.64 _

170.95 71.5 99.45 _

_ _ _ 4.26 _ 26.65 15.81

_ _ _ 24.19 _ 32.05 1654.6

_ _ _ 22.91 _ 36.66 1463.0

_ _ _ 3.92 _ 50.69 3198.2

_ _ _

_ 50.73 3219.1

Reserves Face value

533 2

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3 2

0 2

2 2

2 2

Opening of a demat account


Demat ref. to dematerialization account. Demat account allows you to buy, sell and transact shares without the endless paper works and delays. It is also safe, secure and convenient. Lets say our portfolio has 100of Satyam, 50 of Castrol, 20 of ICICI bank, 50 of Tech Mahindra, 100 of TCS shares. All these will show in our demat account. So we dont have to possess in physical certificates showing that we own these shares. They are all held electronically in our account.

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Process of purchasing DEMAT account

The processes for purchasing Demat securities is also similar to the processes for buying physical securities; 1. Investor instructs DP to receive credits into his account in the prescribed form. They may be one at a time or many. 2. Investor purchases securities in any of the stock exchanges linked to depository through a broker.
3.

Broker receive payment from investors and arranges payment clearing corporations.

4. Broker gives instruction of DP to debit clearing account and credit clients accounts. Investors receive shares into his account by way of book entry.

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Process of selling DEMAT account


The process for selling Dematerialized securities in stock exchanges is similar as selling physical securities. The only major difference is that instead of delivering physical securities to the broker, the investor instructs his DP to debit his DEMAT account with the number of securities sold by him and credit the brokers clearing account. The process for selling Dematerialized account given below.
1.

Investor sells securities in any of the stock exchanges links to depository through a broker. Investor instructs his DP to debit his demat account with the number of securities sold and credit the brokers clearing account. Before the pay-in-day, broker of the investor transfer the securities to clearing corporation.

2.

3.

4. Broker receives payment from the stock exchange.


5.

The investors receive payment from the payment for sell of securities in the same manner as received in case of sell of physical securities.

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Benefits of DEMAT accounts


PRIMARY BENEFITS:1. SAFETY: - If we are holding are shares, bonds etc in physical form, there are changes of its theft, mutilation, loss, fake paper etc. However, in DEMAT account we can keep safe from all this threats. 2. CONVENIENCE: - when we want to sell our DEMAT share or redeem our debentures in DEMAT account, there are no has less of filling up transfer forms, time consuming paper works etc.

OTHER BENEFITS:

We can park most of our investment including bonds, debentures, gold units, NSC in our DEMAT account. We do not have to remember the due dates of maturity of bonds, NSC and debentures as if they are being informed to us before the schedule dates. We receive all the dividends and interests directly in our linked bank account. In case of bonus, rights, split, merger or any other corporate actions, everything takes place automatically. We do not have to do anything except to file the physical intimation letters sent by the Registrar and Transfer Agents Nowadays with the advent of online trading, we can perform online all the activities associated with buy, sell and transfer of shares With a single nomination in your DEMAT account, we are nominating our legal heirs to all the investments held by us. For many public issues of bonds and debentures of reputed and trustworthy companies, it is necessary to have a DEMAT Account, as the companies do not allot securities in paper form.

Since most of the process of buying and selling dematerialized securities is electronic, there are no chances of signature mismatch.| www.troubleshoot4free.com/fyp/ www.final-yearprojects.co.cc Elimination of problems related to selling securities on behalf of a minor. Elimination of problems related to change of address of investor, transmission etc. Reduction in handling of huge volumes of paper periodic status reports.

So with Dematerialized Securities, the entire process of transferring shares, bonds and other financial assets has become smooth and swift. DEMAT Accounts offer numerous advantages and hence it makes sense for the retail investors to open DEMAT Accounts as early as possible

ONLINE TRADING

Change is the law of nature. There were times when man was a Wanderer or a normal. He himself had to go place to place in search of food, water and now everything is available at your doorstep just at the click of the mouse. The growth of information technology has affected almost all sectors of life. Internet has enabled us to get every information at our doorstep.

When Internet has affected all sectors he could stock markets the most important player of the economy, has remained far behind? Like all other sectors Internet has set its feet in the stock markets also. The Stock Market system provides single, nation wide securities. It enables LAN investors in one part of the country to trade at the best quotes with an investor located in any other part of the country through the members of the stock exchange and subsequently clears and settle the trade in an efficient and cost effective manner. The primary objective of the Stock Market is to provide clear opportunity to the investors throughout the country to

trade any security irrespective of the size of the order or the broker through whom www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ the order is routed. This provides the facility to execute the buy order at the lowest price in the stock market located anywhere in the country without any extra cost to the investors. There will be no trading floor in the exchange. Instead, each trading member will have a computer at his own office anywhere in India which will be connected to the central computer system at the NSE through leased line or VSATs (very small aperture terminals), for an interim transition period of 6 months & subsequently by satellite link. VSATs are relatively smaller dishes similar to dish antenna for cable TV & have the benefit of not being very expensive. A satellite network makes it possible to connect almost all the parts of the nation quickly as it is easy to install, as against the ground lines such as dial up modems leased lines, which are prone to disruptions, satellite links, on the other hands ensure high speed, availability and quality of the connection. This mode of trading is known as "Online Trading"

Introduction of online trading in India


Online trading introduced in India in February 2000 when a couple of broker started offering an online trading platform for their customers. Objectives if present trading system-----1. Reduces and eliminates operational inefficiencies inherent in manual systems. 2. Increased trading capacity in stock market, improves market transparency. 3. Eliminates unmatched trades and delayed reporting. 4. Set up various limits, rules and controls centrally. 5. Consolidate the data on electronic media. 6. Provide analytical data for use of stock market.

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Mechanism of online trading

Clients

Broker

Stock exchange

Place and order the net of the Settlement of the brokers deal (buy/sell website order) get through the reflected in his distinctive Id demat code account.

Accept the order, check the clients identity and Pays the exchange place the own through hisorder and receives the payment from the client account.

Accept the order after checking the script limit of the Receives the day broker for the money and completes the settlement.

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The client is intimated about the execution of the deal by e-mail.

Benefits of Online trading


Benefits of online are much much better than that of physical trading. The points of which are online trading are beneficial are given below 1. Less costly:It reduces the brokage cost and added value to the profit. 2. Peace of mind :One can never have complete peace of mind but online investing does away with the hustle of feeling up instruction slips visits to the broker for handing over this slips and consequent costing. 3. Keeping records :Easy to keep records safely and there is no fear top loss of value documents. 4. Ease of trade :-

One click made trade easy and saves huge amount of www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ time and mental pressure.

Comparative analysis of various stock broking agencies in Kolkata of the basis of ACTIVATION CHARGES, BROKERAGE, SERVICES
[Base Company] INDIABULLS SECURITIES 46/31/1, Leela Roy sarani Ballygunge (near Ballygunge AC Market) Kolkata- 700029

Criteria Demat account opening charge Brokage Intraday, delivery

INDIABULLS SECURITIES

200

5 paisa, 50 paisa

AMC(Annual Maintenance | www.troubleshoot4free.com/fyp/ 250 www.final-yearprojects.co.cc Charge) Trading funding intraday, delivery Debit Period Mode of trading Marginal money Software installation 10 times,4 times

T+2 days Both online and offline No limit No extra charge

ANGEL BROKING 124 A, Acharya Prafulla Chandra Road. Sealdah, Kolkata-700014

Criteria Demat account opening charge Brokage Intraday, delivery AMC(Annual Maintenance Charge)

Angel stock broking 750

5 paisa, 50 paisa Rs. 300

Trading funding intraday, | www.troubleshoot4free.com/fyp/ 6 times,4 times(min. stocks www.final-yearprojects.co.cc delivery Rs. 50,000) Debit Period Mode of trading Marginal money Software installation T+2 days Both online and offline 5000 No extra charge

India Infoline
234/3A, AJC Bose Road Minto Park Kolkata-700017

Criteria Demat account opening charge Brokage Intraday, delivery

India Infoline 550

5 paisa, 50 paisa

AMC(Annual Maintenance | www.troubleshoot4free.com/fyp/ NIL www.final-yearprojects.co.cc Charge) Trading funding intraday, delivery Debit Period Mode of trading Marginal money Software installation 10 times,4 times

T+2 days Both online and offline 2000 No extra charge

Religare Securities
11/1, Lala Lagpat Rai Sarani, Sarat Bose Road Kolkata-700020

Criteria Demat account opening charge Brokage Intraday, delivery

Religare securities 550

4 paisa, 40 paisa

AMC(Annual Maintenance | www.troubleshoot4free.com/fyp/ 250 www.final-yearprojects.co.cc Charge) Trading funding intraday, delivery Debit Period Mode of trading Marginal money Software installation 6 times,4 times(min. stock of Rs.50,000) T+2 days Both online and offline No limit No extra charge

ICICI DIRECT
Champak Niketan Pvt. Ltd 29A, Western Street, 3rd Floor, Kolkata 700012

Criteria Demat account opening charge

ICICI Securities 975

Brokage Intraday, delivery | www.troubleshoot4free.com/fyp/ 5 paisa 50 paisa, www.final-yearprojects.co.cc AMC(Annual Maintenance Charge) Trading funding intraday, delivery Debit Period Mode of trading Marginal money Software installation 500

6 times,4 times(min. stock of Rs.50,000) T+2 days Both online and offline No limit No extra charge

RESEARCH METHODOLOGY

Sample size

100

Sources of data

Primary data &

Secondary

Sampling used in data collection

Random sampling

Primary Data:

The required data was collected by way of distribution of questionnaires to www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ investors at random and by way of telephonic interviews and online distribution of Questionnaire.

Tools/Technique of data collection


Personal Interview Close observation Survey conduction

Secondary data: Already existing data is called secondary data. I collected them by following method

Internet Books

Area selected for data collection Kolkata

Data interpretation and analysis


Q.1) Do you invest in share market? a) Yes b) No

5 2 5 1 5 0 4 9 4 8 4 7 4 6

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n . fr s o d n oo e p n e t % fr s o d n o ep n e t

ys e

n o

From the above given chart we analysis that there are still 52 percent of people are still left in case of demat accounting.

Q.2) A) Type of trading you generally do---

Intraday/Delivery/Both

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5 0 4 5 4 0 3 5 3 0 2 5 2 0 1 5 1 0 5 0

n .o o f r so ep nat dn

%f o r so ep nat dn Inr d y taa D liv r e ey Bt oh

Interpretation: - 46% people prefer intraday trading, 25 % prefer delivery and 29% do both type of trading.

Q.2)B) Time period of investment


1 month/1-6 months/more than 6months

60 50 40 30 20 10 0

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3-D C olum 1 n 3-D C olum 2 n

1m onth 1-6 m ore m onths tha 6 n m onths

Interpretation: - Maximum people prefer to invest for 1 to 6 months and amount of investment for majority of people was found to be between Rs. 20,000 to Rs. 1 lac.

Q.2)C) In your opinion what is the biggest problem in India trading firm.

Lack of knowledge | www.troubleshoot4free.com/fyp/ www.final-yearprojects.co.cc Unsatisfactory service by broking firms Market unsatisfactory Charge by the broking firms

30 25 20 15 10 5 0 Lack of knoldg Uns factory m uncertainty charg by the atis kt e s ercices broking firm s

Interpretation: - Most of the people face big problems in trading, Lack of knowledge and belief that unsatisfactory services by their broking firms create problem in trading while 29 % people consider charges of broking firm as a problem in trading.

Q.3) what is your opinion about the problem of market uncertainty in trading? a.) It's a big challenge

b.) It's manageable www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ c.) It's an opportunity

40 35 30 25 20 15 10 5 0

3-DC olum 1 n 3-DC olum 2 n 3-DC olum 3 n it'sabig c lleng ha e unma g ble na ea it'sa n opportunity

Interpretation: -35% of people consider market uncertainty as a big problem, around 40%people consider it as an opportunity and rest says it is unmanageable.

Q.4) Does unsatisfactory services provided by the broking firm create problem in trading? a.) Yes

b.) A little c.) No

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70 60 50 40 30 20 10 0 Y es pa l rtia No 3-DC olum 1 n 3-DC olum 2 n 3-DC olum 3 n

Interpretation :- 63% consider the Unsatisfactory services provided by the broking firm create problem in trading, 17% people consider it a little and 20% were not agree to that.

Q.5) Which charge do you consider charged by the broking firms is a problem in trading? a.) Broking charge b.) Undisclosed hidden charge c.) Annual maintenance charge

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50 40 30 20 10 0 B ingc rg rok ha e U c ed ndis los hidden c rg ha e AMC 3-DC olum 1 n 3-DC olum 2 n

Interpretation: - Most people considered broking charges and Annual Maintenance charge as their problem in trading.

Q.6) Name of the broking firm with which you are making your investment? a.) India bulls b) Angel Broking c) India Infoline d) Religar

e) ICICI e) Others

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35 30 25 20 15 10 5 0 India Bulls A el ng R are elig India Infoline IC I IC O thers

3-DC olum 1 n 3-DC olum 2 n 3-DC olum 3 n

Interpretation: - Market share of INDIABULLS is around 31% in Kolkata .

Q.7) Are you satisfied in trading with your broking firm? a.) Highly Satisfied b.) Satisfied

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c.) Neutral

d.) Dissatisfied Dissatisfied

e.) Highly

3 5 3 0 2 5 2 0 1 5 1 0 5 0 H hly ig S tia a fied S tisfied a Neutra l D sa is tisfied H hly ig D sa is tified 3 Colum 1 -D n 3 Colum 2 -D n 3 Colum 3 -D n

Interpretation: - Most of the people are satisfied with their broking firm

Q.8) Are you aware of products and services www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ offered by India bulls? a.) Yes b.) No

8 0 7 0 6 0 5 0 4 0 3 0 2 0 1 0 0 Y es No 3 Colum 1 -D n 3 Colum 2 -D n 3 Colum 3 -D n

Interpretation: - 75% of people are aware of products and services offered by India bulls

Q.9) Are you satisfied with them?

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a.) highly satisfied dissatisfied dissatisfied

b) Satisfied c) Neither satisfied nor d) Dissatisfied e) Highly

30 25 20 15 10 5 0 H hly ig s fied atis S fied atis Neutral D s is atified H hly ig dis atis s fied 3-D C olum 1 n 3-D C olum 2 n 3-D C olum 3 n

Interpretation: - Majority of people are satisfied with them.

Q.10) Are you satisfied with the charges charged by India bulls www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ for opening D-Mat account? a.) Highly satiesfied b.) Satisfied c.) Neither satisfied nor dissatisfied d.) Dissatisfied e.) Highly Dissatisfied.

40 35 30 25 20 15 10 5 0

3-DC olum 1 n 3-DC olum 2 n 3-DC olum 3 n

H hly ig s tis a fied

S tis a fied

Neutra l

D s tis is a fied

H hly ig dis a fied s tis

Interpretation: - Most of people are satisfied with the charges charged by India bulls for opening Demat account

Q.11) What is your perception regarding Indiabulls?


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a.) Best a.) Good b.) average c.) Bad e.) Worst

3 5 3 0 2 5 2 0 1 5 1 0 5 0 B est Good Avera e g Bd a Worst 3 C -D olum 1 n 3 C -D olum 2 n 3 C -D olum 3 n

Interpretation: - Except few people maximum of the peoples perception about INDIABULLS is good.

Q.12) Please specify reasons?

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a.) Services b.) Brokerage c.) Relationship manager's support d.) Transparency

good /average / bad good /average / bad good /average / bad good /average / bad

6 0 5 0 4 0 3 0 2 0 1 0 0 go od aeae vrg bd a go od aeae vrg bd e go od aeae vrg bd a go od aeae vrg bd a

n .o r s o d o f ep n

% fr s o d n o ep n a

The above table shows every quarter of three column consist of one item i.e., first three consist of SERVICES, next three with BROKAGE, RELATIONSHIP MANAGERS SUPPORT and TRANSPERANCY .

Interpretation: - In case of transparency and services Indiabulls is considered good and average in case of brokerage and relationship manager's support.

Q.13) At which office location you are more www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ comfortable with Indiabulls:a.) Ballygung b.) Sovabazar

60 50 40 30 20 10 0 B llyg a unj S ba r ova ja 3-D C olum 1 n 3-D C olum 2 n 3-D C olum 3 n

Interpretation: - Clients of INDIABULLS are more comfortable at Sovabazar

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CONCLUSION

Most of the traders consider unsatisfactory services of broking firm as biggest problem in trading. Most of traders perceive Indiabulls as a good broking firm. In case of transparency and services Indiabulls is considered good and average in case, of brokerage and relationship manager's support. People aware about Indiabulls are satisfied regarding product and services by Indiabulls.

BIBLIOGRAPHY
COMPANIES: Indiabulls Angel securities. India Infoline

Religare securities ICICI direct


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WEBSITES: -

www.Indiabulls.com www.Investopedia.com www.powerindiabulls.com www.bseindia.com www.nseindia.com www.moneycontrol.com www.equitymarket.com www.demat.com

Questioner
Q.1) do you in share market? a) Yes Q.2) please tick the following: a) Type of trading you generally do--b) Amount of investment you generally do-c) Time period of investment---b) No Intraday/Delivery/Both less than 20 k/20k 1 lacs/more than 1 lacs less than 1 mnths /1-6 mnths/more than 6 mnths

Q.3) In your option what is the biggest problem of trading? a) Lack of proper knowledge or experience. www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/ b) Unsatisfactory services of broking firms. c) Charges by broking firms. Q.4) What is your opinion about the problem of marketing uncertainty in trading? a) Its a big challenge b) Its manageable c) Its an opportunity. Q.5) Does unsatisfactory services provide by the breaking firms create problems in trading? a) Yes b) Partial Q.6) which charge do you consider charged by the companies is a problem in trading? a) Broking charge b) Undisclosed hidden charges c) Annual maintenance charges. Q.7) Name of the company with which you are making your investment? a)India bulls b)angel securities c)India infoline d)religare securities e)ICICI f) others Q.8) Are you satisfied in trading with your broking firm? a.) Highly Satisfied b.) Satisfied c) Neutral e) Highly Dissatisfied Q.9) Are you aware of products and services offered by Indiabulls? a.) Yes b.) No Q.10) Are you satisfied with the charges charged by indiabulls for opening D-Mat account (with annual maintenance charge)? a.) Highly Satisfied b.) Satisfied c.) Partial d) Dissatisfied e) Highly dissatisfied Q.11) what is your perception regarding India Bulls? a.) Best b) Good c.) Average Q.12) Please specify reasons? a.) Services b.) Brokerage c.) Relationship manager's support d.) Transparency good/average / bad good / average / bad good / average / bad good / average / bad d) Bad e) Worst d) Dissatisfied c) No

Q.13) At which office location you are more comfortable with Indiabulls: a.) Ballygunge b.) Sovabazar

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