BA (Hons.

) GRAPHIC DESIGN
Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

BRANDING Thomas Bone Photography Ella Ruth Photography

Brief Working with 2nd year DFGA student Thomas Bone to create a new identity that showcases his skills as a photographer and videographer. Creating an identity for up and coming photographer Ella Ruth and to begin promoting her business further. Main focus being an identity that works well with print and also for online presence including designing a new website.

Background / Considerations Ensure that my time is managed equally between both briefs. Consider the individual requirements for each of the projects.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables Tom : Logo, Business Cards, updated web presence. Ella : Logo, Business Cards, Website

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

RESEARCH BRIEF The Story of 1984

Brief Looking at gathering all the research from my dissertation to produce a publication that states the facts of Operation Bluestar 1984.

Background / Considerations Consider the format and size of publication, needs to be concise yet include all of the relevant information (possible collaboration with Inkquisitve illustration to produce a series of illustrations for the publication) Mandatory Requirements Design Development and ongoing research which will be recorded on my blog. Deliverables A printed publication.

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Jelson Homes

Brief Looking at how the current Jelson Homes brand can be refreshed to appeal to a broader range of customers looking to buy a brand new home. Design a new visual identity that really showcases the quality of Jelson Homes.

Background / Considerations Look at the history of the company - goes back 120 years. Consider the values of the company and how that needs to be reflected in the branding. How do Jelson Homes differ from other home builders, work on what makes them better than their competition.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables New logo, brand guidelines, printed material such as information packs & newsletters as well as other relevant promotional material, Website

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Blazewear Heated Clothes

Brief Give the current Blazewear brand a new look. Design and implement a new logo that works across the range of products as well as the packaging, website and annual catalogue.

Background / Considerations Blazewear is a successful company providing heated clothes all over the world, with a range of different products from heated jackes to gloves and socks

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables New logo, brand guidelines, catalogue, web, labels, product packaging, POS - showroom display.

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Wedding Invitations for Harnek Johal & Gurlin Mander

Brief Design and print a set of wedding invites for Harnek and Gurlin.

Background / Considerations Look into appropriate colour schemes and styles for the overall look of the wedding.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables A set of printed invitations with envelopes.

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

COMPETITIONS D&AD and/or YCN

Brief

Background / Considerations

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Harry Potter collaboration with Beth Yates

Brief Rebrand the University of Leeds Quiditch and Harry Potter Association..

Background / Considerations Consider the overall logo as well as the branding for the different activities within the association. Look at producing promotion for the association as well as the rules book, posters and a redesign of the quiditch team outfits.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables Logo Promotional material Team Outfits

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Year Book Pitch (BAGD/Surface Pattern/Photography

Brief BAGD Year book pitch (Baljeet Samra, Beth Yates, Sarah Pritchard) Surface Pattern and/or Photography year book

Background / Considerations Depending on each pitch look into the course and the students on it to ensure the yearbook is a true reflection of the course and the people graduating.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables A printed yearbook (hopefully)

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Black & White / Tigerprint Competition

Brief Design a pattern that could be used across a range of products which could include gift bags, wrapping paper, stationery products, greeting cards.

Background / Considerations Print can be hand drawn, painted, acrylic or pencil/line work. There is a deadline for this for the 14th oct but might consider extending the brief further..

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables

Studio Deadline 14/10/12

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

Studio branding (Collaboration with Sarah Pritchard)

Brief Working with Sarah to brand our own design studio.

Background / Considerations Look back at last years enterprise module and focus on the keys points of the module that covered the areas of branding and advertising a design studio.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables A name for the studio; Logo Website / online portfolio Stationery

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

BA (Hons.) GRAPHIC DESIGN

Module Code Module Title OUGD301 Semester Doc. Code

LEVEL

06

OUGD301

BBC Sherlock Typographic Posters

Brief Create a series of typographic posters that represent/promote the BBC TV series Sherlock.

Background / Considerations Consider the nature of the program, the characters and look at certain quotes within each episode that reflects the ideas behind each story.

Mandatory Requirements Design Development and ongoing research which will be recorded on my blog.

Deliverables At least 1 poster for each episode. (6 in total)

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.