But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new

idea, or because they realized something that shoots holes in how we've been thinking about a problem. Steve Jobs

Highlights of 100 Brilliant Companies

Ranked by Ali Akbar (IT Coordinator at HY Enterprises) from SME Business Entrepreneur.com is a website which is considered one of the best sources for business strategies and plans. It made a list of 100 brilliant companies which innovates different ideas according to their category. Before listing down, it will be beneficiary for readers to get along with the general definition of word Brilliant and Innovation. As we all know, Brilliant means shiny, bright, and highlighted But there is usually misjudgment about innovation. There are slight differences in invention, improvement and innovation. Innovation is the creation of better or more effective products, processes, services, technologies, or ideas that are readily available to markets, governments, and society. Innovation differs from invention in that innovation refers to the use of better and, as a result, novel idea or method, whereas invention refers more directly to the creation of the idea or method itself. Innovation differs from improvement in that innovation refers to the notion of doing something different (Lat. innovare: "to change") rather than doing the same thing better. Now some of the ideas are listed below: 1. SnapTag Convert your ordinary Logo into Machine Readable Logo fusion with Code Rings. http://www.spyderlynk.com/snaptag/what-is-a-snaptag/

2.

Smarter Comics Turn your ideas and thoughts into comic characters to educate people or to send the message to your prospective audience. As famous saying A picture is worth a thousand words.

Here is a sample of a Book How to master the Art of Selling by Tom Hopkins. http://www.smartercomics.com/HowToMasterTheArtOfSelling 3. Dollar Shave Club It's the service that delivers fresh razors to your doorstep, monthly, for a fraction of the cost of the grocerystore equivalent. This is simplest form of 1 product volume vs multi product low volume. http://www.dollarshaveclub.com/ 4. Gen Book Online tool for booking appointments and scheduling. Any Business can take benefit of this service and raise efficiency. http://www.genbook.com/ 5. kik Messenger Its a cross platform messenger for mobile devices. Works on iPhone, android, windows mobile, Symbian and Blackberry. kik's crazy speed transforms regular texting into a real-time conversation. See when messages are delivered / read, and even when your friend is typing.

Conclusion: After going through different ideas on the list, two other factors came into light which are as important as the idea itself. 1. 2. No matter how great your idea may be, its least worth is trying it out. If you have an idea, the idea is as good as you can demonstrate it.

The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man. (George Bernard Shaw). Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things. Steve Jobs