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KENYACOMMUNITYLEARNINGCENTERS
PROPOSALFORPRELIMINARYANALYSIS
INPARTNERSHIPWITHDEVELOPMENT BANK OF KENYA, NAIROBI , KENYA 10OCTOBER2012
VictorKidiwa,CEO,DevelopmentBankofKenya,Nairobi,Kenya Email:victorkidiwa@yahoo.com Website:www.devbank.com Mobile+254734210895Office:(254)020340401/2/3 Andby RichardC.Close,CEO,ChrysalisCampaign,Inc.NewMilford,CtUS Phone:+860.248.5424EMail:rclose@richardclose.info http://globallearningframework.ning.com
Copyright2011ChrysalisCampaign,Inc.0|P a g e

10October2012 DearMr.Kidiwa, ThisisaletterofintenttoperformaPreliminaryAssessment9,500USDgrantforthepurposeofdevelopinga functionalbusinessplantobuildCommunityLearningCentersinKenyainpartnershipwithselectinvestors. The PreliminaryAssessmentforChrysalisCommunityLearningCenterswillprovideasolidfinancialandoperationalmodel forthedevelopmentofmultipleChrysalisCommunityLearningCentersinKenya.Thisisanestimatedthreeweeksin Nairobiforneedsassessmentandoneweektocompileresults.Afterourconversation,wemayconsideraname changetoCommunityBusinessLearningCenters.Wearelookingtobuildastringofthesecenters. AlthoughLearningCentersareconsiderednotforprofit,thismodelisacommunitytrainingcenterrentalfacility surroundedbyrentalpropertyforbusinessdevelopmentandsupportlogistics/services. OurgoalatthisstageistoarriveinNairobiforthreeweekstomeetanddevelopabusinessplananddeveloper relations.Thetangibledeliverableofthisplanisastrategicbusinessplanwithlineitemestimatesofcostsand profitability. Phaseone.GrantofaPreliminaryAssessmentwouldcreateafunctionalspecification/businessplanofbuilding,cost andoperations. Phasetwo.AfullbuildoutofthefirstChrysalisCommunityLearningCenter. ThepurposeofChrysalisCommunityLearningCenters: Businesscommunitysecurecompoundforcentralizedrentaltrainingandrentaloffices Fullservicelocationforbusinessdevelopmentwithtechnology,Internetlibraries,meetingspace,andfood service Safeplaceforadultlearningprogramandcommunitydevelopmentcollaboration SafesinglelocationwereallNGOs,Gov.Agenciesandorganizationscanworkcollaboratively Acentralwaytohandlecountrywideadultlearningprogramswithconsistentquality Importover10,000freeeducationalwebsitesfromaroundtheworldintoaK12childrenlibraryportal Providecentrallogisticallocationforemergencyservices ProvidefullUNLifeSkillsandcommunityliteracyeducationforfree Coordinatebusinessdevelopmenteventsandeducation

ThephaseoneinvestmentistofundthePreliminaryAnalysis Functionalstrategicplanandbudget(fourweeksofconsultingservices) Functionaldesignofweblibrary,collaborativelessonbuildingandfiltersystemfromwww.bascom.comfor oneyear StrategicpartnershipwithDevelopmentBankofKenyaforanalysisofdevelopmentcosts,community assessments,educationalcontentandinternshiptrainingprograms DocumentationandpresentationsoftheChrysalisCommunityLearningCentersofKenya

ThefollowingpagesdescribecollaborativeChrysalisCommunityLearningCentersmethodsandoperations. Wefeelconfidentthatthesecenterswillstrengthenthecountryasawholeinsmallbusinesscreation,workforce competence,communitydevelopmentandhealthierfamilyrelations. Sincerely, RichardC.Close CEOChrysalisCampaign,Inc.

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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CONTENTS
Overview1 ManagementSummary2 InvestorRelations5 StartupStructure7 AdvisoryBoards9 BusinessCommunityDevelopment10 HealthInitiatives12 Education13 IncomeGeneration14 ProjectDescription16 SourceofFunding17 MonitorandEvaluation18 Risks21 Inquiries22

OVERVIEW
ThisproposalforanetworkofChrysalisCommunity LearningCentersofKenyaisuniqueinthatisoffersa wayforallofKenyaNGOs,schools,andagenciesto worktogetherinphysicalandelectronically collaborativecommunitycenters. ThisChrysalisCommunityLearningCentersisa communityandbusinesscollaborativeprojectthat: Createsasafeplaceforcommunitymeetings, training,events,andcitizenresearchtotakeplace Isanincubatorforsmallbusinesswithrentalsand centralizedlogistics Launchesanintertownagencycollaborative knowledgesharingbetweenKenyaincities,towns andvillages ProvidescomprehensiveAdultLearninginliteracy, business,K12,andcommunitydevelopment programs EliminatesredundanciesofNGOandgovernment programanddeliveryapproaches Buildsaplacewherecommunityleaders,providers, andbusinessescansafelycollaborateonprojects Ispeacebuildingthroughcommongoals

HOW
By leveraging safe Chrysalis Community Learning Centers , we will offer facilities, methods and technology that shatter the isolation of poverty. These centers will also facilitate small groups and inter-agency collaboration at the local level, thereby creating selfsustainable learning communities that will eliminate the redundancies of development projects and organizations.

NEWORGANIZATION
This document is a proposal for a new not for profit organization startup to be established in Kenya that would be built and called Chrysalis Community Learning Centers of Kenya with our selected investors in Nairobi , Kenya. Property ownership community development and growth would be handled under a strategic partner during the startup launch phase. The Centers internal operations, methods and Internet education systems would be out-sourced to Chrysalis Campaign, Inc a non-stock holding US company.
Copyright2011ChrysalisCampaign,Inc.1|P a g e

Photography Copyright 2003-2011 Richard C. Close The Global Learning Framework and Chrysalis Learning Centers are Trademarks of Richard C. Close and the Chrysalis Campaign, Inc. Note: This is a discussion document for the procurement of funds to develop a Business Plan for CCLCs. This is not a final document or represents contractual promises.

CHRYSALISCOMMUNITYLEARNINGCENTERSMANAGEMENTSUMMARY DEVELOPMENTORGANIZATION(DURINGPRELIMINARYANALYSISPHASE)

VictorKidiwa ExecutiveDirector DevelopmentBankofKenya FinanceHouse LoitaStreet POBox30483 Telephone(254)020340401/2/3 Telefax(254)020250399 Telex22662 Email:dbk@devbank.com TelegramsDEVBANK.KE Nairobi Kenya

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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OPERATIONS,TECHNOLOGY,STAFFINGANDEDUCATIONSYSTEMOUTSOURCEPARTNER CHRYSALISCAMPAIGN.INC.
RichardC.Close ServantCEO ChrysalisCampaign,Inc. 13GeigerRd. NewMilford,CT06776 Cell860.248.5424 Email:rclose@richardclose.info Site:http//globallearningframework.ning.com UNESCOcontestsite:http:iamthestory.ning.com Twitter:@richardcclose Linkedin:http://www.linkedin.com/in/richardcclose
Livingston,Kenya

Chrysalis Campaign, Inc. is a non-stock holding Incorporation in Connecticut, USA. We are applying for 501 C3 status with the US IRS. All sponsorship fees will not be considered tax deductible until 501 C3 is granted.To provide safe community learning centers, safe social communities for collaboration with global Web resources in order to transform individuals into self-sufficient communities of purpose. The methodologies of the Chrysalis Campaign are based on work on the Global Learning Framework which is the processes of global collaborative learning and community development. More: http://globallearningframework.ning.com FounderRichardC.Closehas25yearsofexperienceinlearningtechnology,management consultinganddevelopmentprogramsforcompaniessuchasIBM,Microsoft,Oracleand helpedlaunchanumberofeLearningcompanies.Hehaspublishedwhitepapersand severalbooks.HeisanInternationalconferencespeaker,industrystrategistanddeveloper oftheGlobalLearningFrameworkat:http://globallearningframework.ning.com RicharddesignedandbuiltintheU.S.itsfirstprofitablecommercialTechnologyCenterinNewYorkCitycalledtheNetlan TechnologyCenter.HeiscurrentlydevelopingaCommunityLearningCenterinU.S.rescuemissionsandassistingAfrica andChina. InhismissionstoAfrica,hehasdevelopedtwophotographicwritingsbooksforKenyaandKenya.Hecontinueshiswork toshowthemercyandthebeautyofthepoorbybuildingwebbasedsocialcommunities,photogalleries,lectureand pressforpartneringmissions.DonationbooksareavailableatAmazon.com GlobalLearningFrameworkChrysalisCommunityLearningCentersandprinciplesarethetrademarkandcopyrightof TheChrysalisCampaign.Inc. Backgroundandglobaleducationcommunityhttp://globallearningframework.ning.com

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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INVESTORRELATIONS
ChrysalisCommunityLearningCentersarebuiltinacompoundthatwillrentfacilitiesaround thelearningcenterfororganizationsthatofferphysicalandtechnicallogistictothe communitiesbusinessandorganizations.Thiswillcreateconvenienceandreducedcostsfor startupanddevelopingbusinesses.Atthesametimebusinessessuchasshipping,ICTsCell companieswillhavesafe,economicalandhighreliablelocationtodobusinessfrom. BusinessesrentingandworkingintheLearningCentercompoundwillhavesignificantgainsby placingtheirbranchofficesinthecompoundenvironment: Powerfulcommunitybrandingopportunity Onsitecomprehensivetrainingfortheirstaffinliteracy,technicalandlifeskills Convenienceinhavinglogisticcompaniesinthesameplace.AFedextruckdrivercould walk20feettopurchaseanotherphonecard,coffeeandsandwichfortheroad. NGOTrainersandmedicalteamswouldfindcompleteandreliablelogisticsinthesamecompoundtheytrainin. Companiessuchasatractororseedcompanycanrentsmallsecureofficesfortrainingandsales Renterbusinesscanusethepublictrainingfacilitieswithhighlyeconomicalfeesinthetermsofdonations Tourists,missionersandfieldtrainerscouldhaveallcellandtechnologyneedstakencareofinoneplace Quality,reliableandpositiveserviceexperience

EasierwaytodoAfricanbusiness.CentralizingbusinessservicesandeducationwillallowKenyaandmultinational businessahighlyreliableexperienceinmeetinglocalbusinessownersandfarmersabouttheirproducts.Whenwebuilt theNetlanTechnologyCenterinNewYorkCity,vendorssuchasHPandMicrosoftlovedwalkingintoafullroomwere everythingwassetupforthem.Itmademanyasalesrepresentativeahero.TheCCLCwillsharesimilarmethods. Balanceofservices.Wewilltrytobalancetenantswithkeyanchorservicessuchcelltechnology,PCtechnologyand businessservices(faxetc).Wewillalsoleaveoneofficefreeasacleanofficeformedicalserviceforoutreachgroups. ArchitectureoftheLearningCentersandofficewillbehighlyutilitarianyetclassy,cleanandconsistentsuchasinanew stripmall.Internalbuildoutallowedattherentersexpense.Signagewillbesmall,commoncolorandequalground. Fedexisonequalgroundwithabicyclecourierservice. Food:Localfoodandgrocerieswillbesoldbylocalbusinessesandfarms.Nofoodfranchiseswillbeallowedinthe facility.Therewillbeacourtyardforpublicmeetingandeatingincludingpublicsanitation. Daycare:Manywomenandmencannotattendeveningtrainingoreventsbecauseofyoungchildrenorinfants.Wewill lookintodaycareasanoption.Perhapsclassroomtrainingrentalcouldcontainanoptiontodonatetochildcareand somefoodcoupons.Again,wearestrivingforaconvenientandsafeeducationalservice.Thisisalsocanbeabenefitto theemployersinthecompound. Communityinvolvement.Wewanttoleveragechurchandcivicgroupstovolunteertimeandfundstowardsdaycare, cleaningandevenmaintenance.Everythingisanopportunityfortrainingthecommunity.
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Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

CHRYSALISCOMMUNITYLEARNINGCENTERSSTARTUP
ThisChrysalisCommunityLearningCentersStrategicPlanrecommendstherolesandresponsibilitiesofallstakeholders alongwiththestructureoftheChrysalisCommunityLearningCenters.ItrequeststhefundingofafullPreliminary AssessmentincludingaBusinessPlanpriortothebuildingofthephysicalLearningCenters.

MANAGEMENTANDDEVELOPMENTPHILOSOPHY
ThestakeholdersinthedevelopmentandmanagementoftheChrysalisCommunityLearningCenterswillbemanaged fromheadquartersusingCommunityDevelopmentTeamsandlocalCommunityDevelopmentChiefsandlocal Groups.SimilarinstrategytoInternetcollaborationandfranchisedmallsthereismuchroomforflexibilitywiththe contentandexchangeoflocalcommunityneeds.Howevertheinternaloperationsandstructureareconsistentlyfixed betweencentersforeconomiesofscaleandmaintaininghighqualitystandardservices.Thisconsistencyisthebackbone ofCCLCsviabilityandthecentersfinancialsustainability.

TEAMMANAGEMENT
Complimentaryandnotcontrarytooperationalconsistencyislocalflexibility.Thepurposeofoneteamhandling infrastructureandasecondteamhandlingcommunitydevelopmentandeducationpromotesasystemofcollaboration withchecksandbalances.Theoutsourcingofinfrastructureandeducationaltechnologywillfreeupthecommunity developmentteamstofocusonthelocalneedsusinginternationalknowledgewhileInternetresourcesaredeliveredby theinfrastructureteammanagedbyChrysalisCampaign,Inc.

STARTUPSTRUCTURE
ChrysalisCommunityLearningCentersorganization,communityandfinancialmanagementwillbemonitoredby selectedpartners,inKenya.ThiswillallowdevelopmenttomoveforwardwhilethelegalChrysalisCommunityLearning CentersofKenyanotforprofitinKenyaisformed,fundedandstaffed. EducationdevelopmentandstrategycanbecopartneredwithKenyaeducationalinstitutions.

COMMUNITYDEVELOPMENTMANAGEMENT
TheCommunityDevelopmentTeamsaremissioncriticaltotheCCLCssustainabilityandsuccess.Managedbytheselected partnerKenyateaminthebeginning,weseeselectedpartnerKenyaIteamsasidealingrowingintoanextensiveteamof expertadvisorsandcollegeinterns. Importanceofrelationshipbuilding SmallgroupcommunitydevelopmentonalocallevelisamissioncriticalstrategyforthesuccessoftheKenyasChrysalis CommunityLearningCentersandiswhatmakesthemaprofoundleapaheadoftheTelecentrestrategy.Weeven imaginethelocaltownhallmeetingwithlocalchiefsbeingheldinsidethecommunitylearningcenters.Managedbythe chiefslocalsmalltownsandvillageswillevenbeabletocollaborateandsharebestpracticesbetweenvillages.Kenya smallbusinessandBIOfarmerscancollaboratestogethertosharelogisticsandmarketingideas.

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Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

COMMUNITYDEVELOPMENTRESPONSIBILITIES
Duringstartup,ourselectedpartnerswillberesponsibleforHQCommunityDevelopmentTeams.Theresponsibilityof theHQCommunityDevelopmentTeams,istoworkwithlocalCommunityDevelopmentGroupsprograms. CommunityDevelopmentGroups: Towncounsels Smallgroupfarmdevelopment SmallbusinessMicroeconomicdevelopment Healthandfamilycareprograms Communityeventandcalendarprograms

EducationDevelopmentPrograms: Volunteerandtutordevelopment Collegeinternplacement GenderandHIVAIDSeducation

RevenueDevelopmentPrograms: NGOrelations Traderelations(fishing,agri,truckingbusiness) Missionsrelations GovernmentBusiness Agriculturerelations

Livingston,Kenya

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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ADVISORYBOARDSANDEXPERTS
TheCCLCsaretruecommunitydevelopmentcentersthatcollaboratebetweenlocalCommunityDevelopmentGroups. Whoconsistofavarietyofleadersfromprivatecitizens,NGOsandacademicorganizations.Whatisalsouniqueabout theseadvisoryboardsisthattheyofferanopportunitytolistenandacquirerealtimeinformationatthelocallevel.Each localCommunityDevelopmentGroupwillreporttoaCommunityDevelopmentTeamonaprivatesocialnetwork (collaborativecommunitysystem). ThenationalandlocalcommunityboardswillprovidefeedbacktotheChrysalisCampaign,Inc.inordertodeploycontent andlearningcenterprocessesonanationalbasis.Thiscanbeveryhelpfulforupgradingtheskillsofcommunitymentors andvolunteersandtheroleoutofnationaltrainingprograms.

PROPERTYOWNERSHIP
PropertyacquisitionandmanagementwillbemadebyanewKenyaentitycallChrysalisCommunityLearningCentersof Kenya.Thisteamcanbeacollaborationwithmanagementoftheselectedpartnerinvestorteam. ThepropertycouldbeownedorleasedbytheCCLCorganizationorselectedpartner.Thisentitywillberesponsiblefor landacquisitionleasingandallretailsaleswithintheCCLCs.(Partofthebusinessplan) Thiswillinclude: FinancialManagement:TheCCLCKenyaorganizationwillalsoberesponsibleforallfeecollectionsincludingoffice/shop rentals,classrentals,cybercafrentals,facilityrentalstoNGOetc. FundRaising:ChrysalisCampaign,IncwillteamuptohelptheCCLCKenyaorganizationwithfundraising,yetallfunds willbemanagedbytheCCLCKenyaorganizationwithChrysalisCampaign,Inc.remainingasasubcontractedoutsource solution.

INFRASTRUCTUREANDSTAFFMANAGEMENT
ThemanagementinfrastructureanddeliverysystemswillbeoutsourcedbytheChrysalisCampaign,Inc.Chrysalis Campaign,Inc.willprovideinfrastructure,systems,contentdelivery,methodsandprocesses.Thiswillcreatecountry wideoperationalconsistencywithothernations. PhysicalPlants:Chrysaliswillalsoberesponsiblefortheconsistency,design,buildingandmaintenanceofthephysical CCLCs.RealestateownershipoftheCCLCphysicalmallswillbebytheCCLCofKenyaorganization. AdultLearningStaff:ChrysalisCampaign,Inc.willalsohandlethetraining,hiringandmanagementofstaff. Safety:Centralcontrolofsystemsandsystemcontentwillalsoallowustomaintainbothphysicalplantsafetyandcyber safetyaswell.AllterminalsthataccesstheCCLCcyberlibraryandlessonsystemwillbeunderaU.S.K12childsafefilter lawsthatwillblockbothpornandviolenceonthenationalCCLCnetwork.Thisfilterwillhavedualcontrolswithan AcademicDevelopmentTeamorpubliclibrarygroupthatcaneitheraddaccessorblockwebsitesontheCCLCsystem filter.

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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STAKEHOLDERFEEDBACKCOMMUNITYRELATIONS
Thevalueofhavinganimpartialorganizationmanagethecentersisthatitwillallowforoperationalfairnessintheusage offacilitiesandtechnologies.Itislesslikelythatanindividualwithastrongpersonalityorfundingcandominateor transformthecentersfortheirpersonalagenda.Itwillalsoallowustomaintainahighqualityofoperationalstandards betweenthecenterswithlocalflexibilityoneventsandprograms. AcaseinpointmaybealargebackerthathasalargefinancialinvestmentandemotionalcommitmenttoeLearningand assessmentprogramsthat,ifallowedtodominate,wouldconflictwiththemoreimportantcollaborativecommunity strategyofthelearningcenters.Thesesocialentrepreneurialprogramscanaddvalue,howevertheycanalsoderailsome ourinitiativesandclashwithmethodsoflocalcontentcollaborationandlessondevelopment. Chiefs:TheroleoftheAfricanchiefbecomesanessentialculturalresourcewithinthesecommunityadvisoryboards.The CCLCofKenyafacilitatesallofthiswithregularlyscheduledmeetingtimesandcountrywidecollaborativesystems.Chiefs playakeyroleintheCCLC.

COMMUNITYADVISORYBOARDS
CommunityAdvisoryBoardscanbedividedunderthefollowinggroupstructure.Wealsoexpectsubgroupstobe establishedsuchasChristianSchoolsunderaK12boardorweaversunderthebusinessboard.Atalocallevel,theCCLC isfreetosetupanygrouptheywant.Samplesofteamsandgroupsmightbe: 1. 2. 3. 4. 5. 6. 7. AdultLearning BusinessEducation AgriculturalEducation PeaceBuilding HealthEducation YouthActivities CommunityCulture

PUBLICRELATIONSHIPANDACCESS
ThegeneralpublicaccesstotheCCLCwillbesimilartotheviewofapubliclibrary.CCLClaminatedcardswillbehanded toalllocalresidents. BuildingoutofthesecommunityLearningCenterswillinvolveheavycommunityinvolvementinthebuildingoftheactual centeranddonationsforpartsofthecenters.Collaborativebuildingandtrainingwilltakeplacewitheachcenter. UniversitySupportandInterns KenyaUniversitiesandtechnicalschoolsplayacriticalroleinthestaffingoftheCCLCs.Thesestudentinternscouldbe eitherpaidorcollegecreditwork.Theyarestrategicfortworeasons: Integrationofstudentsintotheworkforcetoensuringjobsupongraduation Infusionofinformationtechnologycompetenceintothelocalcommunitysbusinesses,farmsandorganizations

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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BUSINESSANDCOMMUNITYDEVELOPMENT
Businessandcommunitydevelopmentgohandinhand.Thereisalargecompetencegapsinthepopulationbetweenthe agesfrom14to35whombecausetheyareforcedtosurviveonpovertywagesandarestuckintheirlevelofsociety. CCLSaredesignedtobreakthesepatterns.

JOBCREATIONAPPROACHTOCOMMUNITYGROWTH
InourconversationswitheducationalleadersinAfrica,wearelookingatastrategicshiftfromeducatingyouthforjobs thatarenotavailableintoanewstrategyof:Educatingyouthtocreatenewjobsbycompanyandagriculturebuilding. ThisstrategyofLearningforJobCreationhasmanyadvantages. Aggressivejobbuildingratherthanpassivewaitingforjobs Havingcareerplacementandeducationtakingplaceatthesametime InfusingtechnologyandInternetaccessintocurrentsmallandmediumsizebusinesses Growinglocalbusinessandthelocaleconomywithit ZerowastecurriculumEfficientlytrainingyouthspecificallyforthejobstheyaredoing. Jobexpansiontrainingbutexpandingtheyouthsresponsibilitiesraisingtheincome Integratingthetrainingprocesswiththecompanybuildingprocess

SMALLGROUPADULTLEARNINGMETHODS
ByleveragingsmallgroupsinspecificindustriesofinteresttheCommunityLearningCenterbecomesa100%relevant learningprocess.Itwouldalsohavetheyouthworkingandlearningsidebysidewitheldersinareaslikefishing,farming, truckingandconstruction.BecauseofyouthsfearlessapproachtocellandInternettechnology,theywouldbecome informationresourcestothelocalcompanyandcommunitygrowth. AdultLearningprinciplesholdthatwetrainanindividualattheirliteracylevelandonthetopicstheyareinterestin.By theirverynature,smallgroupswillfacilitatetherelevanceofthecontenttotheAdultLearner.ThecentersWeb EducationSystemwillfacilitateimprovingtheliteracyleveloftheindividual.Withover10,000freeeducationWebsites dividedintocategoriesandliteracylevels,anyfoundationneededforaspecificjobcanbemasteredatinthecenter.

PUTTINGTHEPIECESTOGETHER
AsmallgroupoffarmersmaymeeteveryotherTuesdaynightintheCommunityLearningCenterwithyouthintraining thatworkintheircompaniessupportedbyCenterstaffCyberLibraryinternsandNGOaids.Thosemeetingscouldbeto collaborateonissues,usetheinternetresourcestosolvethecommunitygroupsissuesorforanoutsidertocomeinfor trainingthegroup.Insuchacase,automaticallyallcollaborationandtrainingis100%relevant.Atthesametime,youth aresociallyandfinanciallyintegratedintothecommunity. Thesmallgrouplearningstrategyisalsoapowerfulwaytobridgethecommunitydivisionweareplaguedwithsuchas: digital,social,gender,tribalandclassdivides.ProjectBasedLearningPBLunitespeopleincommonpurposesacrossthose lines.Collaborativelearningandbuildingarepowerfultoolsforpeacebuilding.

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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COMMUNITYHEALTHINITIATIVES HEATHINITIATIVESAREDELIVEREDONTHREELEVELS: PHYSCALTRAINING/MEETINGCENTERLEVEL:


TheChrysalisCommunityLearningCentercompoundincludesclassroomsandcommunityclinics,training,andonsite serviceswithNGOs,agencies,andcompaniesusingthecommunityLearningCenters.WhenmultiplehealthNGOswork outofthesamelocation,weexpecttoseemorecrossorganizationworkinsolvingcommunityissues.Microfinance trainerscanworksidebysidewithfarmingNGOsandcommunityleaders.Weexpecttoseeincreasedteamtraining takingplaceandevensmallgroupdevelopmentonfarming,fishing,andwomenshealthinthemeetingroomsofthe centers. AnyheathinitiativeofthecountryorNGOcouldbedriventhroughthelearningcenters.Wewillbuildacleanarea sectionofthecenterforcommunityhealthservices.Anexamplemightbeachilddaycarewhilewomenareinaclinicor meninleadershiptraining.

INTERNETEDUCATION/COMMUNITYLEVEL:
Healthisoftenintegratedwithsocial,traditional,andenvironmental conditions.NGOtrainingonthehandlingofcleanwatercanbecombinedwith otherinformationonwelldrillingorwatertowerstorage.Trainersusingthe facilitieswillhaveaccesstoglobalcontentorganizedinawaythatiseasily accessibleandlendsitselftocollaboration. Thelearningcenterwillbeequippedwithover10,000freeeducationalsitesandthousandsoflessons.

BLENDEDSERVICECOUNSELINGLEVEL:
BecausewewillofferthecombinedresourcesofphysicalclassroomtrainingandInternetresources,community developmentstaffcanaddressbothcommunitywideandindividualhealthissuesatthesametime.Thehealth, parenting,andenvironmentsectionsoftheCyberLibraryportalcontainthousandsoffreewebsitesandlessons. Thelearningcentercanalsobeleveragedforemergencyeventssuchashandlingdrinkingwaterduringfloodsor epidemicsofanykind.Centralizedcoursesforquicktrainingcanbelaunchedinamomentsnoticeonanationalbasis.

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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ENHANCINGQUALITYOFEDUCATION

SometimesthetypeoftrainingofferedtoAfricancommunitiesisnotcohesivewithcommunity practicesandneeds.Eventhoughthecoursecontentanddesignmayhavebeendevelopedwith excellentlearningstandards,itmaynotberelevantatalocallevel,orsuccessfulinalllocalcommunity contexts.Farmingandirrigationtechniquesvarygreatlyindifferentcountriesandclimates.HIVAids andhealthcarecoursesvaryduetotribaldifferencesinthesametown.Thediscrepanciesofthe contentscontextfromculturesorenvironmentsyieldfailuresinthelearningexperience.Inmany ways,poorqualityismoreaboutrelevancewhenitismatchedwiththelocalandindividualneedsofthecommunity.For example,asimpletwominutevideotakenfromacellphoneofthenetdesignofweavingintheKenyamaybemore helpfultoaneighboringtownthananextensivecourseontextilemanagement.Mostlearningwillcompriseofsimple solutionstosimpleproblems. ForthisreasonChrysalisCommunityLearningCenters focusonthelearningneedsofatownssmallgroupsand thenfindstheinformationtheyneedontheInternettobe deliveredinasmallgroupsetting.Thisinsures100% relevanceandzerowastedtime.Thelearningcenteralso publishesthebestpracticesoftheircommunitiesfor otherstolearnfrom.Inbothcasesthecommunity experiencemediatesempowermentandownershipof theirknowledgebase.Thebyproductislearningthatis 100%relevanttolocalcommunitydevelopment.Qualityis notmeasuredbyacademictesting,butbythecommunity impactithas.TheaboveWebEducationSystemisacopyrightofBascomatwww.BASCOM.com. ChrysalisCommunityLearningCentersuseAdultLearningandpovertylearningdevelopedintheDowntownLearning CenterinBrooklynNewYork.ThisremarkablecenterofferedGED,ESOL,literacy,andhealthtopicstoover800peoplein classesatanygiventime.Thereareover158languagesandeveryraceandclassesinthiscommunity.AYouTubevideo onthisfacilitydescribesitsdramaticcommunityimpact:http://youtu.be/B6kwMU54HgM. ChrysalisCommunityLearningCenteralsousestheWebEducationSystem developedbyBASCOMthatisusedinpublic,private,andatrisk educationalenvironments.UnlikeaLMS,thissystemleveragescontent fromovertenthousandeducationalwebsitesaroundtheworldintoa collaborativelessonsharingenvironmentandUSgradechildfilter.This collaborativesystemallowscenterteachers,aids,andtutorstobuildshort criticallessonsondemandwithlittleornotraining.Thestrategyisto empowerthelocalcommunityinanAfricannationtocreatetheirown trainingpracticesandsharethattrainingwithotherAfricancommunities. TheCommunityLearningCenterscanalsodeployanyAfricaneLearning programsincludingallavailableUSonlinecollegecoursesandtheUSonline k12curriculum.Inaddition,theChrysalisCommunityLearningCentercan beintegratedwithcollaborativelessonsharingandwebcontentwith KenyasNGOsandUniversities.ThisrepresentsaremarkableleapintwowaylearningthroughtheuseofsocialWeb2.0 technologies.
Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com 10 | P a g e

Quality:ChrysalisCampaign,Inc.standsonqualityeducationwhenthatqualityisnotthemeasurementofcourses completedorhighgrades.Qualityismeasuredbythetransformationofthehumanspiritandthepositivedevelopment ofthecommunity.ThegrowingissueofAfricancollegegraduatesnotfindingcollegeleveljobsmustbereplacedbya strategyofcompanycreationintheadultandyouthcommunities.

INCOMEGENERATION INCOMEGENERATIONWILLBEFROMTHREELEVELS
Donations Corporate,NGO,andGovernmentsponsorships Towndonationsintimeandmaterialsinconstructionandmaintenance Volunteersforwomensdaycare,cleaning,andcentermaintenance Tutorsforbusiness,Internetsearch,farming,womensservices,literacy,andcounseling Communicationdiscountsofbrandingsponsorshipsfromcellcompanies Collegeinterngrants

Fixedrevenue Officerenters Storeandboothrenters Repeatrenters(monthlyclinics) Emergencypreparationstorageandcenter

Variablerevenues Classroomconferencerentals CyberCafservices Specialeventsrentalandservices Webinartrainingrentals Specialprojectgrants(Literacyprogramsetc)

Livingston,Kenya

PURPOSEOFGRANT

Thisisthefrirstphaseofathreepartgrantofafeasibilitystudy,prototypeChrysalisCommunityLearningCenter,and oneclonedChrysalisCommunityLearningCenters(discussedlater). 1. 2. 3. EachCommunityLearningCenterwouldbeawalledcompoundcontainingasmallbusinessofficerentals, Telecentre,Cyberlibraryportal,publictrainingcenter,publicmeetingrooms,smalloffices,andshops. TheLearningCenterswouldbecollaborativelylinkedtogetherwithanationalgroupbasedsocialcommunity thatleverageslessonsharing,AdultLearningandsmallgroupdevelopmentmethods. ThemainChrysalisCommunityLearningCenterswouldbeacommunityhubbysharingfacilitiesforallschools, NGOs,agencies,andbusinessesformeeting,training,andglobalresearch.

Confidential Copyright 2011 Chrysalis Campaign, Inc. http:globallearningframework.ning.com

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METHODBYWHICHYOUWILLACHIEVEYOURGOALS
1. 2. 3. BuildingoffofthecompoundbasedChrysalisCommunityLearningCenter. IntegrationofcollaborativeWebEducationSystemsandcountrywidedevelopmentofasocialnetworktoshare bestpractices. Communitydevelopmentoutreachtoleverageallsmallgroups,suchasbusinessfarminginterestsand educators,withtheresourcesofallNGOs,governmentagencies,schools,andbusinesses.Thesegroupswill meetandlearntogetherforcommunitydevelopment.

TOTALPROJECTBUDGET
ThisprojectrequirementsandonsiteBusinessPlantoidentifyfixedcostsforlandacquisition,building,andpayroll.Thisis criticalindefiningrealisticfinancialsustainabilitymodelandstrategicrelations.RequestedBudgetisinthreephases: Phase1.BusinessPlanStudywithWebEducationSystemPrototype Phase2.CommunityLearningCenter(Estimateafterstudy) Phase3.CommunityLearningCenter(Estimateafterstudy ) 9,500USD TBDUSD TBDUSD

Phase 1. Grant requested

9,500USD

LISTOTHERSOURCESOFFUNDINGFORTHEPROPOSEDPROJECT
UnlikemostTelecentreandschoolbusinessplans,theChrysalisCommunityLearningCentershasbotharevenue generatingsideandfreepublicaccessside. RevenueModel:TheCommunitylearningCenterisstructuredtobebothatechnologybusinessmallandaconference facilitythatisrentedouttoorganizationsthatneeditfortraining,meetings,andtelecentreresearch.Thisgroupof NGOS,agencies,andcommercialcompanieswouldpayatverylowratestousethefacilitytotrainandmeetthe community.Inaddition,smallofficesforNGOsorcompaniescanbemaintainedandrentedwithinthewallsofthe compound. FreePublicAccess:Thiswillbegrantedwiththeuseofalaminatedlibrarycards.ThiswouldgivefreeaccesstotheCyber Library,Internet,andtheWebEducationSystemportal.Theywouldalsohaveaccesstoanationwidesocialcommunity forsmallgroups.Smallgroupsondevelopmenttopicssuchasmicroeconomics,farming,crafts,HIV/AIDsoreducation trainingcanmeetandusethefacilityforfree. Example:Anoil,miningorsugarcanecompanycouldpaytousethefacilityforsafetyprejobtrainingoranNGOcould providemedicaltrainingforwomen.Theorganizationwouldpayforthebenefitofhavingasafereliableenvironmentand aplacethatthecommunityiscomfortablein.AsmallgrouporsmallbusinessesthatmeetsforfreeonWednesdaynights couldinviteabankintotrainwiththemaboutsmallbusinessfinance. Freeinternetaccessforsmallgroups:Thiswouldbeapowerfultoolforindividualstoacquireeducationandresources ontheirbusinessesoroutreachprograms.Forinstance,awomenscraftgroupwouldgetassistanceonwheretocontact storesintheworldthatwouldbuytheirproductsorfishfarmerscouldexploreotherbestpracticesaroundtheworld.

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PROJECTDESCRIPTION PROBLEMSTATEMENT
ThisuniqueapproachofaCommunityLearningCenteristhecollaborationwithsmallcommunitygroupsandthesharing ofbestpracticesbetweenthetownswithinthecountrywhiletappingintotheglobalknowledgeoftheInternet.This solvesaseriesofcriticalproblems: 1. 2. 3. 4. 5. 6. 7. 8. 9. Solvesmanyquality,HR,logisticsandreliabilityissuesofrunninganAfricabusinessandforstartups ThesignificantgapsinAdultLearningthatoccurwithstandardschooloruniversitymodels Theneedforbusinessbuildingandgrowthstrategiestocreatejobsbycreatingnewbusinesses Redundant,isolated,andexpensivetrainingprogramsthatendwhenprojectfundingstops Poor(orno)cooperationbetweenNGOs,schools,andgovernmentagenciesonprojects Poorqualityorconsistencyoftraining Poorbestpracticetrainingwithcommunitiesofinterestsuchassmallbusinesses,farms,orschools Needforcommunityunityinonepublicmeetingplacethatissafe,positive,andfilledwithencouragement Theneedforanationaleconomicmodelforintegrateddevelopmentandeducationprograms

Suchacountrywidecommunitylearningmodelwouldeliminatewhatweoftenseeaspocketsofdevelopmentsuccess andfailuresfromtowntotown.Smallgroups,educationprograms,anddevelopmentprogramscouldbeestablished nationallywithconsistentqualityandexecution.Developmentgroupswouldbemorelikelytoteamtogethersuchas habitatNGOs,schoolbuilding,andteachertrainingprograms.Allwouldbeworking,training,andmaintainingoutofthe samelocationforafractionoftheircurrentcosts.

GOALSANDOBJECTIVES
BecauseofuniversaluseoftheChrysalisCommunityLearningCenterthemeasurablegoalsandobjectivearewide. Newbusinesslaunchedandpeoplemadeemployable Peacebuildingbycommongoalprojectsandopendoorstodevelopmentresources IncreaseinAdultLearningliteracy Increaseinbusinessandfarmingpracticeliteracy Tightercollaborationbetweencommunity,government,NGOs,andlocalleadership.Inothercountriesthisis veryimportanttolocalchiefs. CreateselfsufficiencyfromsmallgroupmeetingsandglobalInternetresearchandsupport EliminationofmanyredundantNGOandgovernmentcosts

TARGETPOPULATION
CommunityLearningCentertargetstheentirepopulationofthetownandanydevelopmentorganizationsthatwork there.Becauseofthesmallgroupmeetingandsupportstrategy,thelearningcenterhastotallocalflexibilitytomeetthe communitysneeds. ThedeploymentoftheCommunityLearningCenterwouldprovideNGOsabusinessincubatorforthedevelopmentof newCountryprogramsthatwouldrequireoffice,internet,andclassroomspacetoestablishtheirorganizationor

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company.EventhecourtyardmodeloftheChrysalisCommunityLearningCentercanbeusedforlocalartandmusic. Smallofficesinthecompoundcouldalsobeusedforsmallcompanystartups.

TARGETFREEPUBLICACCESSGROUPS:
Generalpublic Smallandmediumbusinessgroups Agriculturefarming,weaving,trucking,shippinggroups Womensgroups YouthGroups SchoolChildren PreSchool

TARGETREVENUEGROUPS
ICTandCellCompanies NGOs Businessproductsandservicescompanies OilandOilservicecompanies Youthworktrainingprograms Agriculturetransportationproductsandservicescompanies Socialentrepreneurialstartups Healthcareorganizations Emergencyrelieforganization Faithbasededucationanddevelopmentgroups

PROJECTACTIVITIES PHASE1
BusinessPlanandWebEducationSystemprototypephaseoneistobothdevelopafixedbidlineitembusinessand architectureplan.InadditionafullyoperationalInternetprototypeWebEducationSystemwithCyberlibrary, collaborativelessonandeducationfilterwillbelaunchedfortraininganddemonstrationpurposes.

PHASE2
BuildamodelCommunityLearningCenterasatrainingplatformforanadditionalcenter.Launchallsystem,education, facilities,andcommunityoutreachmodels.Developalltrainingmodels. Securepropertybuilding Deployeducationsystems HirestaffDeploytrainingprograms Deploycommunityoutreachprogram

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PHASE3
Phase3includestheplantingprogramsofadditionalcommunitylearningcenters.Phase3alsoincludesexpandingthe CommunityLearningCentereducationsystemintopublicandprivatemissions. BuildnewLearningCenterwiththetrainedteamthatbuiltthefirstone ExpandWebEducationSystemintopublicandprivateschools Teamwithcurrentlearningcenterpartnertodevelopthenewcommunity Systematicallycreateanexpansionprocesswithcommunityleaders

PROJECTSUSTAINABILITY
Singleprojectfundandorganizationsarealwaysatriskbecauseofthemanypointsoffailureandthefundingrunning out.ChrysalisCommunityLearningCenterswillbefundedbyaseriesofpermanentrentsandondemandusagerentsfor Telecentreandclassroomfacilities. Inaddition,corporatesponsorshipsforsignagebrandingprovideotheropportunitiesforexpansion.Bothcellphoneand naturalresourcecompaniescanbenefitwiththeseopportunities. ThefirstkeytosustainabilityistheuseoftheLearningCenterbymultipleorganizations.Thesecondcrucialelementis sustainabilitybythelocalcommunitywhotakesownershipofthelearningcenterasapublicservice.Thethirdaspectis achievedwithcommunitydevelopmentgroupsandvolunteersthatworkwithinthecenters.

D.MONITORING&EVALUATION PROVIDEAWORKPLANFORTHEPROJECT
Detailedlineitemarchitecturebuildingplanwillbesubmittedwiththephase1BusinessPlan.AllcollaborativeWeb systemwillbebuiltandstafftrainedwhilethephysicalLearningCenterisunderconstruction.Phase3staffwillbetrained duringthephasetwoprocess. Phase1BusinessPlanandInternetPrototype Phase2Build,TrainandDeployNCLC Phase3AdditionalNCLC(ConcurrentBuilding) 2Months 10Months 6Months

DESCRIBEHOWYOUPLANTOASSESSTHEPROPOSEDPROJECT
TheCommunityLearningCenteriseasytoassessbecauseofthelayersofcommunityimpactitwillhave.Therearetwo primaryareasofpositiveimpact:

SUBJECTIVEUSAGEEVALUATIONS:
CommunityLeadershipandpublicresponsetotheservicesofthecenter SmallgroupleaderandusersevaluationsoftheCenter Renterevaluationsfrombothpermanent,Internet,andclassroomrenters

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OBJECTIVEEMPIRICALEVALUATIONS:
P&Lofthecompoundsrentals Businesslaunchedandpeoplehired Statisticsoncommunitysmallgroupusage UsagereportsoftheInternetCaf UsagereportsoftheCyberLibrary Usagereportsfromthecollaborativelessonsystem Sponsorshipsgrantsandawards

CLEARLYARTICULATEHOWTHEOBJECTIVESWILLBEACHIEVED
Therearetwotypesofobjectivestobemet.Firstistheabilitytodeploycommunitybasedprograms.Second,andmore importantly,isthecommunityusingthecenterinsmallgroupstoacquireknowledgeandtrainingspecifictotheirneeds.

COMMUNITYDEVELOPMENTDEPLOYMENT
Providingacommongroundsafeplacetolaunchprogramsdependsonthequalityoftheprogrambeinglaunchedandif itscontextfitswithintheneedsofthecommunity.Eachoneoftheseprogramswillhavetojustifyitssuccessbasedon thequalityofthatprogram.Thatbeingsaid,themeasurementoftheLearningCenterwouldbebasedonhowwe help/guidethatprogramtobesuccessfulandthatwouldbeinthecommunityrelationshipwithsmallgroups, reliability,safety,andqualityoftheenvironment.Inaddition,theCommunityLearningCenterwillquicklydevelopa positiverelationshipwiththelocalcommunityandwillhelpthesuccessofanyprogramusingthecenter.

COMMUNITYUSAGE
Safety,freeusage,supportstaff,andglobalaccesswillbefreeservicesthatlocalcommunitymemberswillturntothe CommunityLearningCenterfor.Inaddition,itiscrucialtouselocalvolunteersutilizingdetailedeventprogramstoleadin literacyprogramsaswellasbusinessandfarmmentoring.TheCommunityLearningCentersabilitytobecomeaplace whereindividualsandcommunitiescometogethertoacquireinformation,workingroups,andevenvolunteeristhereal poweranddemonstratesthatthecentersareoperatingastheyweredesigned.Wefeelthiscommunityfeaturecenteris themostimportantplace.

WHATARETHEEXPECTEDOUTPUTS?
Usageobjectiveswillbeobviousbysomeofthesefactors: Numberofgroupsmeetingatthecenter Numberofmentorsandvolunteers Numberoforganizationworkinginthecenter Ifadaycareissetupinthefacility Organizationsteamingtogetheronthesameprojects Citizenrequestingtheirowngroups Teenandyoutheventsattendanceandtone Senseofcommunityownership Acultureofencouragementkindnessandlove
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WHATARETHEEXPECTEDOUTCOMES?
Inmanywaysthemoretangibleoutcomeswillbesharedbytheorganizationsusingthefacilitiesfordevelopment programs.Ifawomensmicroeconomicsgroupwasusingthesite,thesuccessofthewomensbusinessisashared successthatwillbereflectedintheusageevaluations. HistoricallyinLearningCenters,evaluationshavesafetyandloveasthetwohighestfactorsforcomingtothecenters. Theseimpressionsarebyproductsofhumanencouragementwithoutjudgmentandthefreeofferingofknowledgethat transformssomeoneslife.Thetwogohandinhand. Example:InBrooklynNewYorkyoumightseeagangleaderlearntoreadandwriteforthesakeofhischildren.We watchedonereadhisfirstletterinfrontof4,000peopleofeveryracewhocheeredashischildrenranuptothestage. Povertyiscruel,isolating,andhopeless.CommunityLearningCentersareuniting,empowering,andfilledwithtestimonies ofsuccessthatmayseemsmalltotheoutsideworldbutarehugetothecommunity.Itishardtoputanumberonthat kindofoutcomebutitwillbeobviousonthefacesofthecommunity. OureducationdirectorJoniSchwartzPh.D.hasdevelopedlearningcentersinNewYorkwarzoneculturewithupto158 languages.AvideoonDowntownLearningCenterBrooklynNewYorkisperfectexampleoftheoutcomewearelooking for. TheChrysalisCommunityLearningCentersarebasedonprovenmethodologiesusedthroughouttheworld.Weare addingtothatseveralotherprovenmethodsoflearningandtechnologycollaboration: NGOLeadershipcollaborationwithcommunityleaders ClassicCommunityLearningCenterstructureandmethods MallConferencecenterbasedfinancialstructure GlobalWebEducationSystemportalforfreelearningandsearching Countrysocialnetworksystem Communitydevelopmentpracticesthatcomewithusersoflearningcenter Franchisestylemanagementstructureforoperationalconsistency Smallgroupcommunitygrowthprogram AdultLearningmethodologies UNESCOLiteracyframework

RISKS
ChrysalisCommunityLearningCentersaresubjecttofailurefromwar,violence,andnaturaldisastersasareany structures.Internalcenterpoliticscanalsodamagethesuccessofthelearningcenter,orinsomewaysitmakeiteven stronger. Internalpoliticsbetweencommunitypersonalitiesistemperedbecausethedaytodayoperations,systems,and policieswillbeoutsourcedtotheChrysalisCampaign.Inc.Thiswillenableschedulingfairness,constancyin learningmethods,technologyconsistencyandbudgetarycontrol.Wewantthecommunitytofocusonthe developmentsideofthelearningcenterandleaveoperationstothemanagementcompany. Naturaldisasterssuchasearthquakes,floodsandstormsareanotherconsideration.Therearediscussionsof buildingsectionsofthefacilitythataremissioncriticalin40footcontainedandthenplacingthemonsandand highergrounds.Somecountrieshaveseenthesecentersasdoublingasemergencyreliefcontrolrooms.
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Warandviolence.Manyofthelocationsofthecentersaresubjecttoviolencebothtribalandpolitical.The reasonforplacingthelearningcenterinasubstantialwalledcompoundistoaddresstheseissues.Inaddition, thelaminatedcitizencardsystemcanevenbeusedtotrackchildrenindaycareandkeeparecordofwhois allowedtopickthemup.Thesesystemscanevenbematchedwithmedicalrecordstracking.

QUESTIONSANDINQUIRIES

ONEDUCATION,TECHNOLOGYANDMETHODOLOGIES
RichardC.Close ServantCEO ChrysalisCampaign,Inc. 13GeigerRd. NewMilford,CT06776 Cell860.248.5424 Email:rclose@richardclose.info Site:http//globallearningframework.ning.com UNESCOcontestsite:http:iamthestory.ning.com Twitter:@richardcclose Linkedin:http://www.linkedin.com/in/richardcclose

INVESTORRELATIONS
VictorKidiwa ExecutiveDirector DevelopmentBankofKenya FinanceHouse LoitaStreet POBox30483 Telephone(254)020340401/2/3 Telefax(254)020250399 Telex22662 Email:dbk@devbank.com TelegramsDEVBANK.KE Nairobi, Kenya

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