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Simple, Easy, Quick 10 Step System for Creating Great Presentations and Speeches Even when you dont have much time!
to create
The Promise:
In this short e-book, you will discover a step-by-step proven plan which teaches you how to create powerful presentations and speeches even when youre running out of time! When you follow this 10 step system, you will be able to easily and quickly create presentations which engage, motivate and inspire your audience. If you find this e-book useful, then please share this e-book to your friends and colleagues because Id appreciate it.
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What do I want my audience members to do, think and feel after the end my your presentation? What information does the audience expect me to cover? Identifying the purpose of your presentation may sound like a very basic step, but it is crucial to the success of your presentation. For example, I once attended a recruitment talk by an organization that I was hoping to work for. The presenter believed that her purpose was to give us (her audience) as much information about the company as possible. Therefore, she spent the better part of an hour talking about company's timeline, starting with when it was founded and detailing all the events that had allowed the firm to become one of the largest in Asia. The audience's purpose for attending the talk was to find out what sort of benefits they could get from working with one of best firm's in Asia. Unfortunately, the presentation was a complete failure because the presenter identified the wrong purpose. 4|Page
The lesson here is simple yet powerful: Make sure you identify the correct purpose of your presentation.
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questions you need to address in order to persuade your audience. If you already personally know most of the people who will be attending your presentation, then this step will most likely take only a couple of minutes. However, if you are invited to speak at a large conference, then this step may take a lot longer because you may need to send out a pre-event questionnaire to find out more information about your audience members. Below are a couple of questions that will help you find out more gather important information about your audience: Who will be in your audience? (Age/Occupation/Gender/Education Level) How many people will be attending your presentation? What are they expecting from you? How much knowledge do they have of the topic you are talking about?
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If you are trying to persuade them, what are the possible objections you will face? If you are trying to inform them, what difficulties will they have in understanding? Can you interview any audience members in order to include their stories and experiences in your presentation?
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To help you identify the core message of your speech, answer these questions:
If your audience was to forget everything else that you said, what is the one single thing that you would want them to remember? If you are delivering an informative presentation, then what one piece of information do you want your audience to remember? If you are delivering a persuasive presentation, then what one point are you trying to prove? If you are delivering an inspirational/ motivational speech, what action do you want your audience members to take at the end? You should be able to write out this core message on a piece of paper in less than 20 words. If it takes you longer than 20 words to explain your Core Message, then it is not clear enough. 10 | P a g e
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Also, arrange your key points into a logical sequence so that each point naturally leads to the next one.
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Activity If you can create some sort of quick game/role-playing activity that will solidify your point, then be sure to include it. Just make sure that the purpose of the activity is clear to everyone. Analogy Heres an example of an analogy from the book The Mars and Venus Diet and Exercise Solution by John Gray: Think of your body as an old-fashioned steam engine. You need to feed the fire with coal. When there is no coal available, the stoker slows down so that all the available fuel is not consumed. Likewise, your metabolism slows down for the rest of the day when you dont eat breakfast. John Gray
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Do Not Begin with a "Ladies and Gentlemen, good morning. Thank you for having me..." Do not spend a the most important part of your presentation on trivial formalities. A simple "Good morning" and a smile is great, then dive straight into your speech.
Begin with a Story: Stories are an effective way to start because they are inherently interesting. For example, Barack Obama began his speech at the 2004 Democratic National Convention with his personal story: "Let's face it. My presence on this stage is pretty unlikely. My father was a foreign student..."
Begin with a Shocking Statement/Statistic: If you can surprise people with a shocking statistic or a statement that goes against conventional wisdom, then this will surprise your audience members and increase alertness.
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Begin with a Question: Questions are a very powerful way to begin because questions get people thinking. Since the beginning of your presentation is one of the most important parts of the presentations, I recommend that you write your opening. This way, you can edit the opening until you have it perfect. Which of the four proven openings will you use?
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your audience to do as a result of listening to your speech/presentation? The ending of your presentation is your opportunity to leave a lasting impact, so I suggest that you write out the closing of your speech. This way, you can edit the ending until you have its perfect.
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should have no problem with those two parts. However, when you get to Key Point #1, you may find yourself struggling. Don't worry, keep talking and link Key Point #1 to Anchor #1. Then transition to Key Point #2 and explain Anchor #2. Do the best you can and don't worry about how you sound. However, as you ad lib your way through the key points and the anchors, the best part is that you will find new ideas occurring to you. Write those new ideas down as they come to you. I also recommend that you video-tape this adlib session because you can use the recording to create a first draft of your speech in Step 9.
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Step 9: NowEdit
At this point you may be wondering, "Is it necessary to write out my speech/presentation word for word?" My recommendation is that if the presentation is an important one and is less than 15 minutes long, then you can script your full speech. Use the recording from the previous step to help you. The advantage of writing your speech out is that you can edit the content until it all flows smoothly. However, do not try and memorize your script word for word because this can lead to you sounding like a robot. On the day of the presentation, don't worry about sticking to the script...you'll know your material well enough deliver it fluently enough without having to stick to the script. 22 | P a g e
If you are scheduled to deliver a 1 hour presentation, then it may not be a good idea to try and script the whole thing. Instead, write a couple of bullet points for each Key Point and related Anchor and think carefully about the transitions between different points. Ad lib each Key Point and Anchor until you're pretty good at fluently explaining each of the key points and associated anchors.
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7. Craft a Powerful Call to Action 8. Rehearse your presentation 9. NowEdit 10. Practice, Get Feedback & Improve
PERMISSION IS GRANTED TO REPRODUCE THIS E-Book in whole or in part. Feel free to email this e-book to your friends and colleagues, share it on your Facebook and Twitter pages and to post it on your blog/website. While you certainly dont have to, I would appreciate it if you could link back to my website: www.CommunicationSkillsTips.com
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