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Please believe in my confidence and passion for this project. This book
being written by a 22 year old for a 22 year old has the credibility and
capability to reach this age better than any other book on the market.
The time is now to raise the bar in this world for my generation.
Sincerely,
Beau M. Beckley
1
For my mom, my dad, and my brother.
I love you.
2
What’s NEXT?
A young adult’s guide to life’s unknown road…
By
Beau Beckley
Introduction
THERE are too many books these days that have been written by
people that have so called “made it.” The authors have created great
and they write about how they did it. When writing about it, they want
to share their story and tell the reader how they can be just like them.
with you. The layout of this book is completely opposite from the
out the grounds of how we and I are “going to make it,” and I want to
share it with you. Think of this book as helping both of us. Right now,
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aspect of our lives. This book is not one of those “reads” on how to
make your first million. This book is about finding wealth in our own
the manual for our generation to live a fulfilled life that will bring
are endless. In all honesty, if the entire world lives by the values and
I know people my age are busy people. This book was written to
gives you the tools you need to create wealth and be successful.
When reading this book, bend, highlight, and destroy it with your own
that lean one way or the other. I am not trying to trick you or sell you
false hope. This book is strictly how I am going to “do it” and do it big.
This book is also to help the both of us layout the grounds that we can
easily live by. Both of us are in the same ballpark. We’re both young,
let’s do it together!
-Beau Beckley
4
Chapter 1.
Values:
No matter who you are, what you are doing or where you live,
the most important thing to do in life is to live by values. This does not
mean living them here and there, or saying that you live by them
sometimes. You must live through values in every aspect of your life.
You must have the same amount of integrity when you’re alone that
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you would with your grandmother. This idea holds the same principle
as Karma. I guarantee that if you live by values in full, your life will
change over night. Think of it like the law of attraction. You attract
things to you that are similar. If you are good from the core out, good
when I founded the Colorado Creed. It was autumn of 2003, and I was
a freshman at the number one party school in the United States. Trust
have ever done before in my life. I grew up in a small ski town and
Starbucks, and Prada. None of which I liked or could afford for that
struggled, worked nights, and drove old models of Subaru’s. This was
mixed with the “out-of-state” students who drove Range Rovers off the
show room floor and used handbags that cost more than a semester’s
simple. You were a part of a very large family. Whether you “pre-
gamed” before a football game with top-shelf liquor or passed the hat
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to scrounge up enough money to buy a pack a beer, a high five was a
Halloween. You may wonder how in the world this relates to values,
more on your own during those years is something that I think we all
can and will remember. Anyway, seeing this pride in people, seeing
Yes we did party hard and have a good time, but everyday so many
found ourselves being there for one another. We looked after each
taught each other how to study. We made a meal plate for someone
that wasn’t going to be back in time for dinner. These examples are
what the school stood for, not by the misbehavior of a select few. I
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of: “Oh… you go to CU… the number one party school.” It became
people, I found myself having lunch with my dad. My dad was a man
day, we got on the topic of creating something that stood for the true
minds that day. Excited with somewhat of an idea, I hit the ground
running.
Side note: always, and I mean always keep a book with you to
someone’s phone number, or the next big idea, keep something with
you to write it all down. Okay, back to the story. I had my book with
people to get involved, etc. Anything I could to just keep the idea
book away and left it for the night. By this time it was Spring of my
should be talking to about this idea. I figured I would start with the
8
Dean of my business school. I walked into the office and was put to a
halt by his graduate school assistant who enjoyed having the gate-
keeping power a little too much. Frustrated, I stood there able to see
“look, I have an idea I want to share with him, it will only take a
second. “
I sat there frustrated with this person. Not making any progress, I sat in
the corner where she couldn’t see me and waited until she left. Once
she was gone the prize was mine. I walked up to his door and
introduced myself.
“Sir, my name is Beau Beckley and I am here to save the image of this
school.”
“Come on in, sit down.” He replied with a mouth full of helpless turkey.
Opening my book of notes I gave him the entire story of what needed
to be done to this school. After discussing the idea for a solid twenty
luck.
That night with the idea still fresh on my mind, I emailed the
few days later. Again, I opened my book of notes and told the whole
9
story. He additionally liking the idea led to his willingness to help me
the Colorado Creed and it stuck ever since. After a few weeks of
drafting what the Creed should say, the final statement was ready for
the school.
Colorado Creed
10
Once we had the final draft, the Creed group, the other
wonderful students who helped draft the Creed, and I were ready to hit
the ground running. At the time we called it “the road show,” meaning
I found myself able to shine after rolling out of bed five minutes prior
thought about the idea, what changes we should make and so forth.
We told them what we were planning to do with it, and how we were
it. Everybody was excited to see this changing of the image, giving a
fresh outlook on this wonderful place. Looking back, it was clear that
everybody had the Creed in them the whole time; they just needed
There was one presentation that I find worth telling you about
speeches of my life. I finished class one day and was told by the Creed
didn’t care, by now I did the speech a hundred times. They gave me
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the address and I made my way over to it. Little did I know that this so
called “Pan-Hel” stood for standing in front of 120 of the most beautiful
sorority girls this school had to offer. And here I am about to give a
insane, and nobody told me that this was the presentation I had to
give. I paced the room. You could water a plant with how wet my
went into the room. From there, the words just came out of my mouth.
shocked with panic I couldn’t remember what I said. The room roared
with laughter. I joined them and was tearing from laughing so hard. In
a situation like this, I have always found it beneficial to cut the stress
and nerves we find ourselves in with laughter. Next time you are
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forgotten.
entire Creed all over campus on prominent buildings. The seven key
words to the Creed were engraved in stone, and put into walkways all
high school students. Additionally, the Creed was used for two
There are a few points I want to make from this story. The first
goes back to values. To get the Creed to where it is now, took more
hard work than anything I did in college. But by believing in it and its
purpose, it didn’t matter how much work it took. In your own life, find
something that you truly believe in. Before you know it, you wont
realize how hard you have to work for it because you are passionate
Going back to values, what the Creed states is not just a motto. To me,
that by believing in it that much the Creed would grow on its own.
13
here. There was a long time when we worked on the Creed over and
presentations.
In your own life, strive to pursue things that you are passionate
about. It is okay if you don’t know, but try to find what that is and
focus your energy on it. I see too many people begin a life where they
just do the next thing that comes to them. Thinking, “oh this is what I
am supposed to do.” They don’t take the time to think about what
I wouldn’t have without it. In fact, my first job out of college was
And last, throughout your life, no matter what your age may be,
create things that you can be proud of. One of the sole purposes for
your community to serving for a cause that you deeply care about. To
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resume. I could care less if anybody knows that an amazing group of
Check-List
1. Whatever situation you come across in life, approach it with
values.
2. Live through values when no one is looking.
3. Find what values mean most to you, and apply them to your
career, your friends, and your life.
4. Find what makes you passionate in life and do more of it.
5. Always have a book with you to write everything down.
6. Don’t be afraid to cut the tension with a little bit of humor.
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Chapter 2
Goal Setting
There are two types of people in the world. There are the ones
that set goals and go after them no matter what it takes. And the
others that say “Oh wouldn’t that be nice if that could happen.” The
proof is all around us. Do think Donald Trump has ever said to himself,
happen.” NO. Do you think Winston Churchill ever said, “Well, maybe
16
light bulb but it just doesn’t work.” I could fill this book with goal
The story that I will tell you in regards to goal setting involves an
up, I have been very lucky to surround myself with motivated and
Christmas time in the year 2003. I was hanging with two of my best
friends over break back at home. They both had this idea of creating
not big enough. Let’s create an investment club where by the end of
it, we’re hanging with Warren Buffett. We all had a good laugh, but not
17
the layout should look like? How much money are we going to invest?
How are we going to get the money? What should the name be? How
Securities. The name has remained that ever since. You can see the
All we did was gather bright minded students from top Universities and
gathering of students in New York, and tour the floor of the NYSE
during trading, we even sat on the set of the Today Show while they
were filming. All of these are examples are simply setting goals,
networking with the right people and figuring out a way to make it
happen.
After that trip, we all went back to our universities and met
18
to meet twice a year in various fun locations, because we additionally
club related meetings. Over the years, we met in San Diego, Palm
Springs, New York, Boston, Los Angles, Vail, Orange County and so
forth. You might be thinking that there were quite a few times that we
met in California. But to answer that, the weather was always good
lot about ourselves. We made mistake after mistake, but learned from
them. For some, the investment club taught them how to tie a tie. For
others it was how to use the Bloomberg machine. But all in all we
Two years going by, it was the summer of 2006. Now having
these two years of learning and building, the group was proud of their
Dear GPS,
Warren
19
“Beau! Pack your bags, we’re going to meet the Buffett.”
was needed for a long weekend, I couldn’t wait to tell her the excuse.
I charged into her office out of breath. “ I need Thursday and Friday off
this week.”
“Oh nothing really, this investment club that I helped create just got
Her eyes now the size of golf balls replied “Oh my, my intern is going
to meet Buffett. He is now too good for me.” Smiling that gave the
gesture of approval.
Warren Buffett. That day, there was only our group and Mr. Buffett. No
the time about what he said. To be honest, I reply with: “I have no clue
20
are sitting with the man right now as if we were hanging out with our
There are people who have worked on Wall Street for over forty
years and never met the man. There I was 21 years old, sharing this
anyway. They are strictly examples of how and what I believe can
you to stop reading for a second, close your eyes and say back to
you have goals in your life. Everybody has goals, but you must go
Check-List
1. Set goals for yourself: Short, mid, and long-term goals.
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Chapter 3.
Networking is EVERYTHING
MATTER. On the contrary, I am not saying don’t blow off school and
stop studying. Education is one of the greatest gifts in the world. One
your time worrying about not having perfect grades. In life, it’s not the
When you look at a lot of great people in this world who have
done magnificent things in their lives, you will find that a majority of
them didn’t go very far in school. To list a few, you might know a guy
Harvard. Or, how about a director who has made a plethora of comical
movies named Woody Allen? He was in fact thrown out of film school.
Maybe you have heard of Richard Branson who founded Virgin this and
22
Virgin that. He left school at the age of 16. Or how about Indiana
Jones? Harrison Ford didn’t finish school either being a carpenter for 10
years before his movie career took off. There once was a writer named
Mark Twain who didn’t even go past the fifth grade. Additionally that
guy who made movies like Jurassic Park? Steven Spielberg was
rejected from the best film schools and later dropped out of one
anyways. These examples are not to tell you to do the same, however
it goes to show that we as individuals stand for more than what we can
that counts.
Life is way too short to not go after your dreams. Many of us get
stuck in a world where we are doing things that make us unhappy, but
what we’re doing, but we’re doing it because we feel stuck. Whether
its because we need the next paycheck for rent, or we are afraid to
speak up to our boss and be frank with them, and tell them that we
don’t agree with what we’re doing. If you think about those names
one of them didn’t care what others thought. They didn’t do what
others told them to do if they didn’t believe in it. They didn’t feel
They all knew what they wanted and they went after it knowing that
23
there was nothing in their way to keep them from achieving their goals
and dreams.
them, spend time in your life focusing on what you want to do and
build your network and mentality just like the individuals listed above.
As long as you are true to yourself and you treat others with respect,
impress is you. Don’t spend your life trying to live up to your parents
or friends or employers. If you don’t agree with what you are doing,
don’t do it, speak up. If you want to go to graduate school, GO! But go
because you want to. If you want to drop out of college to pursue
some money and go. The only person that can really tell you that you
can’t do something in life is yourself. The cool thing about that, is that
The examples of people who have done great things above don’t
they are now does. I took the SAT’s twice and didn’t even break 1000.
The second time my score even went down. But do you think that was
24
Goals”)
continue to be involved with and will be involved with for a long time,
are all part of the network I have made for myself over the years. I
have spent my entire life surrounding myself with the right people. All
of us know in our own lives the people we know who are going places.
Get to know them. Become their friend. Become one of them. But, be
yourself no matter what. If you can’t be yourself with them, they are
I have many friends that I surround myself with, who are already
surround yourself with people who push you and make you better,
rather than the ones who bring us all down to their level. Learn from
them. Do anything you can to get to the same level. This doesn’t
oriented wise.
I have always stated, “I’m not that smart, I’m just smart enough
give people a vision. When giving people the vision, and inspiration to
Understand the power of putting the right people together. Let’s say
there are two individuals who are doing great things. And currently
25
neither one of them can benefit you, but you know by putting those
two people together, they have the opportunity to create the magic.
Who knows, down the road the two of them that you put together will
come back to help you when the time is right. It is very important to
put the right people together. When you do this, the ideas and
Seeing a lot of potential in him, I didn’t want to see him graduate and
sure I did everything I could to network and help him. I saw the
colleague of mine who was the main founder in the investment club we
The friend of mine who created the investment club was actually
coming to town in the following weeks for a Snoop Dogg concert of all
Today they are roommates in New York City and they both are excelling
at JP Morgan.
26
Now, helping those two connect didn’t get me anywhere
personally, but my point with this story is that when you see other
worked out. The satisfaction I got was the good feeling that I helped
Don’t just network with people your age, network with adults. Network
with people our grandparent’s age to networking with people who are
people in your network might strictly be there for advice and wisdom,
while some people in your network you know you may want to work
with down the road. Whatever their role may be, it is important to
have them.
to build your own Board of Directors. People always think that you
That is as far from the truth as it gets. About a year ago, I put together
a team of people that I look up to, respect, enjoy, love, and envy. I told
each and every one of them that I want them on my board of directors.
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The Board of Directors you create, have many roles. The Board’s
role is for advice, mentoring, questions, you name it. The Board helps
you see progress. When you have a Board looking after you, it gives
you that many more people cheering you on to succeed. It helps boost
confidence. When you have a Board, you are already that much closer
always happens to be the person you least expect to help you in a time
of need. This is not a difficult task either. All it takes is a phone call or
an e-mail checking in, catching up, and so forth. Practicing the art of
something happens and they need someone, you are much further up
the list than someone who hasn’t. This brings up one of the world’s
simplest acts one can do that is largely overlooked and not practiced.
28
thank you letter. Think about it for just one second. Do you think
anybody in the history of the world has ever said: “Man, I wish I didn’t
send that thank you letter?” No! This might seem like a “No brainer,”
but you would be surprised how many people, still to this day, do not
simple: Thank you letters show effort, and effort gets you
places. It does not matter the scenario. If you meet with someone,
send them a thank you letter. If you work for someone, send them a
thank you letter. If you interview for a job, send them a thank you
them a thank you letter. There are too many times in my life where I
Even a simple letter on a hand written note just like the example above
will go much further than you ever thought possible. Although living in
letter. There are times when I can’t stand email, but the thought of
29
promise this feeling will be the same for you.
assistants, the doormen, the secretaries and the right hand people of
the world. They are the ones with the real power. These are very
positions and the people who do them are no different than you and I.
A lot of the time they are the ones who work the hardest, work the
longest hours, and get the most done. Their role helps the boss or the
president accomplish more than they can do alone. They are nothing
nowhere. By looking down on them thinking you are better, you are
wrong. The majority of the time, you can actually get what you need
from being close with them while not even knowing the lead person.
The gatekeepers are a vital resource in getting what you need done.
Check-List
1. Network with EVERYBODY – Get their contact, get to
know them, keep in touch
2. Build your own Board of Directors – Friends, family,
30
teachers, mentors
3. Do what you do because YOU want to be doing it. –
Travel, go to graduate school, leave a depressing job.
4. Write a Thank You letter for EVERY situation
5. Be polite to the gatekeepers of the world.
31
Chapter 4
Humor
and have a sense of humor. There is nothing like the tears of laughter
when you prank someone so well, people talk about it for years.
George Clooney once had a friend staying with him so the story
goes. His friend had a tiny cat that was living with him at the time.
Everyday, for three days, George would sneak into the bathroom where
the litter box was and scoop the kitty poop out and flush it down the
toilet. By the time the friend would check the litter box, there was
never any kitty poop. This went on for a few days. The friend finally
took the cat to the doctor and got kitty Ex-lax. Later that day, George
again scooped the poop out and dropped one himself into the litter
32
box. When his friend got there, all you could hear was “Good God
Kitty!!”
humor is one of the best and healthiest things you can do for yourself,
and the ones around you. Laughter is one of the healthiest things one
In life, with all the things I have done, I have tried to put humor
into them. Telling 120 sorority girls I’m single or pulling a prank on a
guarantee that you will find yourself getting further in life by have fun
with whatever you are doing. There are and will be times in your life
when stress levels are high, and you might not be enjoying what you
are doing. Bringing humor into the equation will not only help. It will
help you get through whatever situation you are in much easier.
Especially now in your life of being in college or just out, or first job or
whatever you may be in. There are many things that we find ourselves
getting too stressed over. Next time this happens, step back and
remember to enjoy life and not worry about the small things that
33
Laughter
world. Laughter can do everything from work muscles all over the
the body and have the same outcome as an aerobic exercise. During
We all know and love that experience and somewhat pain in our
cheeks or pain in our stomach after a good laugh. That is nothing but
muscles in our body at work. When you laugh, you are lowering your
stress levels, anxiety and everything else that can bother us in our day
to day lives. Next time you have a really good laugh, remember how
34
you feel right afterwards. Remember that feeling of not stressing
about anything, or not worrying about anything. You are solely focused
on that pain in your cheeks or trying to keep your food down because
You will be amazed on how fast it is beating even after a short laugh. If
you can feel that sensation everyday of your life, you can stop reading
laughing as hard as you can. It might sound silly, but the ones who
taking life too seriously. I hope this story makes you laugh, if anything
I hope it makes you at least crack a smile. The following story is one of
can do to avoid it, or get out of it at that moment. This story is about
being a young man and not being very good at the art of buying
condoms.
at the gym. Before work I decided to grab some things I needed at the
local grocery store. Just being done with the gym, I grabbed a sports
35
Still a bit timid to buy them yet confident in using them, I put a
box into my grocery basket and made my way to the check out. Being
that early in the morning there was only one register open with a line
machine didn’t care what I bought as long as “I placed the next item in
the bag” while being asked, “do you have any coupons?”
took Spanish in high school and I thought to myself, I have done this a
million times in English, how hard could checking out in Spanish be?
the machine said to me, however I could figure out when to scan the
next item and so forth. I saved the condoms last to make a quick scan
to place right into the bag. When it was time to scan the condoms, I
made the same gesture I did with the preceding 6 or so items. Moving
my hand across the scanning laser with the box of condoms, the
machine started speaking much more Spanish than it did for any of the
Spanish than I was accustomed to. By now there was a line of people
Spanish, and here I am a 6ft. 8inch white guy looking as if I’ve never
36
been so lost in my life with a box of condoms in my hand.
Spanish? I told him that I didn’t think there would be a problem. With
12 people now behind me, the employee could not understand what
the machine was saying either. Being early in the morning, there was
only one employee that spoke Spanish. The employee that was with
me, proceeded to use the grocery store intercom to locate the bi-
what I was trying to buy, and on the verge of laughing because I was
an apple.
the box of condoms was not registered in the system with its current
bar code. It had to be manually typed in. With that problem figured
for, seeing that the scan worked this time, the 15 people now behind
the building.
37
we find ourselves in where there is nothing we can do to avoid the
situation. Why things like this happen to us, we may never know. But
the great thing about life is the humor that does come our way. When
sometimes horrible, there is nothing worth more than the ability to just
laugh at it. From here on out, when you find yourself in situations like
Check-List
38
Chapter 5
letters, books, articles, there will be times when you are asked to write.
than values, becoming a good writer will help you go much further in
life.
39
writing over dinner. I remember him telling me that they hired a really
sharp kid straight out of college. Unfortunately for the guy who was
communicate through writing. In this day and age with e-mail, letters,
phones, and all the ways we have to communicate with one another, it
a class, learn from others, and accept good criticism. But never take it
personally; don’t let the fault of bad writing keep you from achieving
greatness.
the smartest people I have ever encountered in life are people that
books, new books, old books, foreign books, local books, news
look past this as just boring reading but rather expanding and
exercising the brain. When you read, you are building, stretching and
40
knowledge, your ability to think and understand situations will grow
exponentially.
television, video games, the Internet and more. All of which I know we
all love and enjoy, but not bettering us as a human beings. We also
live a faster life than any other generation. The pace of reading is slow
ourselves, slow our lives down, and dedicate time to read. In fact,
reading now will put you even more to an advantage because hardly
anybody does anymore. From now on, make it a goal to read. You
should be reading everyday. Set goals for yourself. Start with small
books. Then read a book you think you will never finish. Doing this will
Check-List
41
Chapter 6
the time with $12 dollars remaining in my bank account from just
Francisco, which is where she was from. I stayed there for a couple of
two friends of mine, one of which had a great aunt who lived downtown
with room for us during the summer. This was not your normal great
aunt either. She was 78 years old, Brazilian and 4 feet 5 inches tall.
That summer, my two friends and I all shared a room, sleeping on the
floor on air mattresses. The old lady being from a different generation
and custom to life from us would cook a meal every night that would
42
rival The White House Thanksgiving. Not having anything else to do
to fill her time during the day, she couldn’t be happier preparing meals
that I will never forget. Many nights we felt bad for all the effort she
put in, but we let her do it because one could tell that she enjoyed our
company and loved cooking. Sadly she is no longer with us, however
With good fortune that summer, I was able to work for my uncle.
called Live 8. Talk about a change from what I was use to. I grew up in
Boulevard where the locals are selling Mexican Tamales, then getting
summer was the importance of details. I want you to make sure that
course of that job, we worked in Los Angeles for a good month or two
prior to the show. The week before the show, we transported the team
43
London, some to Germany, Some to Asia and so forth. My concert
Franklin Parkway. The stage was in front of the steps where the famous
Rocky movie scene took place with Selvester Stalone ran around in a
gray sweat suit to the song Eye of the Tiger. During my time on this
man, but strict through love being my uncle. He was very hard on me
email or was five minutes late, he would ride me hard into guilt. Not to
even a great job and think that’s all they need to do. But to excel, to
cycling, it is all in the details. Whatever goals your own are, or own
that when you finish something, you couldn’t have done it any better.
Whether you find your self on a school project, your first job, or any
task, focus on the details. When you finish, look back on how you can
the details.
Figure it out
44
Draw 4 straight lines through all the dots without lifting the
Now that you know how that works. I want you to use this example in
your life on how there are always ways in figuring out the solution to
“figure it out.” About 90% of the things that I have involved myself in,
I was scared to death on many of the tasks that I had to do. I had to
call talent agencies, deal with managers, and uptight producers. I had
these tasks, I really had no idea what I was doing yet I learned how to
45
ANSWER
and figure out how to solve it. Frustrated with him many times, I knew
that he was only doing it for my own good. Getting better at not
way. Learning this valuable tool has helped me from that day forward.
For the next two years of college, I found myself getting better grades.
For the first time, when I was assigned a project, I took the time to
figure out how to succeed rather than panic right away because I didn’t
With this tool, I was able to take on more difficult school projects
as well as create more work for myself outside of school to make extra
when I said yes to a job clearly not knowing what it entailed, yet for
me, it meant more work and more spending money. By senior year in
college I created a full time job strictly on the basis that I was capable
something, there are many employees who will drive them crazy,
they can assign you a task and you have the capability to complete it
perfectly on your own. Employers do not like, nor have the time to
46
micro-manage; meaning constantly having to show every step of a
process or task happens. The ability to figure things out will help you
stand out and make yourself worthy of holding whatever position you
During the first job out of college, I was assigned to help a non-
with day one, there were many things that I had no clue on. But my
ability to learn quickly and figure out solutions helped me succeed with
following weeks.
asks you to do something, even if you have no idea what to do, do not
panic. Do not show fear, show the confidence that you have the ability
to figure it out. You will not only make yourself much more needed,
you will open doors to bigger and better projects and tasks. Next time
you find yourself frustrated with an unfamiliar task you have been
to do it. Don’t bother your boss or friend on every little issue. It will
only show weakness, and that will only bring you a weaker sense of
trust and reliability from the one who’s asking something of you. Have
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the confidence to take the next task and figure it out.
Check-List
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Chapter 7
When I was young, I understood the fact that I was going to be rather
to. It was the doctor visit we as boys, all feared because they made us
“cough.” But it was never the coughing part we were timid of.
started that year I could barely touch my shin with the tip of my middle
finger, wishing I could stop stretching and show the Doc my middle
had ever experienced. My mind would tell me things like: Why stretch,
being a slouchy old man won’t be that bad. At least you’re not in pain
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that way. However being goal oriented, I made a goal to touch my toes
and messing around on the soccer field, while I was on the side being
learned how to stretch and warm up better every time, although time
soccer season went on, I could start to see a difference. I found myself
leg. Once that happened, that whole week I would push myself to go
to that freckle. A week later, I could go past that freckle. I just kept
Pottery Barn or Costco and just bust out in full Yoga doing downward
it has become a part of me. I don’t feel well anymore unless I get at
least ten minutes a day in. I get very antsy now if I don’t stretch.
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Although the point of my story really has nothing to do with
long time, even years, stretching was very painful and I didn’t enjoy it.
Although I knew that it would get better and I would slowly move
further down my leg. The point is that I constantly pushed myself out
myself in pain, a good pain, not over doing it. By putting myself out
comfort zone ever. And when you look at their lives, they may be
years old, my father taught me two of the most important lessons that
I carry with me every day. The two consist of 1) a firm hand shake,
and 2) looking people in the eye. I cannot tell you how important
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in our lives. For the rest of your life, make sure, regardless of the
situation, you have a firm handshake every time and you look someone
directly in the eye when you meet them or when you’re having a
conversation.
mingling with many adults at events and dinners and so forth. While
mingling with adults as part of his job, he was always very good about
room and tell me to go introduce myself. Being shy, I would try to leap
and hide behind the first chair or table I could find. Pushing my
would leave due to the fact that I still had a bedtime, I would be
yourself to that person that makes you shy. Walk into that
job interview as if you’ve already landed the job. Try and run a mile
faster than your best time. Go a little faster on your bike. You have
only makes what you are comfortable with larger. Push yourself
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constantly. All you are doing is helping yourself grow. You will be able
confidence.
Check-List
53
Chapter 8
Practice
life that I am good at are all things I have done over and over and
over again.”
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hero of mine. What makes Mr. Bradley a hero of mine was and is his
the court for three and a half hours everyday after school. He spent
every day.
To some that may seem a little over the top with alternatives
today like video games and hanging out at the hot spot, but Bradley
determined to be the best. He knew that if he shot over and over, and
dribbled down the court over and over, he would be better than any
one of his opponents. Bradley would shoot free throw after free throw.
sophomore year, he led his league in points, field goals, free throws,
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anybody else. Whatever it is in your own life that you want to be good
guitar, public speaking, you can do it with practice. To get there, you
played hockey. His parents giving him the name of Wayne Douglas
Gretzky, he became one the greatest athletes of all time. During his
records, 6 All Star records, 9 MVP awards, 10 scoring records, and won
four Stanley Cups. He is the only player ever to total more than 200
hours a day. Countless times he would stay after the rest of the team
was gone. He would practice flipping puck after puck into specific
locations in the net. When he found himself in a game, he could hit the
shots. His confidence was with him because of the time he spent
practicing; he could make the impossible shots because for him, they
were not impossible, he had practiced them over and over again when
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want to be good at. Hopefully, you want to be the best at it. I promise
you that whatever that is, practice is and learn to do it over and over
learning a new topic in your life, be the last to leave the gym, the last
to leave the library, or the last to leave the office. If it’s public
Visualization
what you are about to do. Although many of my examples are athletic
you have. If you know you have to compete or present, spend time
When you visualize about something that you do, you will be
much more confident and ready with it is your time to shine. If will be
as if it wasn’t the first time because you have already been in the
In sports, the greats like Michael Jordan would visualize the shot going
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in before the ball even left his hand. Many times, once the ball did, it
because he saw the entire shot in his head before it was even taken.
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Chapter 9
Failure
in 1858. You might know him better as the 16th President of the United
life. When you look back on Lincoln’s life you learn how extraordinary
the man actually was. Not only did he succeed as one of the greatest
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U.S. President’s in history, his accomplishments came in one of the
most broken times the United States had ever faced. With civil war
and slavery on his plate, Lincoln had a vision. He believed that things
would get better, that he would succeed. It didn’t matter how many
again. We… All… Fail… That being said, know that failing is okay, not
to make failure okay, you must be able to get back up. One must
Every successful person that you look up to in your own life has
strong enough to get back up. In their minds, they knew that nothing
was going to stop them from getting to where they are now.
down in history as one of the greatest athletes of all time. Did you
know he was cut from his high school basketball team? Do you think
that was going to stop him from going for the glory? Not a chance,
Jordan wasn’t going to give up. Look at how we see him now, a
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“Success is not final, failure is not fatal, it is the courage to continue
that counts.”
In life, don’t be afraid to fail. A lot of times when you are in a situation,
where you might fail, you are pushing your comfort zone. You are
going above and beyond what you are comfortable with. When you
fail, you will only become stronger next time you attempt that goal.
is very wealthy, 2) he is known for the saying “You’re fired,” and 3) his
hair being real is a debate that will never end. What a lot of people
don’t know though, is that a few years ago, Trump almost lost
everything. He was failing big time. In fact, his level of failure was into
the billion-dollar range of debt. Talk about not being able to sleep at
from failure, and to get back up is why he is back on top, and will
remain on top.
Whether you like Trump or not, there is much to learn from him.
critical. Don’t let failure get in the way of what you want to do. The
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only way your dreams and goals will come to you is if you keep going
after them. I promise you that if you spend your entire life going after
your dreams and goals, you will have lived a more fulfilled life than
accepting failure. A lot of life is a mind game. You must believe you
are bigger than any problem or failure you encounter. If you don’t
allow yourself to overcome failure by not believing that you are bigger,
stronger and better than the problem you face, you will remain at that
level. Your life will stay at that level. If you can’t handle the problems
you currently face, you wont have the courage to handle larger
problems and situations. Being able to believe that you are bigger and
stronger will lead to a more fulfilled life with larger rewards. Going back
A lot of times its not the event of failing that hurts us the most.
It is the way we as humans handle the situation after the initial failure
that has the most effect. The problem with failing is that the majority
and not thinking clearly, we are not benefiting ourselves and we are
not making our best decisions. When we fail, we get too caught up in
the problem and not the solution. That in turn makes the problem
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was very risky, however it didn’t bother me because I was passionate
about what we were trying to create. About six months into the job I
was let go do to funding being very tight. The two gentlemen that I
was working for were funding the project out of their own pockets until
we could raise the money to launch the project. With the fundraising
dragging on longer than they had expected, my job was on the decline.
I became an expense that was not helping the business in its current
state.
After having a conversation with the two guys I was working with,
I was informed that within a week or two they were going to have to
stop paying me and focus on other avenues of the business with the
time. I immediately worried about what was I going to do? Did I screw
up? I need to get another job tomorrow. What are my parents and
friends going to the think of me? Then, when asking myself that
question, it hit me. What are my parents and friends going to think of
me? I completely forgot what I believed in, and that was myself.
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some time to think about the next steps in life. At first I found myself
worried that I couldn’t solve all my problems that day. And that life
Realizing that if I let this get to me, I would never be able to overcome
Next time you fail, which you will, as I will fail again, take a step
back and take some deep breaths. Next time you fail, whether it be a
and getting back on track to the goals you have set for yourself. What
I found that helps me is taking the time to think back about the job or
whatever the situation was, where failure occurred. Taking that time
and thinking about the positive things I got from that experience.
Although my job ended, I took the time to think about all the
knowledge I had learned, or the contacts I had made that I knew would
other doors opening that we didn’t even think of. I know we all look
forward to the goals and dreams we want to achieve. We will get there
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but the road will always have new turns and bumps that come our way.
people will forget about your failures, but they will always remember
your success.
Check-List
1. Failure Happens – It’s okay to fail
2. No matter what happens, give yourself the confidence in
knowing that you will always land on your feet.
3. When failure happens, Don’t Panic. – Panicking hinders your
ability to think clearly in making the right decisions.
4. Know that you are bigger than any problem you
encounter – You will stay at the level you allow yourself to
handle.
5. Learn perseverance.
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Chapter 10
any other generation in history. Right now, our generation will face
paying for one of the most expensive wars of all time, and it’s not even
over yet, and for a social security program that will most likely not help
working for the same business for thirty plus years and receiving a
pension from them upon retirement. In fact, I have a hard time seeing
produce for the bottom line, leaving very little care of other factors
economy, the housing market crumbling apart, while more people are
in trouble with debt than ever before. This list of bad things goes on
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and on.
own parents and friends getting into. The two most important things
we have on our side entering this world, is our mind and time. Having
time on our side is one of the greatest things we can ever have, and
it’s given to us for free. What makes time so important is the ability to
save money. A lot of people don’t understand what is called the time
money right now! Not only that but making it grow and work for you.
The majority of the world doesn’t understand that if you put $200
dollars away every month, you will be a millionaire by the time you
retire. People think of that and they think there is NO WAY that can
happen. How in the world can putting that amount of money away
First off, get yourself a financial calculator and learn how use it.
them. That might seem really scary and you might think there is a lot
to do. They are very easy to use. This way, by using one, you can set
your own goals and see what you need to do to achieve them.
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following information into it. I will explain it afterwards.
Now look at the bold number again next to the FV again. That number
is over a million dollars. Who wouldn’t want that in their bank account
I did was plug in 40 for that button. I/YR stands for interest per year.
years we might only have 4% growth, but in one of the years, we may
have 16% growth. It’s like saying goes that it all will come out in the
wash. Okay, now the PMT. This stands for payment. I got $2,400 by
doing $200, which we are going to save every month, and multiplied it
what we are going to save and put into our money-making machine
every year. The PV that you see is 200. All that is referring to is
The FV is future value. So, if you discipline yourself and do this, you
will be a millionaire by the time you retire. Not only that, but when you
get older and you are financially able to save more, your FV will only be
bigger.
So, step one for you is to invest in a financial calculator and learn
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how to use them. Then learn about different ways of saving money
and investing it. This does not mean become a day trader in the stock
market. To stay on top of the market and know how to day trade, you
neglect your family, and have a heart attack in your early forties. No
one wants that. Take the time to learn about what is right for you.
Learn about IRA’s, other retirement plans, and other ways to invest
older. You must be cautious about this. You must strive to make
yourself financially dependant when you are older. Our generation has
many problems that we will have to face. You must make yourself as
secure as possible.
Credit Cards…
It is time to talk credit cards. I don’t care what they say, or how
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many points you receive, or miles you earn, credit cards are lethal. I
can’t tell you how important it is to just avoid them your whole life.
This doesn’t mean not have them. I have two of them, but if you can’t
The way a credit card works is this: We are going to call the
Credit Card “Mr. Nice Card.” One day, you go and check the mailbox.
There, you find a very fancy envelope from the credit card company
Mr. Beckley,
will enjoy points and low interest rates your whole life, you can pay the
minimum and enjoy spending and purchasing things that are way out
of your limit. We all know that you want that 42” Flat Screen TV 1080
Pi from Best Buy. We know you can’t afford it on your current job, but
Sincerely,
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to myself; I feel so awesome that I am an official Mr. Nice Card
to do now that Mr. Nice Card, has given me $3,000 dollars to spend
and I only have to pay a little every month? Life seems great. The
next day my shiny card and I go and Buy a $2,857.89 flat screen HD
TV. With a smile on my face, the card slides through the machine like a
hot knife through butter. I sign the receipt and go home with a huge
I get my first bill. It is $2,857.89. But Mr. Nice Card says I can
pay the minimum of $20 dollars. I happily write a check and go back
goes buy and I get the next bill. This time the bill is $2,842.89. That is
only $5 dollars less than the original but I paid $20. I read the bill and
it said their was a $15 dollar fine for paying only the minimum last
month. And since I only paid the minimum this month has a $40
minimum. I blow it off and write a check for $40 and go back to
watching my TV.
Next month my bill comes and it is for $2,817.89. This time, Mr.
Nice Card says their was a $20 dollar fine for only paying the
to panic. Every time I pay I get these fines. This goes on and on and
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on. In the end, I absolutely hate this television, it takes me 6 years to
pay it off, and in the end, the television cost me roughly $5,000 dollars.
Mr. Nice Card in the end made more money then the television
company!
has to many of my friends in college. Credit cards are not free money.
They are lethal weapons, who’s companies target our generation like
ourselves, and eager to have all the cool things like flat screen T.V.’s
and clothes, etc. Trust me. I want a huge flat screen more than
anything, but I understand that I can’t afford it now, and I am not going
The way you use your credit card defines a lot about who you.
Take a second and think of the name alone. Credit Card. It doesn’t say
Free cash card. The one good thing they can do for you is build your
credit. That is the only reason you should have one and be using one.
It is much safer and healthier if you only put on five or twenty dollars a
month and are able to pay off the entire thing than fighting to get out
them. Get one that does give you benefits like miles or points, but be
I can’t tell you how important it is to not fall in this trap. I have
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side. Being young, we have many opportunities for making money and
having time on Our side. Don’t spend that one opportunity of having
time on our side trying to get out of a financial hole. We need this time
From this point on, I want you to think of money as a seed. The
saying of money doesn’t grow on trees is very true, but the concept is
very similar. An apple tree for example. When you plant a seed, water
it, give it sunlight and care, an apple tree will grow to the sky and
create more apples than you ever thought possible. That is very
dollar bill, invest it, add to it, give it time to grow, it will grow and
produce more money similar to an apple tree. Now doesn’t this seem
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We live in a world and have been for a long time where the Jones
live this lifestyle and it is very un-healthy. There are too many people
out there that think they must show wealth to be wealthy. Here is an
example, you are sitting around the dinner table discussing your day
comes up… “Did you hear that the Jonse’s next door just got the new
European car?” I think it is time that we get a new car too.” You don’t
need a new car and were probably not even thinking you needed a
new one until Mrs. Jones pulled up in the new 500 horse power, black
two-year old car not looking so hot anymore. Now your thinking well
can’t afford to get a new car as well. This is as far from building wealth
as it gets. If you truly want to build a fortune for yourself, you need to
course and staying on point. Don’t spend your life trying to appear
wealthy. You feel shallow and you wont have the satisfaction you
thought you would have in buying that new car. What sounds more
on its own, or driving a new 7 Series BMW stressing on when the next
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Don’t spend your life trying to keep up with the Joneses. The
Joneses have their own problems and they aren’t that happy either.
Make sure to live within your means and grow your wealth regardless
of what some other person shows off or purchases. You need to do this
for yourself. The only person in life that you need to focus on
Cash Flow
One of the most crucial things in our lives at our age is to focus
on our ability to maintain cash flow. You might know what that means
or simply know that it is a term that the business world uses all the
time. It is a term that businesses use all the time and so should you. It
your own world whether you are a business or not. To define cash flow,
it is simply the money that is coming in and going out for a specific
amount of time. The money that you make in a month or year is the
“income,” coming into you and the cell phone bill and heating bill is
the call from him that he was no longer able to help with my expenses.
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everything I could to make sure I was able to keep my cash flow
own brother. During his freshman year, he had no extra time being a
walk-on to get a job, we agreed that I would get one to help cover
these new expenses that he and I had to take on. Not letting what
grabbed odd jobs here and there. I even babysat, became a butler and
a house cleaner. I think I became the first 6 foot 8 inch male nanny in
the state of Colorado… or most likely all the states for that matter. I
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did to keep afloat in college. There are a lot of us out there in this
have positive cash flow. A lot of people in this world, no matter what
there age is can bring their lives to a halt very quickly if they run out of
cash. There are many people out there with huge aspirations and
goals yet they never can get to them because they can’t seem to
than the amount coming in. Living within your means as most would
say. But the majority of us don’t. We spend more and more. If we get
a job that pays more, we spend more. We get use to being able to
afford a little more. Than time goes by and we wonder how on earth
did we ever live before we gave ourselves spa massages every two
weeks?
There are many people in this world that make over $100,000
dollars in a year and even they have problems with their cash flow.
However, many people look at them and say “wow, they make that in
one year? They must be rich!” When really the person might have
Imagine now if that same person lost that job and the next didn’t pay
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even close to that. Now this person has cash flow problems for some
who makes $100,000 a year and they don’t even make that anymore.
you are cleaning toilets to make it by. Learn to forecast ahead of time
what expenses are going to come your way one month from now or
even a couple of months out. If you know that you have a large
expense coming even a year away, start putting money away for it
now. Don’t put it off and then deal with the entire problem when it
does come. Really lay out your expenses and look at what you can
afford to spend, how much needs to go to rent, how much to food and
so on. When you do this, you will have a much better understanding of
your situation, and you will know more on how much we should really
three-month lease. The job being very risky and not defined, I was
hesitant to lock in expenses for a long time. I knew that this way, if the
job went south and ended, I was only strapped to paying three months
there figuring out ways to cover rent. Trust me, nobody wants that.
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early twenties is a very scary time. We are new to the working world,
create a safety net for yourself. These first few years out of college
and these first few jobs that we take on, we have no idea whether they
are going to be right for us or not. We don’t know if they are going to
been hired to do. All of these are perfectly normal feelings to be going
through. That said, when you do begin to make some money, save
every single penny. I know how tempting it is to go out and buy some
cool things and toys that we all want, but all that stuff can wait, even if
it’s just for a little while. Right now, it’s much more important to
and the job doesn’t work out, you have enough to live of off for a
There are too many people in this world who are stuck with jobs
that they dislike because the excuse is: at least the job pays the bills.
The only highlight to these peoples lives are wishing it was Thursday so
they can go to “Happy Hour” to put half price drinks on Mr. Nice Card.
It is this time in our lives that we have to be extremely smart about our
There are a lot of people out there just like you and I who have
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much older than us out there who wish they could do great things,
however they are stuck in a life of constantly battling with cash flow.
These people unfortunately get caught in jobs they don’t even like
In life there are many financial obstacles that have, and will
come our way. There are obstacles that we expect and ones we don’t.
You never know if you are going to slip and fall and break a leg, or have
to replace the tires on your car because the ones you currently have,
are more bald than Howie Mandel of the hit TV show “Deal or no Deal.”
Not knowing when expenses like these will arise in our lives, it is
your life and job or whatever stage you are at, cushion yourself with
cash flow. With a solid cushion of savings and cash in your life, you will
only find yourself having more confidence to shoot for the stars and go
after your dream job instead of wasting years simply staying afloat. I
am confident that you will do great, don’t let something like cash flow
Building Wealth
“Shaquille O’Neal is rich. The man who signs his check is wealthy.”
watch, the most common response is that that person is rich. When
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you see someone driving a brand new Range Rover or vacationing in
Vail you might think they are rich. When you see someone making six
figures or more a year you might think they are rich. If they’re smart
right there would be a wonderful salary to have for anybody. But lets
say he spends money like crazy and at the end of the day has nothing
left other than materials and bills choking his mailbox. He can’t sleep
because he still rents his trendy downtown apartment and has nothing
saved up.
Then there is Bill. Bill works very hard and makes $30,000 a
year. He saves every penny and barely has any bills other than the
minimal bills of heat, phone, food, etc. At the end of the day, he has
nothing left other than bills and can’t sleep either for the same
reasons. Although John from the first example eats out and maybe
loves lobster, both of these gentlemen can’t sleep at night and both
comes Kyle. Kyle makes $50,000 a year but saves and invests $10,000
of his own hard earned money in real estate, bonds, mutual funds and
so forth. Eight years later he buys a house with his saved money for
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$150,000 and then sells it twelve years later for $800,000 dollars.
What Kyle did rather than John and Bill was focused on his “net
worth” rather than the wristwatch that he wore on his wrist. In your
life, focus on your net worth, and build that rather than defining
yourself with what clothes you can afford to buy. Your net worth is
Your assets are everything that has monetary value in your life.
Example: Your liabilities are everything you owe money to; bills, rent,
maybe you a friend some money etc. Let’s say you have $15,000 in
cash in your checking account, a house that you own for $750,000 and
don’t even know it. Now doesn’t that seem more appealing than to
have a Rolex on the wrist but dread checking your mail box for the bill?
In life when we hear about the Donald Trumps and the Bill Gates
of the world, and we hear how they are “billionaires,” it doesn’t mean
that they have billions of dollars in cash laying around. They are not
picked up and sold everything that they own, that is the amount of
cash they would receive. It’s what they’re worth – their net worth.
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is much cooler and much more respectable to be the millionaire on the
corner than to be the flashy guy with the new shiny car that no one
can stand being around. From this day forward spend time solely
focusing on your net worth. Don’t waste time thinking how much you
have in your checking account is what you stand for. If you do that,
every time you do build it up a bit, you are more likely to spend it on a
flashy toy or some other material that will only depreciate. Then you
are only older and back to where you started. Repeat to yourself that
you will focus on your “Net Worth.” That is when you are wealthy!
Chapter 11
Our Environment
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Our world is unfortunately sick and un-healthy. Our world is not
dead, but it has never been this unhealthy, depleted and exhausted in
and 5 hurricanes have almost doubled in the last 30 years. Malaria has
Columbian Andes. The flow of ice from glaciers in Greenland has more
than doubled over the past decade. Over 279 species and plants and
animals are already responding and moving closer to the poles. Sea
levels will rise more than 20 feet with the loss of Shelf Ice in Greenland
and Antarctica. Heat waves will become more frequent and more
intense. Droughts and wild fires are occurring more. The Arctic Ocean
Enough?
I hope that these facts scare you, because they certainly scare
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going back to time, right now it is on our side. And if we take action,
we can fix this. In fact, our generation is the one who will have to fix it.
If our generation doesn’t, it could very well be too late. Our parents
and their parents are not going to be around for very much longer.
They will not have to face many of the problems that will come our
way.
We cannot avoid it, nor look past it saying “well we didn’t cause all this
our world now and once our parents and their parents are gone, its
only us living here as well as the generations that we bring into the
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What top scientists and top environmentalists such as respected
men like Al Gore are asking us to do, are not absurd requests.
ourselves are not that hard to do. It would be much easier to make
these gradual changes now than to wait until it is too late; and the
much more sustainable than it is in its current form. It is very hard for
versus recycling it. We might not see any change at all in our own
lives other than the bottle physically being in the trashcan rather than
view. Look at 300,000,000 people everyday saying: “Oh it’s just one
bottle I threw into the trash, no big deal…” I think you get the picture.
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ship when things really start to get bad. We must take action.
something is. My point being is this. There are so many items and
things in our lives that we replace without even thinking. Socks for
easy.
U.S. and sold for a couple of bucks? The way that’s possible is that we
don’t factor in anything other than price. We don’t factor the coal that
was put into the air while manufacturing that pair of socks, the fuel
burned by the cargo ship to bring them to the United States, the fuel
burned by the truck to bring them to the store near your house, the
wasted materials before and after manufacturing that pair, and so on.
Not only that, but think that millions of pairs of socks were and are
being produced this way. All because we are sometimes too lazy to
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wash the ones we have, or we don’t take the time to think about the
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Now this example flow chart is referring to just socks. Stop reading for
a second and think of how many items are produced like this everyday
in the world. Think in your own life now about the “real cost” of an
live our day-to-day lives. But, like I said earlier, it is time to take action
and discipline ourselves to make these changes. We might not see the
We cannot escape from this reality. This is our world and we are the
ones who will be living in it. Make it an effort of yours to really make a
difference.
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I could write this entire book about the environment and the
change. My point in this chapter is not to lecture you, or make you feel
leadership and change. This is our planet. The only one we will ever
environment
There are many other things you can do, than simply the list
day forward, pay attention to how you can treat the earth much
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better. To not only treat the world much better, but take pride in
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Chapter 12
purposely buy airplane tickets that have a layover somewhere far from
my destination just to fly to more places and spend more time in the
air. I do this strictly for the window seat. You might think it is bizarre,
and to many it is. But I love it more than anything in the world
It is a shame for all the people who don’t enjoy it like I do. There
are too many people who despise flying, constantly popping a “Z-bar”
to sleep or drinking the $5 dollar shots to ease the tension of the kid
behind them hitting their chair like boxing practice, or using their head
as an off-road course for the kid’s matchbox toy car. Regardless of all
that, when you look out that window, the view of the earth is like
nothing you’ve ever seen before. The view of the Earth is peaceful.
look from 35,000 feet above. When you are at that height, looking out
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of the window, you don’t see poverty, you don’t see fighting, you don’t
see crying, you don’t see guns in use, you don’t see all the bad things
sunniest day you have ever seen in your entire life. The reason I have
When I look out over the land below me, I am reminded of how small
are all dealing with. A lot of times we think that there is no way people
colleagues, and we think there is no way they worry about that or this
as much as we do. How come they don’t get stressed out about this or
that? Or it’s unfair that I have to deal with this and they’re cruisin’ on
Easy Street. Just know that we all share similar feelings and wonders
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about stress, failure and other tedious things that tend to get to us
whatever you are feeling or dealing with, you are not alone.
There are times in all of our lives when we think the whole world
is against us. No matter what we are doing that day, nothing is going
out there on this same planet that have it worse than us everyday of
their lives.
That being said, make it a point in your life to travel. Traveling is one
of the greatest gifts you can give to yourself. Traveling will take you to
all the places you want to see, whether that being Italy, Asia, Alaska, or
these places, which I plan to do, the best thing traveling has done for
third world countries. You might be thinking that I worked for the
Now you are probably thinking music business? I thought that meant
Sunset Boulevard, rims on a car, and friends like Jay-Z, and to some, it
might. But when I was hired, I was hired to research the feasibility of
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Costa Rica is one of the most beautiful places on the face of the
planet. I was fortunate enough to be sent down twice to the city of San
Jose. These trips, opened more doors for me than any other
experience in my entire life. Going to San Jose was for the first time in
culture that is far less fortunate than the lifestyle I was accustomed to.
Additionally, San Jose is not even bad compared to other places on the
bags onto the bed and looked out the window. My view was of nothing
but shacks. Tin shacks built on top of one another with trash
everywhere. There was more trash in the streets and fields outside my
window than I thought possible for any particular location. After the
hotel room and just watched out the window for hours, as the night
Later on that night, one of the locals came out of the shack they
were living in and started one of the piles of trash on fire. The pile of
trash was the size of a semi truck without its trailer. I sat at that
window for hours watching this pile just blaze into the night as the
embers climbed higher and higher into the sky, wondering if anyone
Before that night, when I was checking into the hotel, there was
a girl no older than you and I hunched down across the street. As I
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watched her, she was freebasing drugs with a spoon to make it through
the night. I couldn’t believe my eyes when I saw it. I thought that stuff
fire blaze outside my hotel room, alone I sat there almost breaking
wait to get back to the United States. When I got back and saw our
towns and cities mirroring one another with a Starbucks and Home
Depot every other block, it really made me put our problems into scale.
what we have with what everybody else has, we worry about our
are all already extremely fortune and lucky. We already have more
university who thought Darfur was where all the celebrities are
watches movies and gets their news from the same source; our
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A lot of us see the terrible things in the world happening and we say
something. The time is now for all of us to wake up and become a little
Although planes can take us to places like this that really make
was Bill Anders. Anders was on the moon bound Apollo 8 during the
talk about the G-forces they experience or talk about being strapped to
the side of a rocket. The majority of them talk about the view. Not the
view of the moon, or the stars or space, but of our own Earth. Just
taste, no smell, just pure beauty; the blue from the oceans, the green
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of the land, and the white of the clouds. That is all one can see from
that distance. Now think to yourself, that is the world we fight over,
the world we destroy, the world we abuse, the world we ignore. And
we have done it for as long as humans have roamed the earth. When
you look at how long the earth bas been around, and you compare that
opportunity lies in our knowledge. Unlike any other species on the face
disaster while creating disaster at the same time. Make sure you use
the knowledge that you have been given to make not just a world
better, but our world better. This earth is the only one we will ever
have. Together, let’s make the saying “its not too late” the closest
Going back to the view from a plane, remember the size of our
fortunate. Leaving our problems aside, let us spend our time and
energy on the positive things we have been given and use those to
Check-List
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1. Remember the size of the world when we worry about the
problems we do face.
Chapter 13
99
We live in a world where saying no and doing the right thing can
happens, it just does. This pressure can come when we least expect it,
someone else.
In high school, college, and just those years of growing up, there
might not look cool. It might be going against the very crowd that we
drugs were offered, getting a ride from someone who had too much to
you can relate. This peer pressure that we are put in and we don’t
even mean to, it just happens. Throughout high school and college
though, I had many friends who are still my good friends today.
them are good people, but when it was time to make the right decision,
they couldn’t step up to the plate. Now this chapter is not the lecture
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to saying “No” to everything and the famous parent lecture of “Don’t
do drugs.” This is all simply reassurance that you’re not alone in these
situations we all encounter. They happen all the time. If you want to
try pot or drink until you get sick, make sure it is solely you making
pressured to do so.
the ones that make it stop. What people don’t understand about
mentality that someone was too drunk behind the wheel if they crash
drunk all the time saying, “I’m all business behind the wheel.” He
would make it home time after time and nothing would happen. The
problem with this is not that people are getting away with it, but the
fact we’re doing it. We may feel fine and act fine if we find ourselves
A lot of you might make it home time after time fine. You might
drive perfectly fine the whole way with excessive use of the blinker and
the radio turned off repeating to yourself, “we’re almost there, we’re
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we’re gambling our entire life while driving those few blocks home. It
does not matter if you make it home or not. If you get pulled over the
police don’t care at all how well you were driving. If you are over the
Alcohol impairs your feeling and ability. You might feel perfectly
fine. But what you need to understand is what action you are
conducting. You are jeopardizing everything for that short drive home
because you don’t want to leave your car at the bars, or sleep on the
floor. I know how tempting it is when you want to sleep in your own
bed. Trust me I have been there and fought the urge to just drive
home. But think of how hard you work in your life. Think of how long it
like a semester of college, think of how long it takes to gain the respect
and trust of an employer you look up to. That 3-minute drive home
If it is not the getting trouble part that bothers you, think of this:
court time and $12,000 in fees, classes, etc. That is a lot of money
that a lot of people our age don’t have. Think of it in this way. Think
what else at our age you can spend $12,000 on? You could go on an
than sitting in a room with a bunch of drunks taking classes for a year?
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Remember they don’t just get you in trouble, they cost a LOT of
money!
very closely. I have many very good friends who are very good people,
anything bad on our records will hinder our ability somewhere down
the road.
you didn’t drive under the influence home don’t show up on your
background. Leaving your car down at the bars because you couldn’t
cab fare on Mr. Nice Card to get home, will not show up on your
background. But making that one mistake and getting caught will be a
skeleton in your closet for the rest of your life. It will do nothing but be
a ball and shackle tied to your leg, keeping you from getting to the
but, just remember how hard we are working at our age. Again its not
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about crashing your car, it is about putting your entire life on the craps
table. It can go away before we ever can stop and rewind the situation
we are in. You can’t take this back. This is not a bad dream. It is real.
work with a non-profit they were looking at getting involved with. The
non-profit was run by a very eccentric couple who were very good at
selling the vision. I want to make it clear before I say anymore that in
Anyway, their goal was and is to create a billion acts of peace over the
next ten years starting in 2008. They wanted to get the music
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office was a house in the outskirts of Denver where the majority of the
staff meeting involved talking about who’s turn it was to take care of
the cats in the office. I would be typing e-mails and a cat would be on
everything I could to learn about the business and what the non-profit
wanted to do. Their first big goal was to do an 80,000 person venue
size, the company I work for was excited to be a part of this. That size
show was what intrigued my boss to hire me with the potential to look
the biggest venue in Costa Rica could only hold around 26,000 people.
and could not figure out where the 80,000 person stadium show could
had to ask where that number came from. The lady running the
Stadium. After searching, I found a video and watched it with the lady
glaring over my shoulder. The footage was from a Costa Rican’s cell
phone from the back row. The non-profit lady told me that Ricky Martin
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sold the show out and to look at the footage, “doesn’t that look like
the 80,000 people, there was nothing left for me to do but to say very
doing something right. I spent two or three months there and couldn’t
make it work no matter what I tried. I even had the opportunity to fly
down to Costa Rica twice to see it for my own eyes. After a couple of
company I was working for, and a top level investment manager of the
company that hired me. It was these men who were all experienced,
old, feeling like I was sitting at King Arthur’s roundtable. It was here, in
this room, where scared to death, I opened my mouth and said, “No.”
that built the trust and respect I earned with the gentlemen in that
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room that day. Saying no that day to the people sitting in that room.
Speaking confidently that I did not think they should get involved with
this non-profit was one of the hardest things I have ever had to do in
my life. But deep down, I knew it was the right thing to do. However,
being very difficult to do, this “No” in the long run helped build trust
I know there are times in all our lives where we never mean to
have a gut and our instincts. Our gut and instincts are one of the
always right. We don’t always listen to it, not even I. But it is there for
us. The power to have something within us that always knows what is
right is a wonderful gift to have. This gift like others must be cherished
and respected. A mentor of mine that I love and respect more than
anything told me one day: “You must listen to your gut and
instincts. You must not only listen, but also follow through
grow older, it will slowly go away and you will no longer have
it.”
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When I heard that statement for the first time, I found my body
covered in tingling goose bumps purely from the power that statement
statement. I said it over to myself over and over that night, while
blown away at how big of an impact a simple statement like that could
make in my life.
too. There are too many examples of people who loose their gut and
instincts in life as they grow older because they are consumed with
greed, peer pressure, or a sense of being lost in what they are truly
passionate about. The Enron’s of the world, the Tyco’s and the list that
goes on and on, are all sadly, at the end of the day, people who were
at one point probably really good people, however they lost the ability
not a single thing that I can say badly about her. If I met her at a
different time in my life, I feel I could have married her. During college
we dated close to two years. After those two years of dating we found
ourselves going on and off for an additional year. That is where the no
comes in. That third year was where I learned to say no when not
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happy in a relationship. When we dated it was magical. When we
broke up, it was one of the hardest things to ever go through. The first
one always is. This break up was very difficult for the both of us.
myself went out the window. I found myself with a few drinks inside of
me, calling her up to “hang out” when we all know where that leads.
This happened time after time on both ends. Now, we would find
ourselves hanging out and doing things for the wrong reasons. I will
admit that I wasn’t strong enough to just say no and move on.
At our age and with our generation, we find this all over the
place. We see people who are so-called “Facebook official” then they
are on a break, then they spend the next year fighting and making up
and fighting and making up. This constant state of stress once the
and your partner. What I mean about saying no to love is this. Dating
is amazing and being in love is one of the coolest, best things in the
world, I know we all love being in love, having that special someone
doesn’t feel right, it isn’t right. Again, our gut knows the answer,
the other. We try to cover our own pain by making the other happy.
We can only cover our own unhappiness for so long before it builds up
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and consumes our ability to be happy. It is extremely un-healthy to
your other.
both of you to date and be on a break and then try and make it work
and then getting to drunk and yelling at one another and then crying. It
is not good for the soul, and not good for the body. Don’t be afraid to
love, don’t be afraid to fall for someone, but don’t be afraid to say no
and be honest to yourself. Remember the plane window and how small
totem pole to even attempt to give the right answer. Love in my life
has been all over the place. Look at any generation. Every generation
is trying to find the answer. When you look at the divorce rate, the
amount of our friends we see in this mess, even the amount of us who
are caught up in this mess, I don’t think any of us have the right
yourself, and honest to your other. If it is working this way, enjoy it.
A very good friend of mine, not too long ago informed me that
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she felt she was taken advantage one night. When talking to her about
it, her excuse was… “Oh next time, I shouldn’t drink that much.” I will
tell you right now that is not the right answer. One of the most
serious issues in life that both men and women face is rape. Rape
does not mean all what society makes it out to be. You can’t define it
as jail time, court, coming forward on telling the truth and so on. Rape
is the most under reported offense in the world and we must make a
stop.
not say jail time, it does not say that someone has to come forward to
individual’s will.
sex, having sex, or looking forward to the experience. We are also the
interest. When we have all these elements and we mix them together,
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answer. This is a serious issue that affects many people our age more
than we think. It doesn’t matter what the scenario is. If both parties
Now when saying no to rape, this DOES NOT mean it is the sole
responsibility of the victim to say it, the no needs to come from the
horny and so forth. It relates to the silly saying of thinking with the
wrong head. But, for all of you out there, when you are in that
situation, one or both of you have had too much to drink, listen to
world. It should remain that and only that. Anybody out there who is
just trying to get laid, or enjoy it for themselves, you are entering a
dangerous world. Every human being on earth has the right to his or
her own body. They are the sole owner and human who should decide
what happens to them. This issue is more than me just telling you that
We are all young, young enough that we are still learning about
Game.” You know what game I am referring to: The whole game of
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trying to out-smart the other half in getting them to like you while the
thinking, or what tricks they are playing against you to get you to like
them, etc. Quite honestly, I don’t think we will ever figure that one
out.
Don’t be afraid to party hard. Just remember when you are in that
room with someone else and sex is on your mind, make the right
respect the other. Next time your in this situation, have the strength in
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Chapter 14
Exercise
With all of the world’s obstacles we face in our lives that drive us
all crazy, the best escape I have found is through exercise. Exercising
is the best thing you can do for yourself mentally as well as for your
body. When you exercise your body releases what are called
self-producing drug that makes the body feel good. The way you feel
after a good work out are your endorphins in action. Knowing that, I
have a saying that says: “You never feel guilty leaving the gym.”
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Whether it involves running, cycling, swimming, shooting
baskets, or just walking, exercise is simply the best thing you can do
for yourself. In my own personal life, I have found cycling to be that fit.
getting out on the road and going for 20-30 mile rides everyday. It was
my favorite time of day. Getting out on the road, you have time to
clear your mind, and focus on the objective. You get a change to push
many times to be more than just exercise. Getting out and being in
the fresh air and enjoying the scenery was also a part of the exercise.
Colorado.
back to the house and stretched down you felt amazing. In fact, going
back to pushing the comfort zone, every summer during high school
and the beginning of college, I would train and work up to do the Triple
Bypass here in Colorado. The Triple Bypass ride was a one-day 120
day you would climb over 10,000 vertical feet. The ride is held every
July. But those summers I spent training for that ride, I never felt
better.
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For the majority of the world, it seems like exercise is a New
Right now, America has never been fatter. Let’s make our
enough to keep at it and live healthy lives. I know too many people
who are in their twenties and are already experiencing heart problems,
and people in their forties who are already having life threatening
see kids who are not even ten years of age and they are extremely
obese. Our healthcare costs are already through the roof. When the
answer to a lot of these problems are simply the action of taking care
of our own bodies a little more and striving to live a healthier life.
you are passionate about and do it for exercise. With exercise, set
goals for yourself. Tell yourself you want to finish a marathon and train
for it. Tell yourself that you want to be able to play 4 basketball games
in a row at the gym without fatigue. You must set goals for yourself.
having the pride and confidence to exercise when you put it on, or a
pair of shoes, or just a t-shirt you only where when you train. Or
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getting yourself an in-expensive digital watch that has a chronograph,
make them feel like. When you begin to exercise, the first few times or
cannot breathe, not fun, etc. Then the majority stops and goes about
To make exercise feel good, and be beneficial for the body, you
the first time you run, you can barely make it through a mile. Every
journey begins with the first step. But so many people don’t break
through this threshold. Once you break through this you will feel
example. For so long it was extremely painful. Now I can’t live without
it.
There are tons of gyms out there to join near you. Some of them
like the YMCAs the 24 Hour Fitness’s, and Bally’s are very affordable
too. Whether they are $40-60 a month, I promise you it will be the
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Chapter 15
you are wondering. It was the story of one of my all time idols. A man
Records, Virgin Airlines, Virgin Mobile, Virgin this and Virgin that. Since
he was about our age until today, he has lived one of the craziest,
extreme lives any human being can with many near death
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experiences.
like someone more than ever before. Not for the money or the fame,
but for the adventure. However, after reading his book, I found myself
Branson and where he was and what he was doing at our age. I felt
amount that he was when he was 20, and then comparing when I was
21 and so on.
Watching him jam the guitar with the greats like Eric Clapton. All this
had these great lives and nothing that amazing has happened to me
yet. I wanted to jam like Eric Clapton or balloon around the world like
Brasnon. I would question myself with things like: “Why didn’t I pick up
What this taught me however was the fact that thinking this way
something great. You and I are not Richard Branson, and we are
definitely not John Mayer. We are all unique individuals with our own
purpose and outcome. I found this present in my life a little while back
when Nike, the shoe company came out with a new advertisement
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staring Lebron James. The commercial was footage of James
throughout his basketball career all the way to when he started in the
ability to believe in himself. John Mayer didn’t become the guitar great
The same goes with you and I. If we spend our entire lives trying
to play John Mayer songs or doing every step that Branson did, we will
fail. We will not only fail, but we will live a life that frustrates us
accomplished, we are forcing it and not letting our own ideas, minds
and potential flow. When you try to force things, you will most likely
fail and get let down. Then you will only get more frustrated and that
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interview: “Kobe, do you think you’re the next Michael
Coming back home after college and seeing the old gang of
much because every time all I would see was wasted potential. I would
constantly see people who are afraid to jump to greater risks and
heights. To make that leap of creating a great life for themselves, and
living to their own full potential. Every time I would come home and
ask what everybody was doing they all had the same answer. “I am
going into real estate with my parents and living at home.” That
answer would make me cringe. First of all, there is nothing wrong with
premium college education and come right back home to get a job
we might not know what we want to do. Even I don’t. But seeing this
have a tough time believing that settling like many of my friends have
already done is what they truly want to do in life. I think many of them
are afraid to make the jump in getting their own apartment, bills and
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sense of responsibility. Leaving the life that they truly want to live in
their dreams category because they are afraid to make the initial step
in that direction. Be aware of this trap in your own life. You have way
too much potential to not shoot for the stars everyday of your life.
Promise yourself that you live life where you never wake up one day,
when your forty, and say to yourself, “I wish I would have tried that or I
I am sure that my friends will live a secure life, have a nice home
while driving a nice car. But I worry for them when they wake up one
day and are stuck in a life that they never meant to get involved with.
We are young and the time is now to take action and go after our
society. I want to make it clear that there is nothing wrong with any
job that we take. We mustn’t look at the role of a janitor different than
custodian, we are all human beings with ten fingers and ten toes with a
Whatever you want to be, be the best at it and your life will be
fulfilled. This doesn’t mean that we all have to be extremely rich, suit
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wearing people smoking cigars. Some of us will be mechanics. Some
just finishing school. Its okay if you don’t even have a clue what you
want to do. It is perfectly normal to feel this way. Its okay if we can’t
play the guitar as good a Mayer when he was our age, or like Branson
being on his way to founding Virgin Records. We have our own lives to
live and our own goals to achieve. Don’t go after someone else’s
really frustrated with age. There have been countless times in my life
frustrated that I wasn’t 16 yet when all my friends were, and freely
capable to drive, or when all my friends reached the age of 21, free to
go to the bars while I sat at home. Not only was I comparing myself to
Saying to myself, when Richard Branson was this age, he already did
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We are all unique in our own ways and we all have a role in life.
Some of us shine when we are kids and some may live 70 years before
towards your own goals and be yourself. I promise you that it will
happen when the time is right. But, don’t waste time comparing ages
Patience…Young Grass-hoppa
wanted things faster than we want them now. We all want the perfect
job right away. We all want the car that costs more than a small house,
we want the big homes and income that allows us to travel the world
first class. However, at the same time, we spend more time and
energy now than any other time in history being frustrated because we
found this to be true in many aspects of my life. Going back and being
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surrounded by successful people, I would always get frustrated with
why I am not there yet and so on. I would forget all about being young
and having all the time in the world. I would just want it now.
Whatever it was.
there are plenty of examples that you can think of right now where you
have been impatient. You might be wondering why you’re not done
with this book yet. At least I felt that way while writing it.
phone while driving in traffic, and making great money. Now none of
that is true, but its not all false either. I don’t want to yell into a cell
phone. But what I mean, is that it will all still come true, it just hasn’t
how to make it. What I had to learn is the art of being patient. I
learned that instead of wasting time and energy being frustrated about
it, I would apply that energy toward still going after that goal.
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With all of this impatience going on, it is very easy to recognize it
something, you are doing nothing but creating negative energy onto
only let yourself down even more if what you are looking forward to
doesn’t happen at all. When you are impatient about something, you
That said; don’t let impatience get in the way of your potential.
We are all still very young, and we all have plenty of time to work
everything out. When you learn the value of being patient, your
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Chapter 15
-Mark Twain
individuals is our mind, not our bodies. For the most part, we all have
the same body. We have eyes, legs, arms, and hands. Some of us may
be short, and some of us rather tall. Some of us are white and some of
athletes. However, we are all the same. What separates us, is the wild
journey we take ourselves on in our mind. I can’t tell you the roller
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coaster ride I have been on in my own mind other than I think you can
relate.
exploded. Think of all the stress we have and are going through right
now? How are my college grades going to end up? Will I get that job?
Did we have safe sex last night? Are my parents proud of me? What
than I was three years ago financially, and now I’m 27! Even if you
can’t relate to any of these questions, I am sure you have your own
that bother you. But take a second and think about them. They are
ALL in your mind. Your arms and legs don’t give a dam what you are
thinking. They just do what they are told when you think for them to
do something.
That said; don’t spend your life driving your mind bonkers. We
have too much potential and time to be our age and getting headaches
from stressing about the future, what we are suppose to do and so on.
We are young. Next time you have a million things racing in your
mind, take a second and breathe. Count to ten. We are too young to
drive our mind up the wall. Whatever situation we are in, just know it
will be ok. It will be okay later that day, or the next day. Remember
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we are still very young. Our jobs are going to change, we are going to
move again, we are going to deal with many problems again and
again. But what you can do is not let them get to you. Know that
have heard of it, but have you ever tried it? This doesn’t mean to wear
minutes. I have found that if you spend even that little amount of time
alone, taking deep breaths, visualizing your day or not thinking at all,
you are benefiting your body and your mind. I want you to try this.
From now on, everyday find some time to be alone, deep breathing
NBA star visualizing a basketball shot before the game and sinking it
Stress
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Did you know that the majority of the world suffers from stress?
where we live, what our background is, and what we are currently
have been countless times in my own life that I find myself stressing
even when everything is okay. Think about it… We are either stressing
about homework, paying bills, getting a job, why he or she is not text
messaging back? what we look like, what we want to weigh, why won’t
the bed head go away, and so on. Stop reading for a second and think
right now. There is probably something on your mind that you are
With all of this stress going on, did you know that stress can lead
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to affecting the immune system, which protects us from many serious
each year? These statements just go to show that you are not alone in
these feelings.
Stress is a serious thing that people our age deal with. In fact,
relationships, money, the next step in our lives and so on. When we
problems may change but we never get a break from the stress. That
problem first. Then look at ways to understand and deal with the issue
that you are going through. Think about when you break a bone.
When you break a bone, you go to the hospital, visit a doctor, get a
cast and let it heal. If you break a bone, you would never say to your
need anybody else’s help. That may seem like a silly idea yet now
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think about it when you apply it to stress.
can deal with this pain, it will go away, I wont stress about this forever.
We don’t think about ways to deal with stress and depression the same
of people think that there is something wrong with them if they need
broken bone. Healing that bone will keep you healthy just like dealing
understand why you may be depressed. From here on out, know that
you are not alone, and that there are people out there to help. We
can’t deal and solve every problem on our own. What we do have
control over, is our health. That is what you need to keep well. Don’t
be afraid to ask for help in dealing with stress. It will only make you
understand this and deal with it much better than people who don’t.
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Depression
how long it lasts. There are times in all of our lives where we
There have been many days in my own life where I have thought
the entire world was against me and there is nothing I can do to make
it better. Spending days where all you feel like doing is sleeping. It
might even be a beautiful sunny day but in your mind all your thinking
is “Whatever, I don’t care, that doesn’t make the way I feel right now
go away.”
special case and that no one has ever felt depression like this. Saying
only way to beat it is to deal with it on our own. Many of us think that
own. We try to hide it from our friends and family saying things like
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“Nothing is wrong, I’m just tired.” Then, with the small amount of
bucks on a shrink where the first visit won’t do justice to the problem.
the wrong sources for help. We turn to things like alcohol, drugs, or an
aggressive and rude attitude towards our friends and family. When it
come to alcohol, we may feel fine again after a few drinks, thinking the
too much bringing the bad feelings back, and then with alcohol being a
like.
Whatever you are going through, you are not alone. We all feel that
way sometimes. Don’t be afraid to talk about it and admit that you’re
depressed does not define you; in fact it helps the recovery. Admitting
it and talking about it and letting out the steam are all the healthy and
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because we may not be feeling blue this very moment. But it will
yourself. Whatever you are dealing with is okay. The sun will rise
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Chapter 17
Balance
“The longer I live, the more I travel, the more I realize that:
Intelligence, and effort, and ability, and dreams are evenly distributed
Initiative Speech
Take a second and look around you. Stop reading for a second
and become aware of your surroundings. Look out the window, watch
the people around you walk by, listen to the sounds that are being
thinking about it, you will come to learn that the things that have
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lasted the longest in life are balanced.
there will always be a spring. Even more basic than that we have left
and right, and up and down. We will always have those because they
A lot of us are already living good lives. However, these lives are
includes very basic things that are not even going against the norm.
For example driving our car or putting our garbage in the dumpster.
We seem to take our trash to the dumpster and that is the last we
think about it. We don’t realize that all that waste has to go
exhaust from our cars has to go somewhere, the trash that we throw
somewhere, the water that comes out of our sinks and baths has to
come from somewhere. And all of this we are doing, we are doing it in
is still running in our showers and the trash will still be picked up and
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The reason I put a quote by Former President Clinton in the
and we go beyond the towns and cities we are from, we realize just in
fact how similar we all are. People in Africa have arms and legs just
like people in the upper West side of Manhattan. People in India have
the same beauty that one will see in Southern California. No matter
where you go, we are all human. The problem however, is that the
majority of us and other dominant countries are living lives that are at
There is not a single child that has been brought into this world
who asked to be born with AIDS. There is not a single child that was
born who asked to grow up in a third world country. We are all brought
into this world in ways none of us asked for. It is important to use the
abilities and resources have been blessed with in our own lives to help
live lives that come at the expense at others. Much of the world takes
zones in Asia, India, and so forth that are strictly used so that we can
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now be sold for a cheaper price.
others who are less fortunate than us to enjoy the lifestyle we are
out.
and Seneca. When the Europeans first came to the new world, these
tribes inhabited the land that is now the North East section of the
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of your surroundings and spending everyday trying to become and to
live a more balanced life. I promise you that if you try this, you will see
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Chapter 18
There was a book that I read not too long ago that really changed
young man who leaves his family for a contemplative life. He bares a
child who he leaves through boredom to live a life of greed. In the end
single, and I had the world at my fingertips. You think this would be
one of the most amazing times of my life, yet I was miserable and
job, then I will be happy, when I have some money in the bank, then I
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will be happy, when I move, then I will be happy. When I become rich,
then I will be happy. It was then that I picked this book up and gave it
First off, I really hope that you read it on your own list of books to
read. What I learned from Siddhartha was after relating to the main
character of going out on this journey and trying to find what we are
looking for, yet having no idea what that is, I realized that life is the
opposite.
magazine I could find for the longest time. Growing up, I always
thought that money and not just money but when I had this or did that,
then and only then would I be happy. However, all the results in these
reports say the same thing. The answer is no, wealth does not bring
happiness. Don’t get me wrong, there are very happy people who are
wealthy, and there are people who will disagree with me.
What I mean by this however is that you can’t and should not
rely on external factors to make you happy. Don’t ever say to yourself
“When I have that, then I will be happy, when I get that job, then I will
become rich, then I will be happy.” You will not only spend the
meantime un-happy, but you will also be let down when you do get this
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After reading that book, I found that life is much more fulfilled in
brings wealth. Let me say that one more time. Wealth does no bring
really tried to figure out what makes me happy and to do more of that.
I found that by truly trying to make your own self happy, and really
For the rest of your life, I want you to practice this. I want you to
not have the mentality of a new Range Rover will bring you happiness
happy, don’t spend time thinking materials will make you happy, really
reading, love, friendship, or whatever. Find what makes you happy and
within. I promise you that everything else in your life will fall into
place. Think of it. If you spend your entire life truly happy, the rest
There are plenty of people out there who do have millions but would
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Chapter 19
remember I was at a bar with a buddy of mine. This random guy came
c k l e y……!” Not having a clue of whom this guy was, I said “how are
“Beau… I was a substitute teacher for you in middle school. You were
the only person that was nice to me.” My mind starting to recollect
who this guy was I said back “Yeah how are you, what are you up to?”
He mumbled back. “I’m great… I’m drunk and things are good.”
and out in four years. His eyes then became the size of golf balls,
Now this story really has nothing to do with this chapter however
it was really funny when it happened. During the last few months of
school, I really felt that I had the world in my fingers. I was going to
graduate college in May, spend the summer in Boulder, and then move
to California in the fall to start a great job in the music business. And
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my plan A.
roommates and I had to move out of our apartment because our lease
was up. I didn’t resign with them because I knew eventually I would
Boulder for another year. Out of the three of us, the two other
resigned to a smaller two bedroom place while I was going to stay with
that couch the most comfortable night sleep in the world. All this time
went by and I was still staying with them. It was now that I was looking
to get off the couch and stop living out of the same clothes in a
suitcase.
By now I think I was on Plan H, and still had nothing. Not being
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able to sleep one night I emailed a very good friend of mine. The exact
e-mail was:
John, 9-10-2007
Beau B.
Now I sent this e-mail at midnight thinking I wouldn’t talk to my friend
John until the next day or week. John is one of the busiest men I know.
met on the Live 8 production in the summer of 2005. From there on,
night we spent an hour on the phone talking about life and what was
going on and what I wanted to do. I told him, I really didn’t know
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was this night and this conversation where I landed my first job out of
college.
from anything than I ever imagined my first job being. This road
couch didn’t help. In your own life, don’t be afraid to shoot for your
dreams, but be ready when they don’t happen on the exact road you
intend to pursue. You will only be let down. This in no way means that
you will not achieve your dream job; it just means to prepare for the
going whether it is the road you thought you were going to pursue or
not.
paced world where things are changing faster than we ever think they
would.
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ended after only a few months. It wasn’t that I did a bad job or got
fired, the job just wasn’t meant to be. It really bothered me that in
different way, I could make the job last longer. Thinking about it one
night I came to a conclusion. I realized that that specific job was only
someone that helped me get my next job. During that first job I
that is all that job was ever supposed to be. It was a stone that I
jumped to that helped put the next stone in life safely in range to jump
to.
seems to not be working out. When one door closes, there will always
be another that opens up. When a job does end or whatever the
situation is, think of the positive things you got out of it. You may have
met someone that will help you with your next job. You may have
learned a skill that will make you stand out somewhere else. Only
spend time focusing on the positive things on each stone that you
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Chapter 20
weekends. Not being one to sit around and dwell on not having any
money. I hit the ground running and did everything I could think of. I
can confidently say that I did everything you can think of during
from Boulder to Long Island, drove U-haul trucks from Aspen to Santa
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painted fences, cooked, built sand boxes, shipped boxes, grocery
mowed lawns, organized garages, drove fancy cars, and still had plenty
of time to study.
clogging shower drains. Let me tell you what. This could very well be
one the hardest things and nastiest things ever. This would definitely
day was to go around this house and unscrew the drain caps and clean
out the gunk, hair and grime that had backed up the water for proper
flowage. Doing this for your own drain can be worse enough. But
wrapped my hands with trash bags and topped them off with duct
tape. I looked like the Russian boxer in the Rocky movies with deflated
gloves on about to give this shower drain hell. While I was cleaning it
out, I about vomited myself. But I knew that if I did, I would have to
cleaning shower drains; I didn’t let it bother me. Not once did I think
that my life has succumbed to being a drain cleaner. It was only the
task that I was given to make the extra money I needed in college.
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On the other hand, some of the other jobs have been an amazing
mom she need the help of a strong guy to help her move couches,
beds, and tables to California. This being the middle of the school
from Boulder.
going to die. This bus driver drove like a mad man through the
Aspen I met up with my boss for the weekend. By then it was Friday
and it was -6 degrees Fahrenheit all day. Let me tell you moving a
my hands were going to fall right off. By the time that truck was full, I
early on Saturday, I hit the road. In one day I drove a 17-foot U-haul
truck from Aspen, Colorado all the way to the beach. I drove all the
there for a free night’s rest and then met my boss in Santa Barbara the
next day after she flew out and unloaded the truck. On Sunday, I flew
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this day they remain very good friends of mine. During the summer
months, they would live in Long Island. To make this move for the
summer, my job was to drive their car with a U-haul trailer full of
luggage and other stuff for them to their house in New York. Happy to
do it, I have made the trans U.S. journey for them now three times.
The last time I drove from Boulder to New York was one of the craziest
three full days. These are not days where you drive from 9am to 5pm.
You drive from sunup to sundown. You eat in the car and only stop for
gas and bathroom breaks which you do at the same time. Driving this
far by yourself really messes with your psyche a little. It is a long time
On the third day, the day I was going to reach the destination, I
driving, I had the destination in the trip computer and a Red Bull in my
Getting to the border of the state of New York, the GPS screen
directed me into the Lincoln Tunnel. The last thing you want in life
after driving for three days is to be thrown into the Lincoln Tunnel. In
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my case, it was too late. As I came out of the other side filled with
signal while in the tunnel. I had no idea what direction to go. Here I am
ever seen. The GPS is yelling at me to make a left turn in 100 ft. I’m
driving this SUV where I am used to being in the open lanes of Boulder,
Colorado and now I am looking out the sun roof at the Trump Tower and
going. The only savior I had was playing Enya on the stereo to keep
my sanity.
the island and back on to the road that went out to the North Fork of
something I will never forget. All of this just to make some extra
money in college. I hope that these stories entertain you at the least.
But if anything, I hope they teach you that there are millions of
I have met several people who will probably never have to work a hard
day in their lives and good for them for not having to. However, for the
rest of us, there is nothing wrong with hard work to get you by. There
is nothing wrong with any job if it helps you stay afloat during the time
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when you need extra money or waiting for a better job. Never spend
time worrying about what others think if they see you cleaning toilets
or mopping floors to get by. Anybody who does look down at you for
doing so is not worth your time. You have your own life to live and own
goals to reach, don’t let anything or anybody get you down along the
journey. Remember a job doesn’t define you unless you let it.
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Chapter 21
Everything is Sales
Take a second and think about the last time you went to the
One of you had to come up with which one everybody was going to
see, and a good reason to see it. Whether it was you or someone else,
you or they were selling everybody else on why they should see this
particular movie.
handing the employer your resume and telling them why you are the
person for the job. You are selling yourself to the employer.
In life, you will encounter many times where you will catch
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this, learn how to sell. Practice selling an idea, practice selling a
product, but most importantly practice how to sell yourself. Learn how
to read people and understand the situation you are in. And apply that
to the sale.
During my first real job interview, I was 13 years old. You were
suppose to 14, but I was able to pull it off because of my height and
size. My first job was to be a stock boy and folder for a Ralph Lauren
sat there in the interview, looked the employer in the eye, and sold
myself to him. I told him blatantly how and why I was the man for the
job.
selling didn’t stop there. Thinking for only a second that I did my job of
selling myself, and now that time was over, I was wrong. To a musician
are only as good as your last job.” To a musician, if they have hit over
hit and then they flop with their new single, that can hurt them to a
certain extent. To an actor that has had several strong roles, if his last
movie was not so good, that can take a beating on his repertoire.
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an amazing job of folding on Monday and then decide to chill out for
In addition to selling my boss that I was the man for the job,
Ralph Lauren was also a clothing store. There were also guests that
before the film is created and produced, the actor or actress had to
front of several strangers and here you are reciting Shakespeare and
you’ve never even met the guy. But, here you are selling yourself to
this. One, learn how to sell. Learn how to sell yourself, a product, or
an idea. And second, learn how to follow through. Life doesn’t work
very well if you don’t know how to do both. Back to the example of my
first job, I was very capable of telling the employer why I was the man
for the job, but if I wasn’t able to follow through and actually be good
long. From here on out, become aware of this in every situation that
you encounter. You come to find sales in your life being everywhere.
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Chapter 22
surroundings
investing and money than many people twice his age on Wall Street.
However, he would burn a frozen pizza if he tried to cook it. I put this
this example puts a smile on your face as well. I am confident that you
can relate to knowing someone in your own life who is like this.
My point with this chapter is too remind you that having street
Street smarts involve everything in your life that help you become a
more well-rounded person. Its all the basics that many people don’t
take the time to learn. Examples are everything from how to boil an
can drive any type of car or fly any type of plane. Now I am not saying
we need to have the same skills. However, James Bond is the perfect
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example because his street smarts are very advanced.
things are constantly changing. It can be very hard to take the time
There has been many times in my life where I have had the
body said, what their moods were like, and the answers they had given
reading people, I also understood which people I could tell that were
serious, which ones lied, and which ones are people I want to learn
from.
business leaders, there are many other things that can contribute to
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Let’s say you walk into an office building for a job interview. You can
learn a lot about a company before you even meet who is interviewing
you. You might wonder how and the answer is this. Pay very close
attention to what the office looks like. Does it look like they spend a lot
Are the plants in their office dead? How old are the magazines on the
table in front of you? What’s the vibe like? There are countless ways
to read the situation you are in. This example is nothing but to help
you get a better feel and understanding of what you are about to get
will only help you with whatever you are doing. The ability to
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focusing on his knowledge of interest.
you are in. Try to learn how to do a bit of everything than focusing on
one specific issue. This will not only make you a more rounded
individual, you will have the skills and capability for a wider range of
found that help are these. Learn how to drive a manual car. You never
know when a situation will arise where you have to drive one. There
may come a day where you are the only one sober enough to drive.
Don’t put your life at risk because you don’t know how to drive a stick.
Learn how long it takes to get to places. Learn how to apply different
factors like traffic, weather, or other conditions that can delay you.
This will help you be on time when you are going to interviews, class,
or a job you currently have. Learn the basics of cooking. We are at the
age where it’s very easy to go to the local Chipotle and buy a burrito.
You wouldn’t believe how much eating out adds up over time. If you
know the basics of how to boil pasta, steam vegetables, boil potatoes,
and cook chicken and fish, you will not only impress a date, you will
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Chapter 23
-Henry Ford
getting that parking spot right in the front row. There is a very good
chance that before it happened, you saw it happening in your mind and
doing nothing but thinking completely positive about the event and
look what happened. It occurred just like you imagined it doing so.
There are many times in our lives where things like this occur.
We may not realize just how many times this does happen to us, but it
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does. When you are not distracted by pears, or other factors, and you
many times things actually turn out the way that you imagined.
the season for this story. It was February and we were two games
away from being the wild card to make it into the first round of state
ski town school. Basketball at the time was not the most sought after
With two games left, we had to play a team from Delta. Delta,
Colorado is about as far a drive as you can make from where we were
10am to travel all day for a night game. On Saturday morning, our
team made the drive to Delta. If we won that game, we would be set
would have to drive back to Delta that following Tuesday to play them
again. To this day, I can’t seem to figure out why that was how the
schedule worked out, but it was, and it makes for an interesting story.
on the bus, get our $5 dollars for Wendy’s and get the heck out of
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couldn’t wait to fall asleep and forget about the disaster of a game all-
together.
Due to our loss that Saturday we had to make that entire drive
started warming up. The mood was very simple. We could just give
up, goof around in practice and settle for a game we knew we were
make that horribly long drive all the way back down to Delta, CO and
loose. We were not ready to jam ourselves in those smelly green and
brown school bus seats with the split window that is uncomfortable to
rest your head on unless you have an extra sweat shirt to lean against,
with one heater in the rear putting out an odor of burnt rubber and hot
steel. If we were going to have to make that trek again, we were going
to get something out of the trip, and that something was a win.
loaded onto the bus with our poorly tied ties, our brown shoes with
black belts, our pillows, disc-mans and pop-tarts. We were ready. The
energy on the bus this trip was different than the one prior. There was
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that we could.
Tip-off was seven thirty that night. In the locker room before the
game, there wasn’t a single person there that doubted this game. We
knew what we made this drive for. All we could think of was not letting
At half- time we were tied. All gathering back in the locker room,
sweat beading off our nose and necks, we attentively listened to the
coach and planed out the second half. When we left the locker room to
head back out on the court, we chanted our team name louder that
moment then we did during the entirety of the season. There were
running out. They got a point and then we answered right back. The
clock eventually ran out of time leaving us up by two points. The team
exploded off the bench jumping up and down as if we had won March
team, this win gave us the excitement and joy and feeling no different
tournament so bad, that our school was not invited back the next two
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single one of us. That year we already were champions. We won the
on that basketball team could have very easily thrown in the towel and
called it quits. We all could have made that long bus trip back to Delta
that day is the fact that we didn’t have to go to chemistry class. But
we could win. The energy that day was in our favor. By thinking
positive, there wasn’t a single obstacle in our way that day in favor of
loosing.
Now you may think this story was a silly basketball game
between two small high school towns in the state of Colorado. And if
you believe that, you are right, but, the concept behind the story is the
exact same no matter what you apply it to. Whether it’s a goal at
work, a desired weight to be, or any other goal. If you truly believe in
yourself accomplishing it, you will achieve it. Even if everybody around
you thinks your crazy, if you truly are believing and thinking positive,
you do. Practice being positive; starting when you wake up every
morning to the time you go to bed. If you practice this, your life will
change over night. You will start to notice how more things you believe
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in start to come true. Going back to the opening quote in this chapter,
talking about whether you think you can or can’t, you are right.
A lot of people everyday say to themselves that they will never be rich
everyday that are not rich and not happy. On the other hand, there are
what it takes. And those people, one hundred percent of the time
become successful. They think positive about what they want, they
believe and see it happening in their mind, and they go after it until
they’re satisfied. You should follow the same model. Never think to
Just like I quoted Henry Ford, whether you think you can or can’t,
you’re right!
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Chapter 24
Be Ready
meeting.”
-Beau Beckley
Both during college and my first job after, there is one thing that
sticks out that would really make me cringe. That problem involved
people not being ready when it was time to meet. During college, I
found this being a problem during the process of founding the Colorado
Creed. During my first job, I found it being an issue with the founders
date. Creating the Colorado Creed has opened more doors for me than
During the days of writing and creating the Creed, the founding
members, including myself found the task of finding a time each week
that worked for all of us to meet was very difficult. Trying to find a
time for six or seven college students to meet any day was impossible
regardless of what their objective was. Anyway, the time that we did
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find was very valuable. The problem however, was during this precious
about the next time we were going to meet. This happened week after
week, where very little was getting done. Additionally, we had very
not, and I repeat do not waste peoples time, especially your own.
When you find your self in a meeting or a group project, make sure
During my first job out of college, I worked with two people who I
absolutely adore and love; yet they are some of the craziest people I
have ever met. Although I love them, I was shocked to see this same
mistake being made in the real working world with big time players
involved.
There is one example that really sticks out to me. While working
9:30am. To find the free time from my friend alone is a very big deal.
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the ice with some sensible humor and a brief talk of the weather and
then the meeting was going to begin. Yet that was it, after that there
was nothing but dead air. Then the discussion became the topic of
guys not be ready?!? Here I am after setting up this time for the two
people to have a meeting, and they discuss what time is good to meet.
your time to present. Whether you are the president of the United
that in respect.
ADD?
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Chapter 25
The X-Factor
There are millions of people out in the world who are frustrated.
They are frustrated because they don’t understand why they haven’t
made it, with what ever the definition to them of “making it is.” For
discipline yourself, stay healthy, and not have a crash that hinders
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your ability to ride is a miracle. It is also the case of having the biggest
What made Lance the best, was not only that he was one
of the best cyclists in the world, it was his ability to know in his mind
and heart that he was willing to work harder than any other cyclist in
the race. For Lance, it didn’t matter how much pain he was in he kept
on riding. For Lance, it didn’t matter how steep or long the climb was,
he kept going. That fact that he kept going, was his x-factor in play.
When you have the ability to control your mind and believe you can
put in that 1 degree more effort than everybody else, you will become
“Pumping Iron.” If you haven’t seen it, I suggest you rent it tonight.
After watching that video, you will want to start pumping iron straight
away. The documentary is about Arnold on his way to getting ready for
Ferrigno.
During this movie, Arnold talks about why he is the best. And
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quite frankly, I think he is right. What he talks about in the movie on
why he is the best is due to his ability to go that extra mile. He didn’t
care if he passes out from lifting too much, he didn’t care how much
pain he is in, Arnold would say, “It is in the 11th and 12th rep that the
muscle is growing.” His belief and ability to follow through has made
The rule of the X-factor applies no matter what you are doing.
that extra hour, or push themselves with guitar chords that can’t be
What ever you find yourself doing. You must apply the X-factor
to be the best. Everyone around you can do a good job, even a great
job. But to be the best, you must have the X-factor within. We are
young and we still have our entire lives to using the X-factor. Whether
smartest financial investor of our generation, you will only get there by
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Chapter 26
Communication
like never before. Think about in your day to day life, how many
other. Yet, with all of these technologies we have, we are no better off
We live in a world where the colon and the parenthesis are only
world where a word that is bold or capitalized can mean that we are
angered or excited. All of these are examples of just how many ways
not made our ability to get the meaning of the message across any
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are hindering about ability to get the meaning across on what we are
good at. The difference between being clear or not can lead to or
the other person is thinking and we say what we need to say thinking
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Chapter 27
Follow Through!
journey in itself.
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Chapter 28
178
We are all young and the world is still to be ours. We have time
to invest and be smart about our money, we have time to learn and
study a field that peeks our interest, we can take risks, and travel to
the far ends of the earth. That said, from this day forward live your life
never wondering what if? That is the single most important value that
I want you to get from this book. Billions of people grow up and
From this day forward live your life doing exactly what you want.
Don’t let a day go by where you wonder what if you said something?
What if you traveled to Europe? What if you followed through with that
idea? Life is way too short to let it slip between your fingers. I know
we all have goals and dreams that we want to reach. However, you
keep them in your life as only goals and dreams, they will never come
true. It is like my saying “an empire that is only talked about, never
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gets built.”
Don’t let a single person in this world tell you can’t do something, or
you will never be able to achieve it. Take a second and look at the
people who have made it great. They are no different than you and I.
The only thing that makes them who they are today, is their belief that
they will succeed. The Richard Bransons, and the Bill Bradleys and the
Michael Jordans of today are where they are because the believed and
went after their goals and dreams everyday of their lives. We can do
that to. And if we do, just think of the possibilities of where we will end
up.
things in this world. I hope that by reading this book you get at least
one thing that helps you on your own journey. And although you and I
may never meet face to face, although I would love to more than
anything in the world. If you get the values and the words to live by in
you take this book with you on your own path. Share it with the people
This is the only world we live in. It is the only world we’ve got. It
is time that we take charge and raise the standard of living for
everybody. From this day forward, even if it’s Monday morning, start
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living the life of your dreams. Go after your goals and don’t quit until
you have succeeded. Remember the values and words in this book
when times are hard. Remember them when things are good.
Remember them when you have failed and the whole world seems to
be against you. Remember them when you feel alone, and remember
them when your in the spot light. Remember them when you are
If we all step up to the plate and we execute these values and standard
-Your friend
Beau M. Beckley
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Ideas while I write
What if?
Compassion
Forgiveness
Love*
Environment*
Thinking Possitive
Values
Practice
Plane window
Street smarts.
Goal setting
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Exercise
Find goal
Network
Right people
Passion
Honesty
Humor
Live large
Karma
Give
It’s a road map for success for a young man or woman who has
world.
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