Business Plan for KEMSTECH computer and Networking Solutions plc

Executive summary
KEMSTECH computer and Networking Solutions plc is a partnership form of

business which owned by closely related friends. Unlike other typical computer and Networking as well as internet center it will provide unique services with highly professional that have a B.Sc. degree personnel in addition to Computer maintenance, network installation ,website development and hosting. It provides searching of intranet service, advanced and basic computer training, and the international language training center. To start this business a loan of 35% of the requirement is from commercial bank of Ethiopia(CBE) and the other 65% is covered by the owners. It has a plan of employing more than 45 permanent and contract workers.
KEMSTECH computer and Networking Solutions plc will be a leading company

in equipping its customer with real knowledge about computers and internet in order to be the member of global community. It gives much access to the user 1. Access to fairly cost, they can afford and in such a way that are not socially and economically as well as culturally isolated. 2. To quality service and get pleasure, enjoy high satisfactory and teaching 3. The location of our business is comfortable for our customer to easily penetrate in the market 4. To teach the basic skill of computer and intranet knowledge in order to produce a moderate know how with in the community. 5. Making the community well prepared to any interference about the computer and internet that by others. 6. Providing webhosting services for organizations both governmental and NGOs. 7. Network installation and computer maintenance. KEMSTECH computer and Networking Solutions plc goal is to provide services for social, economical, cultural, for the society both locally and nation wide.

Business Plan for KEMSTECH computer and Networking Solutions plc

Business Description
Introduction
KEMSTECH computer and Networking Solutions Solutions plc is a partnership

form of business which owned by closely related friends. It has a plan of providing good service for the local community, governmental and non-governmental organizations both locally and nationwide as a whole. It will provide a unique qualified service with a highly experienced professional staffs for enhancing the development of Information Communication Technology and other technologies in Adama Town and Ethiopia.

Nature of the Business

The business will provides the real pleasure for customers and work closely with clients to develop quality of services that are suitable to their need. In addition, this business provides a variety of services such as Computer maintenance, network installation ,website development and hosting, searching of intranet service, advanced and basic computer training, and international language training center as well as secretarial services, photocopy, printing and scanning services and others. Generally, the business provides the right qualified services at the right place, at the right time with reasonable price for the right people/ customer. So that, our customers can gets the maximum satisfaction of their need and wants.

Financial Requirement
We will require over draft facility and owners capital of 1.8 million for working capital needs. 35% of the financial requirement covered from owners contribution. The rest amount 35% of the requirement covered from loan to be paid for five years. We have planned to get loan from Commercial Bank of Ethiopia. This collected fund is to cover expenses related to purchase computers, machines, equipments, and salary of employees for the year.
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Business Plan for KEMSTECH computer and Networking Solutions plc

Statement of Confidentiality
This report is confidential and its the property of the business coworkers listed below. All of the co-workers are willing to secure all of the situations that happen in the business. To shows that this business confidentiality, Mr Kennedy is willing to offer his house as a security for any loans that will be received. Each of the partners contributes the following amount for investing the business. Ato Kennedy Beyan birr 220860 Ato Jemal Seid birr 260890 W/rit Medina Mohammed birr 372000

Mission
We are committed in providing our customers with highest quality of services which cope up with current technological advancements. In general we provide services with those services that we list to our customers. We strive for, especially to protect the youth from doing bad things, and encourage them to be productive/ creative in their future and to communicate to the world through the vast enriched knowledge of information communication technology. As an entrepreneur we know the key to be successful is to keep our customer happy with friendly and speedy services which are of up-to-date.

Objective
Since this is partnership business, we have set objective of getting profit and satisfaction of customers by our services. Also to use the community in this modern technology center by providing services.

Business Plan for KEMSTECH computer and Networking Solutions plc

Key Personnel
1. Kennedy Beyan Age : 26 Experience : 6 years, Computer maintenance, web design and Network Operation, Information security Qualification: BSc in Degree in Computer Engineering 2. Jemal seid Age : 26 Experience : 4 years, Software development,oracle DB,JDBC application Qualification: BSc in Software Eingineering
3. Medina Mohammed Age :

24 Experience : 5 years, Customer handling and counseling Qualification: BA in Degree in Psychology

4. Mrs Susan Lee Age : 27 Experience : 7 years, computer training , delivering lecture Qualification: BSc in Computer Science

Business Plan for KEMSTECH computer and Networking Solutions plc

Description of venture Service

As it has been aforementioned in the introductory part our business is going to provide a service. We plan to provide different services in a preferable the right quality at the right time to the right customers. This will help our customer to get enough services. The main services that we are going to provide our customer: - Internet service - Web page design and hosting - Computer graphics design, software gallery - Computer maintenance service - Computer training service(both basic and advanced) - Mini multimedia production(for advert purposes) - Secretarial services - Laminating service - Photo copy service - Advice services on computer usage(ICT help desk) - Printing service - Bending service - Business card, wedding ceremony cards, - Computer sales - Publication (like bulletin, magazines, pamphlets, brochures.) - Others (like CD burning).

Size of the Business

Keeping in mind the fact that our business center provides many services, it is easy to that the business requires a large number of employees and a variety of recourse. We have planed to employee about 45 of temporary and permanent employee Our resource will be composed of different material and equipment computer infrastructure that are a need for proper running of the business. In summary our business is a medium size business and we will have plan to expand to large in size expand our branch to other place and increase the services to in different towards/perspectives like software development and e-commerce center.

Business Plan for KEMSTECH computer and Networking Solutions plc

Environmental and Industrial Analysis

Economy
As we have known Ethiopia is one of the third world countries and has a backward economy. However, due to the substance economies development good government. The Ethiopian economy is growing faster and faster. Even though, large percent of Ethiopian economy is associated with agriculture, there is also a contribution from service sector so we believe that, our business contribute much more for country economy by paying tasks for the government we solve for an employment problem.

Culture
Every countries of the world has its own culture. In Ethiopian context, our culture is the most valued asset that makes Ethiopian unique from the rest of the world. Culture can be good or bad in large countries with different nation and nationalities. We have appreciated different idea of each other and asset useful things that will improve our way of living. So in our thought this kind of business will change the attitude of the society by providing quality services as well as being for the society.

Technology
As we know today every thing is based on information and communication technology our business will be the foremost to introduce technology and explore the world to our country.

Legal concern
Now a days Ethiopia followed free market policy of economy and no interference of the government with the business owner in terms of price discrimination while we are starting our business we need the support of the government to get license because the rule of the government for the market economy is to control the price inflation and deflation.

Business Plan for KEMSTECH computer and Networking Solutions plc

Industrial Analysis
It is important to put new venture in the proper context. In a particular venture will be assessed by the potentials investor on a number of criteria one which is the industry in which the entrepreneur will be computing. The future trade of this company is to provide unique service for the society in the technological way and to make a well known technological business center with an international standard.

Competitors
There is no competitors that matches with us there are some centers that have give services like printing, writing that but our business center is not such like that it gives a vast and a big knowledge for customer with a fair and easy cost.

SWOT ANALYSIS
Strength:
We will have personalized and good approach and services to our consumers. Also we are local business to understand the targeted customer need. Our emphasis is on the quality of services, and good markets allows potentially high markup. We have excellent premises and new equipment, flexible with the technologies change and low running cost. This new technologies advancement allows us to adjust our services as to the customers need.

Weakness
This are thing that our business is not good so we find out that the weakness of our new venture lack of finance in order to advertise our services to our customer, lack of supplies, and lack of highly experienced personnel.

Opportunities
Are things around our business on communities that will be good for business that we provide quality of services and there is no other existed business like as our current equipment and new technologies to deliver our services?

Business Plan for KEMSTECH computer and Networking Solutions plc

Threat:Are things around us in the community that will be bad for our business. So that the threat that will find in our new venture are other business in the area or other computers making similar service like us. Also credit sales mean that there is a possibility of bad debts specially, in times recession and also natural hazard are on other threat.

Personnel and Equipments

Since every business is started within material and equipment that is required. So the material and equipment for our business includes material equipment and machine for different services that we will provide for our consumers. The material, equipment and machines are: - Computer - Photocopy machine - Laminating machine - LAN cable - Switches - Printers - Maintenance toolkits - Binding machine - Stationary material (paper, marker,) - Projector (LCD projector) Our business creates a job opportunity more than 45 permanent and contract employee. According to our plan we will employee in the following area: - Manager - Secretaries - Computer operator and maintenance - Senior web page designer and administrator ,software developer - Photo copy worker - Computer trainer - Guard - Cash Receiver - Laminator & Binder - Network operator - User assistant/help desk
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Business Plan for KEMSTECH computer and Networking Solutions plc

- Information desk In addition, we have planned to pay for mentioned employees depending on our size business on scale of our company and in negotiation. Also, we have planned to award an incentive for diligent, honesty, hard workers and punctual employee at the end of the year.

Marketing Plan
The full marketing plan of our business will publish later on and placed on our business center and promotion areas and Medias. Our business is designed to provide quality service and keeping our customers entertained and satisfied by our service. Also our customer entertained in our entertainment sections (playing station and computer game) until they got other services. In order to stay competitor with our new venture we following key points (3ps).

1. Pricing
Pricing is one of the marketing plans that should be changed for services taken by a customer. According to our business we impose reasonable pricing that all of our customers. That means the price is not as such high or low when we compare to our competitors. We have also planned to provide the service in the following average prices Services Price 1. Internet service----------------------------0.25cents/minute 2. Web design ---------------------------------800 birr 3. Web design and hosting--------------------1500 birr 4. Multimedia production------------------- from 120 birr 5. Mini software development----------------from 400 birr 6. Photocopy----------------------------------0.50 cent/page 7. Printing-------------------------------------1.00 cent/page 8. Typing/secretarial service----------------3.00 birr/page 9. Computer training------------------------150 birr/month 10. Computer lent-----------------------------4.50 birr/day 11. Maintenance-------------------------------variable depending on problem 12. laminating----------------------------------5.00 birr/page/A4 size paper 13. binding--------------------------------------4.00-12.00 birr/size 14. publication--------------------------------- vary depending on the format
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Business Plan for KEMSTECH computer and Networking Solutions plc

Generally, the price may decrease or increase depending on the total marketing of our suppliers. But we try to satisfy our customers by not increasing the price.
2.

Promotion

We have planned to use three types of promotion Medias. Those types of advertisement Medias are in the local country of TV (etv), radio, facebook, twitter and other social networks and yellow pages. Then will advertise in the beginning telling the people what we are and where they can get /find us. After the business runs for longer time it will advertise that, what new services are included and other issues in related pricing. We will also run some special pricing with advertisements. All of these to make consumers aware of us and to hope fully increase our sale. For this promotion purpose, we have budgeted 20000 birr.

3. Place
Since KENBY computer and Networking Solutions plc is found in Adama town, in front of Hawas building which is a business city so creates good for us in order to be profitable.

Sales service forecasts

Based on our marketing strategy, we plan to make increased sales for the next four years. Service sales Internet service Photocopy Secretarial and printing Binding and laminating Computer lent Web design Web design and hosting Multimedia production Mini software development 2004 120,21 0 89356 100236 56000 98236 267,98 7 345,00 0 78,000 98,435 2005 152000 94023 120000 58231 99956 299,00 0 387,90 0 89,678 102,65 3 2006 162,000 102030 132012 59236 105000 312,987 435,000 102,987 189,000 2007 185,00 102555 135000 596300 106458 367,987 443,000 122,345 223,545

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Business Plan for KEMSTECH computer and Networking Solutions plc

Computer maintenance Computer training

165102 200230

189036 230500

198230 240000

230630 263020

Organizational plan
There will be four owners who will own the business, and will work in the daily operations. The first owner is Kennedy Beyan who has over six years 6 years ,experience in Computer maintenance, web design , Network Operation, Information security and he has graduated from Addis Ababa University in Computer Engineering. The second owner is Jemal Seid, who has over five years of experience in Software development, oracle DB, JDBC application. He has graduated from Mekele University in Software Engineering and also he has degree in business administration from Unity University College. The third owner is Mrs Susan Lee, who has seven years of computer training experience. he has graduated from Adama University in computer science. The fourth management person is Medinah Mohammed who has over four years experience in Customer handling and counseling and she has graduated from Adama University in Psychology.

Legal consideration
The business that we are going to form is use to form is the limited liability company structure. The way of limited liability Company chosen for several resources: - The first was on the profit of firm to be taxed transfer to ones own personal tax return. - The second reason s consider was that the owner of the company has limited liability they can liable for what they have invested in the business the last consideration was that in some stages the limited liability businesss are not required to have a board meeting

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Business Plan for KEMSTECH computer and Networking Solutions plc

Organizational Structure
This organizational structure is the level of managerial functions as we have mentioned before in the organizational plan all partners are active participant in the day to day progress of the business in addition to creating the business all partner contributed to the financial resource and will share the earned profit equally Ato Jemal Seid in the general manager of the business centre and formulate rules and regulation how the business run operated and forecast decision of supplies with help of other partners Ato Kennedy Beyan manages the computer maintenance and network operation activity secretarial and computer game activities. Mrs Susan Lee prepare training manuals and give the training. Ato Abebe Alemu(employee) manages the resource of the centre and purchase material in put resource for the centre to deliver the service he has a task managing bids in purchasing equipment W/rit Medinah Mohammed manage the photo copy, laminating, binding and publication section . W/rit Muna Ali(employee) sees the customer feeling about our centre in our day to day activity or service also he take a customer need by using different instrument like interview and questionnaire and deliver it to the concerned section she has also a duty of advising customer and training .

Financial Plan
Sources of finance
In order to find the initial requirements of the business we would require the following financing.
1. Long term loan ( five years)

This loan will be allotted for buying the following materials and equipments that are necessary for our business start up. 2. short term loan(six months) We require a total amount of birr 15,000 for getting the trade mark license and for advertisement purpose. Generally we will loan 35% of our finance from Commercial Bank of Ethiopia and the other requirement is covered by the investors.
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Business Plan for KEMSTECH computer and Networking Solutions plc

Risk Assessment
Risk is a concept of potential negative impact to assess or more characteristics of value that may arise from some present process or future event thus any business face a risk the risk that our business might face Lack of potential customer Lack of finance Lack of potential supplier Ignorance of duty and responsibility Lack of cooperation due to experience Lack of finance Others Because of the fore mentioned risks our business centre does not expand as we want thus in order to minimizing the listed risk the manager of the business follows techniques and mechanism like Training and Employees Use adverting to solve problem of potential customer Making team management etc. The management also should be ready with the future failure of the business by deliberating enough finance in bank account.

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Business Plan for KEMSTECH computer and Networking Solutions plc

Reference
1. Entrepreneurship and small business management; Dawit Ayele and

Dawit Arega; Addis Abeba 2. Entrepreneurship; Robert D. Hisrich, Michael P.Peters, Dean A. Shepherd; New Delhi 3. Entrepreneurship; Peggy Lambing, charles R. Kuehl; 2nd edition

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