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Eliminating 200AF of Demand in Tier 5 with Revenue Requirement unchanged will cause a 16.2% Rate Increase for all Tiers. Loss of Tier 5 Revenue is compensated through Increase in Rates in all Tiers.
Footnote: Calculation based on Proposed Rate Design. Above scenario assumes 200 AF of usage in Tier 5 is eliminated due to overall reduction of demand.
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Scenario: Retrofitting all residential household toilets (avg. 2.2 toilets per household) in Monterey with Ultra High Efficiency 0.8 gallon per flush toilets: approx. 35,000 households in Monterey retrofit would cost around $21 Million ($280 total cost per install) each household would save approximately 4,000 gallons per year Total annual savings: approx. 420 AcreFeet Cost per AcreFoot if program expenditures were capitalized: $7,021 per AcreFoot
Price
Illustrative example
Inelastic Water Demand less-sensitive to price
Changes in price cause movement along the demand curve Device based Programs shift entire demand curve
Quantity Demanded
0
0.25
mean 0.41 avg. 0.49
0.5
0.75
K e n n e y e t a l . Footnote:Apriceelasticityof0.5meansthata100%increaseinpricewillreducedemandby50% 2 0 0 8
D a l h u i s e n e t a l . 2 0 0 3
B r o o k s h i r e 2 0 0 2
N a u g e s & T h o m a s . 1 9 9 7
E s p e y e t a l . 1 9 9 7
P i n t 1 9 9 9
R a t e I n c r e a s e o f 1 0 0 %
N a t a r a j . 2 0 0 8 ( S a n t a C r u z S t u d y )
S c e n a r i o 1 D e m a n d S t u d y C h e s n u t t C A W
S c e n a r i o 2
M o n t e r e y J u n e 2 0 1 1 t o S e p t . 2 0 1 2
C A W a v e r a g e o b s e r v e d E l a s t i c i t y i n
CaliforniaAmericanWater ConservationProgram
CaliforniaAmericanWaterConservation Expenses MPWMDConservationExpensescollected throughCAW AcreFootSavingsformeasurableconservation programs CostperAFsaved(20062011)
TOTAL 20062011
Footnote: Several conservation outreach and education programs have no AcreFoot Savings values associated with, however, are still believed to produce significant water savings such as public outreach, school programs, etc. Costs do not include labor expenses for conservation staff, admin costs or other outreach expenses.
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newsourcesof supply
LosPadresDam Dredging
Mtrey Recycled WaterProject PGSatellite Recld.Water Treatmt.Prjct MRWPCAGWR MontereyDesalination Project Project(incl.SurchargeI)
$10,000
PGRecld. WaterPrjct
$5,000
10,000 AF
20,000 AF
YieldinAcre Feet
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Summary
EXISTING
NEW
Reclaim ater edW Pacific PacificGrove M PCA RW LosPadres M onterey M onterey PacificGrove Grove Groundwater SatelliteRecycled Dam RecycledW ater Desalination Recycled Storm water aterTreatm ent Replenishm ent W Dredging Project Project W aterProject Recycling Project Project
$perAF AF
$197 $2,700 $2,221to$3,282 $5,095 $2,105 $2,500to$3,000 $2,624to$3,042 $5,828 $10,400 $12,925 3,376 94 1,320to1,950 9,006 100125 3,500 100125 800 100275 854
Footnote: Some costs shown are estimates of previously conducted studies reflected at todays costs
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