TEAMVICTORY

TEAMVICTORY

Team Victory
Department of Automotive & Marine Engineering NED University of Engineering & Technology, Karachi 75270.

Subject: Sustainability project partnership proposal Dear Sir,

We are a team of young engineers from NED-UET Karachi taking part in the Shell Eco-marathon Asia 2013 and we would like to offer you the opportunity to become involved in this high-profile event. We have represented Pakistan for the only Hydrogen powered car from all over South Asia in 2012 and now heading to get Asian Champion title. An iconic educational project, Shell Eco-marathon Asia challenges competing student teams to design and build the most energy-efficient vehicle possible. The winning vehicle is one that travels the farthest consuming the least amount of fuel. Held in Europe for over 25 years and more recently in the Americas, the Shell Eco-marathon came to Asia for the first time in July 2010 in Kuala Lumpur, Malaysia. 2013 marks the 4th edition of Shell Eco-marathon Asia. We are asking for your support, as one of our teams lead sponsors, to help us meet this challenge. As you know, supporting sustainable development is currently considered an important benchmark of corporate responsibility and our project addresses this issue in an innovative and hands-on way. Supporting our team will raise your companys profile not only as an active patron of this important educational project, which is helpful in training the engineers of tomorrow, but also as a partner in promoting greater energy efficiency. Supporting our teams participation would surely be a key part of your companys Corporate Social Responsibility activities. Shell Eco-marathon Asia attracts a large amount of international press coverage, guaranteeing sponsors a great deal of media exposure. We will also be providing you the local press coverage in any possible way; we are under dialogue with several media channels which will help in providing maximum exposure to our vehicle and to your firm as well.

TEAMVICTORY

About ShellEco Marathon:

Shell Eco-marathon is a unique competition that challenges students to design, build and drive the most energy-efficient car. At three events around the world hundreds of team compete to travel the furthest on the least amount of energy, which take place in America, Europe and Asia.

TEAM VICTORY in ShellEco Marathon Asia 2012

Team Victory (NEDUET) has been marked as the sole representative of Pakistan in Fuel Cell category, in ShellEco Marathon 2012 Asia. The vehicle made by the team, was enough capable to compete with other vehicles; come from all over the Asia with their strong experiences. The team in spite of its first participation, could qualify all the technical inspections and came to the Sepang international Formula Track, in strive to glorify the name of Pakistan.

Other achievements:
Team Victory (NEDUET) has been awarded 2nd prize in PAKISTAN AUTO PARTS SHOW 2013 in the category of innovative projects at expo centre Karachi

TEAMVICTORY

TEAM VICTORY in ShellEco Marathon Asia 2012

Team Victory (NEDUET) with its aim to make Pakistan the Asian Champion has worked upon some more innovations. Now the team is coming with a vehicle that will be surely capable to conquer the track.

Design:

TEAMVICTORY

Official Application form:

TEAMVICTORY

Official Confirmation Letter from Shell:

TEAMVICTORY

Recommendation Letter from NED UET:

TEAMVICTORY

Official selection from Shell:

http://www.shell.com/content/dam/shellnew/local/corporate/ecomarathon/downloads/pdf/sem-asia-2013-shortlisted-teams.pdf (Team id is 3151)

Costing:

TOTAL PROJECT COST

Car Development Cost Travelling & Transportation Cost MARKETING & PUBLICATION COST Miscellaneous Total
PKR 10,87,000

PKR 10,45,000 PKR 63,300 PKR 25,000 PKR 22,20,000

TEAMVICTORY

PROJECT DETAILED COSTING:

Car development cost Car body Prime mover Assembly Chassis Frame and Accessories Steering Assembly Brake Assembly Wheels Electrical Parts and Accessories Research and development Total Car body Pattern Mould Finished FRP Body Body Accessories Interior Wind Screen Total (LUMP SUMP) Chassis Frame & Accessories Tubular Pipes 18 SWG(2'' x 1'') Tubular Pipes 18 SWG(1'' dia) Welding electrodes Brackets Total Prime mover Assembly Fuel Cell Unit Ultra Capacitors Motor Fuel System Total Steering Assembly Steering Handle Steering Rod Bearings Pit Mount Mechanism Tie Rods Total (LUMP SUMP) Brake Assembly Disc Calliper Brake Lines Total (LUMP SUMP) Wheels Rim 18'' Tire Bearings Total (LUMP SUMP) PKR 35,000 PKR 7,05,000 PKR 65,000 PKR 2000 PKR 65,000 PKR (40,000x2) PKR 1,20,000 PKR 15,000 PKR 10,87,000

PKR 35,000

PKR 65,000

PKR 6,35,000

PKR 40,000 PKR 30,000 PKR 7,05,000

PKR 2000

PKR 65,000

PKR (40,000x2)

TEAMVICTORY
Electrical Parts & Accessories Rear Light Wiring Cables Connectors SCU Switch LCD Display Hydrogen Sensor Ambient Temperature Sensor DC/DC Converter Start-up Battery Connector Battery Horn Flow Meter Balanced Circuit Total (LUMP SUMP) Research & Development Switching Circuit Total Travelling & Transportation Cost Packing Car Transportation Travelling Tickets Visa Accommodation Total Marketing & Publication Cost Banners Brochures Panaflex Visiting Cards Events & Exhibition T-shirts & Caps Total

PKR 1,20,000

PKR 15,000 PKR 15,000

PKR 25,000 PKR 2,00,000 PKR 6,00,000 ( 75,000 X 8) PKR 20,000 ( 2,500 X 8 ) PKR 2,00,000 (25,000x8) PKR 10,45,000

PKR 1,000 PKR 4,500 PKR 2,000 PKR 800``` PKR 50,000 PKR 5,000 PKR 63,300

TEAMVICTORY

Sponsorship levels:

Contribution
Sponsor Level
Title Name Car color scheme Predominant logo on car Logo on track suits Logo on drivers helmet Logo on drivers dress Logo on both sides of car Promotion at Fests Recognition during media exposures Logo on team caps Company banner at pit during event Use of car at company function Logo on team t-shirts Logo on car Tax benefits Logo on teams website Logo on banners

PKR 65,000Donor

PKR 65,000
Partner

PKR 1,50,000
Silver

PKR 4,00,000
Gold

PKR 9,00,000
Title

Please select the best possible you think you can do for Pakistans Development.

TEAMVICTORY

Promotional Strategy:
Shell Eco-marathon Asia is a Global event which attracts a large amount of international press coverage, guaranteeing sponsors a great deal of media exposure. Team Victory has an ambition to promote its sponsors at an International as well as National platform. In this regard we are in contact with several TV channels and print media promoters. We have developed a promotional strategy: After the completion of fabrication of our vehicle GREEN-ACE, we will have an official media launch at Creek Club/Beach Luxury Club/Pearl Continental Hotel (Depending upon our Negotiated Agreement).

We will invite our sponsors to this media launch. This event will be covered by print as well as electronic media which will promote our sponsors. Our Print & Media Partners including various TV Channels, Magazines, Radio Channels and Youth Promoter Platforms are going to conduct our Interviews regarding this project. Geo TV AAG TV HUM TV The News The Nation ARY Digital TV Samaa TV PTV Apna Karachi Fm 107 Engineering Review Magazine Business Recorder Mera-Pakistan.com Hakim Sons Photography Chowrangi.com

We will also promote our sponsors during our interviews in these media promotions.

TEAMVICTORY
Team Victory has its great presence and interaction on the social media portraying our progress and updates daily.

TEAM VICTORY being focused in an article, printed in ENGINEERING REVIEW

Pakistans first and most popular Automotive Magazine Automark featured our project in their publication

TEAMVICTORY

TEAM VICTORY in lime light in world wide web

TEAM VICTORY with its profile on SHELLs official website

TEAMVICTORY
We will also present our project at various Engineering Societies, Schools, Colleges, Universities, Educational and Professional forums.

Institute of Engineers Pakistan (IEP) Engineering Development Pakistan (EDP) Youth Parliament American Society of Mechanical Engineers (ASME) Society of Emerging Engineers (SEE) Society of Automotive Engineers (SAE) Institute of Electrical and Electronics Engineering (IEEE)

Presentation and exhibition at these platforms not only promote Team Victory and our Sponsors but also will create awareness among students regarding Research & Development study on Alternate Energy Sources.

We will exhibit our vehicle at various Educational and Engineering Events: Re-Engineering Pakistan 2013 SNTECH 2013 SPEC 2013

Some of these events are prior to the Shell Eco-marathon Asia 2013 and rest will be held after Shell Eco-marathon Asia 2013. We will invite our sponsors to these events which will promote them as well.

TEAMVICTORY

Current Sponsorship Status of Team Victory:

SR # ;
01-

Name

Sponsorship Level
-

Amount (PKR)
Fuel Cell (worth 7,40,000/-)

02-

Partner

65,000/-

03-

Partner

65,000/-

04-

Partner

Steering System

05-

Partner

Metallic material

06-

Donor

30,000/-

07-

Mir Motors

Donor

30,000/-

Previous Sponsors of Team Victory:

TEAMVICTORY

SOCIAL ASPECTS OF TEAM VICTORY SERVING SOCIETY THE ENGINEERING WAY

The primary objective of working on an alternative fuel vehicle is to serve Pakistan as this vehicle is Economic and Super-Environment Friendly also resolving the current devastating dilemma of Energy crises. By this project we have laid the path for our successor students to develop their skills in Research & Development activities and put forward their efforts to play their part in the prosperity of Society. We will represent Pakistan on an International forum Shell Eco-marathon Asia 2013 which is going to be held at Sepang International Circuit, Kuala Lampur, Malaysia. By our efforts we are eager to promote the Soft Image of Pakistan on an International platform We are young Engineers having enthusiasm to serve our society by our skills and efforts. It is like a dream to us that we could play our part to bring an Economic relief to the society. With the co-ordination, support, guidance and supervision of the Corporate Sector we would not be able to achieve our goals and objectives. The estimated cost of this project is way beyond our personal reach that is why according to Socio-Corporate Responsibility We are requesting different organizations to join hands with us to build the most Economic and Super-Environment friendly vehicle. As far as sponsorship is concerned Shell Eco-marathon Asia is an International event which will be covered by International media, so, supporting this project will promote your Company as the Ambassador of Socio-Corporate Responsibility. Supporting this project will be a milestone on the road of Social prosperity of Pakistan. For classification of sponsor according to the amount agreed, there are certain sponsorship levels such as Title, Gold, Silver, Partner and Donation Packages. Each level has certain privileges according to our marketing policy which are mentioned in the sponsorship proposal. After the agreement of sponsorship you will be our partner in this Socio-Economic campaign. We will update you with all our advancements and achievements and will invite them to upcoming various nationwide exhibitions and fairs as our mutual partners.

Conclusion:

You and Team Victory have a mutual objective that is to bring any kind of Social Reform to the society. Hence the co-operation of these two will contribute a large and will prove as a landmark for the prosperity of the society.

TEAMVICTORY

Kindly, consider our request in this regard and help us out. Yours Sincerely,

Noor Uddin Qureshi

(Team Manager) Cell: +92-343-2169494

Talha Mansoor
(Marketing Manager) Cell: +92-323-2818809 Project Director:

Mr. Abdul Majeed Sheikh

(Director of Industrial Liasion) NED-UET Email: teamvictorysem2013@gmail.com marketing.teamvictoryned@gmail.com FB: http://www.facebook.com/teamvictoryned