Krystal Drysdale

Professional Profile
Eager to apply my education and experiences to research in natural resource policy and management. My interdisciplinary background provides for a firm understanding of marketing & business practices in the government and private sectors as well as scientific research, leadership, and teaching in agricultural/resource economics, wildlife conservation, and fisheries management. ...it was apparent to me that Krystal has uncommon ability, determination, and a person who would be an asset to our profession... Dr. William Anson Elliott Director, William H. Darr School of Agriculture, Missouri State University

Currently pursuing a PhD in Natural Resource Economics Experienced in development of numerous projects including analytics and research, customer response management (CRM) tools, website and product launch, reporting, and creative/sales materials. Excellent communication skills and the ability to bring together multi-party interest groups in a cooperative manner.

Academic Background
PhD Economics, F. Agricultural/Natural Resource Economics Kansas State University, Manhattan, KS (currently) M.S. Natural and Applied Science Missouri State University, Springfield, MO 2011 B.S. Marketing, Sales & Management Missouri State University, Springfield, MO 2007

Additional Education and Certifications

Wildlife Conservation and Management 28 credit hours taken at Missouri State University Animal Science 9 credit hours taken at James Cook University, Queensland, AU (study abroad) program) Missouri Stream Team Water Quality Monitoring Program Training for watershed mapping, site selection, stream discharge, and biological monitoring (for stream macro invertebrates)

Research and Graduate Experiences

Naturalist Intern, Missouri Department of Conservation Oct 2011-Aug 2012 Conducted visitor surveys/ focus groups through use of Trimble units. Analyzed SQL data based on economic valuation methods. Participated in stream and lake quality assessments, safety patrolling, grounds maintenance, and tree planting. Assisted with rainbow trout spawning and rearing at the Shepherd of the Hills Fish hatchery, Branson MO. Assisted with public programs for adults and youth.

Graduate paper: The Economic Analysis of The Missouri Department of Conservations Springfield Nature Center Visitor User Survey

Graduate Teaching Assistant, Missouri State University Jan 2011-Dec 2011 Assisted professors in both Agricultural Economics and Agricultural Marketing courses. Taught portions of course sections, including concepts in both Macro and

...She has the necessary skills in economic analysis as well as the scientific background essential to interpreting resource management issuesshe does not take short-cuts and exemplifies responsibility and hard work... Dr. Benjamin Onyango Associate Professor of Agricultural Economics, Missouri State University

Microeconomics relative to agriculture and natural resource management. Conducted review sessions and grading of proposals/assignments. Was a judge for FFA (Future Farmers of America) marketing competition. Graduate Research Technician, University of Southern Mississippi Gulf Coast Research Laboratory June 2011- Aug 2011 Conducted analysis in shrimp disease and maturation. Worked in a marine wet-lab, microbiology lab, and molecular labs for data analysis. Assisted with shrimp rearing, grow-out, hemolymph sampling and transportation.

Bio-assay in Comparative High Water Temperature Effects of White Spot Syndrome Virus (WSSV) and Yellow-Head Virus (YHV) infections in Litopenaeus setiferus

Computer Skills

Desktop Applications: Proficient in Microsoft Windows Suite, Adobe Acrobat Media Development Software: Familiarity with Adobe Photoshop, Illustrator, and Dreamweaver. Experience with ConstantContact and MailChimp. Enterprise/Simulation Software: Professional experience in Oracle, RetailEdge, and Salesforce. Academic/research use of EViews and SQL data.

In my dealings with Krystal I have found her to be very honest, professional and knowledgeable. It is very apparent that she not only cares about her clients but is always looking out for their best interests. If any business has not already done so, I would recommend you take time to meet with Krystal. Linda Peace, prior client

Employment
Advertising Sales Manager, DirecNet Division, Killian Construction July 2009 - Aug 2010

Developed new business and planning strategies, increasing contracted billing over 200% in the first year Responsible for the conception and formation of all sales and marketing materials, reports including; forecasting, lead generation, revenue, and billing In charge of acquiring contracts from both advertisers and network partners Developed analytics and research in line with industry standards, CRM tools, statistical software programs and internal processes and procedures Solely responsible for the development of Sale Executives pipeline and account lists Responsible for new product development, product mix and launch, and directing the creative dept. Helped to develop network locations through proper market analysis

Account Executive, ABC Television Affiliate KY3, Inc. Aug 2008- July 2009

Exceeded 1Q goal for 2009 for KSPR Increased budgets on numerous key accounts, including McDonalds trending at a 27% increase from 2008 Successfully brought in new business revenue while servicing and growing current account list clients in a 31 county market territory Created innovative presentations to company decision makers including buyer agencies, corporate executives and board members Effectively dealt with difficult situations involving opposing party interests Responsible for generating sales reports including; forecasting, lead generation, revenue, and billing

I welcome the challenge and hope to provide valuable insight into the dynamics of natural resource

Senior Sales Representative/Office Manager/Customer Service Representative, Nancy Rose, Inc. Sept 2000-Aug 2008

management and efforts in

sustainability through well thought-out

and implemented research.

Krystal Drysdale

Worked with elite clientele in high-end residential interiors Aided in business expansion through the development of company website and computerized inventory implementation Significantly increased gross profits by in 2002-03 accounting for 37% of overall sales Responsible for market purchasing and new product implementation, suggested new products that successfully increased gross profit earnings Effectively launched numerous ad campaigns (digital, web, print, promo) which significantly increased client base from 1290 to 2231 Responsible for procurement of inventory and supplies, servicing claims, payroll, employee scheduling, and training Business development duties including design and implementation of reporting techniques to trend business revenues, growth, and sales

Professional Affiliations and Achievements

Junior Chamber of Commerce (Jaycees) 2004- 2012

VP of Community Involvement, 2011 VP of Membership, 2010

City of Springfield Beautification Award 2007 56th Annual Emmy Awards 2004

Created a line of luxury pet products, Price Louis Linens, marketed nationally and included in the 56th Annual Emmy Awards celebrity gift baskets

Sigma Kappa Sorority Alumni 2002-2012