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Yasser Mahgoub
Digitally signed by Dr. Yasser Mahgoub DN: CN = Dr. Yasser Mahgoub, C = KW, O = Kuwait University, OU = Dept. of Architecture Reason: I am the author of this document Date: 2009.03.29 08:37:48 +03'00'
Design Concepts
What is a concept? Why is it important to have a concept in your design? How to communicate your concept?
Introduction
The design process works with information and ideas simultaneously on many levels. Designing is a reciprocal action and reflection. One assembles the puzzle picture by searching for fits; piece after piece is picked up, tried, and found to be a misfit until, finally, the right piece steps into place. The designers mind searches memory to find elements that meet their needs of the given problem.
Introduction
Creativity comes into play and the efforts to find approaches that will be original, aesthetically satisfying, valid solutions to the problems defined through programming. Even experienced and highly skilled designers often find it difficult how this aspect of the design process works. They will say that they think about the problem until they are hit by an idea.
Definitions of Concept
Idea Theory Notion Parti (French) Conception Opinion Abstraction Philosophy Belief Inspiration Image View Intention Plan Fancy Thought Impression Hypothesis Supposition DESIGN
Dimensions of Concepts
Any building concept should provide: Exterior Expression Interior Experience
Levels of Expression
The concept should be appeal to both: The Normal Layman The Professional Specialist
Philosophy Meaning Experience Sustainability Design Levels Socio-Cultural Structure Form Function
Concept Generators
Site Determinants
Topography Climate Geography Demographic Geology History Social characteristics and conditions Economic conditions Legal, legislative and administrative conditions Location and visual aspects Land use Characteristics of man-made environment Circulation Technology Others
Physical Concepts
Location View Harmony with nature Underground architecture
Cultural Factors
Historical factors Religious factors Social factors Economic factors Political factors Functional factors
Spatial Relations
The pragmatic space The perceptual space The existential space The cognitive space The abstract space
Qualities of Space
Proportion Scale Form Definition Color Texture Pattern Enclosure Light View
Illustrations of Concepts
Illustrations of Concepts
Illustrations of Concepts
Examples
END