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SEO Talk

Personalized Search

By Tweet Category for iPad

Date: 04/02/2013

Analysis of the session 'SEO Talk' created with Tweet Category

OVERVIEW

Session SEO Talk


Introduction: Report made with Tweet Category for ipad, an app that sorts tweets in categories. We created several categories depending on the topic. If you want to create your own reports download today the app from http://www.TweetCategory.com

Statistics

Categories total tweets

290
Retweets Links

48
Replies Pictures

users

78 11

Tweets Checkins

147 1

51 2

Category Topic Tweets Other Replies Questions Positive Links Pictures Checkins

662.438 Impressions
Potential impact

Tweets per user

6,0

Total tweets 97 65 51 36 20 15 5 1

% 33 22 18 12 7 5 2 0

Original Tweets 53 49 51 30 15 11 2 1

RT 44 16 0 6 5 4 3 0

Users 36 15 11 12 8 8 3 1

122.190 Users
Potential reach

Followers per user

2.546

Charts
num. tweets

Most Active Users


259

MalharBarai
tweets followers

80

1575

jaydipparikh
tweets 5
11:49 31 mar

50

0
17:32

0
23:15

0
04:58 1 apr

3
10:42

20 0
16:25 22:08 03:52 2 apr
11

2
09:35

followers
time

6332

ganeshjacharya
tweets followers

num. users

11

19

728

6 5

4
2 2 1 2 750-1000 1000-1500 1500-5000 5000-10000 >10000

Thepriyalparikh
tweets followers

13

652

1 0 0

0-50

50-100

100-150

150-200

200-250

250-300

300-400

400-500

500-750

num. followers

5 6

dgopinath1996
tweets followers

11

num. tweets per user

2327

nishantttc
tweets followers

>5 5 4 3 2 1 1 2 2 7

12

10

117

24
num. users

DiimIndia
tweets followers

155

Analysis of the session 'SEO Talk' created with Tweet Category

CATEGORIES
Categories Rankings Potential Reach Topic Tweets Other Questions Number of impressions Topic Tweets Other Questions Number of users Topic Tweets Other Questions Number of tweets Topic Tweets Replies Other Retweets Topic Tweets Other Questions

4 5

Replies Pictures

4 5

Replies Pictures

4 5

Replies Positive

4 5

Questions Positive

4 5

Positive Links

Charts Impressions per category Tweets per category Users per category

Categories Rankings Category Topic Tweets Other Replies Questions Positive Links Pictures Checkins Total tweets 97 65 51 36 20 15 5 1 % 33 22 18 12 7 5 2 0 Original Tweets 53 49 51 30 15 11 2 1 RT 44 16 0 6 5 4 3 0 Users 36 15 11 12 8 8 3 1 Impressions 176.699 141.992 92.551 106.012 49.037 28.493 61.322 6.332 Potential Reach 27.081 21.377 18.101 41.241 12.567 18.046 56.627 6.332 Tweets/ User 2,7 4,3 4,6 3,0 2,5 1,9 1,7 1,0 Followers/ User 752 1.425 1.645 3.436 1.570 2.255 18.875 6.332

Analysis of the session 'SEO Talk' created with Tweet Category

USERS
Statistics

48
Number of users Top 5 users Most active users
MalharBarai

6,9
Number of users per category

6,0
Number of tweets per user

13.801
Number of impressions per user

Most popular users


1300SEONOW

Users with the highest impact


jaydipparikh

80
tweets jaydipparikh fenixru

51.932
followers

316.600
impressions MalharBarai

50
tweets ganeshjacharya jaydipparikh

22.283
followers

126.000
impressions 1300SEONOW

19
tweets

6.332
followers

51.932
impressions

4 5

Thepriyalparikh

13
tweets dgopinath1996

4 5

ShankerBakshi

5.168
followers seotweetz

4 5

dgopinath1996

25.597
impressions fenixru

11
tweets

4.609
followers

22.283
impressions

Most participative users


jaydipparikh

Retwitters
dgopinath1996

Most original users


MalharBarai

7
num. categories MalharBarai jaydipparikh

9
num. of RTs jaydipparikh

77
original tweets

6
num. categories DiimIndia DiimIndia

8
num. of RTs ganeshjacharya

42
original tweets

4
num. categories

5
num. of RTs

17
original tweets

4 5
Charts

MeOnPlus

4
num. categories TejSolPro

4 5

MeOnPlus

5
num. of RTs TejSolPro

4 5

Thepriyalparikh

9
original tweets nigeltechfreak

4
num. categories

5
num. of RTs

9
original tweets

2546
Followers per user HIGH INFLUENCE

12 10 6 4 7 4

influence level

Very low 0 to 10 followers

Low 10 to 50 followers

Medium-low 50 to 200 followers

Medium 200 to 500 followers

Medium-high High 500 to 1000 1000 to 5000 followers followers

Very high >5000 followers

Analysis of the session 'SEO Talk' created with Tweet Category

Users list
MalharBarai Total Tweets: jaydipparikh Total Tweets: 80 50 LocoBrasil1 Total Tweets: PimpValey Total Tweets: RinkyRuchi Total Tweets: SebanMWC Total Tweets: 1 1 1 1

ganeshjacharya Total Tweets: 19 Thepriyalparikh Total Tweets: 13 dgopinath1996 Total Tweets: 11 nishantttc Total Tweets: DiimIndia Total Tweets: MeOnPlus Total Tweets: TejSolPro Total Tweets: 10 9 9 9

SelenatorHere92 Total Tweets: 1 ShankerBakshi Total Tweets: 1 VipBridal1 Total Tweets: 1

YunusYILDIZ10 Total Tweets: 1 _teambitches Total Tweets: 1 amithpanchal Total Tweets: 1 asad00022 Total Tweets: edsong6 Total Tweets: ella2513 Total Tweets: fenixru Total Tweets: importubb Total Tweets: 1 1 1 1 1

nigeltechfreak Total Tweets: 9 axymak Total Tweets: letsnurture Total Tweets: Hirendream Total Tweets: CSharpDFlat Total Tweets: 7 7 5 4

CaseyCummins11 Total Tweets: 4 ShashankHosa Total Tweets: 3 dipalit Total Tweets: NeerajT4 Total Tweets: impulse_OS Total Tweets: 3 2 2

jannatrahaman Total Tweets: 1 kashyaplakkad Total Tweets: 1 keaksaraan Total Tweets: kulwantnagi Total Tweets: omda22100 Total Tweets: realjunction Total Tweets: sa00781 Total Tweets: sandjup Total Tweets: 1 1 1 1 1 1

manishwebmaster Total Tweets: 2 seo88888 Total Tweets: seotweetz Total Tweets: 2 2

sureshpeterss Total Tweets: 2 vanya_only Total Tweets: 2

1300SEONOW Total Tweets: 1

Analysis of the session 'SEO Talk' created with Tweet Category

Highlighted tweets
Jaydip Parikh @jaydipparikh
15:45 - 01 Apr 13

Cat.: Topic Tweets

Jaydip Parikh @jaydipparikh

15:34 - 01 Apr 13

Cat.: Topic Tweets

Can we use #SEOTalk for generating best April Fool prank in last 15 min. LEt's be personalised ;)

Facebook Graph search is best example of Personalise search. #SEOTalk ... Suggest any other...

Jaydip Parikh @jaydipparikh

15:27 - 01 Apr 13

Cat.: Topic Tweets

Nigel Quadros @nigeltechfreak

15:20 - 01 Apr 13

Cat.: Topic Tweets

If you search for Hotels at Dubai and then Coffee shop search engine might suggest Coffee shop from Dubai #SEOTalk

#SEOTalk : Your content needs to be more than spammy attempts to rank a page for targeted terms.

Jaydip Parikh @jaydipparikh

15:19 - 01 Apr 13

Cat.: Topic Tweets

Malhar Barai @MalharBarai

07:35 - 02 Apr 13

Cat.: Replies

Google Suggested results should not ingnore while choosing Keywords. #SEOTalk

@nigeltechfreak Never a problem, looking forward to interact beyond too #SEOTalk

Malhar Barai @MalharBarai

07:33 - 02 Apr 13

Cat.: Replies

Malhar Barai @MalharBarai

16:06 - 01 Apr 13

Cat.: Replies

@tweetcategory Thanks!! Will look forward to have a peek at the #SEOTalk report :) @jaydipparikh

@nishantttc Thanks to you all!! #SEOTalk

Ganesh J. Acharya @ganeshjacharya

16:00 - 01 Apr 13

Cat.: Questions

Malhar Barai @MalharBarai

15:28 - 01 Apr 13

Cat.: Questions

Did you all check Google nose? #SEOTalk

.@JaydipParikh By personalized search, are we going towards more Social SEO? #SEOTalk

Malhar Barai @MalharBarai

15:21 - 01 Apr 13

Cat.: Questions

Nishant Patil @nishantttc

16:05 - 01 Apr 13

Cat.: Positive

.@JaydipParikh How can we improve personalization? #SEOTalk

great talk :-) "@MalharBarai: Thank you all for those amazing convos, look forward to your participation next week #SEOTalk"

Malhar Barai @MalharBarai

16:01 - 01 Apr 13

Cat.: Positive

Nigel Quadros @nigeltechfreak

15:35 - 01 Apr 13

Cat.: Positive

Thank you all for those amazing convos, look forward to your participation next week #SEOTalk

#SEOTalk : In full swing ....#Chat is really going good...

letsnurture @letsnurture

15:56 - 01 Apr 13

Cat.: Other

Nishant Patil @nishantttc

15:43 - 01 Apr 13

Cat.: Other

#seotalk Yahoo might redirect all visitors google to give them better results #aprilfool

knowledge is everything "@MalharBarai: @ganeshjacharya Nope, we are not here for war. It will always be knowledge sharing :) #SEOTalk"

Analysis of the session 'SEO Talk' created with Tweet Category

Ganesh J. Acharya @ganeshjacharya

15:17 - 01 Apr 13

Cat.: Other

April first makes me double check today's conversations ... ha ha #SEOTalk

Analysis of the session 'SEO Talk' created with Tweet Category

Annexes

TWEETS BY CATEGORY
Category

Topic Tweets
Tweets about the Topic

Most Active Users

53
tweets Tweets from this category

36
users

44
retweets

27.081 176.699
potential reach potential impact

1,5
tweets / user

1. jaydipparikh 2. MalharBarai 3. nigeltechfreak 4. Thepriyalparikh 5. ganeshjacharya

Malhar Barai @MalharBarai

15:01 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:03 - 01 Apr 13

Tonight my friend and co-host @JaydipParikh will be sharing knowledge on "How personalized search results effect SEO" #SEOTalk

Hope u know that Personalized search refers to search experiences that are tailored specifically to an individual's interests. #SEOTalk

Nigel Quadros @nigeltechfreak

15:03 - 01 Apr 13

Nigel Quadros @nigeltechfreak

15:06 - 01 Apr 13

#SEOTalk : Personalization usage data and user data give marketers deep insights into their users' interests and actions.

Do be aware search suggest is also affected directly by personalization types of results.#SEOTalk

Nigel Quadros @nigeltechfreak

15:10 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:12 - 01 Apr 13

#SEOTalk : Google and Bing are becoming smarter at corralling SEOs into todays search model.

If you used to search for Cappuccino, Mocha etc &when u search for JAVA, Google will show Coffee thing first not Tech results #SEOTalk

Malhar Barai @MalharBarai

15:13 - 01 Apr 13

priyal parikh @Thepriyalparikh

15:13 - 01 Apr 13

So true! RT @jaydipparikh: @MalharBarai Personallise will be future of SEO now Marketer need to think before doing SEO #SEOTalk

Agree RT @jaydipparikh: @MalharBarai Personallise will be future of SEO now Marketer need to think before doing SEO #SEOTalk

Hiren vaghela @Hirendream

15:13 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:13 - 01 Apr 13

integrate Google+ publisher page in your site for better personlized search.. #SEOTalk

After Shah Rukh Khan trending topic now Punjab Police is trending. Is it personalised search result by Twitter ;) #SEOTalk

impulseoutsourcing @impulse_OS

15:14 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:16 - 01 Apr 13

+1 RT @Hirendream: integrate Google+ publisher page in your site for better personlized search.. #SEOTalk

Personallisation can be by various way Search History, Location, Your Connections, etc #SEOTalk

Ganesh J. Acharya @ganeshjacharya

15:16 - 01 Apr 13

Malhar Barai @MalharBarai

15:17 - 01 Apr 13

Agree RT @jaydipparikh: Personallisation can be by various way Search History, Location, Your Connections, etc #SEOTalk

Even Social Platforms RT @jaydipparikh: Personallisation can be by various way Search History, Location, Your Connections, etc #SEOTalk

Hiren vaghela @Hirendream


Google Instant itself filter the data too... #SEOTalk

15:17 - 01 Apr 13

Hiren vaghela @Hirendream

15:17 - 01 Apr 13

Agree RT @jaydipparikh Personallisation can be by various way Search History, Location, Your Connections, etc #SEOTalk

Analysis of the session 'SEO Talk' created with Tweet Category

Jaydip Parikh @jaydipparikh

15:17 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:19 - 01 Apr 13

Again Personal result RT @ganeshjacharya: April first makes me double check today's conversations ... ha ha #SEOTalk

Google Suggested results should not ingnore while choosing Keywords. #SEOTalk

Nigel Quadros @nigeltechfreak

15:20 - 01 Apr 13

priyal parikh @Thepriyalparikh

15:20 - 01 Apr 13

#SEOTalk : Your content needs to be more than spammy attempts to rank a page for targeted terms.

Thanks for tip :) RT @jaydipparikh: Google Suggested results should not ingnore while choosing Keywords. #SEOTalk

Nigel Quadros @nigeltechfreak

15:25 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:27 - 01 Apr 13

#SEOTalk : Build a brand, generate a following, and do this with fresh and relevant content. Your users will like it and so will their...

If you search for Hotels at Dubai and then Coffee shop search engine might suggest Coffee shop from Dubai #SEOTalk

Malhar Barai @MalharBarai

15:31 - 01 Apr 13

Nigel Quadros @nigeltechfreak

15:31 - 01 Apr 13

.@JaydipParikh Which means that going forward search engines will consider Social Signals as one of the key element for results #SEOTalk

#SEOTalk SEOs are being asked to continue 2 do what v should hv been doing ovr d lst few years.

Jaydip Parikh @jaydipparikh

15:34 - 01 Apr 13

Malhar Barai @MalharBarai

15:35 - 01 Apr 13

Facebook Graph search is best example of Personalise search. #SEOTalk ... Suggest any other...

Indeed! It would be marketer paradise RT @jaydipparikh: Facebook Graph search is best example of Personalise search. Suggest other #SEOTalk

priyal parikh @Thepriyalparikh

15:35 - 01 Apr 13

priyal parikh @Thepriyalparikh

15:37 - 01 Apr 13

Perfect one RT @jaydipparikh: Facebook Graph search is best example of Personalise search. #SEOTalk ... Suggest any other...

may be RT @jaydipparikh: @MalharBarai just in case BING and Facebook join hands #SEOTalk

Shanker Bakshi @ShankerBakshi

15:38 - 01 Apr 13

Malhar Barai @MalharBarai

15:40 - 01 Apr 13

#SEOTalk tell me how bad broken links are from the POV of SEO, am having a very old blog and have bundles of them...

It does show search results from Bing RT @jaydipparikh: @MalharBarai just in case BING and Facebook join hands #SEOTalk

Neeraj Thakur @NeerajT4

15:40 - 01 Apr 13

Nigel Quadros @nigeltechfreak

15:40 - 01 Apr 13

We might get our Visas directly on our Facebook profiles in future.. #SEOTalk #SocialFuture

#SEOTalk : Intense moments are felt when #SEO is portrayed on the #Web.#

Ganesh J. Acharya @ganeshjacharya

15:41 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:42 - 01 Apr 13

Google is very well set... but I do remember Altavista as well @MalharBarai just in case BING #SEOTalk

It may broke your blog. Try to fix it. RT @ShankerBakshi: #SEOTalk tell me how bad broken links are from the POV of SEO, am having old blog

Malhar Barai @MalharBarai

15:43 - 01 Apr 13

Jaydip Parikh @jaydipparikh

15:44 - 01 Apr 13

Profound :) RT @NeerajT4: We might get our Visas directly on our Facebook profiles in future.. #SocialFuture #SEOTalk

:) RT @MalharBarai: Profound :) RT @NeerajT4: We might get our Visas directly on our Facebook profiles in future.. #SocialFuture #SEOTalk

Analysis of the session 'SEO Talk' created with Tweet Category

Jaydip Parikh @jaydipparikh

15:45 - 01 Apr 13

Nishant Patil @nishantttc

15:45 - 01 Apr 13

Can we use #SEOTalk for generating best April Fool prank in last 15 min. LEt's be personalised ;)

leading SEs provide advanced search for personalized search but people hardly use it... #SEOTalk

Ganesh J. Acharya @ganeshjacharya

15:45 - 01 Apr 13

Nishant Patil @nishantttc

15:48 - 01 Apr 13

it is a cat and mouse race... the better will win.. for now no danger to google @MalharBarai Lycos too #SEOTalk

I mostly use keywords for search for better results & I succeeded "@ganeshjacharya: @nishantttc "but people hardly use it" I agree #SEOTalk"

letsnurture @letsnurture

15:50 - 01 Apr 13

MeOnPlus @MeOnPlus

15:50 - 01 Apr 13

#seotalk Facebook will now allow google to crawl user data #aprilfool

Hahahahah RT @letsnurture: #seotalk Facebook will now allow google to crawl user data #aprilfool

Tej SolPro @TejSolPro

15:50 - 01 Apr 13

SEO Training (DIIM) @DiimIndia

15:50 - 01 Apr 13

Hahahahah RT @letsnurture: #seotalk Facebook will now allow google to crawl user data #aprilfool

Hahahahah RT @letsnurture: #seotalk Facebook will now allow google to crawl user data #aprilfool

Jaydip Parikh @jaydipparikh

15:50 - 01 Apr 13

MeOnPlus @MeOnPlus

15:50 - 01 Apr 13

Hahahahah RT @letsnurture: #seotalk Facebook will now allow google to crawl user data #aprilfool

+1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now bigger than #google #aprilfool

Tej SolPro @TejSolPro

15:50 - 01 Apr 13

SEO Training (DIIM) @DiimIndia

15:50 - 01 Apr 13

+1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now bigger than #google #aprilfool

+1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now bigger than #google #aprilfool

Jaydip Parikh @jaydipparikh

15:50 - 01 Apr 13

Malhar Barai @MalharBarai

15:52 - 01 Apr 13

+1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now bigger than #google #aprilfool

LoL!! RT @TejSolPro: +1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now bigger than #google #aprilfool #SEOTalk

letsnurture @letsnurture

15:52 - 01 Apr 13

letsnurture @letsnurture

15:53 - 01 Apr 13

"How personalized search results will effect on SEO" it affects badly thats y google has "not provided" in analytics #seotalk

Personlized search results is like a reference.. like If my friend claims thats a good company.. I must go with that company #seotalk

letsnurture @letsnurture

15:58 - 01 Apr 13

#seotalk google is going to undo all penguin updates from tonight ... #aprilfool

Analysis of the session 'SEO Talk' created with Tweet Category

10

Glossary

Page 1: General Overview: This page shows at a glance the evolution and the global statistics of the session. Statistics Number of Tweets: Total number of Tweets sent during the session, RTs and replies included. It is shown below, a breakdown of the types of tweets: original tweets (those containing text only) tweets with links, retweets, conversations (tweets as part of a conversation between several users), check-ins and photos. - Number of users: Total number of users who participated in the session using the given hashtag. It also includes users who only sent RTs. - Potential Impact: Number of impressions of the hashtag, which is the number of times that people could have seen the hashtag. This is important because it tells you how many times it has been possible to visualize the hashtag. This number is calculated by multiplying the number of followers of each user by the number of number of Tweets and adding those results. Example: If a user sends 2 tweets and he has 100 followers, the number of impressions generated by the users would be 200. If another user sends 3 tweets and he has 50 followers, the number of impressions generated by this person would be 150 which would make a total of 350 impressions of the session. - Potential Reach: Number of users who have been unable to see the hashtag and could have been impacted by the hashtag. This number is calculated by adding all the followers of each user who participated in the session. Using the previous example, if the session had 2 users, one with 100 followers and the other one with 50, the reach will be 150 followers, regardless of the number of tweets sent. IMPORTANT: both the impact and reach are 'potential' because not everyone may have seen the hashtag and users can have other users in common. - Average number of Tweets per user: this number is the average of Tweets sent per each user. This number is calculated by dividing the number of tweets between the number of users who have participated. RTs included. - Average followers per user: the average number of followers that users of the session have. This figure indicates how influential are the participants in our session. Given that the average number of followers that a Twitter user has is about 250, you can calculate if participants in your session exceed that average. This number is calculated by dividing the sum of followers by the number of users who have participated. - Difference between Total Tweets and Tweets: The Total Tweets include RTs, links, replies, links and 'Tweets'. 'Tweets' are the ones containing only text. ChaRTs There are different types of graphs in the report Tweet Category: Temporal Evolution: shows the time evolution of the tweets sent by users. Tweet Category takes the first and last tweet and draws the timeline of the session. Thanks to this chart you will be able to identify the moment people tweeted the most or the least. Influence of Users: shows the influence of the users who participated in the session. On the vertical axis you will find the total number of users and on the horizontal one, the number of followers of those users. As we move to the right part of the graph you will see the users who have a greater number of followers and therefore influence. The higher the columns on the right, the higher influence of your users. User activity: shows the number of tweets sent by users. The vertical axis shows the number of tweets sent and the horizontal one the number of users who have participated. Page 2: Statistics of the categories: on this page you will find the detailed statistics for each category.

Rankings of categories: This ranking shows which categories have reached the top 5 according to several statistics. It is interesting to note that although a category may have a greater number of tweets that another one, it could have a minor number of impressions (lower impact). The rankings show the categories with the highest reach, impact, number of users, number of tweets and number of RTs.

Analysis of the session 'SEO Talk' created with Tweet Category

12

ChaRTs: Impact by category: This graph shows which category has the highest number of impressions and therefore the highest impact. Tweets by category Chart: This chart shows which category has the highest number of total tweets. Users by category Chart: This chart shows which category has the highest number of users. Table of categories: This table shows detailed statistics for each category; these statistics are the same variables as the global statistics of the session but applied to each of the category. Thus you can see which category gets more impact, more users, and so on. It is worth taking a second to consider this table as very interesting conclusions can be obtained from it. Page 3: User Rankings Tweet Category offers different kinds of user rankings: Most active users: the ones who tweeted the most using the hashtag. RTs included. Most popular users: the ones who have the highest number of followers in the session. Users with the highest impact: the ones who generated the highest number of impressions. Most participative users: the ones who participated in more categories. Most retweeter users: the ones who sent the highest number of RTs. Most original users: the ones who sent the highest number of original tweets (No RTs).

Analysis of the session 'SEO Talk' created with Tweet Category

13

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