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GoodBomb is a platform that helps people identify the social issues they care about and find solutions for them by collaborating with others.
Ben Scott
Founder, Creative Director Background in Web Design & Quality Assurance Responsible for the entire design of GoodBomb Big desire to help create a better world
Jesse Harnett
Co-Founder, CTO 15 years experience as IT professional Strong background in programming for the web & database design Experienced IT Manager
The Goal
2. Fundraising Difficulties
3. Barriers to Entry
Problem 1
2. Fundraising Difficulties
3. Barriers to Entry
People often believe that the worlds problems are too big and that there is nothing they can do about them.
Solution 1 Do It Together
GoodBomb empowers people to better their world through do-ittogether collaborative projects.
Solution 1 Do It Together
Problem 2
2. Fundraising Difficulties
3. Barriers to Entry
Ironically, the things we value most about community and culture are often the most underfunded.
GoodBomb helps organizations raise money by enabling hyper-local crowd-funding within communities
1) Crowd-funding can enable people to easily find and contribute funds to projects that directly benefit their communities. 2) People can then pool their financial resources to make good things happen. 3) 100 contributors are more willing to part with $20 each than a single contributor is to part with $2000.
Problem 3
2. Fundraising Difficulties
3. Barriers to Entry
Regular people who want to help often dont because they believe they have nothing to contribute.
61 per cent of the people we surveyed have little confidence that they have much to contribute to neighbourhood life.
Vancouver Foundation Connections & Engagement Survey
GoodBomb helps people self-identify with useful skills for volunteering that they didnt realize were needed.
Just about everyone can: Paint a wall Use a shovel Drive a car Follow Instructions
for
User Skills
Photoshop Gardening Web Design
Target Market
Revenue Sources
Pro Account
$10-$100 per month Analytics Increased User Reach (based on account type) Gov. Accounts have unlimited reach within city limits In-app promos Email promos Referral Program Dedicated sales team
Sponsored Projects
Based on # of users reached Works like Sponsored Tweets Promote your project directly to GoodBomb users via email
Crowd Funding
5% of successfully funded campaigns Attach a crowd funding campaign to your project Choose between subscription-based funding (monthly donations) or one lump sum In-app promos Email promos Viral Marketing Word-of-mouth
Features
Acquisition
Competition
Meetup
Indiegogo
yes
yes yes yes yes yes yes
yes
Through groups
Connects skills with HR needs
yes
through pages
yes
yes yes
Major Achievements
Letter of Endorsement
Significant support from City Hall Endorsed by the Deputy City Manager of Vancouver
Distribution Channel
Partnered with the Canada is Awesome group of websites (Vancouver Is Awesome)
Strategic Partnerships
City of Vancouver
Endorsement Letter of Endorsement Will contribute projects when GoodBomb launches
VIA
Online Distribution Media Advisor Will provide ongoing promotion for GoodBomb
This is Vancity
Community Outreach Well-connected with Vancouvers social enterprises. Will help GoodBomb build its community
Development Plan
The Plan
1
Minimum Viable Product
Features: Projects and Crowd Funding Prototype by week 6 MVP by week 12 Test and revise design 250 users by week 12 100 projects for launch Months 1 to 3 Cost: $30,000
2
First Major Sponsor
Begin Marketing New Features: Events and social networking Connect with news media and promote on major blogs 9,000 users week 24
Months 4 to 6 Cost: $40,000
3
Second Major Sponsor
New Features: Business Deals & Promotions Begin second round of fundraising Projects all across Greater Vancouver 27,000 users week 36 Months 7 to 9 Cost: $40,000
Revenue
Expenses Profit
$350,000
-$150,000
Year 1
Year 2
Year 3
Year 4
Year 5
Projections for years 3, 4, and 5 assume a 5% expense increase and a 10% revenue increase each quarter.
Personnel
CEO & Design (Ben Scott) CTO (Jesse Harnett) Marketing & Sales Graphic Design Video Production
Web Services
Hosting Bandwidth Email
Miscellaneous
Legal fees Community Outreach Print work (flyers, business cards, etc) Contingency
Advisory Board
Goodwin Young
Operations Advisor
Bob Kronbauer
Media Advisor
PhD in Electronic Communications Extensive teaching experience in software development Experienced Entrepreneur building wireless data networks
B.A.Sc. and M.Eng. in Electrical Engineering Co-Founder & VP of Operations at Inception Software Built a diverse team of over 20 software development professionals
President & Chief Editor for the Canada is Awesome group of websites Vancouver is Awesome is consistently rated as one of the top blogs in Vancouver
Thank You