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DeSantis Breindel and TotalTargets Join MAGNET Global Network of Independent Adv ertising Agencies MAGNET Global Network

continues to expand by adding B2B-focused branding and mar keting agency DeSantis Breindel in New York City, and TotalTargets based in So Pa ulo, Brazil, which assists clients in B2B and consumer industries. Pittsburgh, PA, April 04, 2013 -- MAGNET the Marketing & Advertising Global Netw ork of leading independent advertising agencies added two new members during its recent international meeting in Paris. DeSantis Breindel of New York City and T otalTargets from So Paulo, Brazil, join more than 40 member agencies that collect ively serve more than 800 clients worldwide, billing more than $2.7 billion doll ars annually from offices in all major U.S. markets and around the world, includ ing Barcelona, Dubai, Hong Kong, London, Melbourne, Moscow, Munich, Paris, Seoul and Tokyo. DeSantis Breindel is a business-to-business branding and marketing firm based in New York City, founded in 2003 by Howard Breindel and Dru DeSantis. The agencys 30 employees include strategists, writers, designers, marketers, filmmakers, inf ormation architects and programmers. They provide synchronized branding and mark eting solutions to many of the worlds leading financial services, technology, pro fessional services and healthcare companies, as well as foundations and associat ions. For three years in a row, the award-winning firm has been on BtoB Magazines Top Agencies List. They have also received a series of accolades from the Web M arketing Association, Financial Communications Society, Telly Awards and Graphic Design USA. Clients include CIT and Royal Bank of Scotland, CarePoint Health, AES Energy, Ce nergistic, Stephens, Guggenheim Partners, Robert Wood Johnson Foundation, Tata C onsultancy Services, Logitech and Deutsche Bank. Joining MAGNET will enable us to better serve our clients, who, in an increasingl y global economy, are often tasked with acting global but thinking local, says Ho ward Breindel, co-CEO of DeSantis Breindel. The network will enable us to partner with agencies around the world to help our clients achieve global success. Adds co-CEO Dru DeSantis, We are also excited about the prospect of joining a net work of our peers and benefiting from the knowledge sharing opportunities that c ome with being a member of MAGNET. TotalTargets is based in So Paulo, Brazil and employs 50. Founded in 1986, the fi rm provides clients with smart solutions related to integrated communications st rategies, incentive campaigns, promotion, events and relationship marketing. Pro grams include multiple disciplines from advertising, retail activation, incentiv e campaigns, mobile marketing, travel and events, e-learning, CRM and public rel ations. TotalTargets in-depth expertise covers a wide variety of consumer and business-to -business industries from agriculture, healthcare, automotive and professional s ervices to food and drink, retail and consumer durables. Clients include many ma jor global brands such as DuPont, Merial (Sanofi), LOral, Mobil, Campari, Pedigree (Mars) and Ovomaltine (AB Foods). In addition to its full-service marketing communication services, TotalTargets h as a comprehensive sports management and marketing business unit called AUSPEX. The firm brings together sports entities, federations, clubs and international r ight holders with companies that want to use sports as a distinctive platform fo r brand positioning, communications, promotion and customer relations. Due to the increase in the variety of communication tools developed over the yea

rs, the association with two new units AUSPEX Sports Marketing and TotalTrips Travel and Events, and entering into new markets, the agency just rebranded itse lf as TotalTargets to reflect this new positioning. TotalTargets had been a member of an international branding network for 15 years , but chose to join MAGNET Global this year. An international network such as MAG NET creates very interesting opportunities to share best practices and internati onal methodologies that could be useful in our service proposal to clients, enha ncing the overall quality of TotalTargetss services, said Aurelio Moura, internati onal director for TotalTargets. Conversely, we can provide MAGNET members with ac cess to important companies from multiple sectors throughout the country. Given that Brazil is one of the most promising markets on the international scene, and will host the FIFA World Cup next year and the Summer Olympics in 2016, creates significant opportunities for our MAGNET colleagues. To learn more about DeSantis Breindel, visit www.desantisbreindel.com; for more information about TotalTargets, visit www.totaltargets.com.br. About MAGNET Global Network: Providing global experts and local expertise, MAGNETs independent agencies work w ith more than 800 consumer, retail, business-to-business and industrial clients worldwide. Members share experience, knowledge and ideas with partner agencies d omestically and internationally, collaborating on business opportunities and enh ancing their ability to compete, serve clients, grow their businesses and raise the standard of work in the advertising agency industry. Members must maintain a level of commitment to the Network, and new independent agencies are carefully screened before membership is granted. Currently comprised of more than 40 agenc ies and affiliations, MAGNET is always seeking to add leading independent agenci es throughout the world. Visit www.MAGNETGlobal.org or follow on Twitter @MAGNET network. Contact: Cheri Gmiter MAGNET Global Network 1017 Perry Highway - Suite 5 Pittsburgh, PA 15237 412-366-6850 cheri@magnetglobal.or http://www.magnetglobal.org

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