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WUWM: Goals, Activities and Membership

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The World Union of Wholesale Markets (WUWM)

"A collective worldwide voice for wholesale and retail fresh food markets"

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The WUWM Definition of a Wholesale Market

Wholesale market means premises managed as a food business by a market authority within the confines of which independent food businesses operate and may share common installations where foodstuffs are traded, stored, prepared or processed.

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WUWM Definition of a Retail Market

A Retail Market means those premises, often covered buildings, which unite a variety of commercial establishments and retail entrepreneurs

that provide a wide commercial offer of food products of daily consumption, complemented by other non-food products, and all this under a unity of management.

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Why an International Voice for Wholesale and Retail Markets?

1. DEFINITION
What does 'market' mean these days?

2. UNIFICATION
Pooling resources and information; data collection, providing for common best practice, defining our standards, policy

3. PRESENCE
Representation - where it really matters...

4. GROWTH
Prosperity only moves forward!

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General WUWM Info

Legal Seat: From 1955 until mid 2003 WUWM existed under the legal umbrella of IULA In June 2003 WUWM was established as an autonomous association, domiciled in The Netherlands The WUWM Secretariat (the only office) is based in The Hague, The Netherlands; managed by the Secretary General based there. Chairman, vice-Chairman and 11 Directors representing 13 countries. Two-year mandates. Annual, staggered elections.

Secretariat:

Board:

Membership: Currently 207 members in 40 countries Funding: WUWM as a non-profit association totally reliant on annual membership fee payments. To ensure future sustainability some commercial activities are currently under Board review

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Who Do We Unite?
1. Retail Markets - An organisation which has a core business of operating retail markets. An organisation can be a public or private retail market operator or an association of cities and/or operators Wholesale Markets - Individual markets or market organizations directly involved in the operation and management of local-authority owned, state-owned and/or private wholesale markets National market trader organisations Individual wholesale/retail market traders Other sector professionals, academics, consultants, private service companies, etc

2.

3. 4. 5.

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The WUWM Mission

To promote the essential role that wholesale and retail markets play in ensuring the sustainable access, availability and distribution of a diverse variety of quality fresh food products, whilst maintaining competitive prices and the highest standards of service and food security, throughout the international community.

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What is the WUWM Vision?

1. 2. To ensure wholesale and retail markets are recognised for their important role in local, national and international food supply chains. That WUWM be viewed as the premier organisation in support of wholesale and retail food market promotion and development by offering excellence in: a) Information exchange, networking, and cross-fertilization of wholesale and retail market knowledge. Member development of new business through promoting mutual links, establishing contacts, and helping members enlarge their respective client and supply bases.

b)

3.

To ensure effective representation in support of the interests of wholesale and retail markets before international institutions, national and local governments.

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How WUWM Helps Members

We empower you and your market by keeping you informed - helping to ensure your voice, your markets voice, and your countrys voice are heard; We support solutions being found to problems bigger than we all are...! We promote your business (marketing the market and the market trader); WUWM works on issues to protect the future of your business (prices, investment, modernisation, policies); WUWM membership unifies and strengthens the market industry at all levels against its competitors - your competitors!

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Where is WUWM Today?

Europe
129 Members 21 Countries

Asia The Americas

21 Members 7 Countries 31 Members 5 Countries

Oceania
5 Members 1 Country

Africa and Middle East

19 Members 6 Countries

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WUWM in Europe
21 Countries 129 Members
UK 14 Poland 8 Ireland 2 Ukraine 2 Czech Republic 1 Hungary 2 Spain 26 Portugal 4 Italy 10 Austria 1 Romania 3 Serbia 1 Norway 1 Germany 20 Denmark 2 Netherlands 5 Belgium 1 Lithuania 1 Finland 1

France 23

Greece 2

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Issues Facing European Markets

Development of Wholesale & Retail Links Market Recognition! Lobbying: e.g. European Commission and National Govts Professionalization of the Market Sector (retail and wholesale, both management and trader) Environment: Energy Savings & Waste Management Efficiency Effective Marketing of the Market Market Re-Development & Modernisation Food Safety & Hygiene Norms Increasing Market Competitiveness Market Certification Limiting Market By-Pass
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European Market Overview

Based on a European WUWM Member Market Survey in 2008... Wholesale

Employees 110,000

Turnover 42 billion

35,000 Businesses

SME customers 200,000

26 million tonnes fresh produce

Retail

No. Retail Markets 25,000

Population Served 495.5 million

Market Traders 400,000

People Employed + 1 million

Gross Turnover 35 Billion

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European Market Overview (cont)

For Europe, this member survey data proved that:

Markets are alive and well - and they are a power that deserves better acknowledgement!
Wholesale Markets Retail Markets = 42 billion gross turnover 2007 = 35 billion gross turnover 2007

WUWM member retail and wholesale markets in the EU alone have a combined gross turnover of 77 billion...
Compare that with.... TESCO global sales (2007/2008) CARREFOUR global sales (2007)
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= 56.76 billion = 82.1 billion

WUWM in Asia-Pacific
6 Countries 36 Members
Russia 4

China 16

Japan 1

India 7

Rep. of Korea 3

Australia 5

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What Benefit to Asian Markets?

Developing ties with your international market peers means access to important information and experience exchange theres no need to reinvent the wheel! Learn ways and means of linking and collaborating with important stakeholders First hand study of global market development & modernisation projects Support network with information and experience regarding: Food Safety Hygiene Norms Identifying Export Markets Developing IT Infrastructure Technological Advances Valuable Market Data Collection

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What are WUWMs Goals?

To develop and promote the international exchange of information on wholesale and retail markets To lobby national, regional and international decision-makers on behalf of wholesale and retail markets To participate in the activities and issues of wholesale and retail markets, production markets or markets at point of origin To exchange experiences, skills, knowledge and expertise to benefit WUWM members and the food sector To develop and promote the relationship between market management and traders, as well as consolidate ties with upstream/downstream stakeholders

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In achieving those goals we

Identify, strengthen and mobilize the capabilities of our member markets and national associations in key areas of common concern and action Develop opportunities to increase communication and cooperation between market authorities and stakeholders; Promote the social, economic and environmental benefits markets give to their cities and communities; Establish links and develop collaboration with key players; Offer the main international platform for information exchange, networking, and cross-fertilization of market knowledge; Promote and develop best practice within the market sector; Support member markets through the challenges of modernisation and service provision by actively and collectively participating in problem solving.

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Core WUWM Activities

1. International Market Conferences
Two main annual conferences (wholesale and retail); One annual retail conference

2. Regional working groups and activities (Asia-Pacific, the Americas and Europe) 3. Lobbying (regional & international levels) and Promotion (e.g. WUWM Awards) 4. Thematic working groups and activities: Retail Markets Food Safety and Hygiene Waste Management & Environment Market Data Collection Marketing the Market 5. Information Exchange & Member Support (e.g. market visits, reports, access)
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Next WUWM Events

Upcoming WUWM Conferences in 2013
WUWM Conference
Helsinki, Finland Dates: 23-25 May 2013 Theme: Fresh Market Management: Meeting Customer Needs
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WUWM 28th Congress

Santiago de Chile, Chile Dates: 23-26 October 2013 Theme: Managing Good Practice in Fresh Produce Markets
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Creating the Future - Our Strategic Direction

Securing the future for fresh food wholesale and retail markets by maximising our lobbying and representation opportunities and increasing our promotion of the socioeconomic benefits offered by markets to cities and communities the world over; Preparing a WUWM business plan that aims to retain existing market experience and expertise and give that support to our member markets directly by offering affordable and much-needed commercial initiatives (for example):
Market Management Training (e.g. national, regional or international WUWM Market Diploma) WUWM Labelling or Certification System for Markets WUWM Wholesale Market Management Guide WUWM Guide for Retail Market Management Effective regional seminars and activities/events

Developing WUWM membership in important under-represented regions of the world (e.g. Asia and Pacific), the same areas that are most in need of market information and support!
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Thank you
. for your attention. It was a pleasure to have this opportunity to present you with this overview of our association, its membership and activities. Please contact me should you be interested in joining our association! Maria Cavit WUWM Secretary General Molenstraat 15 2513 BH, The Hague The Netherlands Tel: +31 70 361 1728 Fax: +31 70 360 6908 m.cavit@wuwm.org

www.wuwm.org
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