The Power of Online Ticketing

Overall Trends
300 M People live in the US 158 M of those people are on Facebook
7 M of those Facebook users Speak Spanish
911,640 Spanish Speakers use Facebook in Texas alone In Austin, 47,540 Spanish Speakers use FB United States Online Ticketing Revenue: $4 B
Doing some rough math: $4B / 300 M = $13.33 annual per person in revenue If we assume that rate, $13.33 x 47,540 roughly means the Spanish Speakers in Austin may be worth = $633,866 in revenue on an annual basis.

Benefits to Online Ticketing

Club takes full ticket price Online sales provider adds a service charge to pay for its service Attendees that dont show still pay There may be a refund policy, but with certain limitations Increased crowds Ticketing online brings in out-of-towners and assures locals attendance at events Entrance is easy with smart phone scanning of bar codes

The Pattern: Ticketfly.com

Ticketfly has done an impressive job poking at the soft underbelly that is medium and small venues which have not been adequately served by these massive platforms. Much of its initial success was in the music category, among venues of roughly 200 to 2,000 person capacity, but the company is quickly expanding into comedy, performing arts, sports, and larger events. Ticketfly processed $126 M in ticket sales in 2012, up 62% from 2011

Ticketfly has raised $37 million across three financing rounds, with the latest being a $22 million Series C round in July 2012.

The Plan
Eventos Austin can design and run the website for Club Corona. (ex: see sample site built for Corona at: cc.eventosaustin.com)

EA can also run ticketing websites attached to the club websites.

We can also use the technology and the eventosaustin.com name to expand beyond the Escapade network.

Club Corona provides staffing, events and venue

The Partnership
We want to integrate with Club Corona to solidify the partnership into the future. We see a massive market for ticketing sales across many Spanish Events and would like to offer a major equity share in Eventos Austin to the Club Corona Ownership, thus solidifying our partnership and realizing windfall revenue for all partners.

Eventos Austin Team

James Kuhr: Has a civil engineering degree from Texas A&M, a law degree from the University of Texas and is skilled in php/css/html website development. Nelson Fajardo: Co-Founder of Eventos Austin, Fully Bilingual Spanish/English Gildardo Gallardo: Professional DJ for Sonido Gallardo, 17 years old (youth expert), Fully Bilingual
Contact James: JamesKuhr@gmail.com 512-436-3607