WILLIAM O.

REISFELD
Owings Mills, MD 21117 HIGHLIGHTS OF QUALIFICATIONS

410-581-9225 wreisfeld@gmail.com. www.linkedin.com/in/williamreisfeld/

Regional Sales Account Manager with more than 10 years of experience utilizing relationship selling to develop business from new and existing accounts as well as distributors. Effective communicator both orally and written for the establishment of strong working relationships with business customers, colleagues, and staff at all levels. Attentive listener who analyzes needs, creates strategic plans, and takes tactical action to develop and retain business. Accurate with developing bid pricing and writing proposals; Qualifications includes: Prospecting Presentations Negotiating Closing Customer Service Travel SELECTED ACCOMPLISHMENTS Consistently increased territory by more than 20% per year. Booked total sales of over $30MM within a 10 year span. Recipient of Sweetheart Cup Company Leader of the Pack Award. Team player with exceptional interpersonal skills demonstrated by building long term working relationships with internal and external customers. PROFESSIONAL EXPERIENCE Sales Consultant Harbor Point Resources Baltimore, MD 2013-2013

Conferred with engineers and manufacturing to determine the material requirements and the time requirements needed to provide quotations Collaborated with clients to discover specific requirements for their wire baskets. Recommend to customers how alternative coatings and metals would improve the efficiency of the operation and reduce cost. Utilized SalesForce CRM software to tract sales progress and keep plant up to date on scheduling. Senior Regional Account Manager Oliver Packaging & Equipment

Walker, MI

2002-2012

Expanded revenue from $950,000 to $5,100,000 in 10 years by prospecting cold-calling and marketing specialty packaging and equipment to food service industry in an eight state territory. Increased sales of packaging supplies run on equipment by suggesting and demonstrating innovative alternative packaging solutions. Provided excellent customer service that included trouble shooting technical issues, resolving billing mistakes, credit collection, training, and equipment repairs. Attended regional and national trade shows to promote our line of products and to learn about trends and new products in the industry.

William O. Reisfeld

wreisfeld@gmail.com. www.linkedin.com/in/williamreisfeld/ page 2of 2

PROFESSIONAL EXPERIENCE (cont.) Marketing Product Manager USCan

Baltimore, MD

1998-2001

Promoted in three years from Account Manager to Sales Manager and Ultimately Marketing Product Manager. Generated over $16MM of sales of lithographed cans while managing three direct reports. Led the SKU Rationalization Program that eliminated 2400 SKUs and resulted in a cost saving of $1.5MM. Implemented pricing strategies, coordinated advertising campaign, improved customer surveys. Developed and oversaw the training program for a new West Coast Distributor that resulted in first year sales of over $1MM Account Manager III Sweetheart Cup Company Baltimore, MD 1992-1998

Generated dairy and deli salad packaging of more than $10MM. Gained $150M sales to deli manufactures of non-traditional packaging Reduced min-max aged inventory from 60 day levels to 30 day levels. Maintained the highest gross profit levels in the division during a period of intense industry consolidation and competition. EDUCATION / TECHNICAL BS, Business, concentration: Marketing &Finance, University of Richmond, Richmond, VA SKILLS Proficient with Microsoft Office: Excel, Word, and PowerPoint; CRM software, ACT, and SalesForce