LESSON PLAN SEMESTER JAN JUNE 2013 Course: Course Code: Lecturer: Textbook: References: Innovation Management WB 10202

2 Zila binti Zainal Abidin Business Management & Entreprenuership Lecturer Gerard H.Gaynor Innovation By Design, 2010, Amacom Managing Creativity and Innovation, Harvard Business School Paul Trott, Innovation Management and New Product Development, 3rd Edition, Prentice Hall Date 14th 18th Jan 21th 25th Jan 28th Jan 01st Feb 04th 08th Feb 10th 15th Feb 5 6 7 8 9 10 11 12 13 14 18th 21th Feb 25th Feb 01st March 04th 08th March 11th 15th March 18th 22th March 25th 29th March 01st 05th April 08th- 12th April 15th 19thApril 22th 26th April 29th April -03rd May Topic / Events Introduction of Innovation Management Subject and Assessment Review Chapter 1: Perspectives on Innovation Chapter 2: Innovation Types and Product Classes Chapter 3: Genesis of Innovation SEMESTER BREAK & CNY Chapter 4: Innovation Process Chapter 5: Innovation Process And Design Chapter 6: Theory and Culture Chapter 7: Organization Culture from theories to Practice Chapter 8: Dimension Of Organization infrastructure Chapter 9: Organization Resources Chapter 10: Source of Innovation Chapter 11: Marketing & Innovation Chapter 12: Types of Market REVISION WEEK REVISION WEEK Release 70% of coursework TEST 2: Chp 4-6 30% carry marks release Group Project Submission 18.03.2013 TEST 1: Chp 1-3 Assessment Group Project Assessment given: Marketing Plan

Lect. Week. 1 2 3 4

07th 17th May

FINAL EXAM

BUS 310 - Assessment System Components: 1. 2. 3. 4. 5. Details: 1. BUSINESS PLAN (PROJECT) Coverage: Objectives: 1. 2. 3. Format: Marking: group work 30 marks @ 30% weightage for business plan proposal and 60% for business plan presentation. to understand how to prepare business plan to research the elements of business plan to present a comprehensive business plan Inclusive of all chapters Business plan (project) Assignments Test 1 Test 2 Final Examination40% 30% 10% 10% 10%

________________________________________________________________________ 2. ASSIGNMENT Coverage: Objectives: 1. 2. Format: individual basis essays / multiple-choice / fill in the blanks / matching to learn how to become entrepreneur to learn how to carry out market research Becoming self employed and marketing research

Marking: 25 marks @ 10% weightage for assignment _________________________________________________________________________ 3. TEST 1

Coverage: Objectives:

Inclusive of entrepreneurial competencies, management plan, becoming self employed and the content of business plan 1. to understand the characters of entrepreneurs. 2. to visualise what business to do

Format: individual basis case study and questions

Marking: 100 marks @ 10% weightage ________________________________________________________________________ 3. TEST 2 Coverage: Objectives: 1. to understand the concepts of management in managing a business. Format: a. b. Marking: 100 marks @ 10% weightage _____________________________________________________________________________ 4. FINAL EXAM Coverage: Objectives: 1. Format: individual basis case study and questions To demonstrate and understand on how to run small business all chapters of the syllabus individual basis short essays questions Inclusive of entrepreneurial financial plan, building customer relationship, product and pricing development and how managing the human resources.

Marking: 100 marks @ 40% weightage (100 x 2 5 = 40)