SETTING THE STANDARD IN

Executive Search

Diversified Search Diversity Practice

April 2009 Newsletter
Washington D.C. 202-296-5222
 U.S. Office
Diversity Locations
Search Examples

Washington D.C. Diversified Search HQ Los Angeles

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 W A S H I N G T O N D . C .

A Quarterly Newsletter Diversified Search News April 2009

Diversity Practice Update

Diversified Search’s mission is to provide the highest quality search services in the industry as measured by the
comprehensive nature of our search process, the caliber of the candidates we present, and the success of those candidates
in our clients' organizations.

Recent Searches Examples

DD
I VI V
ER ERS ISTI Y
TY SSUUPPPPLY
LY CCHHAAI INN D E V E L O P M EE NNTT O N GNOEIW NG DDIG
IVVLEEORRBSSA
IITL
TYY
OOF FF IFCI C
ERERSS EEXXEECCUUTTIIVVEESS D ESVEEALROCPHMEESN T S PPRC
RAACP
CTATIBICC TIEEASM
IELEI T
• American Institute • Chevron • Women’s Campaign • Sodexo • Edie Fraser
of Architects Corporation Forum (WCF)
• ADP • Cheryl D' Cruz-
• Baystate Health • Lipo Chemicals • American Chemical Young
Supply • Financial
System
Institutions • David Woychik
• Supply Chain
• Farrow and
• United States Trends • HCI Direct • Ted Gregory
Ball, Inc.
Tennis Association
• Lorena Keough

Pages 4 Page 5 Page 6 Page 8 Page 10

Diversified Search is #1 for Executive Diversity Talent

Diversified Search Certified by WBENC
as Diverse Supplier
Diversified Search is the largest women-owned
executive search firm in the United States. Recently,
the Women’s Business Enterprise certified Diversified
Search as a diverse supplier. The Women's Business
Enterprise National Council (WBENC), founded in
1997, is the nation's leading advocate of women-owned
businesses as suppliers to America's corporations. It
also is the largest third-party certifier of businesses
owned and operated by women in the United States.
WBENC works to foster diversity in the world of
commerce with programs and policies designed to
expand opportunities and eliminate barriers in the
marketplace for women business owners.

The number one woman-owned executive search firm in the U.S. with offices in 35 countries and 63 locations from Europe to Canada.
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3
 Diversity Search Examples
Recent examples of Senior Diversity Executives placed by Diversified Search
Director of Diversity,
Sherry Snipes
Sherry Snipes, Global Head of Diversity,
Inclusion, and Engagement for the Fortune
200 global electronics distributor Arrow
Electronics, Inc., joins AIA as Director of
Diversity and Inclusion, effective April 20. 
Sherry holds an undergraduate degree in
Business Administration from Hampton
University and brings more than 13 years of
experience in increasingly responsible
positions managing human resources and
diversity and inclusion programs in the for-
profit and non-profit arenas. She brings a
noteworthy strength in her ability to develop a
compelling business case as the foundation of
an effective diversity and inclusion
initiative.
Diversity is a strategic focus of the AIA and
questions. Before switching to his current
the selection of Sherry to lead the initiative
underscores it’s commitment to help create an
architecture profession that mirrors the society
it serves. For the past four years, Sherry
managed the diversity and inclusion effort at
Arrow, leading the company’s Diversity
Council from its inception and building it into
a comprehensive global diversity and
inclusion strategy.  Among her successes at
Arrow, Sherry established an internal
resulting in an $8 million-to-$10 million deal.
Diversity & Inclusion Center of Excellence
focused on internal processes, staff talent,
employee development, external branding,
and business-to-business revenue
generation.
address the unique perspectives and health
Sherry joins an AIA Diversity team whose
work helped produce the AIA Board-
approved Diversity Action Plan, the guide
that the Institute will use to change the culture
of diversity throughout the profession. Her
primary responsibilities will be to enhance
diversity within and among components,
firms, and members; set success
measurements and track progress towards
meeting them.
#1 in Placing Diversity Officers
The number one woman-owned executive search firm in the U.S. with offices in 35 countries and 63 locations from Europe to Canada.
Diversified Search, Washington D.C.
CDO, Bobby Rodriguez
Bobby Rodriguez is recognized for personal
achievements and serving as a role model.
Rodriguez is the new Chief Diversity Officer
for Baystate Health, and is responsible for
assessing the internal and external
environment and culture, and developing and
implementing strategies to attract, develop,
and retain a high-performing, diverse
workforce.
Visael “Bobby” Rodriguez has been named
Baystate Health’s first Chief Diversity Officer,
a position created to help the health system
attract, develop, and retain a diverse
workforce and ensure that Baystate’s work
environment reflects the organization’s values,
its commitment to its employees, and the
cultures of the communities it
serves.
"Diversity includes everyone; specifically, it is
the unique combination of human
characteristics of self and others," he said,
quoting from a page of a PowerPoint
presentation he uses in his role as the Chief
Diversity Officer for Baystate Health, a post he
assumed in March. "Diversity is the
foundation" - a word he underlines - "of
cultural competence."
Bobby defines that phrase, as it applies to
Baystate, as "the ability of individuals and
organizations to effectively understand and
CDOs may have been hired to limit liabilities
needs of all populations." This includes
males, females, whites, blacks, Hispanics,
Muslims, Christians, Jehovah's Witnesses,
lesbians, gays, bisexuals, transgenders, single
mothers, people caring for elderly parents ...
everyone! And it means acknowledging
differences."
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CDO, Kevin Clayton
In January, the USTA announced a successor
for Karlyn Lothery, naming Kevin Clayton as
Chief Diversity Officer. Clayton will be
dedicated to increasing diversity initiatives
throughout the organization, including at the
sections and CTAs, as well as business
relationships. He most recently served as
National Vice President of Diversity and
Inclusion at the American Cancer Society.
He’ll report to USTA Executive Director
Gordon Smith.
Previously employed by The Russell
Corporation, an Atlanta-based company that
specializes in athletic clothing Kevin knows,
the human resources function handles
traditional diversity matters such as
affirmative action, recruiting, and legal
CDO position, Clayton was busy turning a
separate diversity department into a profit
center. For example, Clayton’s group—which
is directly accountable for profits and sales—
discovered that a large number of Russell
employees had graduated from historically
black colleges and universities. The group
then used those graduates’ input to create
products for the black university market,
(Since then, Clayton, Russell’s Previous CDO,
created several additional development
groups that combined employees of different
ethnicities and religions)
in the past. But now, deployed correctly, they
can also expand horizons. The business case
for diversity is finally becoming clear: With
dedicated, informed leadership, diversity
becomes the tinder to ignite innovation.
 Supply Chain Executives
Recent Examples of Supply Chain Executives placed by Diversified Search.
operations of the company
Farrow and in North America.
Ball, Inc. Kathy previously
Kathy Banfe-Hinds has experienced a long (22
Manuel Serrano Maria Lindenberg successfully transitioned
into the newly created role
years) and progressive
career at Unilever holding
Lipo Chemicals, Inc., founded in 1962 in Diversified is proud of the relationship our of President of Farrow & key leadership roles across
New Jersey, supplies specialty raw materials global firm has fostered over the years with Ball Inc (F&B). F&B, a U.K. North America supporting
and technical support to a worldwide Chevron Corporation, which is reflected in based manufacturer of high profile fragrance
customer base. Best known in the Cosmetic our preferred vendor status servicing the premium paints and branded products. Prior to
and Personal Care market, they also supply supply chain function. With close adherence wallpaper was founded in joining F&B, Kathy was
the Food and Flavor, Fragrance, to the ‘The Chevron Way’ and it’s vision to 1930. Although their the Vice President of Sales
Pharmaceutical, Veterinary, and other be the global energy company most product range has been for Freeze 24/7 (specialists
industrial markets as admired for its people, partnership, and enhanced over the years, in anti-aging premium
well.




performance, it has been wonderful to offering customers an skincare products with





partner with an organization who values unrivaled range of elegant revenues in the region of
We are proud to announce that Manuel superior supply chain talent and truly decorative and $6million) in New York.
Serrano has joined Lipo Chemicals in the understands the value derived through architectural paint finishes,
role of Vice President of Global Supply diversity of thought. In keeping with our along with an Kathy joined F&B with
Chain. Manuel previously held senior high retention rate of 98% after two years, extraordinary collection of strong sales and marketing
Global Supply Chain positions with Maria Lindenberg continues to be a valued artisanal wallpapers made experience, with an
Thermo-Fisher Scientific, Cytec Industries, member of the procurement senior using the F&B’s fine impressive track record of
and was the Supply Chain Practice of Price leadership team in her role of Vice President paints, F&B continues to sizably growing every
Waterhouse. Manuel leads a truly global Downstream Procurement based in San produce all its products in business function she has
supply chain organization supporting Ramon.


the same town in which it managed. F&B was drawn
twelve worldwide affiliated companies was founded in Dorset, to Kathy due to her
representing in over 50 England. Kathy’s role is genuine approach and
countries.



Prior to joining Chevron, Maria enjoyed a pivotal to the company’s sophisticated leadership





progressive career at Shell in Canada. Here aggressive growth agenda style. Her enthusiasm,
Manuel is currently underway to lead his she benefited from a solid foundation within North America and comfort and familiarity in
team towards the delivery of a world class within refining prior to moving into roles of covers a diverse range of dealing with customers to
supply chain operation, to facilitate increasing responsibility within channels. Reporting provide value-enhancing
operational effectiveness and profitability Procurement and Shared Services delivering directly into the global solutions is at the
while providing an outstanding and against robust strategies. Her sophisticated management Board based foundation of her
specialist service to high profile customers interpersonal skills and combined in the U.K., Kathy now continued success.
globally. Manuel is tri-lingual and from the excellence in strategy and execution oversees the strategic
New Jersey area. He has a degree in facilitated her smooth transition into the development, sales
Accounting from the University of Hartford Chevron environment, where her pragmatic performance, and retail
and an MBA from Renssalaer Polytechnic approach has delivered sustainable value.
Institute.







Procurement & Supply Chain Management

Supply Management Trends

As evidenced by important research published in Span of Control Key to Talent
Development by David Aquino, AMR Research: “A number of leading organizations
have witnessed with alarm the increasing gap in both the quality and availability of
supply chain management.”

Procurement & Supply Chain Management are critical enablers especially, in today’s
economic climate. This functional area can no longer be effectively managed by the
inexperienced. Our Practice is adept at identifying senior supply chain executives who
have a background in SCM, through formal education, significant experience or both.
The seasoned SCM leaders we have placed on behalf of our clients have the ability to
anticipate opportunities and problems and respond aggressively delivering significant
value for the organizations they serve.

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 D E V E L O
Recent Development Examples
Carmel Owen
Arena Stage, the flagship of American
theater and one of the first not-for-
profit theaters in the United States,
hired Carmel Owen as their Chief
Development Officer. Being a pioneer
of the regional theater movement,
Arena Stage was the first regional
theater to transfer a production to
Broadway, the first invited by the U.S.
State Department to tour behind the
Iron Curtain, and the first to receive a
Tony Award.
Carmel, with over 25 years of not-for-
profit and development experience
joined Arena Stage in the midst of its
creating a bold new three-theater
complex.  Her duties will include
completing the Next Stage Campaign
and overseeing the organization’s
Annual Fund drive.
The Next Stage Campaign, in its final
stage, will raise $20 million to build a
new artistic home.  Carmel will lead
the identification, cultivation, and
solicitation of major gifts.
Additionally, she is charged with
increasing the Annual Fund so that
this icon of American Theater can
continue to stage the best
performances and improve the quality
The number one woman-owned executive search firm in the U.S. with offices in 35 countries and 63 locations from Europe to Canada.
Diversified Search, Washington D.C.
P M E N T O F F I C E R S E A R C H E S
Other Development Searches
from Diversified Search
Gallaudet University
Stewart Stabley Executive Director of Development
The American Chemical Society (ACS)
has hired Stewart Stabley as their
Director of Development. With more
than 160,000 members, ACS is the
world’s largest scientific society and
one of the world’s leading sources of
authoritative scientific information.
Stewart is responsible for all aspects of
the Society’s development activities Public Private Ventures (PPV)
needed to secure external non-
governmental support for key Society VP of Development
Programs and priorities.  He oversees a
small team and manages an annual
budget of about $1.3 million.
Prior to joining ACS, Stewart served as
Interim Assistant Dean for External
Relations at the University of Maryland,
A. James Clark School of Engineering.
He brings over 25 years of
Development experience, including
time spent at St. Joseph’s University in
Philadelphia, Rensselaer Polytechnic
Institute, and the University of
Independent Sector
Delaware.
Chief Administration Officer
Vice President of Development
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 Diversified Search Expertise in Non-Profit
Women’s Campaign Forum Other Successful Searches

Philadelphia Museum of Art

Director of Facilities and Operations

Chief Administration Officer

President, Siobhan “Sam” Bennett

Women's Campaign Forum (WCF), the nationally recognized non-partisan
women's leadership organization, announced today the appointment of former
congressional candidate, Siobhan "Sam" Bennett as its new president. The
Women's Campaign Forum is unique among women's organizations. WCF
recruits, advises, and supports pro-choice women to run for office beginning in
their earliest days in politics. WCF is also engaging a growing national network of
women voters, donors and activists whose efforts and venture capital ensure Director for the America’s
women's voices are heard at all levels.

Women's Campaign Forum's Board Chair, Margaret (Maggie) Kavalaris, said, "We
are delighted that we have brought Sam and her wealth of experience, leadership
and passion to the WCF team. She knows what it's like to be involved at all levels
of politics from community organizing and volunteering to running for Congress.
I know that Sam, as WCF President, will lead the organization into a new era of
pro-choice women's leadership and member engagement. And she herself is an
outstanding example of what women can do when their talent is matched with a Chief Ethics Officer
dedication for public service." We welcome Sam who will be a special asset to
WCF because she knows what it's like to walk the walk. She's excelled at business
and grassroots campaigns, and her experience will be invaluable in her new role
Other Non-Profit Successes
as leader of the WCF team."

“I am thrilled to be joining the Women's Campaign Forum," said Bennett. "This

organization has a shining history of providing the tools necessary for pro-choice
women of all political stripes to get involved in politics. We will be continuing
our work to recruit and encourage pro-choice women candidates by endorsing President
and supporting them financially, while at the same time, we will continue to grow
as the place where pro-choice women of all levels -come together to pool
resources and ensure that women are represented both in front and behind the
curtain."

St. Vincents Health System -

President & Chief Executive Officer

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 D E V E L O P M E N T O F F I C E R S E A R C H E S

Other Ongoing Searches

Vice President
Applications Development

Divisional
Vice President of Marketing

Chief Financial Officer

Vice President
Business Development-Facilities

Chief Marketing Officer

The number one woman-owned executive search firm in the U.S. with offices in 35 countries and 63 locations from Europe to Canada.
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 Global Capabilities

Offices in Sao Paulo, Brazil and Offices in Aberdeen, U.K. and Offices in Ho Chi Minh City,
Toronto, Canada Barcelona, Spain. Vietnam and Shanghai, China

Offices in Miami, Florida and Offices in Tokyo, Japan and

Chicago, Illinois Sydney, Australia.

Offices in Istanbul, Turkey and Offices Offices in Paris, France and

in Johannesburg, South Africa. Munich, Germany

Offices in Singapore and

Mumbai. India

The Diversified Search Group has more than 63 offices in 35 countries across the globe,
providing a worldwide search capability with more depth, flair and reach than any other firm.

U.S.A. Data
Strong network within diverse sectors cultivated over many years through trust and integrity in our approach
Commitment to quality, speed and results
Track Record of Success since 1974 with 4500+ Search Projects and 200 Search Assignments for 2008
75% Repeat Business Rate
85% of presented candidates are Diversity Candidates
40% of all placements were Diversity Candidates
95% in Same Position or one of Greater Responsibility after 2 years

The number one woman-owned executive search firm in the U.S. with offices in 35 countries and 63 locations from Europe to Canada.
Diversified Search, Washington D.C. 1-202-296-5222 9
 Diversity Practice Team
We have partnered our nationally recognized diversity leadership team with search experts in our
Washington D.C., New York, Chicago, Miami, Philadelphia and Los Amgeles Offices. This
combination means that we are uniquely prepared to meet your needs.

Edie Fraser Cheryl D’ Cruz-Young Ted Gregory David Woychik Lorena Keough

Edie Fraser is Managing
Director and Chair of the
Diversity Practice at
Diversified Search. She brings
to her role over four decades
of experience in supporting
diversity at the most senior
levels of corporations,
organizations and
government in the U.S. and
globally. She is devoted to the
advancement of minorities
and women, and has worked
with more than 100 CEOs to
develop and implement
strategic talent plans and
programs
Edie is also the founder of the
Business Women's Network
(BWN), which offers
memberships, a clearinghouse
and a network for business
with the focus on
entrepreneurial growth.
Cheryl D'Cruz-Young is a
Managing Director in the
New York office of Diversified
Search. She leads the Regional
Procurement and Supply
Chain Practice and is a
member of the Consumer
Practice.
As a functional expert in
Procurement and Supply
Chain Management, Cheryl
specializes in the placement of
senior executives for the
Americas, and works in close
collaboration with the Odgers
Berndtson partnership to
successfully search at the
global level. Cheryl has
international experience
herself, having worked and
lived in London, Paris and
New York for multinational
companies.
Theodore M. Gregory is a
Managing Director in the
firm’s Diversity Practice. He
brings a wealth of experience
in human resources, diversity
placement, marketing and
sales, business, management
and competitive intelligence.  executive search firms and
Before joining Diversified
Search Odgers Berndtson, he
spent nine years in search-
related positions at another
major executive search firm,
Heidrick & Struggles, and at a
leading commercial bank, J.P.
Morgan Chase.  Earlier, Ted’s
twenty-year career included
management roles with Bank
of America, Lehman Brothers
and Salomon Inc. He
possesses long-standing
industry contacts and cross-
industry expertise.
David Woychik is a Vice
President and Senior
Associate with Diversified
Search. He brings nearly 20
years of recruiting
experience which includes
time in both premier
Fortune 500 companies. He
specialized in physician,
healthcare executive, and
higher education
development and
advancement recruiting
before joining Spencer
Stuart. There he was a
member of the Consumer
Financial Service Practice,
Investment Management
Practice, and CFO Practice,
and played a significant role
in successfully closing senior
level assignments in a
variety of industries.
Lorena Keough is a
Managing Director in
Diversity, Life Sciences, and
Chemical Practices. Lorena
has significant experience in
Diversity, born in Bolivia,
and a track record recruiting
diverse talent and global
talent, the latter with a focus
on Latin America.
Lorena has a strong record
for completing Senior
Executive Searches within
the Pharmaceutical, Medical
Device, Biotechnology,
Diagnostics, Chemical and
Consumer Industries. Her
focus has been on recruiting
world-class talent for US and
European Multi-Nationals
for countries across the
world.

New York Office Diversified Search HQ Chicago Office Miami Office Los Angeles Office
Washington D.C. Office
275 Madison Ave Philadelphia Office 200 S. Biscavne Blvd. 200 S. Biscavne Blvd. 140 S. Lake Avenue
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United States Suite 3300 United States United States United States
United States
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+1 202 296 5222
+1 212 542 2574 United States +1 305 577 3837 +1 305 577 3837 +1 215 568 8399
+1 202 296 5233
+1 215 732 6666
+1 215 568 8399

Diversified Search, Washington D.C. 1-202-296-5222 Produced by Eric M. Washington